Kimberly DeSimone, Ph.D.

716.348.7422 kdesimon@sbu.edu

Digital Portfolio: https://kimberlydesimone.weebly.com/

Education
Ph.D. Leadership & Policy, Niagara University – April 2018, magna cum laude
Dissertation Title: A phenomenological study of women’s perceptions in navigating
the Fortune 500 executive leadership pipeline

Inducted Member Kappa Delta Pi National Honor Society in Education

M.S. Psychology: Organizational Psychology – Dec 2014, summa cum laude

Walden University: Thesis Topic: The Role of Organization-Based Self-Esteem and
Self-Efficacy in U.S. Female Corporate Managers’ Intent to Quit

Inducted Member Psi Chi National Honor Society in Psychology

M.B.A., Concentration: Marketing – May 2001, cum laude, St. Bonaventure University, NY

B.A. Communications, Business Minor – May 1993, Niagara University, NY

Summary of Qualifications
• Exceptional, experienced higher education instructor focused on student
engagement and experiential learning instructional strategies. Top student
rankings for teaching and advisement
• Extensive online teaching experience including course development, instruction and
assessment.
• Scholar Warrior. Peer reviewed research/scholarship focused on diversity and
under-representation in leadership. Qualitative & Quantitative. Multiple Academic
Presentations and Publications.
• Service: actively serve and lead many community and university committees and
organizations.
• Broad experience in digital & social media brand building (Instagram, Twitter,
Facebook, Blogging).
• Strategic Business Leadership Consultant with active ongoing client base.
• 8+ years Strategic Management and Marketing Experience in a Fortune 500 company.
• 15+ years Research and Business Development Experience.
• Extensive qualitative and quantitative business and academic research
involvement including peer reviewed research, GIS data mapping, surveys,
phenomenological, and ethnographic research.
• Executive integrated marketing communications experience in traditional & non-
traditional media including television, print, website and social media campaign
development & implementation.
• International business development experience: extensive US & Global travel (Europe
and Asia).

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Current Position: St. Bonaventure University (September 2006 – Present)
Tenured Faculty, Associate Professor, Director: Master’s in Strategic Leadership Program
(2019 - Present)
Diversity Advocate: Jandoli School of Communications 2018 – Present, Advocacy duties:

• Audit (bi-annually) faculty syllabus (undergraduate and graduate) to ensure

diversity objectives and assessment are met.
• Created and maintain online Diversity Resource Website housing
diversity/inclusion/cultural competency resources.
• Identify and attend best practice diversity and cultural competence professional
development training opportunities annually.
• Work with The Damietta Center for Multicultural Student Affairs coordinator (and
other diversity & inclusion experts) to create regularly scheduled faculty diversity
and inclusion workshops.
• Serve on all faculty search committees for the Jandoli School and on the
University Presidents Diversity and Inclusion Committee.
• Bi-annually audit the Jandoli School of Communications physical and digital
environment. Work to create relevant and evolving assets and plans to adapt
the building and online aesthetic to foster awareness and acceptance of
diversity and inclusion year-round.

Teaching Experience (traditional, online, & hybrid)

Undergraduate courses: Strategic Management, Consumer Research, Student

Marketing Consultancy, Digital Marketing, Digital Media, Digital Portfolio, Consumer
Behavior, Global Marketing, Principles of Marketing, Advertising, New Product
Development, Sports Marketing, Sales Management

Masters level courses: Leadership & Diversity, Organizational Assessment, Leadership

in the Digital Era, Strategic Marketing Communications, Integrated Marketing
Communications, Digital Media Marketing, Graduate Field Work

Doctoral level courses (Niagara University Leadership & Policy Doctoral Program, fall
2018): Ethical Practices in Leadership & Policy

Assistant Professor - Jandoli School of Communications. Integrated Marketing

Communications, Masters in Strategic Leadership Program
St. Bonaventure University, Olean NY, September 2006 – Present
Top tier student, peer and administrative teaching and advising evaluations. Responsible
for syllabus development, lectures, exam development and student assessment. Student
advisor. Faculty advisor for American Advertising Federation Club. Founder/Faculty Advisor
for Bona Wire Digital Media Club. Internship Coordinator. Serve on multiple university
committees. Current committees include: Professional Development, Academic Standards,
Graduate Council, Honorary Degree Council, Fulbright Scholarship Committee, and the
University Presidents Diversity & Inclusion committee. Served as the head of the Diversity
task force for ACEJMC accreditation. Created the Jandoli School Diversity & Inclusion 5-
year plan (2018 – 2023). Meet accreditation qualification requirements through ongoing

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 scholarly, peer reviewed publications and academic and professional presentations,
strategic business consulting, membership in industry organizations, and ongoing
professional development.

Program Coordinator, Instructor – Business Management Department

Villa Maria College, Buffalo NY, September 2005 – August 2006
Served as a consultant to the Vice President for Academic Affairs on academic matters.
Prepared program plans, objectives and budgets. Responsible for curriculum review and
development as well as recruiting, interviewing, orientating and evaluating new program
faculty.

Assistant Professor – Business Department Erie Community College, Amherst NY,

2005

Teaching and Research Interest

Current research interests: Women in the Workforce, Workforce Bias, Advancing Women
in Leadership, Leadership Diversity, Workforce Equity, Gender Socialization, Role
Conflict, Work-Family Conflict, Feminist Theory, Gender Bias, Organizational Behavior,
Power, Professional Wellness, Gendered Communication, Emotional Intelligence, Digital
Media & Power.

Current research projects: (ongoing) bias and barriers to women’s advancement and the
relationship between gender and perceptions of the ideal worker/leader. Current scholarly
graduate student collaboration: Mansplaining 101: Male-Female mis-communication among
undergraduate communications majors (Quantitative Study).

Teaching Interests: Leadership, Policy, Diversity, Women’s Studies, Management, Ethics,

Digital Media, Organizational Psychology, Strategy, Strategic Leadership, Advertising,
Organizational Behavior, Media

Professional Research Experience

I have led in the planning, ideology, development, research, testing and launch of
hundreds of products to market as well as multiple global marketing and advertising
campaigns. This has included focus group testing, interviews, surveys, usage and
awareness testing, and ethnographic research.

Refereed Journal Publications & Proceedings:

DeSimone, K. (2018). Mediating Corporate Gender Bias and Queen Bee Syndrome through
Mentorship Tied to Key Performance Indicators (KPIs). Academy of Business Research.
August 2018 Conference Proceedings. Winner: Best Paper, Management Track

DeSimone, K. (February 2018). Geographic Information Systems (GIS) Modeling: Women’s

leadership visualization study. International Journal of Business, Management and
Commerce, 3(1), p.18-27

Gross, B., Marinari, M., Hoffman, M., DeSimone, K., & Burke, P. (2015). Flipped@ SBU:
Student Satisfaction and the College Classroom. Educational Research Quarterly, 39(2), 36

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Case, Carl J., King, Darwin L. and DeSimone, K. (2009). Virtual worlds: An
exploratory study of undergraduate behavior. Research in Higher Education
Journal, 8, p. 106-11.

DeSimone, K.A. (2008). Emotion and decision making in achieving optimal sports
performance. Business Research Yearbook, Global Business Perspectives, Volume XV,
2008, p. 141–146.

DeSimone, K.A. (2008). The role of emotional intelligence in learning. Business Research
Yearbook, Global Business Perspectives, Volume XV, 2008, p. 589-594.

Academic & Professional Presentations:

Invited Panelist March 2019 St. Bonaventure University BonaBRAVE Diversity Event.
Panel Discussion Topic: All Women are Defective

Invited Panelist October 2018 St. Bonaventure University BonaBRAVE Diversity Event.
Panel Discussion Topic: Why is Feminism a 4-Letter Word?

Mediating Corporate Gender Bias and Queen Bee Syndrome through Mentorship Tied to
Key Performance Indicators (KPIs). Academy of Business Research Fall Conference in
Boston, MA, USA August 1-3, 2018.

Invited Presenter & Panelist October 2017 International Society for Educational Planning
(ISEP) Global Conference in Toronto CA. Presentation Topic: Where are the women?
Women’s underrepresentation at the highest corporate echelons. Panel: Addressing Global
Diversity Today

Invited Presenter December 2017 Niagara University Annual Research Symposium.

Presentation Topic: A research proposal: Corporate women’s perceptions in navigating the
barriers in reaching executive level, top earner positions

Invited Panelist March 2015 Women of Promise, St. Bonaventure University: Women’s
Workforce Issues

Invited May 2014 Keynote Speaker: Western New York Women in Business October, Topic:
Powerful Women Consumer’s Unite: Rise of the “Sheconomy”.

Presenter: Undergraduate business students Social Media usage; an exploratory

study. WNY Business Research Consortium: April 2011, Brockport NY

Presenter: Business Relationships between the United States and China: Cross-cultural
differences. WNY Business Research Consortium: April 2010, Geneseo NY

Presenter Emotion and decision making in achieving optimal sports performance.

International Academy of Business Disciplines Conference: April 2007, Orlando Florida.

Professional Experience

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Blogger: www.powerofworkingwomen.com
2015 – present, Working Mother Magazine
Blogger (Powermom): 2011 – 2013

Strategic Management and Marketing Consultant, July 2004 - Present

Recent Clients: Backyard Kids Yoga, We Rock the Spectrum, Design Elf, GoSocial, Summit
Educational Resources Includes: Strategic Management, Leadership Branding, Long Range
Planning, Digital and Social Media.

Fisher-Price Inc. East Aurora NY 1996-2004. Marketing Manager, December 2003 -

July 2004 Developed long-term business strategies and marketing plans for multiple
multi-million-dollar businesses. Successfully lead and managed diverse teams and
projects. Facilitated all marketing functions including brand communication, marketing
mix and strategic partnership management.

Assistant Marketing Manager: Fisher-Price Inc., May 2002 –

December 2003 Marketing Assistant Manager Fisher Price Inc.,

October 1996 – May 2002

Professional Affiliations & Service

Diversity Advocate: St. Bonaventure University Jandoli School of Communications, 2018

Advisory Board Member: Prime Care Coordination – Organization assists people with
intellectual and developmental disabilities across NY State, 2018 – Present
Co-creator – BonaBRAVE – St. Bonaventure faculty, student, and alumni diversity and
inclusion organization that explores identity across gender, race, sexual orientation &
generations through events, talks, workshops, and digital platforms (2018 – Present)
Board of Directors: NY State Women Inc. Buffalo/Niagara Chapter, Immediate Past
President 2019, President 2017/2018, President Elect, 2016 – Organization fosters success
of women offering career advancement resources and strategies and leadership development
Fundraising (2015 – ongoing): Raised more than $20,000 for the Summit Center: Western
New York’s leading service provider for children and adults with autism and other
developmental, behavioral, and social challenges
Member: NY State Women Inc. Buffalo Chapter, March 2006 – Present
Member: National LBWA (Latina Business Women’s Association) 2011 - Present
Member: National Association of Professional Women (NAPW) 2014 – Present
Member: American Association of University Women (AAUW) 2015 -
Present Member: American Marketing Association, May 2008 – Present
Board of Directors – Shakespeare in Delaware Park, 2004 – 2007