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INTRODUCTION
the term has been extended to include social and political forms of entrepreneurial
Some people are attracted to entrepreneurship simply for the sake of the
Entrepreneurs are their own bosses and they make the decisions.
They choose whom to do business with and what work they will do
plus they decide what hours to work, as well as what to pay and
Some people evaluate the possibilities for jobs and careers where they live and
valid than another; none guarantee success. However, a strong desire to start a
business, combined with a good idea, careful planning, and hard work can lead to a
entrepreneur is very often considered as a person who sets up his own business or
industry. He has initiative, drive, skill and spirit of innovation who aims at high
goals and he looks for opportunities, identifies and seizes them mainly for economic
ENTREPRENEUR
hypermarket and are also the biggest supplier for the most popular fast food
chain in Malaysia, KFC for their best quality. Harumi is a family friendly
restaurant environment that aspires to serve the highest quality halal chicken
a) Harumi has variety for product such as The Classic Old Nasi Lemak which
serve high quality rice steamed with coconut milk and natural pandan leaves
to give rich aroma and distinctive flavour, it comes with specially marinated
chicken whole leg or crunchy kala crispy chicken with fried anchovies,
peanuts, sliced cucumber, hard boiled eggs and tasty chilli sambal at their
own recipe. The another product on cart would be The Wholesome meaty
burger comes stuffed with fresh lettuces, onion and tomato slices, does of
Lastly, on cart is The Menty Harumi’s Crispy Chicken Chop. This dish is
chicken meat breaded with unique recipe from Taiwan. This delicious dish
high popular owing to it’s luscious taste and freshly cooked to order, served
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golden brown or spiced up with chilli flakes, perfectly paired with chilled
coleslaw.
o Perak
Seri Manjung
152 & 152a Jalan Ppmp 3/3, Pusat Perniagaan Manjung Point 3,
o Selangor
Taylor Lakeside
Selangor. (03-56135178)
o Kuala Lumpur
Lot, F-03 & F-03a, Taman Mutiara Barat, 56000 Cheras 9 Miles,
o Negeri Sembilan
Mesa Mall
Lot, G27 & G27a, Groundflour, Persiaraan Ilmu, Bandar Baru Nilai,
d) Now, Harumi has ventured into different business model such as free
standing kios, smart food trucks and franchise management. The base is
and variation of economy. This plays pivotal role and important tool for
Moreover, innovation can also involve doing something better and more
Joseph Schumpeter, assigned a crucial role of innovation for the first time
of a new market into the specific product has not previously entered. The
business running and managed by single individual so there is not 3rd party
involvement. It doesn’t mean for an entrepreneur by not taking any risks can
as a good entrepreneur she or he have to knows how to take and manage the
gives them a competitive edge in the economy and it helps them exploit the
Richard Cantillon, an Irish man who was living in France, was the first who
entrepreneur. It is what gives the business an outline for the future-the task
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to complete, the risk to take and the culture to establish. Vision is the energy
that drives a business forward, an outline for better future, and every
build business agenda for short term of long term goals terms according
Organization mostly about one man show, it’s involving entrepreneur bear
the risks and taking full rewards but with help of employees and mid level
his employees and his resources, so his or her organizational abilities are
labour of another and the capital of yet another and produces a product. By
selling the product into the market, he pays interest on capital, rent on land
and wage to labourers and what remains his profit. Marshall, also advocated
business undertakers.
business in new way and marketing implement to higher level and various
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other firms or companies offering to customers. I will set the company and
staff vision and goals beyond the level of target so they can achieve target
more easily, by doing this directly and indirectly trained them to compete
organization which will have more layers of staff to support each to conduct
take own decisions. Risk taking also play major role in developing
to always compete and face all kind of competition. Intelligent also one area
entrepreneur should always look after by keeping mind active and increase
ability to see things from different point of views. Patience is another virtue
and personal life and not mixing the two is another important trait of an
stride with the recent times, entrepreneurs should know technical skill or at
least have a basic knowledge about the technologies that are to be used.
There three skills that an success entrepreneur must learn to develop their
qualities. The skills are managerial skill, where an entrepreneur should have
the required skill to manage different people such as clients, employees, co-
entrepreneur they should be able to resolve any type of dispute. Third skill
give their level best and they should be innovative and invite new creative
ideas from others as well plus they should be practical and have rational
thinking as they.
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are :
It’s a difficult task for an entrepreneur to identify and the evaluate the
business opportunity. Once the opportunity has been decided upon, the next
the proposed solutions feasible, is there any competitive advantage and what
are the risk associated with it. Before that, an entrepreneur must analyse his
personal skills and hobbies whether these coincides with the entrepreneurial
goals or not.
of any new venture and the evaluation criteria to see if the organization is
moving towards its set goals. The major components of a business plan are
entrepreneur identifies the sources from where the finance and the human
resource can be arranged. Over here, the entrepreneur finds the investors for
iv. Managing the company: Once the funds are raised and the employees are
hired, then continue the next step to initiate the business operation to achieve
the set goals. First of all, an entrepreneur must decide the management
entrepreneur decides on the future prospects of the business and its growth
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and development. More ever, the actual growth is compared against the
planned growth and then the decision regarding the stability or the
entrepreneur.
e) The industrial policies and regulations that helps to growth the business by
private sector and also for mobilizing resources for the investment in public
structure.
activities for the public and private sectors. However, this is targeted at
policy to amend some programs and policies, which will results in the
economic policy for a very long time and with respect to this resolution, the
objective of the social and economic policy in India. Thus, it ensured more
and in which the state would basically establish new companies, but in
of the state.
easy licensing and subsidization of important inputs. This step was taken to
encounter regional differences that existed in the country and the license to
boost the production was issued by convincing the government that the
Finally, the last objective is policy measures where some of the essential
policy measures were declared to opt the above stated objectives. There are
business into food manufacturing market another level. Sales and marketing
which I adapt from international business convert it into local market for my
business plays important role in business growth which enlarge the business
product or service compared to the total theoretical market for that product
or service. In addition, market penetration can also include the activities that
are used to increase the market share of a particular product or service. The
a new market and this may not offer the same profit potential as
sales volume.
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image, though.
increase sales revenue gradually over time as the efforts paid off
Thus, offering these safety nets, along with flexible product returns,
increase and provide new fact of level and it can help with your marketing
decisions.
own or family funds and the funds are needed to solicit the
used up his own resources and carried out his idea to a stage
concept has been fully investigated and the business risk now
capital or stage.
take their share earlier that they had invested in the business
with risk and leave the company. Some more, this is also
CONCLUSION
Basically, an individual needs to learn and sharpen his or her entrepreneurial skills
The examples of the entrepreneur traits are full of determination, not afraid to take
risk, high level of confidence, craves learning, understands failure is the part of the
networking, ability to sell and promote. In fact, there are a lot of entrepreneur traits
that are available which can lead an individual to become a successful entrepreneur.
In addition, this kind of entrepreneur traits are the main value that need to be
that differ the difference between the successful entrepreneur and the ordinary
practice and applied at least one entrepreneur that had been listed above. Thus,
without any doubt, each individual or entrepreneur needs to learn and apply the
-4276 words-
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BIBLIOGRAPHY
1. https://courses.lumenlearning.com/boundless-business/chapter/introduction-to-
entrepreneurship/
2. http://www.harumi.com.my/
3.https://www.toppr.com/guides/business-management-and-
entrepreneurship/introduction-to-entrepreneurship/four-key-elements-of-
entrepreneurship/
4.https://www.academia.edu/12021776/Guideline_1_ENTREPRENEURSHIP_A
ND_ECONOMIC_DEVELOPMENT_Structure
5.https://www.tutorialspoint.com/entrepreneurship_development/entrepreneurship
_development_qualities.htm
6. https://www.earlytorise.com/entrepreneurship-development/
7. https://businessjargons.com/entrepreneurial-process.html
8.https://www.tutorialspoint.com/entrepreneurship_development/industrial_polici
es_regulations.htm
9. https://www.tenfold.com/sales-reporting/meaning-sales-marketing-advantages/
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https://www.google.com/search?q=environment+factor&rlz=1C1CHBF_enID802
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10.https://smallbusiness.chron.com/marketing-techniques-used-increase-sales-
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11.https://www.business-achievers.com/general/the-importance-of-a-financial-
plan-for-a-small-business
12.https://www.mbaknol.com/business-finance/stages-of-venture-capital-
financing
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