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Split Screen Specifications ROMÂNIA

Reference for picture-in-picture split-screen

Cuvantul „PUBLICITATE” trebuie sa fie afisat pe toată durata difuzării split screen-ului,
cu o dimensiune de 60 de puncte in format HD, scris cu alb, ca in exemplul de mai jos:
The word “PUBLICITATE” must be written on the image, on the whole duration
of the commercial, as in the example shown above.

Split Screen-ul trebuie sa fie full background.


The split-screen has to be full background

The file must be exported as HD, following Adstream Romania technical specs.

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ROMÂNIA
Split Screen Specifications
INSERTII GRAFICE “TGA sau TGA Sequence:”
Graphical insertions : TGA or TGA sequence
1 fisier TGA pentru referinta 1920X1080 –figura 2, 24 bit, cu pozitionarea si dimensiunea reala a logoului
1 fisier sau o secventa de TGA (daca este animatie) 32 bit(alpha channel straight) CROP cu toleranta la marginile siglei(maxim 5 pixels pe contur) – figura 3.
Logo inserterul din MCR interpreteaza un fisier TGA ca 1 FIELD – in concluzie pentru siglele animate inainte de export trebuie TIME STRETCH 200%
(exemplu: 0 animatie de 10s va avea o secventa de 500 TGA) sau REAL TIME (exemplu: 0 animatie de 10s va avea o secventa de 250 TGA).

fig. 1 fig. 2 fig. 3

Alte precizari Insertie grafica:


Dimensiunea maxima pentru insertia grafica este aceea de 900x350 (daca executia are lighting si alte particule in degrade, real) sau partea utila este
de 900 x300 pixeli.
Insertia grafica trebuie livrata in doua frame rate: respectiv 25fps si 50fps (10 secunde reprezinta 250 frame TGA /// 10 secunde reprezinta 500 frame)

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Split Screen Specifications ROMÂNIA

-the graphic material must be HDTV 16:9 1920x1080 as TGA files with alpha
-the “PROGRAM VIDEO” zone must be with alpha, with a 1360x768 px size and it must be placed in the upper left or right
-the advertising zone must contain the word “ PUBLICITATE ”
-the graphic is played as 25fps progressive scan
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Split Screen Specifications ROMÂNIA

-the graphic material must be


PAL D1 SD 4:3 720x576 px
as TGA files with alpha
-the “PROGRAM VIDEO” zone
must be with alpha, with a
20x420 px size and it must be
placed in the upper left or right
-the advertising zone must
contain the word “ PUBLICITATE ”
-is it preferable that the fist
and the last frame to be identical,
for a better integration

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Split Screen Specifications ROMÂNIA

For GRAPHIC INSERTIONS, please export TGAs with Alpha Channel (*.ZIP Folder)

The file must be exported as SD, following Adstream Romania technical specs.

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Split Screen Specifications ROMÂNIA

SPLIT SCREEN ADVERTISING


As a consequence brought on by the CAN legisla�on we have established as available the following four types of
split screens:

1. ”L” Split screen (50/50 ra�o)

2. Symmetric Split screen (50/50 ra�o)

3. Asymmetric Split screen (60/40 ra�o)

Channels where we can have Split-Screen: PRO TV, sport.ro, Acasa TV, MTV

ATTENTION: All the Split screens must not have sound.

All four types of Split screens can be found in animated form at the following address:
h�p://gfx.protv.ro//Sales_Split_Screen/

There you can also find guidelines that clients can use to produce commercials that will be broadcasted in
split screens.

We recommend that the HD resolu�on to be used.

Below are presented examples for all four types.

The file must be exported as HD, following Adstream Romania technical specs.

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Split Screen Specifications ROMÂNIA

1. ”L” Split screen Dimensions:

It is used during the programs for which the TV sta�on has legal rights on. The ra�o between
the two areas is of 50/50 (Ad/Progr).

ATTENTION: Spot’s Aspect Ra�o must be 16/9.

The client has to produce the split screen, to cover the area le� open by narrowing the main The length of the commercial has to be any dura�on longer than 10 seconds.
program.
The program narrows towards the logo of the TV sta�on. Because of this reason the “L” Split
The background of the commercial has to be uniform, meaning it has to be “in style” with Screen can be on the le� side or on the right side of the screen depending on the TV sta�on.
the rest of the commercial. The en�re screen has to have the same background used for the
commercial, in place of the program there is no need for a rectangle to be “drawn” because
unwanted lines and drawings may appear at the �me of the alignment of the program with
the commercial.

It is mandatory for “L”-shape split screen to have wri�en somewhere on ac�ve site of the
commercial the word “PUBLICITATE”, in CNA law and regula�ons condi�ons.
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Split Screen Specifications ROMÂNIA

2. Symmetric Split screen 3. Asymmetric Split screen

It is used during the programs for which the TV sta�on has legal rights on, the main program It is used during the programs for which the TV sta�on has legal rights on, the main program
and the adver�sing being of equal lengths. being in advantage as opposed to the adver�sing.
The ra�o between the two areas is of 50/50 (Ad/Progr). The ra�o between the two areas is of 60/40 (Progr/ Ad).

ATTENTION: Spot’s Aspect Ra�o must be 16/9. ATTENTION: Spot’s Aspect Ra�o must be 16/9.

There is no need for a special type of produc�on on behalf of the client. There is no need for a special type of produc�on on behalf of the client.

Dimensions: Dimensions:

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Graphical insertion specification ROMÂNIA

Format TGA files sequence with alpha channel (RGBA) at size 1920x1080px
Plaement Lower-right corner inside ac�on safe frame area
Size max-width = 480px (= ¼ screen width);
max-height: 270px (= ¼ screen height);

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TV Stations logo ROMÂNIA

TV STATIONS LOGO

Tv sta�ons graphical iden�ty is displayed over the commercials as follow:

- Top-le� area: 365x190 px

and

- Top-right area: 130x165 px

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Split Screen Specifications ROMÂNIA

The file must be exported as SD, following Adstream Romania technical specs.

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Split Screen Specifications ROMÂNIA

- Trebuie livrat in format TGA

- Trebuie să conțină cuvântul ”Publicitate” scris lizibil pe toată durata splitului

-it has to be delivered as a TGA sequence.


-it has to be 4x3 anamorphic
-the last TGA must be full background
-the split screen must have the word “ Publicitate ” Active Zone - animation (default title/action safe margins)
visible on the entire duration.

Inactive Zone - it must not contain graphic elements

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Split Screen Specifications
ROMÂNIA

The graphic must be full background.


It must contain the word “PUBLICITATE”
The file must be exported as HD, following Adstream Romania technical specs.

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Split Screen Specifications
ROMÂNIA

Graphical Insertion

dimensiune export: 671 x 455 px


dimensiune grafica: 425 x 255 px
export: Targa sequence RGB+ Alpha
denumire: max 14 caractere

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Split Screen Specifications ROMÂNIA

SPLIT SCREEN ADVERTISING


Dolce Sport TV channels can have “L” shape Upper Left or Upper Right Split-Screen
advertising!
The following guidelines can be used by clients to produce commercials that will be
broadcasted in Split-Screen:
1) No sound for commercials;
2) HD resolution and 16/9 image aspect ratio, tga format;
3) Dimensions as in the picture below, the ratio between Advertising/PGM is
50/50 with the same aspect ratio image:

4) The word „Publicitate” must be written


somewhere on active area of the commercial;

5) The length of the commercial has to be


any duration longer than 10 seconds;

6) The program feed narrows towards the


logo of the TV channel. Because of this
reason the „L” Split Screen can be on the
upper left side or on the upper right side of
the screen. Usually Dolce Sport logoidentity
channel is on upper right side, but sometime
depend of the live sport event could be and
on theupper left side!

7) The background of the commercial has to


be uniform and static! The entire screen has
to have the same background used for the
commercial. In the place of the program there is
no need for a rectangle to be „drawn”
because of unwanted lines and drawings may
appear at the time of the alignment of the
program with the commercial.

The graphic must be full background.


The file must be exported as HD, following Adstream Romania technical specs. 15
Split Screen Specifications ROMÂNIA

Difuzare pe canal SD – TVR 1, TVR 2, TVR 3, TVR Interna�onal, TVR Moldova

Rezolu�a canalelor SD, indiferent de


raportul de aspect, este 720 px / 576 px.

ATENTIE!!! Dupa cum se poate observa in


exemplul din stanga, un cerc afisat pe o
rezolu�e SD (720x576) cu raport de
aspect 16:9 se va vedea ca o elipsa!!!
Marcajul de raport de aspect se pune la
emisie, as�el incat pe un display 16:9
cercul se va afisa corect!!!

In exemplul din stanga, zona albastra va


con�ne reclama inserata, iar zona cu mira
de control va con�ne transmisia.

Clipurile NU vor con�ne semnal audio!

Clipurile trebuie sa fie de minim 5


secunde!

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Split Screen Specifications ROMÂNIA

Zona din partea stanga a


ecranului va avea o la�me de 135
pixeli, din care Safe Area va fi de
120 pixeli (5 pixeli dreapta, 10
pixeli stanga).

Toata la�mea de 135 pixeli va


con�ne grafica pentru
background, dar este recomandat
ca elementele �p text, logo,
iden�tate, etc sa fie cuprinse doar
in cadrul Safe Area.

Zona din partea de jos a ecranului


va avea o inal�me de 110 pixeli,
din care Safe Area va fi de 95
pixeli (5 pixeli jos, 10 pixeli sus).

Toata inal�mea de 110 pixeli va con�ne grafica pentru background, dar este recomandat ca elementele �p text, logo, iden�tate, etc sa fie cuprinse doar in
cadrul Safe Area.
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Split Screen Specifications ROMÂNIA

Difuzare pe canal HD – TVR HD

Rezolu�a canalului TVR HD


este de 1920 px / 1080 px.

In exemplul din stanga,


zona albastra va con�ne
reclama inserata, iar zona
cu mira de control va
con�ne transmisia.

Clipurile NU vor con�ne


semnal audio!

Clipurile trebuie sa fie de
minim 5 secunde!

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Split Screen Specifications ROMÂNIA

Zona din partea stanga a


ecranului va avea o la�me de
350 pixeli, din care Safe Area
va fi de 335 pixeli (5 pixeli
dreapta, 10 pixeli stanga).

Toata la�mea de 350 pixeli va


con�ne grafica pentru
background, dar este
recomandat ca elementele �p
text, logo, iden�tate, etc sa fie
cuprinse doar in cadrul Safe
Area.

Zona din partea de jos a ecranului va avea o inal�me de 200 pixeli, din care Safe Area va fi de 185 pixeli (5 pixeli jos, 10 pixeli sus).

Toata inal�mea de 200 pixeli va con�ne grafica pentru background, dar este recomandat ca elementele �p text, logo, iden�tate, etc sa fie cuprinse doar in
cadrul Safe Area.

Fisierele video se vor incarca dupa specificatiile tehnice ADSTREAM ROMANIA.

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Static Logo / Animation ROMÂNIA

Procedura opera�onala privind formatul fisierelor grafice

u�lizate pentru LogoMaster

Incepand cu data de 01.03.2017 se va u�liza procedura curenta pentru primirea si


incarcarea fisierelor grafice u�lizate in cadrul sistemelor LogoMaster. Continutul digital
furnizat fara sa respecte prezenta procedura opera�onala va fi refuzat si returnat solicitantului
sau, dupa caz, distrus.

Logo-uri de mici dimensiuni

Pentru logo-urile sta�ce sau animate, cu por�uni transparente mai mici de 25% din
suprafata totala si a caror marime totala a fisierelor (ce compun intreaga secventa) este mai
mica de 4 MBytes se vor trimite doua fisiere:

- un fisier .PNG cu canal Alpha care va con�ne logo-ul.


In cazul secventelor a caror dimensiune totala este mai mica de 4 Mbytes se va trimite
o secventa de fisiere .PNG cu canal Alpha.
- un fisier .PNG cu canal Alpha de pozi�onare avand rezolu�a canalului �nta:
o 720x576 pentru SD, atat pentru raportul de aspect 4:3, cat si pentru 16:9

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o Static Logo / Animation ROMÂNIA

Fisier de pozi�onare Logo


Raport de aspect
(.PNG / 720x576) (.PNG)

4:3

16:9

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Static Logo / Animation ROMÂNIA

o 1920x1080 pentru HD

Fisier de pozi�onare Logo


(.PNG / 1920x1080) (.PNG)

Fisierul de pozi�onare va con�ne logo-ul sau fotograma reprezenta�va (in cazul unei
secvente) pozi�onata in pozi�a finala, pe ecran.

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Static Logo / Animation ROMÂNIA

Logo-uri si inser�i grafice animate

Pentru logo-uri sau alte inser�i grafice animate (bur�ere, teas-uri, inters��ale, OTS,
etc) se vor trimite doua fisiere:

- un fisier .MOV in format QuickTime cu canal Alpha si codec Anima�on ce va con�ne


anima�a propriu-zisa. In func�e de dimensiunea anima�ei, aceasta poate avea o
rezolu�e mai mica sau cel mult egala cu cea a canalului �nta (720x576 pentru SD,
1920x1080 pentru HD).
Marimea fisierului .MOV nu trebuie sa depaseasca 2 GBytes.
- un fisier de pozi�onare .PNG cu canal Alpha (doar in cazul in care fisierul .MOV are o
rezolu�e mai mica decat full-screen) avand rezolu�a canalului �nta:
o 720x576 pentru SD, atat pentru raportul de aspect 4:3, cat si pentru 16:9
o 1920x1080 pentru HD
Fisierul de pozi�onare va con�ne o fotograma reprezenta�va din cadrul anima�ei
pozi�onata in pozi�a finala, pe ecran.

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