SECTION V

PRODUCT/SERVICE PLAN

5.1 PRODUCT RESEARCH AND DEVELOPMENT

Today here in the Philippines especially here in Leyte, there are many small

businesses making their own product and selling it the market. You would find it in the

market and the traditional versions of muffins. Now we made our own innovative muffin

we called it innovative because instead we use chocolate and vanilla flavoring, we use

root crops for flavoring. We made it because it is more nutritional.

On the other hand we did a product testing on how to make it successful. We

also tried to draw on how it looks when it is already baked. We also research the

ingredients and the procedure in order to be successful.

14
14
First trial: Failed

These are the final product of our first trial it failed. As the pictures shows it

looks like overcooked. The taste was okay, and the size was okay the problem of our

first trial was the image and the size.

The ingredients that we used are: ube (purple yam), sweet potato, banana,

raisins, eggs, cinnamon ground, all purposed flour, oil, salt, baking soda, baking

powder. Our problem with these was the oven. We do not have oven to really come up

with the correct and desired image. It is too far to what we expected.

Final product:

These are the final products for the second product testing. Which is so much

the product we wanted The taste, the image, the size and texture were all perfect, it

looks like muffin and of course it tasted like muffin.

 For our final product, the picture shows how we do it and make it more muffin.

The main ingredients banana, sweet potato, ube (purple yam), eggs, salt, oil, cinnamon

ground, sugar, baking soda, baking powder, all purposed flour.

5.2 PRODUCT DESCRIPTION

We all know that Filipino loves to eat so we have come up with the idea of

making muffins. We decided to innovate the muffin into nutritious and delicious one by

adding root crops. The objective of the company is to introduce the innovative muffin

more delicious and more nutritious.

Muffin is a small domed cake or quick break made from batter or dough

containing egg and baked in the oven having cuplike moulds. It is commonly topped

with the selection of banana, ube (purple yam), and sweet potato.

15
 It contains potassium, biotin, dietary fiber, vitamin C, vitamin B6, minerals,

antioxidants, phosphorus, zinc, vitamin E, and calcium.

Muffin contains BANANA which is very low in cholesterol and sodium and it also a

very good source of potassium, vitamin B6, vitamin C, dietary fiber and biotin.

Egg contains all B vitamins B1, B2, B3, B5, B6, B12, choline, biotin, and folic

acid. Well choline is a standout among these B vitamins.

Sweet potato contains source of vitamin A (in the form of beta carotene) they

are also a very good source of vitamin C, pantothenic acid and vitamin B6.

Ube (purple yam) rich in complex carbohydrates, dietary fiber, it also contains

vitamin C, calories, minerals, and antioxidants.

5.3 PRODUCT LINE

VARIETY PICTURES DESCRIPTION

Easy vanilla muffins use

ingredients that are

VANILLA MUFFIN
readily found in your

pantry. No excuses not

to make this is a great

little recipe to customize

add fruit, spices,

sprinkle.

These quick and simple

chocolate muffins with

CHOCOLATE
delicious chocolate chunks.
MUFFIN
This classic muffin recipe

will make perfectly soft

and rich in chocolate flavor

muffins every time.

Soft strawberry studded

STRAWBERRY
muffins layered with a light
MUFFIN cheesecake filling and

topped with brown sugar

streusel.

16
5.4 FINAL PROPOSED PRODUCT

Muffin is a small domed cake or quick break made from batter or dough

containing egg and baked in the oven. It is commonly topped with a selection of

banana, ube (purple yam) sweet potato, and egg. It contains potassium, vitamin C,

biotin, vitamin B1, B2, B3, B5, B6, vitamin A, calories, minerals, and Antioxidants.

17