COURSE OUTLINE: SCHEDULE OF TOPICS AND ASSIGNMENTS

All times in this schedule are U.S. Eastern Time. Course content will become available on
Blackboard on the first day for each week, usually by midday. For instance, course content for
Week 1 will launch on Jan. 14, content for Week 2 on Jan. 21, and so on.

Week 1 (Jan. 14-20)

Course Overview and Review of Syllabus
Chapter 1: Global Communication - Background
►Quiz 1: Complete by Jan. 20, 11 p.m.
►Last day to add/drop class on Jan. 20

Week 2 (Jan. 21-27)

Chapter 2: Development Research Traditions and Global Communication
►Personal introduction on Discussion Board: Complete by Jan. 24, 11 p.m.
►Online discussion 1: Answer due on Jan. 24, 11 p.m., and replies due on Jan. 27, 11 p.m.
►News reflection 1: Complete by Jan. 27, 11 p.m.
►Attend Robertson School Speaker Series event on Jan. 22, 5:30 p.m., and get full credit for
Online discussion 1 (more details via announcement)

Week 3 (Jan. 28-Feb. 3)

Chapter 3: The Message – The Role of International Organizations
Chapter 4: Public Diplomacy – New Dimensions and Implications
►Quiz 2: Complete by Feb. 3, 11 p.m.
►News reflection 2: Complete by Feb. 3, 11 p.m.

Week 4 (Feb. 4-10)

Chapter 5: The Medium – Global Technologies and Organizations
►Test 1: Complete by Feb. 10, 11 p.m.

Week 5 (Feb. 11-17)

Chapter 6: The Internet – The Evolving Frontier
►Online discussion 2: Answer due on Feb. 14, 11 p.m., and replies due on Feb. 17, 11 p.m.
►News reflection 3: Complete by Feb. 17, 11 p.m.

Week 6 (Feb. 18-24)

Chapter 7: American Multimedia Conglomerates
►Quiz 3: Complete by Feb. 24, 11 p.m.
►News reflection 4: Complete by Feb. 24, 11 p.m.

Week 7 (Feb. 25-March 3)

Chapter 8: Stakeholders of Multimedia Conglomerates Outside the United States
►Midterm Exam: Complete by March 1, 11 p.m.

Week 8 (March 4-10)

Spring Break (no class)

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Week 9 (March 11-17)
Chapter 9: Euromedia – Integration and Cultural Diversity in a Changing Media Landscape
►Online discussion 3: Answer due on March 14, 11 p.m., and replies due on March 17, 11 p.m.
►News reflection 5: Complete by March 17 11 p.m.

Week 10 (March 18-24)

Chapter 10: Global Issues, Music and MTV
►Quiz 4: Complete by March 24, 11 p.m.
►Global Media Project Proposal: Complete by March 24, 11 p.m.

Week 11 (March 25-31)

Chapter 11: CNN – International Role, Impact, and Global Competitors
►Online discussion 4: Answer due on March 28, 11 p.m., and replies due on March 31, 11 p.m.
►News reflection 6: Complete by March 31, 11 p.m.
►Attend Robertson School Speaker Series event on March 25, 5 p.m., and get full credit for
Online discussion 4 (more details via announcement)

Week 12 (April 1-7)

Chapter 12: The Role of Global News Agencies
►Test 2: Complete by April 7, 11 p.m.

Week 13 (April 8-14)

Chapter 13: Arab Media and the Al Jazeera Effect
►Online discussion 5: Answer due on April 11, 11 p.m., and replies due on April 14, 11 p.m.
►Quiz 5: Complete by April 14, 11 p.m.

Week 14 (April 15-21)

Chapter 14: Toward Globalization – The Four Media Giants in Asia
►Global Media Project: Complete by April 21, 11 p.m.

Week 15 (April 22-28)

Chapter 15: The Role of Global Advertising
Chapter 16: Summary and Conclusions
►Quiz 6: Complete by April 28, 11 p.m.

Week 16 (April 29-May 5)

Review and Final Exam
►Final Exam: Complete by May 5, 11 p.m.

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