IB Business Management (online) 2018-2019

Course Overview
The IB Business Management course is designed to develop students’ knowledge
and understanding of business management theories, as well as their ability to apply
a range of tools and techniques.

Students learn to analyze, discuss and evaluate business activities at local, national
and international levels. The course covers a range of organizations from all sectors,
Instructor as well as the socio-cultural and economic contexts in which those organizations
operate.
LaQuinta Plunkett
The course covers the key characteristics of business organization and environment
and the business functions of human resource management, finance and accounts,
Phone
marketing and operations management. Links between the topics are central to the
470-440-0562 course. Through the exploration of six underpinning concepts (change, culture,
ethics, globalization, innovation and strategy), the course allows students to develop
a holistic understanding of today’s complex and dynamic business environment. The
Email conceptual learning is firmly anchored in business management theories, tools and
Laquinta.plunkett@atlanta.k12.ga.us techniques and placed in the context of real world examples and case studies.

The aims of the business management course at SL are to:

Room Location
1. encourage a holistic view of the world of business
Online 2. empower students to think critically and strategically about individual and
organizational behavior
Google Classroom Code 3. promote the importance of exploring business issues from different cultural
perspectives
17p61w4 4. enable the student to appreciate the nature and significance of change in a
local, regional and global context
Meeting Times
5. promote awareness of the importance of environmental, social and ethical
8:00am-10:00am factors in the actions of
individuals and organizations
Mon, Wed, Fri 6. develop an understanding of the importance of innovation in a business
environment.

Course Outline
1st Semester
Unit 1: Business Organization and Environment
Week 1 – Digital Literacy/Citizenship
Week 2 - 1.1 Introduction to Business Management
Week 3 - 1.2 Types of Organizations
Week 4 - 1.3 Organizational Objectives
Week 5 - 1.4 Stakeholders
Week 6 - 1.5 External Environment
 Week 7 - 1.6 Growth and Evolution
Week 8 – Review
Week 9 - Test

2nd Quarter
Unit 2: Human Resource Management
Week 1 - 2.1 Functions and Evolution of Human Resource Management
Week 2 - 2.2 Organizational Structure
Week 3 - 2.3 Leadership and Management
Week 4 - 2.4 Motivation
Week 5 – Review and Test – IA Assessment

Unit 3: Finance and accounts

Week 6 - 3.1 Sources of Finance
Week 7 - 3.2 Costs and Revenues
Week 8 - 3.3 Break-Even Analysis Flow
Week 9 – Review and Test

3rd Quarter
Unit 4: Marketing
Week 1 - 4.1 The Role of Marketing
Week 2 - 4.2 Marketing Planning (Including Introduction to the Four P's)
Week 3 - 4.3 Sales Forecasting
Week 4 - 4.4 Market Research
Week 5 - 4.5 The Four P's (Product, Price, Promotion, Place)
Week 6 - 4.6 E-Commerce
Week 7 – Review and Test
Week 8 – IA Review
Week 9 – IA Submission

4th Quarter
Unit 5: Operations Management
Week 1- 5.1 The Role of Operations Management
Week 2 - 5.2 Production Methods
Week 3 - 5.3 Location
Week 4 – Review and Test
Week 5 – Review for External Assessment
Week 6 – Review for External Assessment
Week 7 – Review for External Assessment
Week 8 – External Assessment

Key Features of the Assessment Model

External assessment for SL students consists of two written examination papers.

Paper One is based on a pre-seen case study issued in advance, and Paper Two
consists of structured questions based on stimulus material and an extended response
question that assesses students’ understanding of the key concepts of the course.

2018 - 2019 Page 2

 Internal assessment for SL students a written commentary. In both tasks, students
study real world business organizations. These are internally marked by subject
teachers and then externally moderated by IB examiners.

Online Course Information:

 This course will be conducted via the Internet

 Communications will be limited to e-mail, bulletin board postings, and
chatrooms
 Everything we need — our calendar, bulletin board, chatrooms, e-mail,
assignments, grades, etc., will be housed
 Email is provided to you from course enrollment
 Internet access is required

Required Text

Business Management for the IB Diploma (2nd Edition), Stimpson and Smith (2014)

Replacement Cost $87.45

Course Materials

Technology is an important component within the course and computer/internet

access along with printing capabilities are critically important to student success in
the course. Students are responsible for arranging access.

2018 - 2019 Page 3

 IB Business Management Online SL
Course Syllabus Receipt Confirmation
I have read and understand the IB Business Management Online Course Syllabus.

________________________________________ _____________________________________________
Student Printed Name Signature Date

________________________________________ _____________________________________________
Parent/Guardian Printed Name Signature Date

Parent/Guardian’s Cell Phone Numbers: __________________________________________________________

Home Telephone:_________________________ Parent Email:__________________________________

2018 - 2019 Page 4