The Times Of India

PROJECT REPORT

ON

“A STUDY ON CONSUMER PREFERENCE TOWARDS

‘‘THE TIMES OF INDIA’’ NEWSPAPER”

A training report submitted in partial fulfillment of the requirement for the degree of

BACHELOR OF BUSINESS ADMINISTRATION

(2016-2019)

Submitted by:

Khushpreet Singh

UID : 162261147

Uni Roll no:……………

BABA FARID COLLEGE OF MANAGEMENT AND TECHNOLOGY

BABA FARID GROUP OF INSTITUTIONS

BATHINDA (DEON)

“A STUDY ON CONSUMER PREFERENCE TOWARDS ‘‘THE TIMES OF INDIA’’ NEWSPAPER”

The Times Of India

ACKNOWLEDGEMENT

“Gratitude is the hardest of emotions to express and one often does not find adequate words to
convey what one feels and trying to express it”

The present project file is an amalgamated of various thoughts and experiences .The successful
completion of this project report would have not been possible without the help and guidance of
number of people and specially to my project guide .I take this opportunity to thank all those
who have directly and indirectly inspired, directed and helped me towards successful completion
of this project report.

I am also immensely indebted to my project guide, Ms Jitin Sharma Assistant Professor, him
illumining observation, encouraging suggestions and constructive criticisms, which have helped
me in completing this research project successfully.

I also acknowledge with deep sense of gratitude and wholeheartedness to several other people
who also deserve much more than a mere acknowledgement for their exemplary help and
cooperation intended to me by them.

Thank you

“A STUDY ON CONSUMER PREFERENCE TOWARDS ‘‘THE TIMES OF INDIA’’ NEWSPAPER”

 The Times Of India

DECLARATION

I hereby declare that, the project entitled “A STUDY ON CONSUMER PREFERENCE

TOWARDS ‘‘THE TIMES OF INDIA’’ NEWSPAPER” assigned to me for the partial
fulfillment of BBA degree from BABA FARID COLLAGE. The work is originally completed
by me and the information provided in the study is authentic to the best of my knowledge.

This study has not been submitted to any other institution or university for the award of any
other degree.

Name - Khushpreet Singh

UID - 162261147

Uni roll - ……………………

“A STUDY ON CONSUMER PREFERENCE TOWARDS ‘‘THE TIMES OF INDIA’’ NEWSPAPER”

 The Times Of India

Sr. No. CONTENTS Page no

1) CHAPTER – I 1-17
Introduction

2) CHAPTER – II 18-19
Objective

3) CHAPTER – III 20-22

Research methodology

4) CHAPTER – IV 23-24
Limitation`s

5) CHAPTER – V 25-35
Data Analysis

6) CHAPTER – VI 36-37
Finding

7) CHAPTER – VII 38-39

Suggestion

8) CHAPTER – VIII 40-41

Conclusion

9) CHAPTER – IX 42-44
Questionnaire

10) CHAPTER – X 45-46

Bibliography

“A STUDY ON CONSUMER PREFERENCE TOWARDS ‘‘THE TIMES OF INDIA’’ NEWSPAPER”