Activity-1

1. SCAMPER method is used to create innovative ideas. Build a table that illustrates at least two real-life
examples of each category of SCAMPER method.
SCAMPER component Real life example Innovation Advantage
Changing composites Boeing utilizing new They are lighter
in making of aircraft composites in their and fuel effectual
aircraft to a greater
S: Substitute or simplify degree.
Plastic Pipes Use of plastic pipes in Avoid rusting.
sewage in place of iron
pipes.
Gutenberg printing It is a movable type It made printing
press printing press by way process easier.
of uniting a coin
punch with the grape
press mechanism.
C: Combine Combine Harvester It can serve the resolve Versatile and a
of reaping, threshing multi-tasking
and winnowing in the machine in the
same machine. field of
agriculture.
Robotic welding Instead of a man, It has eliminated
machine for welders welding is now usually the risks involved
done by a robotic arm. in joining by
human.
Flashlight We can change about When clients
our current expertise began clamoring
for better customer for a flash light
satisfaction feature on the
A: Adapt
iPhone, the first
solution was a
mobile phone
application before
apple modified its
next device to
have a built-in
flashlight feature
Limousine Normal cars have been Increased space
magnified into bigger and increased
cars like limousine. comfort.
M:
Earphones Earphones were made Easy to use and
Magnify/Modify/Minify
wireless and they made it even
started featuring a mic more handy.
for ease of consumer
Calculator in mobile Mobile phones Resourcefulness
phones (originally used for and multi-tasking
P: Put to another use calling) also have
calculators installed in
them.
 Lids as wheels Lids are used as Lids have been
wheels of toy cars. reused.
360-degree rotating Eliminated reverse Easy to ride
cabin gear. without much
complexities.
E: Eliminate
High battery backup Eliminated use of No need to buy a
smartphones power banks power bank and
carry it all round
CCTV See into a room from Security purposes
the outside.
R: Reverse/Rearrange Food joints like Pay first and then eat Less wastage of
McDonalds, Dominos custom with self- food and no
etc. service. waiter required.

2. Perform the market survey on the following topics,

a. Survey Title 1: “To estimate the recent demands and needs of the clients in the market in terms of
technology innovation.”
b. Survey Title 2: “Recent advances in the provision of technology in educational fields (Smart
classrooms).”

Write five concluding remarks under headings using solo barnstorming

● Summary of survey
● Proposed solutions/suggestions
 1. To estimate the recent demands and needs of the clients in the market in terms of
technology innovation.

The clients need various things from an organization or service provider

Clients need more than just competitive prices and good quality products

The greatest technical development in insurance since the dawn of internet is price comparison websites which, while
useful, actually do very little to improve efficiency of industry for either companies or consumer. The industry must
recognize first and foremost, the consumer protection market operates in C2B model because it’s essentially a buyer’s
market, business models need to adapt to deliver a more customer centric service and making use of right digital tools
to improve its service.

Clients demand more care and improvement in services

More importantly in markets, insurers should generalize whether their business strategy or offering can span the entire
customer journey, from making buying policies simple and straightforward, to managing the renewal process, all the
way through to the claims process.

Clients demand a very quick response

Take uber as an example, known for an awesome digital experience that focuses on removing friction and offering
transparency. All of their online presence is tailored to the mobile experience, and integrates well across multiple
channels. Clients seeking support submit their claim to an easy-to-navigate feedback section within the app and hear
back within a few hours.

Clients need themselves to give feedback

In today’s digital environment brands and companies have the opportunity to collect more insights on consumer
behavior than even before. In 2013 the total amount of digital data stored globally reached 4.4 zettabytes, equivalent to
about 4.4 trillion gigabytes. IDC predicts that by 2020, when 5.5 billion people will own mobiles, that number will
explode to 44 zettabytes or 44 trillion gigabytes. Personalization marketing is essentially a strategy where companies use
data they acquire on predictions and clients to deliver custom messages and experiences. From personalized dynamic
messages to custom product recommendations, displaying an ad at just the right time, to even increasing from
effectiveness, the use cases of such data in successful customer service is virtually limitless.
 2. Recent advances in the provision of technology in educational fields (Smart
classrooms).

Recent advances in the education sector

1. Interactive Whiteboards
It is an instructional tool that allows computer images to be displayed onto a board using a digital
projector.
2. Ease in approach to notes and study material
Smart classrooms help in guiding students using presentations including clips from the internet, video, audio and
news archive videotape. A library of digitized video clips taken from live can be maintained. Lecture notes can be
placed on web

3. Ideal for every student

Each student has his or her own capability to learn and understand concepts and topics. In a conventional class
many students do not get to understand. Some students might get familiar with the teacher’s way of training,
while some won’t. Also, many students find the studying from written notes as tedious process. Smart learning
rules out these differences and helps each and every student.

4. An environment friendly learning

With the advent of computers and phones, it has been claimed that the use of paper will slowly diminish. Usually
tones of materials and paper materials are used for the education. Smart classrooms make use that this wastage of
papers does not happen with the use of digital and electrical tools.

Summary of survey
I. Clients’ expectations and competitive offerings are on the rise, and plenty of recent technological innovation is
developed to satisfy new customer needs. Most of the focus of this new technology is in bringing clients more digital
and curated experiences, as well as declining company service costs through automation.
II. Indian IT's core competencies and strengths have attracted significant investments from major countries. The
computer software and hardware sector in India attracted cumulative Foreign Direct Investment (FDI) inflows US$
29.825 billion from April 2000 to December 2017.Indian consumer durables market is broadly segregated into urban
and rural markets, and is attracting marketers from across the world. The sector comprises of a huge middle class,
relatively large affluent class and a small economically disadvantaged class, with spending anticipated to more than
double by 2025.
III. The advances in provision of technology in educational fields will result in knowledge enhancement in students.
The way smart classes will show its effect has been shown above. It builds in better interaction among students
as well as between student and a teacher.

IV. For teachers, these advancements reduce the over-stressing of instruction mere theory and increase the
usefulness of real world best practices.
V. Technology innovation has fulfilled the various needs and demands of people. Though some are left as discussed
above but that will be listened to and further changes will be made in new technology. With time technology
changes and gradually the eases of clients will be taken care of
Proposed solutions/suggestions
i. In order to fill the demands of clients their feedback is taken through different channels and when the feedback
is not given properly, it becomes problematic to fulfill their needs and demands or to act upon that.
ii. Calling for revolution in education might seem like the obvious course, but if it fails, we could end up, damaging
the lives of millions of children. Then again, the identical could be said for leaving the education industry in its
outdated state. Instead we should speed up the fruition and adoption of EdTech so that students can be better
educated in the context of this hyper-connected cardinal area.
iii. The faculty who is not comfortable in using the smart classrooms that is using digital tools finds it difficult to
teach students. For them special classes should be held so that each and every faculty may find easy to teach
through smart classrooms.
iv. Make the clients feel appreciated and satisfy them with products and services when taking care of their
demands and needs. It becomes easy to develop new products and services through their feedback.
v. Make sure in showing the clienteles, people about the working and usage of technological gadgets and the way
this technology innovation could make their problems solved easily.