Académique Documents
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2015
A PROJECT REPORT ON
BACHELOR OF COMMERCE
BANKING &INSURANCE
SEMESTER-V
YEAR 2015-16
SUBMITTED BY
ONA JACINTO
ROLL NO.14
PROJECT GUIDE
PROF.DHANYA PANICKER
OF
CERTIFICATE
N.G. Acharya & D.K. Marathe College of Arts, Science & Commerce
(Naac-Accredited)
This is to certify that ONA JACINTO of T.Y. (bachelor of banking and insurance) semester V
ACKNOWDLEDGEMENT
I would first thanks to Mumbai University for introducing the Bachelor of Banking &
Insurance course. Thereby giving us a platform to conduct this study that has helped us to
gain practical knowledge about the course.
I would like to extend my thanks to our Principal Dr. D.M. Muley and Vice Principal Mrs.
Akila Maheshwari for their constant efforts to conduct this course smoothly.
I would also like to extend my heartfelt thanks to course Co-ordinator, my parents, Librarian
and friends for their constant support and encouragement
Date:
DECLARATION
I Ona Jacinto the student of N.G. Acharya & D.K. Marathe college of Arts, Science and
Commerce studying in T.Y. (Bachelor of Banking and Insurance) Semester-V. Hereby declare
that I have completed this project “comparative study on services provided by ICICI Bank
and HDFC bank” in the academic year 2015-16.
Date:
CH. 1 SYNOPSIS
1.1 Executive Summary
1.2 Objective of study
1.3 Review
1.4 Hypothesis
1.5 methodology
CH. 2 INTRODUCTION AND OBJECTIVES
2.1 Introduction on ICICI and HDFC bank
2.2 History
2.3 Objectives, features, functions and goals
2.4 Organizational structure
2.5 SWOT analysis of ICICI and HDFC bank
CHAPTER 1: SYNOPSIS
HDFC was established in 1994 by India’s largest housing finance company-housing development
finance corporation Ltd. In Jan, 1995, it started operating as scheduled commercial bank.
HDFC Bank merged with Times Bank Ltd in2000 and this was the first private bank merger
in India. HDFC also acquired centurion Bank of Punjab in 2008
ICICI Bank was basically setup with the objective of providing middle and long term
financing to business in India. Some Indian industries, government of India and World Bank
took advantage of this initiative
1.3 REVIEW
Moody's Analytics is a subsidiary of Moody's Corporation established in 2007to focus
on non-rating activities, separate from Moody's Investors Service. It performs economic
research related to credit analysis, performance management, financial modeling, structured
analysis and financial risk management. Moody's Analytics also offers software
and consulting services, including proprietary economic models and software tools, as well as
professional training for the financial services sector, particularly risk management
accreditation. The company also provides quantitative analysis and credit risk management
tools.
Moody's to review ICICI Bank, HDFC Bank for downgrade in line with sovereign rating.
Global credit rating agency Moody's Investors Service Monday said that it has placed India's
three major private sector lenders ICICI Bank, HDFC Bank and Axis Bank under review for a
downgrade, making its intentions clear about rating lenders in line with the sovereign rating
of the nations in which they are based.
"Moody's expects to position the standalone credit assessments of most banks globally at
(or below) the rating of the sovereign where the bank is domiciled, "Moody's said in
statement, adding that the review is expected to be concluded in three months. The
standalone credit assessment of ICICI Bank, HDFC Bank and Axis Bank is currently positioned
above the country's sovereign debt rating, Moody's said, just a couple of days after these
lenders were stripped of their 'stable' outlook by another ratings firm Standard & Poor's
(S&P).
1.4 HYPOTHESIS
The HDFC plan is more preferable to old age group people
HDFC is unit link pension plan is able to give returns compared to that of companies
because of lower fund management charges.
HDFC and ICICI investment is very convenient to customer
1.4 METHODOLOGY
The study was conducted by the means of personal interview with respondents and the
information given by them were directly recorded on questionnaire. For the purpose of
analyzing the data it is necessary to collect the vital information. There are two types of
data, this are
Primary Data
Secondary data
PRIMARY DATA:
Primary data is fresh data. This data is collected from books, internet and direct
questionnaire. The data is collected from questionnaire. The questionnaire is filled from
customer through direct interviewing them.
SECONDARY DATA
Secondary data is collected from magazines, newspaper, etc.
ICICI
It offers a wide range of banking products and financial services to corporate and retail
customers through a variety of delivery channels and through its specialized subsidiaries in
the areas of investment banking, life and non-life insurance, venture capital and asset
management. The Bank has a network of 2,575 branches and 8,003 ATM's in India, and has a
presence in 19 countries, including India. ICICI Bank is one of
The Big Four banks of India, along with State Bank of India, Punjab National Bank and
HDFC Bank
Exchange of India Limited and its American Depositary Receipts (ADRs) are listed on the
New York Stock Exchange.
HDFC
HDFC Bank concentrates in four areas -corporate banking, treasury management, custodial
services and retail banking. It has entered the banking a consortium of over 50 corporate for
providing working capital finance, trade services, corporate finance and merchant banking. .
HDFC bank has become the first private sector bank to be authorized by the Central Board
of Direct Taxes (CBDT) as well as the RBI to accept direct taxes, commencing April012001.
The taxes will be accepted at specified branches of the bank. Also it has announced
a strategic tie-up with a Bangalore-based business solutions software developer Tally
Solutions Pvt (TSPL) for developing and offering products and services facilitating on-line
accounting and banking services to SMEs (Small and Medium Enterprises).In 2001-02 the
bank was listed on the New York Stock Exchange in the form of ADS. Each AD represents 3
equity shares. Consequent to the issue, the paid up capital of the Bank has
increasedbyRs.37.42 crores.
2.2 HISTORY
ICICI
ICICI Bank was originally promoted in 1994 by ICICI Limited, an Indian financial
institution, and was its wholly-owned subsidiary. ICICI's share holding in ICICI Bank was
reduced to 46% through a public offering of shares in India in fiscal 1998, an equity offering
in the form of ADRs listed on the NYSE in fiscal 2000, ICICI Bank's acquisition of Bank of
Madura Limited in an all-stock amalgamation in fiscal 2001, and secondary market sales by
ICICI to institutional investors in fiscal 2001 and fiscal 2002. ICICI was formed in1955at the
initiative of the World Bank, the Government of India and representatives of Indian industry.
The principal objective was to create a development financial institution for providing
medium-term and long-term project financing to Indian businesses.
In the 1990s, ICICI transformed its business from a development financial institution offering
only project finance to a diversified financial services group offering a wide variety of
products and services, both directly and through a number of subsidiaries and affiliates like
ICICI Bank. In1999, ICICI become the first Indian company and the first bank or financial
institution from non-Japan Asia to be listed on the NYSE
HDFC
The important features of the functioning of the ICICI arc as given below:
The financial assistance as provided by the ICICI includes rupee loans, foreign
currency loans, guarantees, underwriting of shares and debentures, and direct
subscription to shares and debentures.
Originally, the ICICI was established to provide financial assistance to industrial
concerns in the private sector. But, recently, its scope has been widened by including
industrial concerns in the public, joint and cooperative sectors.
ICICI has been providing special attention to financing riskier and non-traditional
industries, such as chemicals, petrochemicals, heavy engineering and metal products.
These four categories of industries have accounted for more than half of the total
assistance.
The ICICI has also been providing assistance to the small scale industries and the
projects in backward areas.
Along with other financial institutions, the ICICI has actively participated in
conducting surveys to examine industrial potential in various states.
HDFC
The ideal way to connect with the core of any company is to understand its background and
objectives. We at HDFC aspire to provide our customers with unique home loan solutions
and make home ownership as easy and simple as unlocking a door with a key. The strategies
are to Increase the return on equity each year by 1 percentage point in order to maximize
shareholder value, Maintain gross Non-Performing Assets (NPAs) below 1%; consistently
grow the loan book; improve operational efficiency by consistently bringing down the cost to
income ratio.
Business Objective
Primary objective is to enhance residential housing stock in the country through the provision
of housing finance in a systematic and professional manner, and to promote home ownership.
They aim to increase the flow of resources to the housing sector by integrating the housing
finance sector with the overall domestic financial markets.
GOALS
Develop close relationships with individual households.
Maintain our position as the premier housing finance institution in the country.
To grow through diversification by gaining leverage from our existing client base.
To nurture the values and ethos of Brand HDFC through all its Subsidiaries and
Associate Companies.
1. Retail Banking-
The Retail Banking Group is responsible for products and services for retail customers and
small enterprises including various credit
products, liability products, distribution of third party investment and insurance products and
transaction banking services.
2. Wholesale Banking-
The Wholesale Banking Group is responsible for products and services for large and
medium-sized corporate clients, including credit and treasury products, investment banking,
project finance, structured finance and transaction banking services.
3. International Banking-
The International Banking Group is responsible for its international operations, including
operations in various overseas markets as well as its products and services for non-resident
Indians and its international trade finance and correspondent banking relationships.
4. Rural and Agricultural Banking-
The Rural, Micro-Banking & Agri-Business Group is responsible for envisioning
and implementing rural banking strategy, including agricultural banking and micro-finance.
5. Government Banking
The Government Banking Group is responsible for government banking initiatives.
6. Corporate Centre
The Corporate Centre comprises the internal control environment functions (including
operations, risk management, compliance, audit and legal); finance; human resources
management; and facilities management & administration.
HDFC BANK
The Composition of the Board of Directors of the Bank is governed by the Companies Act,
1956, the Banking Regulation Act, 1949 and the listing requirements of the Indian Stock
Exchanges where securities issued by the Bank are listed. The Board has strength of
12 Directors as on March 31, 2008.All Directors other than Mr. Aditya Puri, Mr. Harish
Engineer and Mr. Paresh Sukthankar are non-executive directors. The Bank has five
independent directors and seven non-independent directors. The Board consists of eminent
persons with considerable professional expertise and experience in banking, finance,
agriculture, small scale industries and other related fields. None of the Directors on the Board
is a member of more than 10 Committees and Chairman of more than 5 Committees across
all the companies in which he/she is a Director. All the Directors have made necessary
disclosures regarding Committee positions occupied by them in other companies. Mr. Jagdish
Capoor, Mr. Keki Mistry, Mrs. Renu Karnad, Mr. Vineet Jain, Mr. Aditya Puri, Mr.Harish
Engineer and Mr. Paresh Sukthankar are non-independent Directors on the Board. Mr.
Arvind Pande, Mr. Ashim Samanta, Mr. Gautam Divan, Mr. C.M. Vasudev and Dr. Pandit
Palande are independent directors on the Board. Mr.Keki Mistry and Mrs. Renu Karnad
represent HDFC Limited on the Board of the Bank. Mr. Vineet Jain represents Bennett,
Coleman Group on the Board of the Bank. The Bank has not entered into any materially
significant transaction during the year, which could have a potential conflict of interest
between the Bank and its promoters, directors, management and/or their relatives, etc. other
than the transactions entered into in the normal course of business. The Senior Management
have made disclosures to the Board confirming that there are no material, financial and/or
commercial transactions between them and the Bank which could have potential conflict of
interest with the Bank at large.
WEAKNESS:
OPPORTUNITIES:
THREATS:
1) Threat from existing life insurance players
HDFC BANK
STRENGTH
1) First private life insurance company who got license by IRDA
2) Domestic image of HDFC supported by Standard Life’s international Image is strength of the
company.
3) Strong and well spread network of qualified intermediaries and salesperson.
4) Strong capital and reserve base
5) The company provides customer service of the highest order
6) Huge basket of product range which are suitable to all age and income groups
7) Large pool of technically skilled manpower with in depth knowledge and
understanding of the market
8) The company also provides innovative products to cater to different needs of
different customers
WEAKNESS:
1) Less number of branches compare to nearest competitors
2) Heavy management expenses and administrative costs.
3) Low customer confidence on the private players
4) Vertical hierarchical reporting structure with many designations and cadres leading to
power politics at all levels without any exception
5) Poor retention percentage of tied up agents
6) Every employee does not have enough knowledge about insurance products and
commission rates
OPPORTUNITIES:
1) Insurable population: According to IRDA only10% of the population is insured which
represents around 30% of the insurable population. This suggests more than 300m
people, with the potential to buy insurance, remain uninsured.
2) There will be inflow of managerial and financial expertise from the world· s leading
insurance markets. Further the burden of educating consumers will also be shared among
many players.
3) International companies will help in building world class expertise in local market by
introducing the best global practice.
THREATS:
1) Other private insurance companies also aiming for the same uninsured population.
2) Big public sector insurance companies like Life Insurance Corporation (LIC) of
India, National Insurance Company Limited, Oriental Insurance Limited, New India
Assurance Company Limited and United India Insurance Company Limited. People have
more trust in these companies.
3) Poaching of customer base by other companies.
4) Most people don’t understand the need or are not willing to take Insurance policies in general.
People prefer short term investment rather than insurance.
Debit-cum-ATM Card - With ICICI Bank Savings Account you will get a debit card
that you can use to withdraw cash from any ATM. One may also use your debit card
to directly make purchases through a Visa/MasterCard POS (Point of Sale) machine
available at most stores!
Money Multiplier Facility - Allow us to take care of your idle money by moving it
into high interest savings account earning.
Internet Banking - Banking could not have been more convenient. Just
Login with your user ID and password and make banking a hassle-free routine.
Customer Care - 24-hour Customer Care is always available to answer any query or
take your instructions. For Customer Care numbers
Mobile Banking - Transferring funds or getting to know your balance is as easy as
sending an SMS. For details on Mobile Banking, Standing Instructions - ICICI Bank
accepts and supports Standing Instructions.
Nomination Facility - You may nominate a person as beneficiary to your account
proceeds.
DD Call and Collect - Don't waste even a minute in a queue to collect a Demand Draft
or Pay Order. On the way to the branch, just call Customer Care, provide details of
the DD to be prepared and collect it ready and signed at the branch.
Wide network of branches and over 7300 ATMs to meet all your banking needs, no
matter where you are located.
Bank conveniently with facilities like Net Banking and Mobile Banking
Check your account balance, pay utility bills or stop cheque payments all via SMS.
Never overspend
Shop using your International Debit Card that reflects the actual balance in your
savings account.
Personalized cheques with your name printed on each cheque leaf for enhanced
security.
Take advantage of Bill Pay
An instant solution so you can pay all your frequent utility bill payments. Instruct for
payments over the phone or through the Internet.
Avail of facilities like Safe Deposit Lockers, Sweep-In and Super Saver facilities on
your account.
Free cash withdrawals at any other Bank's ATMs
Free Payable-at-Par cheque book, without any usage charges.
Free Insta Alerts for all account holders for lifetime of the account.
Free passbook facility available at home branch for account holders
Free Email Statement facility
2) SALARY ACCOUNT
ICICI BANK-
ICICI Bank Salary Account is a benefit-rich payroll account for Employers and Employees.
As an organization, you can opt for our Salary Accounts to enable easy disbursements of
salaries and enjoy numerous other benefits too.
With ICICI Bank Salary Accounts your employees will enjoy the convenience of ---:
Having the largest network of ATMs at their command.
Free 24 hour Phone Banking.
Free Internet Banking.
All one would require to do is to send ICICI Bank an advice (in form of a cheque/debit
instruction, etc) for the total salary amount along with the salary details of the designated
employees in a soft and hard copy format and we will credit the respective employees'
accounts as per your statement of advice. Besides all of the above, employees will
automatically become ICICI Bank account holders with special benefits and privileges of 8-8
banking, Investment advisory and much more. ICICI Bank also has a special offering:
Defence Banking Services designed exclusively for the armed forces.
HDFC BANK-
Zero Balance Savings Account
Free payable at par cheque book @ 25 cheque leaves per quarter
5 Free transactions per month at Non- HDFC Bank ATMs in India
Free for life International Debit Card for the primary applicant with ATM cash
withdrawal limit of Rs 25,000 per day and POS usage limit of Rs.40, 000 per day
Add-on International debit card for secondary holder (Free for the first year)
Free Personal Accidental Death Cover of Rs. 1 lakh
Anywhere banking across our extensive Branch and ATM net Free Quarterly Account
Statements work.
Free Monthly Account statements by e-mail (Optional)
Free Passbook facility available at home branch for account holders
Free DDs /MCs up to Rs. 25,000 per instrument payable at HDFC Bank branch
locations
Free mobile and e-mail alerts (Insta Alerts Facility)
Free Utility payment facility (Bill Pay)
Free Phone banking, Mobile Banking and Net Banking & Electronic Funds Transfer
options
Lockers can be hired by individuals, limited companies, associations and trusts. To use a
locker, one should hold a Savings or Current account with HDFC Bank
3.2 LOANS
(1) HOME LOAN IN ICICI BANK-
Building your own home is special. As one of the leading home loan providers, ICICI Bank
Home Loans is here to help you lay the foundation for your dream home. With the experience
of sharing the dream of millions of the customers, they offer most convenient home loan
plans to suit your needs.
ADVANTAGES
Simple documentation
Over 900 Bank Branches pan India for servicing of your loans
HDFC Bank brings HDFC home loans to doorstep. Over 3 decades of exclusive experience, a
dedicated team of experts and a complete package to meet all housing finance needs, HDFC
Home Loans, help you realize your dream.
Most experienced and empowered personnel to ensure smooth & easy processing.
Counseling and advisory services for acquiring a property
Loan from any office for purchase of home anywhere in India
Loan approval even before a property is selected
Flexible loan repayment options
Free & safe document storage
(2) CAR LOAN IN ICICI BANK-
Car Loans from ICICI Bank are extremely convenient, flexible and quick. With more than
604 channel partners in over 1000 locations, we reach out to millions of customers and help
them realise their dream of possessing a car.
The minimum loan amount for taking a new car loan is Rs. 1,00,000. The maximum loan
amount will depend upon the price of the car, model variant, profile of the customer, etc.
Car Loans
Repayment tenure ranges from 1 year to 5 years for new car loans. You may change the tenure of
the loan before the loan is disbursed. The interest rate & EMI would change accordingly. The
repayment due dates for the loan are 1st and 15thof every month and would depend on the date of
disbursement. Payment due dates cannot be changed. One can make the Payments through post-
dated cheques (PDCs). Repayment option through Direct Debit Mandates is also available for all
ICICI Bank account holders. Option of repaying through ECS is also available in select cities.
Payments through cash or credit cards are not accepted. one may change the PDC's in case your
Bank Account is changed . However, we would require verification of signatures by new banker.
A nominal fee of Rs.500/- (Swap Charges) would be charged for exchange of cheques. A full
pre-payment of the loan is accepted. Part pre-payment is not allowed.
FEATURES
Key Benefits
Loan up to Rs. 10 Lakhs
No security/guarantor required
Faster processing.
Minimum documentation
Attractive rates of interest
Flexible repayment option of 12-48 months
ICICI Bank may, at its sole discretion, utilise the services of external service provider/s or agent/s
and on such terms as required or necessary, in relation to its products. Avail of an ICICI Bank
Personal Loan if you have an ICICI Bank salary account and if you meet the following criteria:
Criteria* Salaried
Years in current
1 Year
residence
FEATURES
Get flexible repayment options, ranging from 12 to 48 months available even at the
point of purchase.
Repay through post-dated cheques with easy EMIs.
Calculate your EMI.
Get hassle free loans
No need for a guarantor surety. A guarantor becomes a co-endorser and assumes
liability in event of default..
Get a speedy loan approval.
We provide loans for almost all models at attractive interest rates.
Get free gifts from time to time on approval of your Two Wheeler Loan. (Watch this
space for more details on the free gift promotion).
You don’t have to sell your securities. All you have to do is pledge your securities in favour
of ICICI Bank. They will then grant you an overdraft facility up to a value determined on the
basis of the securities pledged by you. A current account will be opened and you can
withdraw money as and when you require. Interest will be charged only on the amount
withdrawn and for the time span utilized.
Demat Shares
Mutual Funds Units
Fixed Maturity Plans (FMP)
Exchange Traded Funds (ETF)
Insurance Policies
Savings Bonds
NSC/KVP (Demat form)
Benefits
The securities that you may decide to pledge must be one of the following:
Equity Shares.
Mutual Funds (Equity, Debt, FMPs) up to 50% of NAV (Net Asset Value).
Gold ETF
Gold Deposit Certificates (GDC)
3.3 CARDS
(1) DEBIT CARD
A bank debit card is issued by the bank in the process of opening up of an account. It can be
also called an electronic check as funds withdrawn are drawn directly from the account. The
use of debit card has become popular all over the world and has taken form of voluminous
transactions. Debit cards are also used for withdrawing money from the ATM. These days the
banks have tied up with banks functioning all across and usually all debit cards can be used at
all ATM’s barring the debit cards issued by nationalized banks.
The ICICI bank debit card is available to all account holders of ICICI bank. ICICI bank debit
card comes to the account holder with the welcome package received by the customer. It is
used by the account holders at all ICICI ATM’s and all other ATM’s which have a tie up with
ICICI bank.
Features
1) ICICI bank debit card is used by the customer for the purpose of withdrawal of money.
2) The customer can check for the balance in the account.
3) The customer can also use it for the purpose of withdrawing a mini statement.
4) The debit card is very convenient to use these days at merchant establishments for the
purpose of dining, shopping and also for the purpose of paying petrol bills or at
multiplexes.
5) Online shopping is another facility available with the debit cards. Airline tickets, movie
tickets, and bill payments are at the customer convenience as it can be done from home or
from office through the debit card. To ensure that all payments are safe the customer has
to enter the internet banking id and password for the completion of the transaction.
6) There is a very high acceptance of the ICICI debit card due to very high customer base.
The ICICI debit card is accepted at 3.5 lakh merchant establishments and 3000 ATM’s all
over India.
In case of loss of card the ICICI bank provides protection from any purchases made on lost
card after the intimation has been given to the bank. The bank provides a 24 hour helpline
number to help customers in case of need.
There are seven HDFC debit cards afloat in the market right now.
international debit card is basically a shopping card. For every Rs. 200 spent there is a
cash back policy of Rs. 1 as cash back.
5) Easy shop Woman’s Advantage Debit Card.
The ATM with draw able limit is Rs. 20, 000. The shopping limit is
Rs. 30, 000.
6) Easy shop NRO debits Card
The ATM with draw able limit is Rs. 15, 000. The shopping limit is
Rs. 25, 000.
7) Kisan Gold card
It is meant to meet the investment and production needs of the farming community. The
ATM with draw able limit is Rs. 15, 000. The shopping limit is Rs. 25, 000.
2. CREDIT CARDS
ICICI credit cards are rated as a top most credit card providing company among all over
India. The ICICI bank offers a plethora of credit cards complying with the varied
requirements and needs of the diverse segment of audiences in India. The bank at present
encompasses largest international balance-sheet among other Indian banks with widespread
horizons in the foreign market. The bank, at present holds fully owned branches,
representative offices and subsidiaries in almost 18 countries.
The Bank provides more than 50 ICICI credit card option all over India, which include:
Platinum Card: ICICI platinum card offers various top most facilities to its cardholders,
which comprise high cash or credit limit and up to Rs. 1 crore insurance for air accidents,
to name a few.
Titanium Credit Card: This ICICI bank credit card offers international lifestyle, around
25 percent discount in the major city’s best restaurants and entrance to the Oberoi lounges
transversely various international or domestic airports.
Visa Signature Credit card: This ICICI credit card basically caters to the business class
people. The features it offers are around Rs 3 crores insurance for the air accidents and
special facilities related to the travel.
Visa Signature Credit Card-A card for the rarest of the rare A card with unique and
exclusive privileges that complement your refinement and style. Come experience the
world of many contended moments.
World MasterCard-HDFC Bank presents India's First World MasterCard Credit Card -
A very premium offering for the truly elite, a card with tailor-made premium privileges
that complement a discerning lifestyle.
Platinum Plus Credit Card-India's only Platinum Credit Card with exclusive travel and
preferential benefits - recognition of those who have "arrived in life". Enjoy a world of
exclusive privileges on your HDFC Bank Platinum plus Credit Card
Platinum Plus Chip Credit Card-India's only Platinum Credit Card with Chip
Technology for enhanced security which makes all your Credit Card transactions more
secure, convenient and rewarding!
Titanium Card: A card to match your premium lifestyle Titanium Credit Card is quite
simply the most exclusive Credit card you could ask for with benefits like zero surcharge
on fuel, travel offers and accelerated two-tier rewards programmed.
Gold Credit Card-A card to match your premium lifestyle with features like special
offers on air and train ticketing and rewards redemption against air miles.
Woman's Gold Card-the benefits of the best premium card made specifically for
women. Apply for HDFC Bank Woman's Gold credit card.
Corporate Platinum Credit Card-It's Not just a card, It's a designation
Experience the exclusivity of HDFC Bank Corporate Platinum Card which comes with a
unique 24x7 Expense management solution called SMART DATA ONLINE, powered by
Master card International.
Corporate Credit Card-It's not just a card, It's a designation. HDFC Bank Corporate
card comes with a unique 24x7 Expense management solution called SMART DATA
ONLINE, powered by Master card International.
Business Gold Credit Card- Business with HDFC Bank International Business Gold
card, which is designed to add value to your business, while keeping in mind the
conveniences and lifestyle benefits for business owners and the self-employed community
specifically.
Purchase Card-The HDFC Bank Purchase Card is a credit card solution given to
corporate by HDFC Bank to facilitate quick payments for business expenses for corporate
and their employees. It helps the corporate manage business expenses and makes
purchase transactions smoother by eliminating the hassles of cash and cheque payments.
Prepaid card is a common terminology used between banks and mobile service providers. A
web definition of prepaid card is a card that will work exactly like a credit card, except that
money must be deposited in it first for it to have any credit in the account.
ICICI Bank:
ICICI Bank is offering a complete range of prepaid cards providing payment solutions at
fingertips of the customer. ICICI Bank prepaid cards are a safe &convenient way for
associate payments, disbursements, gifting & small ticket transactions. Prepaid cards are
available on a VISA platform thus providing accessibility to over one lakh merchant
establishments & cash withdrawal from all VISA ATMs in India.
HDFC Bank
Forex plus card – For secure and hassle free travelling experience.
Gift plus card – For the freedom to buy the gift of their choice.
Food plus Card- For cumbersome meal vouchers.
Money plus Card – For cash disbursements and administrative hassles.
3.4 INVESTMENTS
ICICI
ICICI bank provides ICICI mutual funds. The complete name of the mutual fund is ICICI
Prudential mutual fund. There are various kinds of schemes available with the ICICI mutual
funds and there are certain advantages as well.
Advantages:
• The ICICI mutual funds are managed by professional fund managers who monitor the
market very closely.
• The mutual funds of the bank have a diverse portfolio of the stocks and equities which
results in the minimization of the risk.
• The ICICI mutual funds provide consistent investment due to features like dematerialized
account statements, availability of NAV, easy subscription and redemption processes,
performance details through journals etc.
• Provides huge liquidity with open-ended funds. Funds can be redeemed on demand and is
helpful during conditions of falling market.
• The ICICI mutual funds also provide various tax advantages. It provides tax free dividends
and capital investments over a period of one year are also treated a tax free.
• As there is a huge pool of money, large volumes of securities, stocks and bonds as well as
equities are bought at a time leading to cost reduction.
To invest funds in debt markets or in equity from a pool of money of several people is called
Mutual Fund. The HDFC bank offers HDFC Mutual Fund which is one of the known Indian
Mutual Funds. The Debt funds, balanced funds or Equity funds come under Mutual Funds.
There are parameters which are quantitative based on which the funds are selected. The
volatility, risk adjustment returns, FAMA model, rolling return, qualitative analysis, fund
performance are some of the important parameters based on which the funds are selected.
Advantages
There are many advantages in investing HDFC mutual funds. The following are some of the
advantages,
Affordability – The HDFC mutual funds are available in smaller units which make it
more affordable.
Flexibility – The HDFC mutual fund offers systematic withdrawal plans, dividend
reinvestment, systematic investment plans which give more flexibility.
Liquidity – The HDFC mutual fund offers open ended schemes in which you can
withdraw the money at any point of time.
Professional Management – Based on extensive research and experience the expert fund
managers analyze the options in HDFC mutual funds.
Diversification – The risk factor is low in HDFC mutual funds as the investment is done
across different stocks and industries.
Low Costs – The custodial fee, brokerage charges are low for HDFC mutual funds.
Potential Return – The HDFC mutual fund managers have access to statistics and
information from leading analysts and economists around the world. Because of this, the
investors of HDFC mutual funds gain potential returns.
Regulated for Investor Protection – The HDFC mutual fund sector is regulated to protect
the interests of investors.
ICICI- IPO
One can invest in IPOs online through www.icicidirect.com with same convenience of
investing in equities - hassle-free and with zero paper work. Also, get in-depth analyses of
new IPOs issues (Initial Public Offerings) which are about to hit the market. IPO calendar,
recent IPO listings, prospectus/offer documents and live prices will help you keep on top of
the IPO markets.
The amount remains blocked in your bank account for the IPO application.
Earn interest on the earmarked funds.
The amount is debited only when the shares are allotted to you.
No need to wait for your refund cheques/ ECS credits.
This facility is absolutely FREE.
To keep up with India’s growth story, a large number of companies look to tap the primary
markets to raise capital through Initial Public Offerings (IPO's). As most IPO's
are oversubscribed, the shares allotted to you are far less than what you apply for. In the
process, not only you run out of cheque leaves but the balance in your bank account also
takes a dip. However, the IPO Application through ASBA is an investor-friendly way to
apply for any IPO. The ASBA (Application Supported by Blocked Amount) is an interface
which ensures that your funds leave your bank account only when you are allotted shares in
public issues. Within this period, you will continue to earn interest on your savings account.
ICICI --Reliability-24 Carat ICICI Bank Pure Gold is imported from Switzerland. This Gold
carries a 99.99% Assay Certification, signifying highest level of purity, as per international
standards.
Convenience-ICICI Bank Pure Gold is competitively priced based on daily prices in the
international bullion market. Currently, gold is available in 0.5g, 1g, 2.5g, 5g, 8g, 20g and
50g categories, subsequently other denominations will also be introduced. ICICI Bank Pure
Gold is available through select branches of ICICI Bank and internet banking. It is not
available through ICICI Bank ATM's
It is available in tamper proof packaging that can be customized as per your requirement.
It is accompanied by 'ASSAY Certification' indicating the highest level of purity as per
international standards.
It is available throughout the year.
ICICI Bank Pure Gold can be purchased using the following modes of payment:
Cash, Credit card, Debit instruction to your account, ICICI Bank cheque, Non-ICICI Bank
cheque, ICICI Bank Net Banking
Mudra Pure Gold Bars are competitively priced based on the daily prices in the
international bullion market (a place where all precious metals like gold, silver, platinum, etc
are bought and sold). The price is inclusive of customs duty and other charges involved in the
retailing of gold bars.
(4) BONDS
(i) ICICI BANK BONDS-
Bonds of ICICI Bank have been rated "AAA" by CARE and "LAAA" by ICRA indicating
the highest degree of safety for your money.
All Investment in ICICI Bank Tax Saving Bonds issued up to March 2005 is eligible
for tax rebate under Sec 88 to the full extent possible.
Bonds are listed on BSE, NSE.
FEATURES-
ICICI Bank's Foreign Exchange Services will help you organise your foreign exchange in the
most hassle free manner with best foreign exchange rates. Whether it’s Foreign Currency,
Travellers Cheques or Travel Card, ICICI Bank Foreign Exchange Services is a one-stop
solution to your foreign exchange requirement. Foreign Exchange Services offers a variety of
foreign exchange products like: ICICI Bank Travel, Card Travellers Cheques (American
Express), Foreign Currencies.
Senior Citizens Savings Scheme (SCSS) is a Government of India Product. 9% interest offered to
depositors. Since the product is offered by Govt of India, this product is one of the most Safest
Investment Option. Premature closure of account is possible after one year from the date of
opening the account.(Charges applicable).
Coupon/Interest rate/Yield 6% 6%
Put/Call/Premature Encashment Bullet repayment at the time Bullet repayment at the time
of Maturity of Maturity
Resident Indians
NRIs
Association of Persons (AOPs)
Hindu Undivided Family (HUFs)
Trusts and Foundations
Co-operative Societies
Firms
Companies
3.5 INSURANCE
ICICI --ICICI Life Insurance or ICICI Prudential life insurance is a joint venture of ICICI
bank and the prudential plc which is involved in the life insurance business in India. After
LIC this life insurance secures the second position among the largest insurances in India. It is
one of the largest private insurance companies. ICICI bank is a premier financial powerhouse
whereas; prudential plc is one of the leading international financial service groups with its
headquarters being located at United Kingdom.
The total asset that was held over by the company during 30th April 2008 is about Rs. 30000
crore. ICICI Life Insurance was the only private life insurance company that has received the
National Insurer Financial Strength rate of AAA according to Fitch ratings. This evidently
proves that ICICI Life insurance has the ability to meet its target towards the customers at the
time of Maturity or Claims. This has ranged itself with numerous products in order to meet
the various requirements of an Indian Customer during his/her life stage. Thus depending on
the present life stage and the requirements regarding the insurance, plans under ICICI life
insurance can be divided in to the following four types. They are ……
HDFC Standard Life Insurance Company is one among the leading private insurance
companies in India. Wide range of individual as well as group insurance schemes is offered
by this insurance company. This company is a joint venture of Housing Development
Finance Corporation (HDFC) limited and the Group Company of the standard life in
United Kingdom. HDFC is one of the top housing finance institutions in India. The
percentage of equity held by HDFC stood up to 72.38% as on 31st December 2007.
Since HDFC Standard Life Insurance is a joint venture company, it has a very good financial
expertise that is required for the management of the long term investments of the policy
holder in a safe and efficient manner. There are various solutions for both individual as well
as group that can be customized easily according to the requirements. A complete flexibility
along with the low charging structure is offered under group solutions of this life insurance
company.
The track record of HDFC Standard Life Insurance is as follows. The gross premium
income according to 31st march 2008 was about Rs.4859 crores and the premium income of
new business was about Rs.2685 crores. Over 9, 59,000 lives were covered under the various
insurance plans of this insurance company by the end of 31st march 2008.
The various plans under the Protection plans of HDFC Standard Life Insurance:
i) HDFC Term Assurance plan,
ii) HDFC Loan cover term assurance plan and
iii) HDFC home loan protection plan.
These helps are actually launched to ensure of the financial independence of the family in
case of any unfortunate death or critical illness.
The ICICI Lombard Group Health Insurance is an insurance cover to a group with some
common qualities. The group may be of the employees or the companies, members of any
association or club or any co operative society. There are certain employers which provide
the medical insurance to their staffs.
The ICICI Lombard Group Health Insurance has certain beneficiary features such as:
• The premiums paid under groups insurance are less than a standard single personal
insurance policy.
• The discounts offered on this type of group insurance depend on the size of the group.
• The group insurance is a fast and effective means to extend cover against risks to a large
mass of population.
• These types of groups insurance are tools to cross sell the different products to different
members of the group.
• The products of such insurance can be customized according to the size of the group.
• Certain additional benefits are also available on loading of extra premium charges.
HDFC ERGO, one of the leading general insurance companies in the private sector has come
up with Health Suraksha Policy. This policy has been designed to offer optimum insurance
coverage for medical treatment. This policy covers all the pre and post hospitalization costs at
a premium that is very affordable.
c. This is one such policy that also offers bonus to the insured for every claim made in a
single year.
d. This policy even offers coverage regarding the cost that is incurred during health check-
up.
e. The policy holders are eligible to avail cashless claim service in the country in more then
4200 medical centres. This shows that the company has made a strong network of some
renowned hospitals so as to help the insured to get adequate health care.
f. The holders of HDFC ERGO Health Suraksha policy are eligible to income tax rebate
under section 80D of the Indian Income Tax Act.
g. All the claim procedures are easy and the documentation job is also very less in this
policy.
(3)TRAVEL INSURANCE-
ICICI
The key benefits of ICICI Lombard Individual Overseas Travel Insurance are:
• It also makes the customers avail quality health care through their collaboration with the
United Health Care Group.
• The eligibility of ICICI Lombard Individual Overseas Travel Insurance is from 1 year to 70
years.
• The policy duration is that it covers short trips of 7 days to 180 days and can even be
extended.
• The premium of this policy is payable on per day basis but not in slabs. The EMIs can be
paid without any extra charge on ICICI Bank, HDFC bank, Citibank credit cards.
• There is a sum of money to be deducted or Policy Excess of US $ 100. This means for any
claim the first $100 are to be submitted by the insured.
• The additional coverage of this insurance policy includes dental treatment, medical
evacuation, repatriation, baggage, interruption, trip cancellation etc.
The HDFC ERGO Travel Insurance renders the customer and his or her family with medical,
financial and other assistance during any emergency or outward circumstances while going
for an international trip. The ravel insurance is applicable for all like, business traveller;
leisure traveller etc. with this insurance the traveller is safe as it not only takes care of the
traveller but also of the baggage, passport, medical emergency etc.
The policy is available for all ages starting from 3 months age to 70 years age.
The entry ages for the policy are - Single Trip: 6 months to 70 years, Annual Multi Trip:
18 years to 70 years , Family Floater: 3 months to 60 years and Single Trip Asia
Excluding Japan: 6 months to 70 years.
In this policy the travel plan provide to cover the travel trips short of 4 days to a longer
one.
To get this policy the applicant will not have to go through any medical examination.
The travel assistance even on international travels is assured for 24*7.
Low cost optimum coverage charges are available in this policy.
In this policy the option of online purchase is also available.
A home is a place, which provides you the warmth and peace that one looks forward to at the
end of a hard day's work. However, our home can also be threatened with burglary, damages
caused by natural and man-made disasters. To secure your home of any threat, it offers you
Home Insurance Policy, which will provide security to the structure and/or contents of your
home against unforeseen calamities.
Comprehensive cover available, which covers both structure and / or contents of your
home
Coverage up to 5 years for contents and 10 years for structure
Cover against Fire and allied perils, Burglary & Theft and Optional cover for
Terrorism and Additional expenses of rent for alternative accommodation
Buy Online through ICICI Bank Credit card and pay in instalments without any extra
charges.
FEATURES-
Complete Protection: Avail of protection for both your home and its contents
Optional cover: Along with extensive coverage, a low cost optional cover for
burglary, including theft and larceny is also offered.
Premium discounts: One can avail of a premium discount 15% for security features at
your home
Minimum Documentations: Minimum & uncomplicated documentation required for
this policy.
(5)MOTOR INSURANCE-
A comprehensive Car Insurance policy for your car that keeps it secure against damage
caused by natural and man-made calamities, including acts of terrorism. Avail of Own
Damage, Personal Accident and Liability cover all in one policy.
Car Insurance in India is governed by the India Motor Tariff, so the coverage for your vehicle
would be the same no matter which company you would buy it from. Moreover, Car
Insurance is mandatory and needs to be renewed every year. So choose the best car insurance
company in India.
KEY BENEFITS-
Avail NCB on renewals if no claim is made during the previous policy period.
Towing charges up to Rs.1, 500 in case of accidental damage (as per the policy terms
and conditions).
Transfer all No Claim Bonus (NCB) benefits when shifting your motor insurance
policy to ICICI Lombard GIC Ltd.*
5% discount for recognized Automobile Associations Membership.
2.5% discount for ARAI approved anti theft device in your vehicle.
Avail add-on covers for items such as fog lights, music system and seat covers.
Buy Online and pay in installments without any extra charge.
KEY BENEFITS -
Protecting and maintaining commercial vehicles is critical to ensure that daily operations
within your business run smoothly. The insurance policy provides coverage for any
accidental losses or legal liabilities involving your commercial vehicles. Here are some of the
features of the policy:
Large network: Cashless Claim Service over 1600+ authorized network of garages across
India.
Emergency assistance: This policy also provides services such as towing, ambulance,
claims assistance should your commercial vehicle undergo any severe accident.
Types of vehicles covered: HDFC ERGO provides covers to various classes of
commercial vehicles such as goods carrying vehicles - both private and public carriers,
trailers, and passenger carrying vehicles, miscellaneous & special types of vehicles.
Customer support: Avail of comprehensive customer support through the HDFC ERGO’s
24x7 toll free helpline number, along with a simple claims procedure.
Secure your prized vehicles with the HDFC ERGO Private Car Insurance Package Policy.
You can avail a host of discounts and cashless claims. Here are some of the features of the
policy:
Cashless Claim Service: Cashless Claim Service over 1600+ authorized network of
garages across India.
Discounts: Benefit from a range of discounts offered on the HDFC ERGO Private
Cars Insurance policy, such as Automobile Association Discount and discounts based
on age and profession.
Online convenience: Take maximum advantage of buying and renewing the policy
online.
ICICI -
ICICI bank provides Demat account for its customers those who are willing to take part in the
Indian stock market by investing there. The bank features a wide range of Demat facilities of
which the ICICI Demat account is the initial part. Besides this ICICI Demat account also
facilitates some other features like:
HDFC-
The HDFC bank has over eight lakh Demat accounts across India. HDFC Demat offers you
convenient and secure services to manage your investments and securities. The HDFC Demat
offers you paperless services as the physical documents may lose or damaged over time.
The HDFC Demat account allows you to make hassle free transactions online. There are
different types of HDFC Demat accounts such as Individual Demat account, joint Demat
account and corporate Demat accounts.
Benefits
The HDFC Demat has the following benefits,
ICICI
An ICICI Bank Wealth Management service has helped a large number of customers to
manage their funds more efficiently. If you need some wealth management help then the
professionals of this reputed bank can work with you to develop the best available wealth
management portfolio. The bank further offers a wide array of wealth management products
and solutions that enables the customers to fulfil their financial requirements. These products
and services are aimed to provide immediate results. Being a unique customer of ICICI Bank
wealth management, one can enjoy a special banking experience and feel a sense of
privilege.
ICICI Bank wealth management solutions include fast access to ATMs, Money Multiplier
services, investment planning, portfolio construction and a range of other privileges. The
investment process of the bank begins with understanding of the customers. The wealth
management professionals of the bank make a thorough study of the financial background of
the customers, risk tolerance, existing investment pattern and investment objectives to make
the best approach. Moreover, they make an extensive risk profiling exercise that helps them
to evaluate the risk appetite and get a better understanding of their investment objectives.
HDFC
The wealth management programme will cater to individual needs taking into account
various factors such as customer's age, financial goals and risk profile. The investment
options offered include equity, mutual funds and debt instruments such as RBI Relief Bonds
and government securities. Said Aditya Puri, managing director, HDFC Bank: "The extension
of this programme to a wider base of customers fits in perfectly with our objective of
providing value by making exclusive services more accessible."
The basic product under the new offering for customers includes a net-based product which
will track a portfolio for any amount for an annual fee of Rs 10,000. The bank has also
launched an SMS-based product, which would not track any portfolio, but offer customers
daily market news related to both equity and debt. They were also entitled to preferential
treatment, with regard to the bank's various products. This was in the form of better rates for
products such as loan against shares or mutual funds. They were also entitled to better deals
on products of HDFC group companies such as housing loans from HDFC or equity broking
services from HDFC Securities.
CHAPTER 4: COMPARASION
a) HDFC designs its products for a niche market while ICICI markets to all customers.
b) HDFC has enjoyed the highest growth rate of banks in India at 30% pa whereas ICICI’s
growth varies over the years.
c) The PE ratio for HDFC (19%) is higher than that of ICICI (11 %.).
d) ICICI more branches and ATM over the country than does HDFC making it more
accessible to clients.
e) Both banks differ in their selected ways of raising equity.
f) ICICI has an internet banking platform that is by far superior to that of HDFC.
g) HDFC’s NPA is 0.2% while ICICI has NPA’s at 2.7% for advances.
ICICI Bank
ICICI is the largest private sector bank and 2nd largest bank overall in India. It was formerly
known as Industrial Credit and Investment Corporation of India. The bank has its presence all
over India and even abroad (Present in 18 countries) with more than 2000 branches and over
5000 ATM’s. It provides a host of banking services to both corporate and retail customers
apart from being fairly successful in life insurance (ICICI Prudential), venture capital (ICICI
Direct) and asset management. It is the largest home loan provider in the country. ICICI
ranks number one in providing credit cards in India. ICICI has a strong presence overseas and
has offices in 19 countries. ICICI has been notorious in employing goons for recovering its
loans from defaulters and has been pulled by different courts and consumer forums in this
regard.
As far as differences between the two banks are concerned, both are equally popular
employing cutting edge technologies though ICICI seems to be ahead in aggressive branding
having Amitabh Bachchan as its brand ambassador.
HDFC was among the first private sector banks set up in India after RBI allowed their
establishment in 1994. It was promoted by Housing Development Corporation of India, and
is still known as HDFC Bank. It was founded by Bibu Varghese and its headquarters are in
Mumbai. As of 2010, its operating incomes were $958 million and profit stood at $658
million. Times Bank Limited, and Centurion Bank of Punjab have merged with HDFC Bank
since then, increasing the assets of the Bank. Today HDFC has a Pan Indian presence with
over 1700 branches and over 5000 ATM’s.
BUSINESS LOANS Business Loans, Loan Against Deposit, Business Loans, Loan Against
Professional Loan, Project Finance, Deposit, Professional Loan
Term Finance, Trade Finance ,Project Finance, Term Finance,
Trade
CARDS Corporate Credit Card, Credit Card, Corporate Credit Card, Credit
Debit Card, E-Shop Card, Loyalty Card, Debit Card, E-Shop Card,
Cards, Remittance Card, Travel Loyalty Cards, Meal Card, Travel
Currency Card Currency Card
ACCOUNT TYPES Current Account, Demat Account, Current Account, Demat Account,
Fixed Deposit Account, Recurring Fixed Deposit Account, Recurring
Deposit Account, Saving Account Deposit Account, Saving Account
INVESTMENT Bonds, Equity ,Fixed Deposit, Flexible Bonds, Equity, Fixed Deposit,
PRODUCTS Deposit, Insurance, Mutual Fund, Flexible Deposit, Insurance,
Stock Invest Mutual Fund, Stock Invest
ICICI Bank
1) ICICI is Industrial credit and Investment Corporation of India.
2) ICICI bank was setup with an objective of providing middle and long term financing
to businesses in India.
3) ICICI bank is the third largest bank in India.
4) The bank has a network of 2,016 branches (31 March 2010) and more than five
thousand ATM machines in India.
HDFC Bank
1) HDFC stands for Housing development finance Corporation.
2) HDFC Bank was established in 1994 by India’s largest housing finance company-
HDFC Ltd.
3) In January 1995 it started operating as a scheduled commercial Bank.
4) Revenue of 20,266.99 crore and profit of 3032.92 crore (2010).
5) HDFC Bank has 1,725 branches and more than four thousand ATM machines
installed, in over seven hundred cities in India.
4.5 ICICI BANK vs. HDFC BANK (Bank results season) – India Earnings
Season 2012
With HDFC Bank reporting renewed confidence in growth and a global mantra of 30%
growth successfully met in a quarter of low expectations when ICICI Bank and SBI report
tomorrow and the weekend respectively we would also have the acceleration from a lowered
provision, ICICI Bank expected to continue reporting a credit growth of 18-20% and a 50%
jump in Net profit to $375 million for the quarter too.
HDFC and ICICI are two names that stand apart among others when we talk of private sector
banks in India. Both are fairly successful banks giving stiff competition to government banks.
The reason of their success lies in the fact that both have introduced a greater efficiency of
services and also host of new services that were demanded by consumers.
• HDFC has a niche market while ICICI is all over the place.
• HDFC has an unmatched growth record at 30% while ICICI has had swings on this front.
• On a price to add book basis ICICI trades at 2 times while HDFC trades at 4.5 times.
• ICICI has a lower PE ratio than HDFC. PE ratio of HDFC is at 19 that of ICICI stand at
11%.
• Reach of ICICI bank and ATM’s is much more than HDFC.
• There is a huge difference in raising of equity in the two banks.
• ICICI Net banking is far superior than that of HDFC.
• HDFC has low NPA’s at 0.2% of advances while ICICI has NPA’s at 2.7% of advances.
The times have never been more challenging for the top two private sector banks — ICICI
Bank and HDFC Bank. Their stocks have underperformed the Sensex since the start of the
market meltdown in January '08. The recent interest rate hike by the RBI indicates that the
going can be much tougher in the coming quarters. ET Intelligence Group compares the
performance of both banks and evaluates the prospects of investing in them.
PERFORMANCE
HDFC Bank reported over 30 per cent y-o-y growth in net profit in the June '08 quarter. The
stability in earnings growth of HDFC Bank is much higher than that of ICICI Bank. The gap
in the profit growth between the two banks was not high till the March '08 quarter. But ICICI
started showing signs of a slowdown in its retail loan book in the March '08 quarter itself.
This was evident as HDFC Bank posted a growth of 39 per cent in its retail advances in
FY08, while ICICI managed to grow its retail advances by only 15 per cent (before
securitization). This shows that only better expense management helped ICICI to post high
profit growth in the quarter ended March '08.
5.1QUESTIONNAIRE
Q10 What are the factors which (i) Financial Position 17%
you considered before (ii) Current Market Position 37%
opening account in a (iii)Goodwill 33%
particular (iv) Future Prospects 10%
Bank? (v) Any others 3%
Q16. Which loan have you taken (i) Home loan 20%
From your bank? (ii) Car loan 33%
(iii)Personal loan 23%
(iv) Commercial vehicle loan 13%
(v) Loan against securities 11%
Q17. Which card you find more (i) Debit card 47%
Secure? (ii) Credit card 53%
pure
Gold investment opportunity?
Q20. Which bonds will you prefer (i) ICICI bonds 60%
To buy? (ii) HDFC bonds 40%
Q21. Which bank do you think (i) ICICI life insurance 60%
Will provide security against (ii) HDFC standard life insurance 40%
life?
Q 22 Are you aware of home (i) Yes 45%
Insurance facilities provided (ii) No 55%
by our bank?
Q23. From which insurance (i) ICICI 50%
company would you like to (ii) HDFC 27%
take (iii)Others 23%
Motor insurance?
Q24. What do you understand by (i) A new type of account for businessman 17%
Demat account? (ii) Electronic account for dealing in shares
(iii)Foreign accounting system 53%
(iv) No idea
17%
13%
Q25. . Are you aware of forex (i) Yes 73%
Services provided by your (ii) No 27%
bank?
5.2FINDINGS
1) It was found from the study that bank believes in quality service rather
than quantity of service.
2) The officials employed are very much enthusiastic about their job.
3) The officials try to make best relation with the customers.
4) There is separate counter for NRI services.
5) The limit of cash vault is Rs. 10, 00,000 for a day.
6) The registers and files are maintained on a daily basis.
7) The registers are maintained in a well organized manner.
8) The marketing strategy of the bank is very attractive.
9) The bank always tries to attract customers with innovative offers
10) The bank is very keen to implement 5's plan in its entire branch.
11) ICICI and HDFC credit deposit ratio is on the side though ICICI banks show a little
decreasing trend to the extent of 2.24 % over mar2007 _ mar 2008.
12) Both the bank investment deposit ratio is on the declining trend
13) Both the banks has shown better utilization of cash portfolio
14) ICICI bank Interest expenses to interest earned remains the same Over 2
Years where as HDFC shows reduction.
15) Other Income ratio remains fluctuation in both the banks.
16) Operating expenses to total income shows a decreasing trend in ICICI bank whereas it
was on the rising side in HDFC
17) Interest income to total funds shows rising mode in ICICI whereas In SBI
more or less it remains at the level; the ratio of interest expenses to total
funds shows an increase in Value in ICICI Bank whereas in HDFC interest
expenses shows a Rising mode.
18) The ratio of Non Interest income remains the same for ICICI for The past 2 Years
whereas in HDFC at shows a decline.
19) The stock witnesses some selling pressure in the coming days in ICICI Bank.
20) T h e c o n t i n u a t i o n p a t t e r n n e g a t e s i m m e d i a t e b e a r i s h m o m e n t u m o n
t h e s t o c k a n d i t ’ s advisable to buy at declines. Short term investor can initiate a buy
above 500 with a target of 560 570
5.3 RECOMMENDATION
ICICI Bank and HDFC bank has to improve its brand image, i.e.it has to position itself in
the minds of prospects in a better way in comparisons to others.
It should provide better career opportunities for the retention of its potential advisors.
Further it has to provide training to its recruited advisors by good
and efficient training methods, which might be a little bit customized if needed.
It should more emphasize in advertising, as it is the most powerful tool to position and
brand in the mindsets of customers.
It should provide online training and for those who are in jobs
and want to become advisors ICICI should provide evening training classes, so that they
can join the training after doing their jobs.
5.4CONCLUSION
Banking is also now being regarded as a versatile financial planning tool. Research indicates
that Indians have four basic financial needs during their life asset accumulation (such as
buying a house or
car), protecting their family, securing their children’s education, and provision for their
retirement. India being a country having a huge population of around one billion people with
only 32% of the banking population in India possessing banking the country has a vast
potential, which has been left untapped till now. Banking Company Banking advisors are the
lifeline and a very huge asset so each company try to recruit and select a potential force of
Banking advisors because this is the advisors who generate maximum business for the Bank.
Banking advisors provide a very strong support to the Bank and do all possible efforts to
generate huge amount of profit to the company and for him.
5.5 BIBLOGRAPHY
www.google.com
www.scribd.com
www.hdfc.com
www.icici.com
www.comparasionbetween.com
www.comparecards.com