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What do European veterinary codes of conduct actually say and mean? A case
study approach
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Paper
Paper
What do European veterinary codes of conduct
actually say and mean? A case study approach
M. Magalhães-Sant’Ana, S. J. More, D. B. Morton, M. Osborne, A. Hanlon
Codes of Professional Conduct (CPCs) are pivotal instruments of self-regulation, providing the
standards to which veterinarians should, and sometimes must, comply. Despite their
importance to the training and guidance of veterinary professionals, research is lacking on
the scope and emphasis of the requirements set out in veterinary CPCs. This paper provides
the first systematic investigation of veterinary CPCs. It relies on a case study approach,
combining content and thematic analyses of five purposively selected European CPCs:
Federation of Veterinarians of Europe (FVE), Denmark, Ireland, Portugal and the UK. Eight
overarching themes were identified, including ‘definitions and framing concepts’, ‘duties to
animals’, ‘duties to clients’, ‘duties to other professionals’, ‘duties to competent authorities’,
‘duties to society’, ‘professionalism’ and ‘practice-related issues’. Some differences were
observed, which may be indicative of different approaches to the regulation of the
veterinary profession in Europe (which is reflected in having a ‘code of ethics’ or a ‘code of
conduct’), cultural differences on the status of animals in society, and regulatory bodies’
proactivity in adapting to professional needs and to societal changes regarding the status of
animals. These findings will contribute to an improved understanding of the roles of CPCs in
regulating the veterinary profession in Europe.
Introduction and reassure the public, and to provide a framework that will
Veterinarians are members of a regulated profession (European guide practitioners in their decision-making (Rumbold 1999,
Council 2005), playing vital roles in society such as safeguarding Barrett and others 2012). CPCs have been identified as chief
food safety and public health, and promoting animal health and resources in teaching ethics to veterinary students in Europe
welfare. It is usually the responsibility of national veterinary (Magalhães-Sant’Ana and others 2010, Magalhães-Sant’Ana
statutory bodies to act as the guarantors of the technical, scien- 2014). Moreover, the need for knowledge of veterinary norms,
tific and ethical competence of its members. This is achieved in particularly CPCs, has recently been identified as one of the
several ways, including registration (licence to practice), the main drivers for teaching ethics at several European veterinary
establishment of Continuing Professional Development pro- schools (Magalhães-Sant’Ana and others 2014). Despite their
grammes and ethical guidance (Hern 2000). Regarding this last importance to the training and guidance of veterinary profes-
aspect, Codes of Professional Conduct (CPCs) are pivotal instru- sionals, research is lacking on the scope and emphasis of the
ments of self-regulation, providing the standards to which veteri- requirements set out in European veterinary CPCs.
narians should, and sometimes must, comply. In the past, US veterinary CPCs have been criticised for
CPCs serve three essential functions: to regulate members of being strongly anthropocentric, focusing on standards of practice
a profession and ensure high standards of practice, to protect while ignoring, to a large extent, concerns about animals
(Shurtleff 1983, Tannenbaum 1995, Rollin 1999). Rollin (1999,
p.14), for example, recalls how the American Veterinary Medical
Veterinary Record (2015) doi: 10.1136/vr.103005
Association (AVMA) Code of Ethics, 20 years before, failed to
M. Magalhães-Sant’Ana, School of BioSciences, University of address the euthanasia of healthy animals but, in contrast,
DVM, MSc, PhD, Birmingham, Valeilles, France placed a strong emphasis on regulating advertisement. Whilst
School of Veterinary Medicine, M. Osborne, MVB, CertESM, there are studies comparing CPCs in other professions, namely
University College Dublin, MRCVS, Psychology (Sinclair 1996) and Business (Tucker and others
Dublin, Ireland Forenaghts Stud, Naas, Ireland 1999), there has been no systematic analysis of veterinary CPCs.
On secondment from: Escola A. Hanlon, BSc, MSc, PhD, Veterinarians were the first regulated professionals in Europe
Universitária Vasco da Gama, Coimbra, School of Veterinary Medicine, to have a common CPC (FVE 2009a). In May 2008, the
Portugal University College Dublin, Dublin, Federation of Veterinarians of Europe (FVE) adopted the
S. J. More, MVB, PhD, DipPM, Ireland European Veterinary Code of Conduct (EVCC), as a framework
MANZCVS, FANZCVS, DipECBHM, against which member states should develop and devise their
DipECVPH, E-mail for correspondence own national CPCs, on a voluntary basis (FVE 2009b). The
Centre for Vet. Epidemiology and Risk mdsantana@gmail.com EVCC is divided into two chapters, each considering seven stake-
Analysis, University College Dublin, holders, namely animals, clients, the veterinary profession, the
Dublin, Ireland Provenance: not commissioned; veterinary team, competent authorities, society and the environ-
D. B. Morton, BVSc, PhD, FSB, externally peer reviewed. ment. The first chapter, to be ‘implemented within national
DipECLAM(ret), DipECAWBM, MRCVS, Accepted March 9, 2015 codes of conduct’, expresses the core values and principles that
CBE, are shared by all FVE members, while chapter two contains
Paper
those values that should be ‘taken into account in all revisions of structure. Several themes—including subthemes—emerged,
national codes of conduct’ (FVE 2009b, p.7). The code was representing the range of concepts covered by the documents. As
revised in November 2012, introducing responsibilities associated the documents were being coded, emergent themes were
with the use of medicines (FVE 2012). re-examined iteratively while looking for meaningful patterns. In
The aims of this paper are: (a) to systematically explore the order to ensure reliability, two of the authors (MMS and AH)
structure and content of European veterinary CPCs, based on independently coded one of the documents (VCI-CPC). The
five study cases (namely Denmark, Ireland, UK, Portugal and the average Cohen’s κ coefficient was k=0.83, indicating excellent
FVE), and (b) drawing on these results, to make a critical intercoder agreement (Altman 1991). This also allowed for a con-
appraisal of the self-regulatory requirements of the veterinary structivist revision of the themes, by incorporating the coding
profession in Europe. It is intended that these findings will con- consensus process into the thematic analysis (Forman and
tribute to an improved understanding of the role of CPCs in Damschroder 2008).
regulating the veterinary profession in Europe.
Results
Methods Content analysis
Selection of study cases Chapters describing veterinarians’ responsibilities to at least
The FVE European Code of Conduct (FVE-EVCC) and national vet- three stakeholders (clients, the veterinary profession and society)
erinary CPCs of four western European countries were used in are present in all CPCs. Separate sections on the use of medicines
this study, specifically Denmark (Danish Veterinary Association and the environment are only found in the FVE-EVCC. The
Code of Ethics—DDD-EKi), Ireland (Veterinary Council of Ireland order in which the stakeholders are considered varies and the fol-
Code of Professional Conduct—VCI-CPC), Portugal (Portuguese lowing table compares how the information is organised within
Veterinary Order Deontological Code—OMV-CDii) and the UK the documents (Table 1). In the case of the DDD-EK, the topics
(Royal College of Veterinary Surgeons Code of Professional Conduct— are organised alphabetically and—similarly to the OMV-CD—
RCVS-CPC). do not include topics or chapters specifically devoted to animals.
The case studies were purposively selected, to represent geo- In terms of formulation, the FVE-EVCC uses the modal verb
graphical and organisational diversity in terms of guidance and ‘shall’ throughout the document; other verbs (used once each)
regulation of the veterinary profession. In Ireland and the UK, all include ‘owe’, ‘may’ and ‘must’. In the case of the RCVS-CPC,
veterinarians must be registered with the VCI and the RCVS, the modal verb ‘must’ is used throughout the main text, while
respectively. Additionally, in the UK, the RCVS-CPC has ‘should’ is mostly used in the Supporting Guidance. With few
recently replaced the former Guide to Professional Conduct by exceptions, sentences are used in a positive orientation (‘veterin-
taking the FVE-EVCC as a starting point and has been designed ary surgeons must…’). The VCI-CPC uses a more varied formu-
as a short document with 27 chapters of supporting guidance lation, and the verbs ‘should’, ‘must’ and ‘shall’ are frequently
(Millington 2012). In Portugal, veterinarians are required to be used and often in the same section. Other verbal forms used
registered in the Portuguese Veterinary Order (OMV) but in include: ‘obliged to’, ‘required to’, ‘responsibility for’, ‘advisable
effect professional licences are only demanded for those veteri- for’. Both positive (eg must) and negative (eg must not) sen-
narians involved in clinical practice. In Denmark, veterinary pro- tences are used. All the recommendations in the DDD-EK are
fessional licences are issued directly by the Ministry of expressed using the same positive semantic orientation: ‘It is
Agriculture, Food and Fisheries and not by the Danish Veterinary considered good ethics to…’ The OMV-CD, on the other hand,
Association (DDD Secretariat, personal communication, October relies frequently on negative orientations. These include terms
6, 2014). Furthermore, in Denmark there is no statutory require- such as ‘not allowed’ (art.8), ‘absolutely prohibited’ (art.9;
ment to be registered with the DDD, which operates both as a art.50), ‘forbidden’ (eg art.11; art.12; art.16), ‘reprehensible atti-
trade union and as a regulatory body. According to their website tudes’ (art.28). Positive orientations include the use of ‘the duty
(accessed 4 March 2014), the DDD estimates that 90 per cent of for’ and ‘should’.
all veterinarians in Denmark are registered members.
Thematic analysis
Content and thematic analyses Eight overarching themes were identified during the thematic
The CPCs were retrieved in January 2014 from the FVE and the analysis: Definitions and Framing Concepts; Duties towards
national veterinary regulatory bodies’ websitesiii. Portuguese and Animals; Duties towards Clients; Duties towards Other
Danish languages were translated to English by individuals Professionals; Duties towards Competent Authorities; Duties
experienced in the teaching of ethics to veterinary students in towards Society; Professionalism; and Practice-related Issues.
both countries. Content and thematic analyses were conducted Each theme comprises a number of topics and subtopics
using NVIVO 10 (QSR International 2013) and representatives (Table 2). Fig 1 illustrates the extent to which the themes are
of regulatory bodies were contacted by email, where further clar- covered by each CPC. Almost one-third of OMV-CD and
ifications were needed. DDD-EK is devoted to regulating the relations of the veterinar-
The analysis involved both quantitative and qualitative ian with other professionals, whereas only a small fraction of
approaches (Forman and Damschroder 2008). For the content those documents (over one per cent) is devoted to duties
analysis, documents were categorised according to their general towards animals. Over one-third of the FVE-EVCC is used to
purposes, overall structure, length and phrase formulation. For define and frame the concepts being used whereas in the case of
the thematic analysis resources were deconstructed and their VCI-CPC and RCVS-CPC there is a more uniform coverage of
contents coded independently from their original chapter themes. The following sections describe the range of topics
covered by the five CPCs as well as the most prominent differ-
ences found between them. A more detailed description of the
i
DDD-EK – Danish acronym, Den Danske Dyrlægeforening – Etisk Kodeks
analysis is available upon request.
ii
OMV-CD – Portuguese acronym, Ordem dos Médicos Veterinários – Código
Deontológico Definitions and framing concepts
iii
Codes of Professional Conduct were assessed in January 2014 using the Table 3 summarises the general ethical principles set out by the
following web links: five CPCs. In their practice, veterinarians are expected to accord
RCVS-CPC: www.rcvs.org.uk/advice-and-guidance/code-of-professional- with the following general principles.
conduct-for-veterinary-surgeons/
OMV-CD: www.omv.pt/estatutos/codigo-deontologico/
DDD-EK: www.ddd.dk/omddd/etisk/Sider/default.aspx Duties to animals
FVE-EVCC: www.fve.org/news/publications.php?item=71 In two of the codes, animal welfare is considered to be the
VCI-CPC: www.vci.ie/Disciplinary/Documents/ primary concern of the veterinary profession (VCI-CPC;
Paper
TABLE 1: Organisation of chapters in the five Codes of Professional Conduct and approximate overall length
Animals Clients/costumers Veterinary profession Society/public Medicines Environment Length in words
FVE-EVCC 1 2 3 4 5 6 4000
RCVS-CPC (UK) 1 2 3 4 – – 1272 (53000)
VCI-CPC (IE) 1 2 4 3 – – 10000
DDD-EK (DK) – No order—topics are arranged alphabetically – – 1521
OMV-CD (PT) – 3 2 1 – – 7800
The numbers indicate the order by which the chapters are considered within each document. Length of OMV-CD and DDD-EK refers to the original (non-translated)
documents; length of RCVS-CPC is measured without (and with) Supporting Guidance
DDD-EK, Danish Veterinary Association Code of Ethics; EVCC, European Veterinary Code of Conduct; FVE, Federation of Veterinarians of Europe; OMV-CD, Portuguese Veterinary
Order Deontological Code; RCVS-CPC, Royal College of Veterinary Surgeons Code of Professional Conduct; VCI-CPC, Veterinary Council of Ireland Code of Professional Conduct.
RCVS-CPC) and, in the case of the VCI-CPC, a definition is pro- includes illegal interventions in order to obtain biological yields
vided. Concerns with animal welfare include the duty of con- that are beyond the animals’ natural abilities (OMV-CD;
tinuity of care (VCI-CPC; RCVS-CPC), showing respect for RCVS-CPC). This topic is also related to non-therapeutic surgical
animals (OMV-CD) and avoiding harm in handling, diagnosis, procedures in companion animals, such as tail docking and
treatment and transport (FVE-EVCC; OMV-CD). It also removal of dew claws (RCVS-CPC), and to advanced veterinary
involves knowledge of animal health and welfare legislation interventions, such as canine surgical artificial insemination and
(FVE-EVCC, DDD-EK), and the duty to report animal welfare feline renal transplantation (RCVS-CPC).
violations to legal authorities (FVE-EVCC). Animal euthanasia emerged as a topic in three codes
Concerns with animal enhancement include the use of (VCI-CPC; RCVS-CPC; FVE-EVCC). General guidelines for
performance-altering drugs (VCI-CPC) and surgeries or medical euthanasia are provided (eg humane, compassionate, out of
treatments performed to conceal genetic defects (VCI-CPC), public sight, not delegated to others) together with issues of
namely the insertion of prosthetic testicles (RCVS-CPC). It also communication, decision-making and owner’s consent. Other
TABLE 2: Coverage of the eight key themes (and corresponding topics) for each of the five Codes of Professional Conduct
THEMES TOPICS (and Subtopics) FVE-EVCC RCVS-CPC VCI-CPC DDD-EK OMV-CD
Definitions and framing concepts Purposes of the Code (including to whom provisions apply) ✓ ✓* ✓ ✓
General ethical principles ✓ ✓ ✓ ✓† ✓
Definitions (stakeholders) ✓
Provisions for revision ✓
Duties to animals Animal welfare ✓ ✓* ✓ ✓ ✓
Continuity of care * ✓
Five freedoms ✓ ✓
Animal enhancement * ✓ ✓
Research and teaching * ✓ ✓
Euthanasia ✓ * ✓
Surgery * ✓
Duties to clients Respectful communication ✓ ✓* ✓ ✓ ✓
Responsible ownership ✓ * ✓
Respect for autonomy ✓ * ✓ ✓
Informed consent ✓ ✓* ✓ ✓
Confidentiality ✓ ✓* ✓ ✓ ✓
Duties to other professionals Vet and veterinary colleagues ✓ ✓* ✓ ✓ ✓
Vet and the veterinary team ✓ ✓* ✓ ✓ ✓
Vet and non-vet professionals * ✓ ✓
Duties to competent authorities Regulatory body ✓ ✓* ✓ ✓ ✓
Other authorities ✓ * ✓
Duties to society Certification ✓ ✓* ✓ ✓ ✓
Use of medicines ✓ ✓* ✓ ✓
Public health ✓ ✓* ✓ ✓
Environment ✓ ✓* ✓ ✓
Professionalism Acknowledgement of limitations ✓ ✓* ✓ ✓ ✓
Veterinary declaration (oath) ✓
Conflicts of interests ✓ ✓* ✓ ✓ ✓
Continuing Professional development ✓ ✓* ✓ ✓ ✓
Veterinarian wellbeing (including autonomy and physical/mental health) ✓* ✓ ✓
Fraud—misconduct—negligence ✓* ✓ ✓
Publications—press * ✓ ✓ ✓
Titles and qualifications ✓* ✓ ✓ ✓
Personal and professional qualities ✓ * ✓ ✓ ✓
Practice-related issues Advertising—marketing ✓* ✓ ✓ ✓
Ancillary techniques ✓ * ✓ ✓
Clinical records ✓* ✓ ✓
Distance and answering services * ✓ ✓
Emergency 24 hours care ✓ ✓* ✓
Financial issues ✓ ✓* ✓ ✓ ✓
Professional and practice insurances ✓ ✓* ✓
Premises standards and rules ✓* ✓ ✓ ✓
Tick indicates inclusiveness; for RCVS-CPC, tick indicates inclusion within main text and *denotes coverage within Supporting Guidance.
†The General Ethical Principles of DDD are provided separately from the Code of Ethics
DDD-EK, Danish Veterinary Association Code of Ethics; FVE-EVCC, Federation of Veterinarians of Europe European Veterinary Code of Conduct; OMV-CD, Portuguese Veterinary
Order Deontological Code; RCVS-CPC, Royal College of Veterinary Surgeons Code of Professional Conduct; VCI-CPC, Veterinary Council of Ireland Code of Professional Conduct
Paper
1.3
OMV-CD 7.7% 5.5% 34.9 % 6.1 % 23.5 % 15.1 % 17.2 % 111.3 %
%
3.2
VCI-CPC 19.8 % 7.9 % 18.4 % 9.8 % 22.6 % 9.0 % 26.3 % 117.0 %
%
3.3
RCVS-CPC 23.7 % 8.6 % 8.1 % 25.0 % 15.7 % 17.2 % 11.8 % 113.4 %
%
FVE-EVCC 40.5 % 9.2 % 9.2 % 15.7 % 13.9 % 12.8 % 6.7 % 2.2 110.2 %
%
0 20 40 60 80 100 120
Definitions Animals Clients Other Professionals Competent Authorities Society Professionalism Practice-related issues
FIG 1: Theme coverage in the five Codes of Professional Conduct. Overall percentages are greater than 100 per cent due to coding overlap.
DDD-EK, Danish Veterinary Association Code of Ethics; FVE-EVCC, Federation of Veterinarians of Europe European Veterinary Code of
Conduct; OMV-CD, Portuguese Veterinary Order Deontological Code; RCVS-CPC, Royal College of Veterinary Surgeons Code of Professional
Conduct; VCI-CPC, Veterinary Council of Ireland Code of Professional Conduct.
related issues include humane culling, mortality insurance productive capacity or appearance of an animal, or might result
(VCI-CPC), the destruction of animals in sporting events, and of in unexpected expenses during the recovery period”. The General
‘dangerous’ dogs, as well as the fate of animals at the end of Ethical Principles (see Table 3) provide the only reference to
regulated scientific procedures (RCVS-CPC). informed consent in the DDD-EK.
Paper
Paper
(VCI-CPC, DDD-EK); tasks on behalf of the Competent devoted to regulating the relationships between veterinary pro-
Authorities (FVE-EVCC); equine prepurchase examinations; and fessionals (see Fig 1). The FVE is an umbrella organisation, with
independent veterinary advice regarding the health and welfare representatives from 38 European countries of both national vet-
of the animals used in experiments (RCVS-CPC). Veterinarians erinary associations and national statutory bodies, and the detail
are required to help police authorities to investigate animal with which terms and concepts are defined in the FVE-EVCC
welfare cases, “regardless of any conflict of interest” (VCI-CPC). (see Fig 1) probably reflects the requirements in terms of trans-
According to the DDD-EK, conflicting situations in which a vet- parency and inclusiveness that a pan-European document
erinarian should decline to participate include: being involved in entails. In addition, both DDD-EK and FVE-EVCC, are volun-
the case; having an interest in its outcome; being closely related tary documents while the remaining three are statutory and
or related by marriage to one of the parties; or having previously required by law.
commented on the case. CPCs are, in essence, anthropocentric because they serve to
protect the public against malpractice. But veterinary CPCs are
Practice-related issues probably unique in the fact that they are also zoocentric, by safe-
The CPCs also include recommendations regarding the running guarding the interests of animals, alongside those of human
of a veterinary practice. Provisions should be made to provide beings (cf. Hanlon and Magalhães-Sant’Ana 2014). In this
24-hour emergency services, and veterinarians should cooperate in regard, both the VCI-CPC and the RCVS-CPC emphasise veteri-
this regard (VCI-CPC, FVE-EVCC, RCVS-CPC). When attending narians’ primary responsibility in defending animal welfare,
to services outside the practice premises, veterinarians have the while the DDD-EK and the OMV-CD place a greater emphasis
right not to expose themselves to unnecessary risks (VCI-CPC, on professional relationships (Fig 1). Moreover, the DDD-EK and
OMV, CD, RCVS-CPC). Veterinarians shall not offer consulta- OMV-CD do not reflect direct responsibilities towards animals.
tions or prescribe drugs or treatments to animals they have not In effect, the term ‘animal welfare’ is only referred to in both
observed (OMV-CD). documents as part of the definitions and framing concepts
Marketing and advertising of services and qualifications are (Table 3). Probably more significant is the absence of any refer-
subject to a number of restrictions. According to the DDD-EK, it ence to euthanasia/humane killing in both codes (Table 2). This
is considered good ethics to provide information on practice may signify different priorities in terms of the responsibilities of
accreditation, specialist training and other documented qualifica- the veterinary profession towards stakeholders, but could also
tions. In Portugal, veterinarians are forbidden to be involved in reflect cultural differences on the status of animals in society. For
marketing campaigns, except for the advertising of services and example, the Special Eurobarometers on Animal Welfare
qualifications (OMV-CD). On the other hand, in Ireland veteri- (European Commission 2007) illustrates the diversity of atti-
narians “have the right to inform the public of services offered” tudes across European Member States. In effect, the zoocentric
and are advised to “develop a marketing strategy”. When provid- components of the RCVS-CPC may reflect the strong political
ing information, veterinarians must comply with provisions tradition of animal protection in the UK (FAWC 2009).
from the Premises Accreditation Scheme (VCI-CPC). Differences in CPCs may also be related to how proactive
Veterinarians have a duty to keep clear and detailed written regulatory bodies have been in accommodating the evolving
clinical records, in order to ensure the quality and continuity of needs of the veterinary profession and in adapting to societal
care (DDD-EK, RCVS-CPC, VCI-CPC). This also includes changes regarding the moral (and often legal) status of animal.
consent forms (RCVS-CPC) and the labelling of radiographs By way of example, the Portuguese Deontological Code was
(DDD-EK). The ownership of clinical records and diagnostic approved in 1994 and, despite including provisions for future
tests is also addressed (DDD-EK, RCVS-CPC). revision (see Table 2), in the last 20 years only once have amend-
Regarding financial issues, veterinarians should adhere to ments been made. This was to amend the code on the pricing of
appropriate rules for pricing (OMV-CD, FVE-EVCC, DDD-EK, veterinary services, which had been subject to a legal action by
RCVS-CPC), and guidelines regarding fees and costs of services the Portuguese Competition Authority (Autoridade da
such as unpaid bills and unfair competition (OMV-CD) are pro- Concorrência 2005). On the other hand, the VCI-CPC has had
vided. The provision of professional indemnity and practice six versions since the Guide of Professional Behaviour was first
insurance schemes is recommended (VCI-CPC, FVE-EVCC, issued in 1998 (VCI Administration Office, personal communica-
RCVS-CPC). Finally, several topics regulate the ownership, loca- tion, 16 Jan 2014), and a seventh has since been approved
tion and quality of veterinary premises (VCI-CPC, OMV-CD, (November 09, 2014). However, the significance of these changes
DDD-EK, RCVS-CPC). has not been investigated. Proactivity can also be illustrated by
the 2012 edition of the FVE-EVCC as well as the recent recom-
Discussion mendations provided by the RCVS regarding 24/7 Emergency
This study provided an in-depth view of a purposive sample of Care (Anonymous 2014), already included in the latest version of
European veterinary CPC. It relied on a case study approach, the RCVS-CPC.
combining content as well as thematic analyses. This is the first The content analysis revealed that the RCVS-CPC (excluding
known empirical study dedicated to evaluating veterinary CPCs. Supporting Guidance) and the DDD-EK (excluding Ethical
Previously published literature on the topic was mostly based on Principles) are formulaic and use the same word structure
expert opinion (Tannenbaum 1995, Rollin 1999, McCulloch and throughout the document. In addition, they are both short docu-
others 2014). ments with less than 1500 words. The VCI-CPC and the
The thematic analysis revealed eight key themes covered by OMV-CD, on the other hand, are considerably longer and more
the five CPCs (Table 2). The range of themes identified demon- complex documents, both in terms of formulation and overall
strate commonality within the profession. The attention given structure. This is particularly evident in the VCI-CPC where, the
to each of the themes, however, varied greatly (Fig 1), which verbs ‘should/shall’ and ‘must’ are frequently used within the
may be indicative of: (i) different cultures within the regulation same section, which could give the impression that these verbs
of the veterinary profession in Europe (which is reflected in have interchangeable meanings. The difference between using
having a ‘code of ethics’ or a ‘code of conduct’); (ii) cultural dif- ‘must’ and ‘should/shall’ is more than semantic as both entail an
ferences on the status of animals in society; and (iii) regulatory obligation: ‘must’ prescribes a correct behaviour, whereas
bodies’ proactivity in adapting to professional needs and to soci- ‘should/shall’ allows for personal discretion and professional
etal changes regarding the status of animals. autonomy (McCulloch and others 2014). In fact, a recent quali-
Cultural differences within the veterinary profession in tative study of veterinary educators’ perspectives of their teach-
Europe are evident in the role of the veterinary bodies in each ing of ethics has identified two visions for the role of veterinary
jurisdiction. For example, the DDD’s main role is as a trade CPCs: one that sees them as regulations which provide rules of
union and thus the DDD-EK is a short document, mainly practice (rooted in the tradition of obeying professional
Paper
obligations), and another that sees them as guidelines which Furthermore, this is a cross-sectional study rather than longitu-
provide working references and hence enabling for some autono- dinal and therefore it does not take a retrospective look at the
mous judgements (Magalhães-Sant’Ana and others 2014). These foundation and development of regulatory documents over time.
results are even more significant bearing in mind that the above Also, the fact that the study relied on the translation of
mentioned study was conducted in several of the same jurisdic- Portuguese and Danish to English may have distorted some sen-
tions used in the present study. tences from their original meaning, although precautions were
Phrase formulation can have a significant effect on how regu- taken to prevent this.
latory frameworks are perceived. In this regard, the five CPCs
adopt different framing approaches between promoting good
(“It is considered good ethics to…” —DDD-EK) from preventing Conclusion
harm (“it is forbidden to…” —OMV-CD). A recent study in CPCs play a pivotal role in the regulation of a profession but it is
applied psychology has shown that, although people anticipate not always clear what they should include and how they should
that they will be more motivated to perform a task when faced best be framed, bearing in mind the different roles played by
with positive rather than negative incentives, the opposite veterinarians in society and the diversity of contexts in which
occurs and they end up performing better when avoiding a loss veterinarians operate. Some have even questioned if it is possible
than when pursuing a gain (Goldsmith and Dhar 2013). These to conceive a CPC that is common to every field of veterinary
results seem to confirm the adaptative role of recollecting bad activity (McCulloch and others 2014). The national codes con-
experiences over good ones (Baumeister and others 2001). Some, sidered in this paper vary from prescriptive rule-books dictating
however, reject the idea that ethics is about negative codes of right actions, to descriptive guidelines upholding autonomous
conduct or moral prohibitions and that, instead, it should be judgements, possibly reflecting differing cultural biases between
“about the commitment to positive values to ensure the well- countries. On the other hand the FVE code attempts to accom-
being and flourishing of individuals and society” (Thompson modate this diversity of contexts in one overarching document
and others 2000, p.5). Moreover, negative codes of conduct could and the question remains of whether this is possible, or even
conflict with the fact that people are more inclined in engaging desirable. Interdisciplinary research strategies are required to
in morally objectable actions by omission (ie harming by doing further elucidate these issues. These findings will contribute to
nothing) than commission (ie harming by doing something) an improved understanding of the roles of CPCs in regulating
(Anderson, 2003, DeScioli and others 2011). the veterinary profession in Europe.
Furthermore, differences in phrase formulation can reflect
the distinction between the voluntary nature of a code of ethics Acknowledgements
(as found in the case of DDD-EK), and the statutory nature of a The authors thank Trine Dich and Stine B Christiansen,
code of conduct (as in the case of OMV-CD). Rumbold (1999, University of Copenhagen, for their help in translating the
p.258) considers a ‘code of ethics’ as an aspirational “statement Danish Code of Ethics and for additional comments. The
about what the profession believes itself and its purpose to be”, authors also thank representatives of national regulatory bodies
whereas a ‘code of conduct’ provides a “statement about how and Nancy De Briyne, from FVE, for their valuable clarifications.
the profession considers its members should behave toward MMS thanks the Veterinary Council Educational Trust Newman
clients, society as a whole and each other”. Aspirational codes of Fellowship in Veterinary Ethics for financial support.
ethics, however, are more difficult to enforce than mandatory or
coercive codes of conduct (Sinclair 1996). Funding The research project was funded through the Veterinary Council of Ireland
The way the information is organised is also relevant. For Educational Trust and the Newman Foundation. However, these organisations did not
example, in their revision of the EVCC, the FVE has differen- influence the study design, data collection and analysis, and manuscript preparation.
tiated duties to society from those to medicines (FVE 2012). It
seems strange, however, that veterinarians should have direct
moral duties to medicines, since medicines are only instrumental
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