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Leading Practices for Wholesale Distribution

With thousands of successful implementations,

NetSuite has a deep understanding of NetSuite:
wholesale distribution businesses across Built with leading practices for
all sectors and the many challenges they wholesale distributors
face. As the pace of change in business Continuous Customer Lifecycle
accelerates—especially for those still relying Engagement to ensure seamless continuity
on aged, on-premise ERP systems, wholesale from sales to services to support.
distributors are struggling to keep up. As Full visibility across the organization to
they strive to improve business performance operate at the speed of modern business,
and increase customer satisfaction in an drive results and scale.
increasingly competitive environment, they More than 3,000 hours worth of industry-
are struggling with: leading best practices already built in to the
• Metrics based on unreliable data.
Nearly two decades of expertise across
• Ineffective inventory utilization. thousands of wholesale distribution
• Difficulty expanding into multiple channels. deployments to drive value on Day 1.
• Inefficient order processes and inaccuracies. 100+ pre-built reports and pre-configured
• Order orchestration and inventory roles with dashboards and business
visibility issues. intelligence metrics.
• Manual processes that cannot scale.

“There is no other company that can provide WDs with a complete
solution that delivers Business-to-Business (B2B) and Business-
to-Consumer (B2C) commerce, marketing, sales, management,
sourcing, warehousing, and support capabilities built into one
customizable platform.” Frost & Sullivan
As they seek to address these challenges, a modern architecture—to go from zero to
wholesale distribution companies are cloud in 100 days or less. What they need
concerned about the time and capital is NetSuite.
required to fix their back-end systems.
NetSuite delivers a unique set of processes,
However, they realize that the ability to
activities and systems specifically designed to
rapidly adapt and scale is critical to their
deliver rapid value. It provides our customers
success. What they need is a proven solution
with a strong foundation to transform their
that can rapidly accelerate their business with


• Internet of Things
ACCELERATE • Mobile and ecommerce
• Transportation Management
• Sales optimization
• International expansion
• Revenue Management
EXPAND • Project Profitability
• Quality management
• Financial and operations planning
ELEVATE • Supply chain execution
• Project and Asset Management
• Commerce
• Procurement management
• Rebate management
ESTABLISH • Warehouse management
• Financials • People and payroll management
• CRM and order processing
• Inventory management
• Portals and Self-Service

Business Insights Customer Back Orders

80% 80%

Revenue Performance Time to Close the Books

10% 55%
Gross Margin Inventory Costs
5% 30%

NetSuite’s proven methodology for distribution success.

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business with a pre-configured solution and
methodology that includes proven: NetSuite:
At a glance
• Detailed workflows
• 18 pre-configured functional roles World’s #1 Cloud Business
Software Suite
• 25 dashboards • Run by 40,000+ organizations
• 214 KPIs
• Fastest growing financial management
These leading practices leverage NetSuite’s software provider, according to Gartner1
unmatched experience and knowledge • Founded in 1998
in wholesale distribution. The focus is on
Proven ROI
enabling our customers to rapidly meet their
• 20% to 30% reduction in inventory costs
business objectives and seamlessly grow and
• 60% to 80% reduction in
scale with NetSuite.
customer backorders
A Proven Path to Success for • 2% to 10% increase in revenue performance
Wholesale Distributors
Rapid Implementation
NetSuite delivers a unified and phased NetSuite uses the experience gained from
pathway for our customers to succeed and thousands of manufacturing deployments
scale their business. Here is how it works: to speed ROI. Expert implementation
equips customers to make the most
• The first step is all about making sure of NetSuite and expand towards next-
wholesale distributors have a single view generation solutions.
of customers, orders, items and inventory. • Implementation in 100 days
From our experience in the sector, we know • Deep manufacturing industry expertise
just how difficult it is to sell anything without
• Proven leading practices
it. Getting a wholesale distribution business
on a real-time platform so all channels are • Pre-built configurations
operating from a unified base is the critical • Turnkey setup and training
foundation. NetSuite has seen customers 1
Gartner, “Market Share: All Software Markets,
improve gross margins 1–5%. Worldwide, 2015,” March 31, 2016

• Once there, wholesale distributors are in a

better position to add ecommerce or other
omnichannel capabilities to enhance and • From there, they are freed from the
provide a greater customer experience. This constraints of their legacy systems and are
phase is critical as increasingly buyers move ready to tackle challenges such as a lack of
online, according to the latest research, visibility or inefficiencies in their
30% of buyers complete at least ½ of their supply chain.
purchases online.

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NetSuite delivers a number of roles that are pre-configured to ensure rapid adoption and quick speed of implementation:
• Senior Executive • Administrator • AR Analyst • Marketing • IT Manager • Customer Service
• Supply Chain • Sales • AP Analyst • Warehouse • Executive
Manager • Controller Operations Assistant—Mobile
• Sales Manager

• Ultimately, the focus turns to more innovative “NetSuite can grow with us. I
and disruptive strategies such as pricing
and margin management and business
feel like we’ve just scratched
intelligence. NetSuite has seen its customers the surface of what NetSuite
improve their actionable insights by over 56%. can do.” Katie Hembree, Operations Manager,
Tactical Medical Solutions, Inc
Delivering Transformative Results
Solution providers will often talk about Reduced Time to Close Books 75%-90%
‘roles’—however, NetSuite delivers all the
Improved Production Efficiency 50%-80%
tools needed from day one so that anyone and Lead Times
can get up and running quickly with the right
Reduced Obsolete Inventory Costs 60%-80%
workbench to be successful. Whatever the
Improved Staff Utilization 10%-25%
job function, it will come pre-configured with
Due to Automation
all the KPIs, reminders, reports and value-
driven dashboards for daily and strategic Improved Order Processing Efficiency 45%-75%
needs—proven from years of real-world use NetSuite has packaged nearly two decades
by thousands of people in similar roles at of experience from thousands of wholesale
wholesale distribution companies. distribution deployments into a set of leading
In a study by SL Associates, wholesale practices that paves a clear pathway to
distribution companies reported stunning success and is proven to deliver rapid
improvements in key performance metrics business value.
after switching to NetSuite’s cloud-based Are you ready to put NetSuite leading
software solution. practices to work and take your business from
zero to cloud in 100 days or less?

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