1

2
3
4
5
6
7
8
9
10
11
• Price is only one element of the total, life-cycle cost of acquiring products
and services.
• A sourcing effort that addresses price only misses a much, much greater
opportunity to reduce internal design and process costs.
• A rule of thumb is that once you have told a supplier what it is you want to
buy and what it must look like, you have already built in 80% of the
purchase cost. By understanding and managing demand drivers and how
specifications are developed to meet them, a client can often double or
triple the savings.
• Inventory is another area where you can drive out cost by asking suppliers
to manage stock or migrating to just-in-time deliveries.
• You will find other savings opportunities in every aspect of the internal
supply chain.

12
13
14
15
16
17
18
1) The variance explained by 33.5% for the evaluation stage
2) And the variance explained by 31.2% for the trial stage.
3) T-values for subjective norms highest in evaluation and attitude highest in trial
stage (all above 1.96 is good)
4) From the structural model testing it also showed that there is a variation in term
of importance in both adoption stages.

19
1) This example happened in evaluation stage where using the linear
assumptions have shown that subjective norms greater than attitude and
perceived behavioural control.

2) In non linear approach, we can go further by seeing how subjective play its
dominant role and make other determinants less significant if the
dominant variable exist.

3) First, when the subjective norms is at moderate point (surface along C

and B line ) and attitude

4) however, when the subjective norms is at its maximum point, the

influence of attitude on intention does not become evident (means
nothing happen), as the intention does not change with the increased
levels of attitude.

5) This explain that when the social influence exist, it dominates the
influence of attitude upon the intention to adopt.

20
21
22
23