BA – 453 APPLICATION FOR BUSINESS RESEARCH

MBAW-12 (A)
ACD/3/001

1. Objective / Goal After completion of this course student can easily :

 Write research report on any business subject;
 Write details background of any organizations;
 Conduct empirical research in business areas;
 Develop hypothesis and perform techniques such as Z-Test, T-
Test, Regression and correlation etc.

2. Instructions Students must adhere to following:-

1. Must come prepared for the class.
2. Must read the topics to be discussed in advance.
3. Must reach class two minutes before start.
4. Must be properly attired.
5. Must complete all assignments in time.
6. Must not use red or green ink in all grading examinations.

3. Attendance Students are required to maintain 75% attendance however, students

maintaining 100% attendance will be rewarded.

4. Books Text Book(s):

Research Methods for Business, 4th Edition by Bryman & Bell
Sociological-Paradigms & Organisational-Analysis, by Gibson Burrell
Basic Econometrics, by Damodar N. Gujarati

5. Assessment

Quiz 10 Max. 10 minutes At least 3 Best 2 10%

Assignment 10 Two weeks At least 2 Best 1 10%
Mid-Term Exam 20 - One One 20%
Report/Presentation 10 N/A One One 10%
CSR 10 - - - -
Final 40 3 hours One One 40%

Grade Percentage GPA

A+ 85% & above 4.00
A 80% – 84% 3.75
B+ 75% - 79% 3.50
B 70% - 74% 3.00
C+ 65% - 69% 2.50
C 60% - 64% 2.00
D+ 55% - 59% 1.50
D 50% - 54% 1.00
F Below 50% 0.00

6. SESSION-WISE COURSE BREAKDOWN

Sessions Topics Study Ref
The Nature Of Business Research
1 Research And Its Types
Chapter – 1
2 Business Research And Its Types
3 Process Of Research And Importance Of Business Research

4 Concept And Theory,

5 Perspective And Paradigm Of Research Chapter – 1
6 Purpose To Do Business Research

8 Deductive And Inductive Theory

9 Epistemological & Ontological Considerations Chapter – 1
10 Objectivism & Constructionism
 Research Designs
11 Four paradigms for the analysis of social theory
Chapter – 2
12 Criteria In Business Research
13 Reliability, Replication And Validity

Getting Started: Reviewing The Literature

14 Reviewing The Existing Literature & Engaging With Work
Chapter – 4
15 Systematic And Narrative Review
16 The Role Of The Bibliography And Citation

The Nature Of Quantitative Research

17 The main steps in quantitative research
Chapter – 5
18 Reliability and validity in Quantitative Research
19 Reflections on reliability and validity

Mid – Term Exam

20 Variables, Its Types and Theoretical Framework

21 Hypothesis , Notes
22 Nominal, Ordinal, Interval and Ratio Scales, Questionnaire and its types

Time Series and Eviews (Secondary Data Analysis)

23 Concept of Data Stationarity
Notes
24 Stationarity and differencing of time series data
25 Graphical Representation

26 ARIMA Model (Box – Jerking Approach)

27 Unit Root & Random Walk Theory Notes
28 Random Walk Theory

Primary Data Analysis

29 Hypothesis Testing (T-Value, P-Value)
30 SPSS Introduction Chapter – 15
31 Data Testing

32 Correlation and statistical significance

33 Regression Modeling and its statistical Analysis Chapter – 15
34 Multicollinearity & outliers testing in SPSS

35 ANOVA in SPSS
36 F-Value and it Significance Notes
37 Constructs and its Coefficients

38 Introduction of PLS SMART

39 Structure Equation Modeling (PLS – SEM) Notes
40 Data Computation in PLS Smart

41 Factor Analysis
42 Reliability and Validity Testing Notes
43 Coefficients

_________________________
INSTRUCTOR: Shariq Ahmed
Sshariq.ahmd@gmail.com