(a4c.

",/o/
/d//4

CourseObjective:To acq the studentswith the fundamentalsof managingbusinessand to

understandindividual and srou behaviorat work placeso as to improvethe effectiveness
of an
organization.The coursewill and focuson Indianexperiences, approachesand cases.

UNIT I :
I.]NDERSTANDING ENVIR
Conceptsand importance;C of environment:Physical,biological and social; Eco-
systemdefinition, structurea function:producers,consumersand decomposers, food chains,
food webs and ecological p ramids, energy flow in an ecosystem; Eco-system servioes:
ecological,economic,social, ic and informationalvalue.

UNIT II:
NATURAL RESOURCES:
Land resources: global land
resources: useand conseque
over-utilization,concept of
energy resources;renewable
alternateenergysources.
patterns,conceptland degradationand desertification;Forest
of over-exploitation;waterresources:use and consequences
of
harvesting and water shed management, water confliots;
non-renewable energy sources, growing energy needs and

1. Bharucha,Erach, 2005. T t Book of EnvironmentalStudies,UniversitiesPress(lndia),

Hyderabad.
2. Joseph,Benny,2005.Envi mentalStudies,McGraw Hill companies.
3. De. Anil KumarandDe, A Kurnar,2nd edition.New Age InternationalPublishers.
4. Kanagasabai, S"2010.Text on EnvironmentalStudies.PHI Leaming.
5. Sharma, P. D. 2015. andEnvironment.
6. Chauhan, B. S. 2008,Enviro mentalStudies.UniversitySciencePress.
7. KaushakandKaushak.20l Perspectives in EnvironmentalStudies.
8. Jaiswal, P.S.2007.Environ tal Law. Pioneer Delhi.
Publications.
9. Ghosh,G.K.1992. Envi tal Pollution.Ashiah Delhi.
Publication,
 B B A c h o i c e B a s c d( r r e d i tS ' s t e mS 1 , i l a b uEsf f e c t i r ef r o m 2 0 r d

IO2.FUNDAMENTALS OF MANAGEMENT & ORGANISA'TIONAL

BEHAVIOUR

COURSEOBJECI'NE: To acquaint the students

with the fundamentalsof managing business
andto understand
individualand groupbehaviorat work placeso asto improvethe effectiveness
ofan organization.
T'hecoursewill useandfocuson Indianexperiences,approachesandcases
UNIT I
of ownership:Franchising, Licensing,
Corporate Expansion: mergers and
ation,joint ventures"
Strategic
alliance.
LndRoles.Insightsfrom Indianpractices
andethos.

UNIT II
overviewof Planning:Types;of.'Plans& The planningprocess,Decisionmaking:process. Types
and Techniques.Control: Fungtion,Processand types of Control; Prinr:ipleiof orgalizipg:
Commonorganisational structures;Delegation& Decentralization:
Factorsaffectinsthe extentof'
decentralzati
on, Processand Principlesof delesation.

UNIT III
Importanceof organizational and Attribution:Concept.Nature.process.
Bphaviour.Perception
Personality:Personality:Learning:Conceptand Theoriesof Learning.reintbrcement.
Motivation:Conceptsand tfreirapplication,
Need,Content& Processtheories.ConterlDorarv
Leadership
issues:Charismatic,Transformational
Leadership.
EmotionalInti:llieence.
UNIT IV
Groups and Tearns: Definitiorn,Difference between Groups and teamr;; Stages of Group
Development,Group Cohesjivefiess, Types of teams. Analysis of Interpersonal Relationship:
Transactional
Analysis,JohariWindow
OrganisationalPowerand Politips:Natureof organisational
politics.Conflict:rConcept,Sources,
Types,Stagesof conflict,Management of conflict,Organisational
Change:Concept,Resistance
to change,Managingresistanr:e '1-heory
trochange,ImplementingChange,Kurt Lewin of Change.
ManagingStress:Insightsfrom Irndian
ethos.

SUGGESTEDREIADINGS:

l. Gilbert:Principlesof Management, McGrawHill.

2. GreenbergJeraldand BiaronRobert A.: Behaviourin Organisations: Ljnderstanding
and
ManagingThe HumanSideof Work, PrenticeHall of India.
3. KaulVijay Kumar,Businesg Organisation & Managenent -'fext andCases,Pearson
4. Kaul,Vijay Kumar,Managqment- Text& Cases, Vikas publication.
5. KavitaSingh;Organisational Behaviour, Vikaspublication.
6. Koontz&Heinz Weihrich:Essential of Management, McGrawHill.
7. LuthansFred:Organisati,cn4l Behaviour,Tata McGraw Hill.
8. Mc Shane L. Steven, rGlinow Mary Ann Von & Sharma Radha R. - Organisational
Behaviour;Tata McGrau,Hill.
9. NewstromJohnW.: OrgzLnisational Behaviour,TataMcGraw Hill.
10. RichardL. Daft: Principl:sof Management, CengageLeamingIndia.
11. RobbinsStephenP: Organisational Behaviour,Pearson.
12. StephenP. Robbins& Mrlry Coulter:Management, Pearson.
13. Stoner& Wankel:Managenlent, PrenticeHall of India.
14. Y.K. Bhushan:Fundamentals of BusinessOrganisation & Management, SultanChancl& Sons
15.Navin Mathur,IVXanagement Gurus, NationalPublishingHouse,New Delhi

Page
5 of 55
 BBA ChoiceBasedCredit SystemSr llabusf_ft.ectir,e
l.rom2t)| ?

r03. ATISTICS FOR BUSINESSDECISIONS

COURSB OBJECTM: To iliarizethe studentswith variousStatistical

DataAnalysistools
that can be used for effecti decisionmaking. Emphasiswill be on the applicationof the
conceptslearnt.

UNIT I:
Measuresof CentralValue: racteristicsof an ideal measure;Measuresof CentralTendency-
mean,median,mode,harmonicmeanandgeometricmean.Merits,Limitationsand Suitabilitv
of
averages.Relationship averages. Measuresof Dispersion:Meaningand Significance
Absolute and Relative meas of dispersion- Range,QuartileDeviation,Mean Deviation.
StandardDeviation,Coefficient Variation,Moments,Skewness, Kurtosis.

UNIT II:
ConelationAnalysis:
Meanirrgnd significance.
Correlationand Causation,
Typesof correlation.
Methodsof studyingsimpte lation - Scatterdiagram, Karl Pearson'scoefficientof
correlation,Spearman's
Rank correlationcoefficient,RegressionAnalysis: Meaning and
significance,
Regression vs. C elation.LinearRegression, lines(X on y, y on X)
Regression
andStandard errorof estimate.

UNIT III:
Analysisof Time Series:Mean and significance.Utility, Components of time series,Models
(Additive and Multiplicative'), t of trend: Method of least squares,Parabolictrend
and logarithmictrend; Index bers: Meaning and significance,problemsin constructionof
index numbers, methods of nstructing index numbers-weightedand unweighted,Test of
adequacyof index numbers, ain index numbers,baseshifting,splicingand deflatingindex
number.

UNIT IV:
Probability:Meaningandneed. ms of additionandmultiplication.
Conditional probability.
Bayes'theorem,RandomVari discreteand continuous. ProbabilityDistribution:
Meaning.
characteristics
(Expectationand ariance)of Binomial,Poisson,andNormal distribution.Ctentral
limit theorem;
Hypothesistesting: Concept; vel of Significance;Processof testing;Test of hypothesis
concerning Mean;Testof hy is Normal Ztest & t testfor sinslemean.
UsingNon-pa rametric stati for hypothesistesting.

SUGGESTEDREADINGS:

l. S.P.Gupta(S.P"):Statistical thods,SultanChand& Sons.34th Edition.

2. RichardLevin & David Rubi : Statisticsfor management, PrenticeHall.
3. Anderson,Sweeny & Willi Statisticsfor Businessand Economics,SouthWestern.

Page6 of 65
 B B Ac h o i c el l a s e dc r e d i ts y s t e m
5 1l r a b u E
s f f e c t i rfer o m2 0 r s

I 04. BNTRBPRENEURSHIP DEVELOPMENT

couRSE oBJECTIVE: This course provides students with a solid

inrroduction to the
entrepreneurialprocess of creating new businesses,role of Creativit.y
and innovation in
Entrepreneurialstart-ups'managefamily-ownedcompanies
,contextof social innovationand social
entrepreneurship and issuesaLndpracticesof financingentrepreneurialbusinesses.
UNIT-1
ENTREPRENETIRIAL MANAGEMENT
rn Kao's Model on Entrepreneurship. Idea
Buildingthe Teann/ Leadership; Srrategic
orms of ownership- Sole proprietorship;
corporation tbrrn of orvrrership:
lvantagesof franchising;types of franchise
arrangements; franchisecontracts;franchiseevaluationchecklist,Financing; entrepreneurialventures;
Managing growth; Valuation of a new company; Harvestingand g;<it Stiategies;Corporate
Entrepreneurship
UNIT-2
ENTREPRBNEURSHIP, CR4ATIVITY AND INNOVATION AND SOCI A L ENTREPRENE URSHIP
Stimulating Creativity; organisationalactions that enhance/hindercreativity. Managerial
responsibilities,CreativeTeiams;Sourcesof Innovationin Business;ManagingOiganizationsfor
Innovationand PositiveCrealivitv:
Introductionto SocialEntreprenpurship; Characteristics
and Role of SociallEntrepreneurs; Innovation
and Entrepreneurslhip in a Social Context; Start-Upand Early StageVenture lssuesin creatingand
Sustaining aNon-profitsOrganization; FinancingandRisks;BusinessStrategies and Scalingup.
UNIT-3
FAMILY BUSINESS AND ENTREPRENEURSHIP
The Entrepreneur; Role and personality;Family Business:Concept,structureand kinds of fbmily
firrns; Cultureand evolutionof family firm; ManagingBusiness, family and shareholderrelationships
; Conflictand contlict resolurtion
in family firms ; ManagingLeadership .succession ancicontinuity:
women's issuesin the familybusiness ;Encouraging changein thefarnilybusiness system.
UNIT-4
FINANCING THE ENTRE-PRENEURIAL BUSINESS
Arrangementof funds;Tradirlior.|al sourcesof financing,Loan syndication,Consortiun.r finance.role
playedby commercialbanks, appraisal of loanapplicationsby financialinstitutions,
Venturecapital.

SUGGBSTEDREADINGS:
L Burns,P.(2001 ). Entrepreneurghip
andsmalrbusiness.NewJersey:palgrave.
2. Drucker, P.F. (2006).Innorration
andentrepreneurship:
Practice
andprinciples.
USA:Elsevier.
3. Gersick, K. E.,Davis,J. A., Hampton,M. M., &Lansberg,
I. (1997).Generation
to generation:
Lifecycles
of thefamilybusiness. Boston:HarvardBusinessSchoolpress.
4. Hisrich,R.,& Peters, M. (21002).
Entrepreneurship.
NewDelhi:TataMcGrawHtill.
5. Holt,D. H. (20Ct4),Entrepreneurship
newventure creation.
NewDelhi:PrenticeHallof India.
6. Kaplan,J. (2004).Pattems of ehtrepreneurship.
Wiley.
7. Khandwalla, P.(2003). corporatecreativity.
NewDelhi:TataMc.GrawHill.
8. Mullins,J.(2004). Newbusiness roadtest.NewDelhi:prenticeHall.
9' Nicholls,A. (Ed.).(2006).Socialentrepreneurship new modelsof sustainablesocialchangeOxford
University Press.
l0' Prahalad, C. K. (2006).Fortuneat the bottomof the pyramid,eradicating
povertythroughprofirs.Wharron
s c h o oP
l ublishing.
I L Scarborough &Zimmerer,EffectiveSmallBusiness Management
12.Stevenson, H. (Ed.).(2007).Perspectiveon entrepreneurship.
Boston:HarvardBursinessPress.

P a g e7 o f 6 5
 EBA--tstSt-,- t-rft

rse objective: The aim of courseis to enablestudentsto expressdifferent meanings

help of appropriatestructu and to enablethem to write coherer[tly.

IT I:
of a GoodListener.
unication:An Overview ListeningSkills : TypesiBarriers/Tr4its

II:
iews / Presentations, Language in Practice :

ibrantEnslish.OrientB
luencyin English-Il.OUP.