Académique Documents
Professionnel Documents
Culture Documents
Arntson, Amy E. 2007. Graphic Design Basics. (5th Ed.). USA: Thomson Wadsworth.
Rineka Cipta.
Barry, Pete. 2012. The Advertising Concept Book. (2nd Ed). London: Thames & Hudson.
Bergstrom, Bo. 2008. The Essentials of Visual Communication. London: Laurence King
Publishing Ltd.
Bischof, Ledford. 1970. Interpreting Personality Theories. (2nd Ed.). New York: Harper
Row Publishers.
Brennan, James. 2003. Sejarah dan Sistem Psikologi. (Edisi 6). Jakarta: Rajawali Press.
Bungin, Burhan. 2003. Analisis Data Penelitian Kualitatif: Pemahaman Filosofis dan
Burtenshaw, Ken, Nik Mahon & Caroline Barfoot. 2011. The Fundamentals of Creative
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Chickering, A.W. & Reisser. 1993. Education and Identity. San Francisco: Jossey-Bass.
Corey, Gerald. 2009. Teori dan Praktek Konseling dan Psikoterapi. Jakarta: Refika
Aditama Press.
Creswell, John W. 2010. Research Design: Pendekatan Kualitatif, Kuantitatif dan Mixed.
Danesi, Marcel. 2007. The Quest for Meaning: A Guide to Semiotic Theory and Practice.
Davis, Joel J.2013. Penelitian Periklanan:Teori Praktik. Edisi Kedua. Jakarta. Rajawali
Press.
Durianto, Darmadi, Sugiarto, Anton W.W., & Hendrawan S. 2002. Invasi Pasar dengan
Iklan yang Efektif: Strategi, Program dan Teknik Pengukuran. Jakarta: Gramedia.
Echols, John M. 2006. Kamus Inggris -Indonesia. Terj. Hassan Shadily, Jakarta:
Ewen, Stuart & Elisabeth.1992. Channels of Desire: Mass Images and the Shaping of
Feist, Jess & Gregory J. F. 2008. Theories of Personality. (Ed. 6). Yogyakarta: Pustaka
Pelajar.
193
J.Slade(Eds.), Nicotine addiction:Principles and management (pp 365-384). New
York: Oxford.
Frith, Kathrine Toland & Barbara Mueller.2003. Advertising and Societies. New York:
Furth, Gregg M. 2002. The Secret World of Drawings:A Jungian Approach to Healing
Funder, David C. The Personality Puzzle. (3rd Ed.). New York: WW Norton &
Company.
Gass, Robert. H., & Seiter, John S. Seiter (2003). Persuasion, Social Influence, and
Mentor Book.
Hall, Calvin S., & Lindzey Gardner. 1957. Theories of Personality. Hoboken, NJ, USA:
Hartwell, Margaret & Joshua C. Chen. 2012. Archetypes in Branding: A Toolkit for
194
Periklanan Indonesia.
Hegarty, John. 2011. Hegarty on Advertising: Turning Intelligence into Magic. London:
Hidayat, Dede Rahmat. 2011. Teori dan Aplikasi Psikologi Kepribadian dalam
Hjelle, L. A., & Ziegler, D. J. 1992. Personality Theories. Basic Assumptions, Research
Hogg, James (ed).1970. Psychology and the Visual Arts. Australia: Penguin.
Ishak, Aswad, Fajar Junaedi, Setio Budi HH, Agung Prabowo. 2011. Mix Methodology
Jung, Carl G.1991. The Collected Works: The Structure and The Dynamics of the
Jung, Carl G. 1982. Man and His Symbols. New York: Laurel Books.
------------. 2007. Iklan, Promosi dan Sponsor Rokok strategi Menggiring Anak Merokok.
Kress, Gunther, & Theo van Leeuwen. 2006. Reading Images: The Grammar of Visual
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Design. (2nd Ed.). London: Routledge.
Landa, Robin. 2010. Advertising by Design. New Jersey: John Wiley & Sons, Inc.
Leroux, Paul, & Peg Corwin. 2007. Visual Selling. New Jersey: John Wiley & Sons, Inc.
Lidwell, William, Kritina Holden & Jill Butler. 2003. Universal Principles of Design,
Malamed, Connie. 2009. Visual Language for Designers: Principles for Creating
Manca, Luigi, Alessandra Manca, & Gail W. Pieper. 2012. Utopian Images and
Mark, Margaret, Carol Pearson, & Carol S. Pearson. 2001. The Hero and the Outlaw:
Monks, F.J., Knoers A.M.P., & Hadinoto S.R. 2001. Psikologi Perkembangan:
Mueler, Barbara & Katherine Toland Frith. 2003. Advertising and Societies: Global
O'Guinn , Thomas, Chris Allen, Richard J. Semenik. 2011. Advertising and Integrated
Quenk, Naomi L. 2009. Essentials of Myers - Briggs Type Indicator Assessment . (2nd
196
Ed.) Wiley.
Rapaille, Clotaire. 2007. The Culture Code: An Ingenious Way to Understand Why
Ratna, Nyoman Kutha.2010. Metodologi Penelitian: Kajian Budaya dan Ilmu Sosial
Samara, Timothy. 2007. Design Elements: A Graphic Style Manual. New York: Rockport
Publishers Inc.
Publishers Inc.
Erlangga.
Satori, Djam’an, dan Aan Komariah. 2009. Metodologi Penelitian Kualitatif. Bandung:
Alfabeta.
Jakarta: Gramedia.
Bukitinggi.
Siebert, Lori & Mary Cropper.1993. Working with Words and Pictures. Ohio: North
Light Books.
Weibacher, William M. 1984. Advertising. (2nd Ed.). New York: Macmillan Publishing
Company.
Walsh, Brian. 2013. What Type Are You dalam The Science of You. The Factors That
Internet
Ash, Lucy.2012. Personality tests: Can they identify the real you? Diakses tanggal 12
------------. 1991. Archetype Project Summary. Diakses tanggal 2 Agustus 2013, dari
http://tobaccodocuments.org/ landman/2075842890-2904.html
http://www.terrapsych.com/ jungdefs.html.
BBC News. (2002, Oct 22). R.I.P. Tobacco Advertising. diakses 1 Oktober 2013, dari
news.bbc.co.uk/2/hi/uk_news/2350035.stm
198
Chamim, Mardiyah, dkk. (2013). A giant pack of lies. Diakses 13 Agustus, 2013, dari
fkm.unej.ac.id/en/publikasi
http://www.carl-jung.net/archetypes.html.
Grutzner, Frits. 2011. Using archetypes to build strong brands. Orca Views.
Dujmovic, Mauro. (2006). Hope & Advertising. The University of Pula, Croatia.
Hall & Nordby. (1973). Archetype. diakses 2 Juli 2013, dari http://www.
terrapsych.com/jungdefs.html
Hoboken, NJ, US: John Wiley & Sons Inc, xi, 572 pp. doi: 10.1037/10910-003
http://psycnet.apa.org/books/10910/003
Hanewinkel, Reiner, Barbara Isensee, James D.Sargent & Matthis Morgenstein. 2011.
dari http://pediatrics.aapublications.org/content/127/2/e271.full.html
Julianto, Irwan. (2013). Pro-Kontra Regulasi Rokok di Indonesia. Diakses 30 April 2013
------------ , (2013). Glossary of Jungian Terms: Archetypal Image: Diakses 22 Juni 2013,
dari http://www.carl-jung.net/glossary.html.
199
Komalasari, Dian, & Avin Fadilla Helmi. (2000). Faktor Faktor Penyebab Perilaku
http://kesehatan.kompasiana.com/medis.html.
of-advertising
Leventhal, Howardl & Cleary, Paul, D. (1980). The Smoking Problem: A review in the
research and theory in behavioral risk modification. Psychological Bulletin, 88, 370-
405.
Moss, Robert.(2010). Image as Energy Carriers. Diakses tanggal 1 Juli 2013, dari
www.robertmossblogspot.com.
Mulyadi seto, 2011. Anak-anak, Merokoklah! diakses 26, Mei 2013 dari http/: /www.
kompas.com.
Mu’tadin, Zainun. (2002). Remaja dan Rokok . Diakses 5 Juni 2002, dari www.e-psiko-
logi.com.
---------------------- (26 Jan 2013). Belanja Iklan Rokok Selalu Bertengger di Atas. Atasi
Parent Herald News. (2013). Cigarette Ads Influence Teen Smoking. Retrieved Juni 13,
Peeples, Lynne. (18 Jan 2011) - Can cigarette ads really lure kids to smoke? diakses
Pollay, Richard W. (2000). Rich Imagery and Poor Information How Cigarette
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Advertising Works:. History of Advertising Archives Faculty of Commerce, UBC
Pollay, Richard W. 2007. Targeting The Young is an Old Story: A History of Cigarette
Randazoo, Sal. (2006). “Subaru: The Emotional Myth behind the Brands Growth.”
Corporation.
Rossiter and Percy. (1981). Effects of Picture Size and Color on Brand Attitude
- 3021/Summary_Notes.Personality-202.pdfjung,
Ries, Laura. (2012). Visual Hammer, diakses tanggal 12 Mei 2013 dari
www.ries.typad.com
------------- (2013) Big Idea in Advertising. Diakses tanggal 12 Mei 2013, dari
http://www.engel journal.com/define-big-idea-inadvertising/copywriting/2010/01/16/.
http://advertising. knoji.com/themes-of-advertising/
index.php?
Smith.E.A., & Malone R.E.2004. “Creative Solutions”: selling cigarettes in a smoke free
Supadmi, Sri.(7 Oktober 2010). Memerangi Rokok di Tengah Iklan. Diakses tanggal 30
Octaria, Yessy Crosita. (2011). Mengapa Indonesia Harus Melarang Iklan Rokok.
Mengapa -Indonesia-Harus-Melarang-Iklan-Rokok
--------------2000. The Ad and The Ego: Ruminations. Diakses 13 Agustus, 2013 dari
http://www.ruminations.co.nz
Tim KPAI. (2013). Menyelamatkan anak dari bahaya rokok. Diakses 3 Mei 2013, dari
http://www.kpai.go.id.
Thompson, Rich. 2013. No, we haven’t been “duped” by the world’s most popular
cppblogcentral.com/
Mickelsen, J.Carr (----------).The Ad and the Ego: Transcript. Diakses 10 Juni 2013 dari
www.webpages.uidaho.
Wulandari, Devi. (Maret, 2007). Peranan Afeksi Negatif Terhadap Perilaku Merokok
Dewasa Awal. 2007, Jurnal Universitas Paramadina vol 5 no. 1 Maret 2007.
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diakses 5 Agustus 2014, https://lib.atmajaya.ac.id/ default.aspx? tabID=61
&id=93865&src=a
Widiyani, Rosmha. 2013. Tak Ratifikasi FCTC, Indonesia Sasaran Rokok Impor. Diakses
/masalah/1142/ Larangan-Merokok
----------------- Indonesia Menjadi Surga bagi Iklan Rokok. Diakses 17 Agustus 2013 dari
----------------- The Ad and The Ego Official Study Guide. Diakses 20 Agustus dari
http://robwilliamsmedia.com/downloads/robwilliams_adego.pdf
http://hope.journ. wwu.edu/tpilgrim/j190/Ad.ego.vidsum.html
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