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Intoduction

Milleniummart is the convenience store of the 21 st century future, fulfilling the need
that will continue to exixt to the future the need for speed. Minimart will be the first fully
automated, 24 hour convenient store that trhe more like an enormous dispending machine
than the traditional store. Automated stores such as minimart are not new, they have existed in
asia, especially in japan for a number years now and have been quite succesfull there. Mr james
bean, minimarts founder and the driving force behind joint venture has been intigrigued with
the idea of bringing this new type of store to us since it can significantly reduce cost and the
ability of automated store to provide products and services is only limited to the imagination of
management.

The competition
competitive edge will be the lower prices we will charge our customers and the novel
purchasing experience that will draw shoppers, in the convenience store industry, low cost and
availability are the two success criteria. We plan to create these advantages in a new, high tech
environment that will retain customer.

The industry overview


The Philippine convenience store in the market is one of the most unsalurated in asia. The
country had one store for every 35,000 people last year a ration similar to chine whereas in
Indonesia, Malaysia Thailand that figure ranges between 5500 and 10,000 people. In developed
asia, japan and south korea havr around 1700 people to each store.

With per capita income growing about 5 percent a year over the past five years. Convenience
store sales have risen 20 percent each of the past five years, double the rate of normal retail
sales. With the nations historic lies to the US, 7/11 leads the way in the Philippine seven, which
owns 45 percent of the 1995 stores and francises out of the rest japan nomura works through
Robinsons retail holdings, which has exclusive rights to the ministop chain for the Philippines.
Only 7/11 has anything of an ecommerce presence in the Philippines, says the report, delivering
goods from the countrys larges online sales platform, zalora Philippines.
Opportunity and stengths
Strengths

Convenience stores are extremely safe small business investments as these products are
required by the general population. Once established, convenience stores provide a highly
predictable stream of revenue for its owners. The barriers entry for the type of business are
moderate. It is important that the convenience store owner find highly visible retail location. It
provides a tremendous amount of marketing strength for the business.

Weaknesses

The only real weaknesses faced by convenience stores is that they are constant competition
with similar locations. This is the highly mature business, and there no major advances that will
be able to differentiate one location from competitors location.

Technology
Technology can help us to our business.
The management plan
Owner

Employee

The owner: carries greater responsibility with many more tasks to jungle. As a small business
owner you can have a lifestyle of freedom and flexibility not offered to an employee.

The employees: to obey a lawful reasonable order within the terms of the contract of
employment.

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