GIRLS IN TECH POST EVENT REPORT

AMPLIFY WOMEN’S PITCH COMPETITION

October 3, 2018
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Overview
At a time when venture funding in female-only founded startups has remained at only 3% percent of all venture dollars since 2012,
increasing to 7% for male and female-founded teams - we are thrilled to announce that we’re seeing the evidence of an uptick in
entrepreneurship in women around the world!

For the past several years hosting the AMPLIFY Startup Competition, we’ve been seeing a spike in female-led startups - but this year was our
biggest ever!

Compared to 2017, we saw the number of women-led startups who applied jump 33%. We saw the number of countries represented in the
application pool jump by 9% including more startups from Asia and the Middle East. We doubled the prize money (to $20,000 in seed
funding) and gave even more value through additional resources like office space and software services worth $30,000.

We also gave our finalists a global stage through the Audience Choice Award! By streaming each pitch on Facebook Live, we invited our
global community to learn about the amazing work female founders are doing to solve the world’s most important problems. Not only did
each startup gain more exposure around the world, but the community also weighed in in real-time - giving important feedback like
sentiment and the product-market fit.

Thank you for being part of the collective step forward for women entrepreneurs in tech. Now, let’s get to the numbers!
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Applicants
The below data tells the story of how interested the global community is in the AMPLIFY Women’s Pitch Competition, and is based on intake
application data. With even more support, we could exponentially increase these numbers by hosting AMPLIFY in 10 cities around the world.

There was a total of 363 applications created in 2018, that’s a 33% increase from the 273 applications created in 2017 and 144% increase
from the 149 applications created in 2016.

363 Applications
created in 2018

That’s a 33% increase

273 Applications from 2017 and a 144%
created in 2017 increase from 2016
149
Applications
created in
2016
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Applicants’ Geographic Distribution

Each applicants’ geographical location is

represented on the map in pink.

Afghanistan | Australia | Belgium | Brazil

Bulgaria | Canada| Chile | China | Colombia
Ecuador | Egypt | France | Germany
Hungary | India | Indonesia | Ireland | Israel
Japan | Jordan | Kazakhstan | Kenya
South Korea | Luxembourg | Malaysia
Mali | Mexico | Morocco | Myanmar
Nigeria | Pakistan | Peru | Philippines
Poland | Romania | Russia | Senegal
Spain | Syria | Taiwan | Trinidad & Tobago
Uganda | Ukraine | United Kingdom
United States of America | Uruguay
Venezuela | Vietnam

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GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Applicants’ Startup Details

Have you already raised capital? Which type of product are you building? What industry is your product in?

No (30%) Web app (21%) Other (25%)

Yes (28%) Social Impact (13%)
Mobile app (18%)
Declined to Answer (42%) Education (9%)
Physical product (11%)
Service (7%) Enterprise (7%)
Other (3%) Social Networking (4%)
Cleantech (2%)
Declined to answer (40%)
Declined to answer (40%)

How did you hear about this competition?

This is a critical stage for women entrepreneurs. Only 3% of venture funding goes to
Friend (19%) female-founded startups, and that number hasn’t changed since 2012. These
Email (16%) numbers mean that you have helped close the funding access gap by getting women
Social (11%) entrepreneurs the critical exposure they need from the growing global Girls in Tech
Media (5%) community. (Techcrunch 2017, “The portion of VC-backed startups founded by women
Incubator (4%)
remain stubbornly stagnant”)
Blog Post (2%)
Declined to answer (42%)
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Finalists
Nathali Bertran Gbemisola Ogunyomi
Co-Founder at DACA Time CEO and Founder at GlamTech Corporation
A secure platform designed to simplify the A dermatology-grade artificial intelligence and
DACA application process for new and augmented reality technology provider for
renewing applicants. dermatologists and skincare companies.

Kristina Tsvetanova Ashley Treni

CEO and Co-Founder at BLITAB® Co-Founder at JustFix.nyc
The first ever Braille tablet using a disruptive A free service that partners with grassroots
actuating technology that creates tactile text organizations to create better support systems
and graphics in real time. for New York City’s excluded communities.

Jessica Anuna
CEO and Founder at Klasha
An all-girls run online fashion retailer designed
to make fashion accessible and affordable to
millennial consumers in emerging markets.
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION
Finalists (con’t)
Katherine Clayton
CEO and Co-Founder at OmniVis
A biotechnology company that has developed
an integrated platform to transform the speed,
accuracy, and economics of point-of-care
pathogen detection.
Geetha Natarajan
CEO and Co-Founder at WishYourPrice
An e-commerce intelligent technology that
lets e-retailers offer personalized prices to each
shopper to increase conversion and loyalty.
Wafaa Arbush
CEO and Co-Founder at WorkAround
An impact sourcing provider, giving displaced
people the opportunity to work online from
anywhere by connecting them with companies
in need of human intelligence tasks.
Nidhi Doshi
Co-Founder at PayBee
A technology platform that enable donors to
easily donate on mobile, web and in-person,
while making it easy for organizations to
manage campaigns and donors.
Mary Elizabeth McCulloch
Founder at Project Vive
A humanitarian effort to help improve the lives
of people with complex communication needs
and low motor control through the use of
technology to develop, manufacture, and
distribute a low cost speech generation device.
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

And the Winners are…

The competition was fierce and each startup that applied was innovative, had a strong vision, a great team, and inspiring initial success but
the judges could only pick one winner to receive the $20,000 in seed funding.

Grand Prize Winner of $20,000 - OmniVis Audience Choice Award – Project Vive
OmniVis puts the power of the lab, in the palm of your hand Project Vive gives a voice to the voiceless through
with smartphone-enabled early disease outbreak detection. speech-generating devices and was chosen live during
our competition with over 500 votes!
https://www.omnivistech.com/
https://www.projectvive.com/
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Post Event Impact Report

Following the event, all attendees, finalists, judges, volunteers, and sponsoring partners were asked to help Girls in Tech understand the
impact of AMPLIFY toward the objectives of the organization. The below data illustrates the AMPLIFY impact and is based on a voluntary
post-event survey. Of the over 250 attendees, 32 responded to the survey (and 6 were left partial).

Overall Experience Rating Perceived Value

Overall, participants who responded to a post-event impact
survey indicated having a very positive experience at
AMPLIFY. A combined majority, 67% (N=27), indicated
"excellent" or "superior" when asked about their overall
experience. Another 30% responded that they had a “good”
experience.
The AMPLIFY program proved valuable to participants.
Among post-participation survey respondents, 44% (N=27)
indicated it provided "high" value to them. An additional
44% indicated "moderate" value."

80 50

60 40
30
40
20
20 10
0 0
Excellent or Superior (67%) Good (30%) High Value (44%) Moderate Value (44%)
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Post Event Impact Report (con’t)

Ways Value Was Provided

Respondents to the post-activity impact survey were asked to select from a list of six options ways in which AMPLIFY provided value. The
top two selections were: 1) It introduced me to new interest areas and opportunities (77%, N=26), and 2) It allowed me to network and
build community with peers (62%, N=26).

Question 1: It introduced me to new interest areas and opportunities. 77%

Question 2: It allowed me to network and build community with peers. 62%
Question 3: It provided access to resources and/or new opportunities for me. 35%
Question 4: It helped me identify new ways or approaches for advancing my career. 31%
Question 5: It helped me identify new ways or approaches towards attaining a job in my intended focus area. 15%

100
80
60
40
20
0
Question 1 (77%) Question 2 (62%) Question 3 (35%) Question 4 (31%) Question 5 (15%
GIRLS IN TECH AMPLIFY WOMEN’S PITCH COMPETITION

Together we are Making a Difference

The truth is, women aren't funded equally and it is our mission at Girls in Tech to change that.

Thanks to your support, thousands of female entrepreneurs around the world are joining the startup atmosphere and creating the solutions
of tomorrow, one day at a time. The numbers in this report show change, they show an increase in the number of women stepping forward
with confidence to build the futures they want. This is why AMPLIFY exists.

Our community craves AMPLIFY in more countries around the world. They want more male allies championing female founders. They want
more funding and equal access to capital for women entrepreneurs. They want a future where their dreams aren’t arbitrarily written off
based on their gender, or affinity bias from investors. With your continued support, we can do more.

Thank you for being a part of our collective step forward for women entrepreneurs.
THANK YOU