Website Analysis

Show: Graham Norton Show

Channel: BBC 1
Time: 10:35pm
Genre (how is genre communicated to the audience? Codes and Representation (how are different social groups represented? Are any
conventions?) groups under/over represented? Why?)
 Obviously a magazine show as there are video clips of  The website doesn’t currently feature any ethnic diversity
interviews with guests.  There is also no gender diversity as all mini clips and images
 Red chair is his unique selling point – where he invites the contain men
audience to tell their story and the celebrities being interviewed  All Caucasian males
also have a chance to catapult them backwards

Audience (who is the target audience and how do you know? How does the
text appeal to the TA?)
 The target audience seems to be older as the programmes on
after watershed
 Clips contain interviews with celebrities like Armie Hammer
talking about “how he made his wife cry at Christmas” there is a
maturity about the interview questions.
Media Language (incl. MES, Camera work, sound, editing)
Red themed
Mid shot - close ups of celebrity’s being interviewed
More than one person gets interviewed at a time
Photograph of Graham Norton’s ‘notorious’ red chair

Synergy (comment on the ways the opening sequence and the website support each other)
There’s an image of Norton’s ‘notorious’ red chair. In the show Norton invites the audience to tell an amazing/embarrassing story and if it doesn’t impress
his guests or himself they get catapulted backwards.
His set is shown via the mini clips and it shows his space correctly
 Website Analysis

Show: This Morning

Channel: ITV
Time: 10:30am-12:30pm
Genre (how is genre communicated to the audience? Codes and Representation (how are different social groups represented? Are any
conventions?) groups under/over represented? Why?)
 Obviously a magazine show as there are video clips of  The website doesn’t currently feature any ethnic diversity
interviews with guests.  There is gender diversity as there are both Caucasian males and
 News magazine show, they talk about more social problems females
rather than politics and ‘hard’ news stories.  Females represented stereotypically during a clip about makeup
 Some humour involved Holly and Phillip take on the World  Males represented stereotypically during clip about window
Window Cleaning champs cleaning


Audience (who is the target audience and how do you know? How does the Media Language (incl. MES, Camera work, sound, editing)
text appeal to the TA?)
Brightly themed
 The target audience seems to be older as the programmes on Mid shot - close ups of celebrity’s being interviewed
after watershed More than one person can get interviewed at a time
 Clips contain interviews with celebrities like Armie Hammer “Download the ‘This Morning’ app now”
talking about “how he made his wife cry at Christmas” there is a Sponsored by Dunelm
maturity about the interview questions.
 The show is sponsored by Dunelm a homeware store therefore
the target audience would be working class males and females
Synergy (comment on the ways the opening sequence and the website support each other)
Clips on the website and taken from the show
Both Holly and Phillip are featured like they are in the show
Same colour theme