TM

ARE YOU AWARE OF

THE UNSEEN PASSENGER
IN YOUR CAR?
It's pollution. Presenting Amway Atmosphere DriveTM which effectively
cleans the air inside your car and helps your family breathe better.
 Whatʼs the world breathing?

Air pollution today has emerged as the biggest

environmental threat to public health. Its intangible

form empowers it as an invisible killer. As per WHO, in

2016, air pollution was responsible for 7 million deaths

worldwide1.

Did you know 92% of the worldʼs population lives in areas where the
air pollutants exceed WHO limit for safety2.

What's India breathing?

In 2016, air pollution was the second most serious risk factor

for public health in India, and was responsible for 30%

of all premature deaths 3
PM 2.5
Out of 15 most polluted cities in the world, top 14 are in India4
Long-term exposure to PM 2.5 caused 4.1 million deaths
worldwide in 2016, 25% of them were from India5

Sources: 1Burden of disease from the joint effects of household and ambient Air pollution for 2016, WHO
2
WHO, 2016 www.who.int/en/news-room/detail/27-09-2016-who-releases-country-estimates-on-air-pollution-exposure-and-health-impact
3
India: Health of the Nation’s States by ICMR, PHI, IHME, 2017 and Lifestyle diseases Body Burden: State of India’s health 2017, CSE
http://www.cseindia.org/lifestyle-diseases-the-biggest-killer-in-india-today-8228
4
Annual average in 2016, WHO | 5HEI & IHME, State of global air, 2018
 The hidden menace

We would like to believe that the level of pollutants is lower, once we are inside a vehicle.
Unfortunately, this remains far from the truth. Vehicles often take in emissions from surrounding cars
and circulate them inside as well. The amount of toxicity inside the car depends on the congestion on
the road, the age of the car, driving speed, ventilation, the type of vehicles driving ahead, weather,
and other factors.

The air in your car can be up to 15x worse than the air outside1
Pollution inside cars that are stuck at traffic signals can be up to 29 times higher than when traffic is moving2

Threats in the car

PM 2.5 (Particulate matter in the air that are

two and one half microns or less in width)
Outside Air

TVOCs (Toxic chemicals fumes causing new car smell)

Allergens (Dust mites, pollens, molds)

Odors (Tobacco smoke, pet & food odor)

Harmful chemical from traffic

(nitrogen oxides, carbon monoxide,
hydrocarbons & PM)

Sources: 1Study run by British Environmental Audit Committee

2
Characterization of nanoparticle emissions and exposure at traffic intersections through fast-response mobile and sequential measurements,
Anju Goel and Prashant Kumar, University of Surrey, 2015
 How do contaminants get into the car ?

Outside Car Personal Habits Car AC Filter Car Interior

PM 2.5, exhaust Stuffed toys, pet Mold, bacteria and VOCs, Formaldehyde
from gasoline and odors, food odors, viruses from leather and plastic
diesel vehicles cigarette smoke

Bad for you, worse for your children

Children breathe more air per kilogram of body weight than what adults breathe at
rest. An infant has three times the per minute ventilation of an adult and a 6-year-old
has double. Children also tend to be physically more active than adults. It is clear
therefore, that environmental toxicants found in the air, both indoors and outdoors,
will be delivered to children at higher internal doses than to adults1.
Air pollution affects at least 47million Indian children2
Every 3rd child in Delhi has impaired lungs3

Sources: 1Children are not little adults, WHO Training package for the Health sector, 2008
2
Assessment of air pollution in Indian cities, Greenpeace, 2018
3
Lifestyle diseases Body Burden: State of India’s health 2017, CSE | http://www.cseindia.org/lifestyle-diseases-the-biggest-killer-in-india-today-8228
 Itʼs time for a car air purifier
Seasons change and so do the level of air pollution.
It heightens during winters. Unfortunately intake of air is not
dependant on an individualʼs choice unlike food and water.
If the air quality is bad, we are forced to breathe in
the bad quality.

Drive safe
Atmosphere Drive™ Car Air Purifier, by the makers of the world’s
largest-selling home air treatment product, provides you with fresh,
safe and clean air within your car1.

Removes 99% of PM The first of its kind to carry

2.5 pollutants down to the British allergy
0.015 microns foundation seal of approval

Provides superior
performance with a
CADR of 30m3/hr at
max speed2

Sources: 1Based on a Verify Markets study of 2015 global sales revenue. Product is defined as a single model number within a brand or product line
2
Clean air delivery rate
 Advantages of Drive

Fine filtration which removes 99% of

PM 2.5 down to 0.015 micron

One of the best performance in the category

CADR
with the CADR of 30m3/hour at max speed
30m3/Hour

First in the Category to receive the recognition

of the Allergy UK Seal of Approval

Effectively reduces 13 different gaseous

contaminants and 327 pathogens
and particulates.

Highly efficient in removing more than

50% of particulate from air passing through
the filter in 5 minutes1

Pollen
Dust Mite
Bacteria

Reduction of 8 Cat Allergen

Formaldehyde allergen-inducing
substances2

Dog Allergen
Mold

Fungi

Sources: 1Test volume 3m3

2
Only for air passing through car air purifier, based on product
performance test and modelling test results
 Drive Features

World-class filtration system

Odors &
Allergens

Particulate VOCs
matters

3-in-1 filter reduces airborne

tobacco smoke, exhaust,
chemical pollutants and other
volatile organic compounds

Three Layers of protection, one convenient filter

• Pre-filtration - Captures large contaminants such as hair and dust

• Particulate filtration - Removes small particles and smoke

• Odor filtration - Reduces odors and other contaminants

 Intuitive operation

Colors correspond
with level of contaminants
in vehicle Sensor Technology
Allows for Auto-mode operation
while driving. ʻAutoʼ fan speed
feature tied to particle sensor
readings

Smart chip technology

Monitors filter life
and alerts you when itʼs
time to change the filter

Design
• Sleek design
• Quiet & efficient – No higher than 55 dBA

Where to place ?
• The unit can be placed on the center console
of your vehicle or behind the passenger seat headrest
• Placement of device is secured with an attached strap

Images used here are only for pictorial representation only