KOLEJ UNIVERSITI TUNKU ABDUL RAHMAN

FACULTY OF ACCOUNTANCY, FINANCE AND BUSINESS

SYNOPSIS OF BUSINESS IDEA

(FOR BUSINESS PLAN COURSEWORK REQUIREMENTS)

COURSE CODE/ COURSE TITLE:BBDM3303 ENTREPRENEURSHIP

NAME OF STUDENT(s): ID No:

1)Tan Chow Yang 17WBR08004
2) Ham Wei Yee 17WBR07937
3) Chew Sze Shuen 17WBR07908
4) Lau Chia Kheng 17WBR07949
5) Yong Poh Kei 17WBR08041
PROGRAMME: RCA
YEAR OF STUDY:2 SEMESTER:2 ACADEMIC YEAR:2017/2018
GROUP NO: 2RCA- D
BUSINESS IDEA SYNOPSIS :
A) Application Name
Explora (Travel App)

*This application is based on 5 Asia country. For example, Taiwan, Japan, Thailand,
Malaysia and Korea.

B) Categories
1)culture & custom
2)places of interest
(shopping mall etc)
3)currency exchange rate
(foreign to local & vice versa)

C) In purchase apps (how we make profit)

* We encourage users to purchases for more features to enrich their experience when
using Explora

Package Features after payment

a) VR 360 (normal version: just static photo)
b) Ads remove
c) Exchange rate calculator
d) Accommodation - Book Hotel and provide discount
e) Public transportation - purchase credit to pay for transport fare

D) Others
*Notification Control
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1
*FAQ
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similar questions)

TUTOR-IN-CHARGE: Ms. Looi

COURSE LEADER/LECTURER: Mr.James Teo