Académique Documents
Professionnel Documents
Culture Documents
ATADO
An Ethnography of a Meat Vendor
Andres, Jessebel D.
Angcao, Abigail A.
Aure, Laarni Mae D.
Peji, Christian Racel R.
16 May 2019
ATADO
INTRODUCTION
Pigs are considered indigenous to the Philippines, with the Tagalog word “baboy” also having
variations in the Indonesian “babi” and “bawi” in Malayan. The Philippines, before it was even called
the Philippines, has always favored pork. Pig meat was often raised as offerings to the gods to
curry their favor. The existence of pig in neighboring countries is important because they confirm
Filipino consumes about 14.2 kg of pork, two kg more than the world’s average pork consumption.
And have an annual average of 28.8 kg for every Filipino. This only shows that Filipino were used
in eating pork unlike other Asean people. Meanwhile, Cavite ranked three in CALABARZON
based on meat consumption. It has an estimated annual per capita consumption of 11.354
kilograms. It just showed that meat industry plays a big role in the economy of the province.
Meat will always be in demand and is consumed by almost everyone. It has also been
observed that as a family becomes more affluent, people tend to consume less rice and more meat.
Unlike simple buy-and-sell businesses, selling meat requires more care because meat can
easily be contaminated or spoiled if mishandled. This job is not only about weighing the meat,
giving change to customers, or computing for the price of the meat. Someone must be skilled
Mendez – Nunez Market is one of the known public markets in the upland part of Cavite.
People from nearby municipalities travel just to avail the various products available here such as
fruits, vegetables, seafoods, chicken, beef, dry goods and many more. One of the most in demand
products is the pork which is considered as the main dish in every Filipino table.
One of the skills that is very important to every meat vendor and butchers to know is how
to atado a meat. Atado, as defined by Kuya Ambet, means to divide the meat into different parts.
A skill that is not that easy because it requires concentration, precision and good eye-hand
coordination.
OBSERVATION
ATADO: A Chop of His Personal Life: 29 April 2019, 8:00 a.m. – 12:00 p.m.
We smiled and in return he greeted us with a good morning. We hesitantly asked him if
we can observe his job and follow him all throughout the day. Without any reluctance, he replied
positively. While doing his usual work, we started asking him about his personal life.
He is a father of six, all girls, and a grandfather of two. His wife is a plain housewife who
takes good care of their grandchildren. As the head of the family, he works hard to provide their
than this,
he was thinking of his youngest daughter who ran away from their home last Friday, April 26. He
scolded her because of some personal reason that he never mentioned in the interview. His
youngest daughter already committed a series of this kind of incident but afterwards she will
always return after a few days. While doing the interview, we noticed that Kuya Ambet was
somewhat close-mouthed about his personal life based on how he answered. He did not allow us
to go to their house but instead he described the place where they live. Kuya Ambet came from
Quezon City wherein he met a man whom he called “bossing”. Bossing allowed him and his family
to stay in their land in Mendez without rentals. Kuya Ambet built a house made up of woods and
sacks but through his hard work and dedication he was able to develop it into something better.
Right now, they are living in a decent and simple home made up of stone.
ATADO: A Chop of His Life as a Meat Vendor: 29 April 2019, 8:00 a.m. – 12:00 p.m.:
30 April 2019, 2:30 a.m. – 7:00 a.m.
Mendez public market is divided into two, the dry and wet markets. Each section
is further divided into areas grouping several vendors according to the goods they sell. The dry
market is where vendors of fruits, vegetables, eggs, dried salted fish, and rice cakes are located.
It’s called the dry market because the ground is dry. On the other hand, wet market is where
vendors of fresh seafood, meat/poultry are located. It’s called the wet market because the ground
is wet.
During the first day, filming and interview were done in the morning while Kuya Ambet
was selling meat. Much of Kuya Ambet’s interview was him talking about his past, the man he
once was and the man he has become today. In fact, when Kuya Ambet was 9 years old, he learned
how to be a “Matador”. At this early age, he also learned how to associate with other people until
Like the other dedicated fathers, Kuya Ambet is one of the devoted person in order to raise
his family. Every Tuesday and Friday, he came to the market as early as 3 o’ clock in the morning
to zealously deal with his meat because each day is intended for his job for his family. He waited
until the meat supplies were delivered to his place. He displayed his goods as he waited for the
day’s buyers. His meats were grouped together or stacked in small pyramids creating a beautiful
display. Picking up the goods for personal scrutiny were encouraged for his customers so they will
and earned at least P50, 000.00 a month. He also earned a lot during fiestas and holiday seasons.
“Kumikita po ako dito kapag fiesta, half day lang, P10, 000, P5,000”, he said. Part of his earnings
were allotted to the annual business permit, monthly rental and ticket. Some were given to the
church as tithes and offerings. He also enumerated the skills needed in doing the “pag-aatado” or
In addition to this, he also told us the struggles and circumstances he encountered in life as
a meat vendor and a father. He stated that one of his experience was customers don’t like meat if
its color is pale and they think that it is horrible without knowing that if it is pale, it was done
through bathing and fasting. Because of this, customers neglect his stall and look for another. He
also told us the struggles he encountered with his children. His youngest daughter ran away from
their home because of some personal reasons. In spite of these, he still chose to sell meat every
wealth of life lessons. From devotion and determination to having a faith in God. Life contains a
number of ups and downs that is why we believe that people should take away every bad thing that
happens to them and learn to overcome it instead of sitting and crying about it. If it’s one thing we
believe as we have an interview with Kuya Ambet, it is also that people should learn to be
optimistic and see the bright side of things. In life, we may see ourselves facing many struggles
and obstacles put in our path but it doesn’t meant it will weigh us down. We believe that there’s a
ATADO: A Chop of His Life as a God Servant: 29 April 2019, 8:00 a.m. – 12:00 p.m.:
3:00 p.m. – 4:00 p.m.
Early in the morning, we went to the Mendez public market to interview kuya
Ambet. He shared to us his personal life and his life as a meat vendor. Later on his interview, we
found out that Kuya Ambet is not just a meat vendor, he is also a God’s servant.
He told us that every Monday at exactly three o’ clock in the afternoon, he always go to
their church. It’s his another way of resting from his work as a meat vendor. He is a faithful believer
of El Shaddai.
El Shaddai is the Hebrew for God Almighty, which is one of the names of God in Jewish
faith. It is the biggest Catholic charismatic movement in the Philippines. It is not a sect. Its core
theology and practices are essentially Catholic Christian; the Eucharist is celebrated in their
gatherings, their spiritual advisors are from the Catholic hierarchy, and 100% of its members
profess the Catholic faith. They believe in the one ever-living, eternal God: infinite in power, holy
in nature, attributes and purpose; and possessing absolute, indivisible deity. This one true God has
revealed Himself as Father; through His son, in redemption, and as the Holy Spirit, by emanation (I
also that his tithes are ranging from four thousand to five thousand monthly. Being obedient to
God is a way of Kuya Ambet to show his gratitude to Almighty God. He always give the ten
percent of his income wholeheartedly. He believed that God will bless him more and his family
for being a faithful tither to Him. After the interview, we asked permission to him if we can go to
Kuya Ambet showed us how faith works in his life. For all the hardships and successes that
he encountered in his life, he always remember to thank and pray to God. He wanted to remind us
that even if we are successful in any work or business that we have, we must not forget to bring
back the glory and praises to Almighty God. It is because God is the true source of blessings. The
life of Kuya Ambet as a God’s servant, showed that in any situation of your life, good or bad,
Selling meat is not just a job that deals weighing of meat, giving change or computing for
the price of the meat; it is more than that. Before taking a deeper look, we knew that they earned
more than enough. What we did not realize is that they sacrifice their time for their family, their
personal health and even their own happiness. They wake up early in the morning to prepare
without the help of others, waited for a long time for the customers to buy their goods even if it
took them more than an hour to have one and smiled to different kind of people even if they were
tired and sleepy. Every vendor sells meat with their own purpose. They do it for themselves, for
their family and some even do it just to pay debts. Like other professionals, they are the masters
They work in an environment that others may find not suitable for work. It might be untidy
and noisy but for them this is a place that gives them hope and reason to continue fighting for their
lives.
Every meat vendor’s problem in life is like a meat that they are trying to sell. People ignore
it and choose to go away to buy to another seller. Instead of helping them with their problem, we
All the chop or atado they make in the meat corresponds to the different aspects of their
lives. They use a weighing scale to know which one is more important and prioritizes the things
that need attention. Meanwhile, in chopping their lives, they might be hurt by the knife that they
use in decision making. But they have a guide. God, their customer, tells them what kind of chop
pamilya ay bahagi ng araw- araw na buhay ni Kuya Ambet. Kagaya ng pag- aatado ng karne ay
binabahabahagi din niya ang iba’t ibang pangyayari sa kanayang buhay. Lahat ng negatibo at hindi
magagandang pangyayari ay kanyang ipinapasalamat. Ang tanging sandigan niya ay ang kanyang
pananampalataya.” (Selling pork, faith in God, sacrifice and love for his family is part of Kuya
Ambet’s daily life. Like chopping of pork, he divides different events in his life. He prays for all
the negative experiences in his life and give thanks to the positive ones. The only thing he leans