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Timing is very important. If you don't move quickly, you might miss the boat (be too late to
take advantage of an opportunity). In 1980, both Intel and Motorola had computer chips
that could power new desktop applications. But Intel moved quickly and got a crucial
design win from IBM. Intel microprocessors became the company's bread and butter (its
main source of income). More importantly, Intel chips became the standard against which
all other chip companies would compete.