ACADEMY OF CONVENTION

TRADE FAI R, EVENT RESEARCH

ACTERM & MANAGEMENT

Industry Academia Connect Program

TRADE FAIR, EVENT
& CONVENTION MANAGEMENT

EMPOWERING CAREER
An education initiative of
India Exposition Mart Ltd.
Swami Vivekanand Subharti University, Meerut
Swami Vivekanand Subharti University, established in the year 2008, with
world class infrastructure, highly qualified and dedicated faculty in all
sphere of learning fully equipped modern laboratories with state of art
equipments and a huge library with vast recent knowledge resource
including e-resources. The University has a modern, centrally air-
conditioned convention center, ‘MAANGALYA’ with seating capacity of
approx 2500 persons, the largest in its class in Northern India. State of art
infrastructure helps in imparting quality education, par excellence with global education standards. Looking into
our pioneer contribution in providing quality education with international standards, National Assessment and
Accreditation Council (NAAC) has accredited Swami Vivekanand Subharti University with Grade A .
The University has many Faculties, namely, Faculty of Medicine, Dental Science, Nursing, Physiotherapy & Allied
health sciences. Ayush, Pharmacy, Engineering & Technology, Law, Management & Commerce (including Hotel
Management), Science, Fine Arts, Journalism & Mass Communication, Education and Art& Social Sciences. All
institutions are engaged in creating academically and technically proficient professionals and entrepreneurs of
Future.
For more details: - www.subharti.org

About ACTERM
ACTERM, is the education initiative of India’s only fully integrated largest
exhibition and convention centre, India Expo Centre and Mart. India Expo
Centre, with its tremendous experience, knowhow, knowledge, expertise
and proficiency offers the best curriculum in the domain of trade fair,
convention and event management which is growing bigger and bigger and
possess tremendous opportunity for quality employment. A course in
Trade Fair, Event and Convention Management will help the students to understand the present MICE (Meetings,
Incentives, Conferences, Events & Exhibitions) industry and the opportunity attached with it. They will be having a
hands on experience and a feeling of the industry. At the same time they will also know the extent of the market
which is otherwise not known to the general mass. The courses has been designed with giving equal importance
in theoretical, practical and experiential learning. The centre itself hosts a huge number of international events
and all the students will have the opportunity to work there right from the conception to completion of such
events as a part of their practical training.The course gives the students an exposure to meet, greet and work with
the clients from the very first day of the course which boosts the confidence of the students and also prepares for
the modern office environment. The students will be doing their hands on activity in India’s largest exhibition &
convention centre, India Expo Centre & Mart which is the biggest advantage of the course and the course will be
delivered by the experts from the industry.
For more details: - www.acterm-edu.com

About India Exposition Mart Ltd.(IEML)

This state-of-the-art, purpose-built multi-functional venue combines
world-class facilities and merges them suitably with technology as well as
safety standards to suit a wide variety of events.
The most modern, largest, integrated and multipurpose convention and
exhibition centre of its kind, India Expo Centre is a fully certified venue to
host international conventions and exhibitions.
This world class colossal infrastructure spreads across 58 acres (2,35,000
square meters) with an inimitable amalgamation of large interconnected
convention areas comprising multiple options for breakout venues.
For more details: - www.indiaexpocentre.com
Industry Integrated
Bachelor Of Business Administration in Trade Fair,
Event & Convention Management (BBA - TEC)
The 3 year Bachelor of Business Administration in Trade Fair, Event & Convention Management (BBA-TEC) program
aims to equip individuals with the knowledge, understanding, and skills required for success in employment in the
Events and Conventions industry at supervisory or management level, or for progression to an postgraduate level
degree program. Individuals will acquire and develop skills that are transferable (Common skills) and will enable
them to meet changing circumstances that they will encounter in their employment and the hospitality
environment in general. Part of the BBA-TEC program is delivered in India’s largest exhibition & convention centre
as an industry integrated program in order to offer students' opportunities to see service related practices taking
place. Equal emphasis is given to acquiring knowledge on the operation and management of different
departments and to applying it in a real business environment. In order to achieve this, students of the BBA-TEC
program, participate in various conferences, exhibitions and special events that happen in the centre.In this way,
students will get the necessary knowledge and ambition to participate in an actual industry practice placement
during the summers.Particular emphasis is placed on developing professional competencies such as effective
communication, information technology, customer care, teamwork, leadership etc. by incorporating relevant
'professionalism seminars' into the curriculum and assessing students on their professional attitude as well as
academic performance.

Eligibility Criteria / Admission Guidelines

 10+2 with min. 45% marks  Documents required with application form:
 10+2 Merit/University Entrance Test 10th/ 12th Marksheet (Self Attested)
 GD-PI Transfer/ Migration Certificate (Original)
 Form is to be filled completely with correct details Pan Card
in Black / Capital letters Aadhar Card
 Cast Certificate

On-the-Job Training
The students shall undergo On-the-Job Training in Pan India locations for a period of 1 year. Students shall be
provided with a list of project titles prior to their OJT and are expected to prepare and submit a detailed report
on their learning post the completion of OJT.

Why a CAREER in
Trade Fair, Event,
and Convention Management

* Data source: https://www.alliedmarketresearch.com, 2016 report

Industry Integrated
Master Of Business Administration in Trade Fair,
Event & Convention Management (MBA - TEC)
Master of Business Administration in Trade Fair, Event & Convention Management is one of the most popular and
highly sought-after business management qualification. In today's scenario, majority of the event related
management companies & related corporate houses, prefers candidates with Master’s degree along-with industry
relevant practical skills in Event Management for their top management positions.The MBA - TEC is tailored for
aspiring impresarios who want to make a career out of producing memorable large-scale occasions. The program
prepares graduates to assume managerial duties that require organizational, communication, and business skills.
Students learn foundational concepts related to budgeting, marketing, and finances and also the necessary
knowledge and hands on experience in working for live events. MBA (TEC) offers students a wider scope of career
opportunities in multiple Industries such as Advertising & Media, Travel & Tourism, Hospitality, Event Management
& Public Relations and other related Industries.

Programme Detail
1st Year (I and II Semester) Semester II
Semester I Venue & Space Management with Fabrication &
 Principles and Practices of Management Stand Design
 Accounting for Managers Event Décor & Stage Management, Special Effects,
Wedding Management, Logistics, Freight
 Communication for Management
Forwarding & Site Management
 Quantitative Methods in Business
Database & Sales Management
 Marketing Management
Event Catering & Hospitality along with Travel &
 Components of MICE & Event Management
Accommodation Management
Audio Visuals & Information Technology in Events
Safety, Security & Crowd Management, Legal,
Contract, Licenses, Permissions, Insurance & Risk
Management
Bidding & Tender Management
Summer Internship (Industry practical Input)
Internships provide students numerous perks: They gain experience, develop skills, make
connections, strengthen their resumes, learn about a field, and assess their interest and abilities.
2nd Year (III and IV Semester) Semester IV
Semester III On Job Training (Market Research)
On Job Training (Major Project) Dissertation & Viva Voce
On Job Training (Minor Project)
Industrial Tour

Eligibility Criteria / Admission Guidelines

 Graduation with min. 45% marks  Documents required with application form:
 CAT/ MAT/ GMAT or University Entrance Test 10th/ 12th and Graduation Marksheet (Self
 GD-PI Attested)
 Form is to be filled completely with correct details Transfer/ Migration Certificate (Original)
in Black / Capital letters Pan Card
 Aadhar Card
 Cast Certificate
 Income Certificate
On-the-Job Training
 The students shall undergo Stipend based On-the-Job Training in Pan India locations for a period of 1 year.
Students shall be provided with a list of project titles prior to their OJT and are expected to prepare and
submit a detailed report on their learning post the completion of OJT.
Programme Fee
BBA-TEC MBA-TEC

Application Form 1500/- 1500/-

Total Programme Fee 3,10,000/- 3,97,000/-
Fee Structure
a) Registration Amount
(After selection letter) 20,000/- 65,000/-
b) Security Deposit (Refundable) 2,000/- 5,000/-
c) Annual Miscellaneous Fee 10,000/- 15,000/-
d) Another One Time Fee 8,000/- 12,000/-

First Year (25th October, 2019) Last Date 90,000/- 1,50,000/-

Second Year (25th November, 2020) Last Date 90,000/- 1,50,000/-
Third Year (25th December, 2021) Last Date 90,000/-

Mode of Payment
a) By Demand Draft b) By Online c) By Easy EMI Loan (For Qualified Candidates)

Why a course from India Expo Center?

India's biggest
Set up by India's exhibitions,
conventions and
largest trade fair &
events happen here!
convention centre

Best placement
Industry leaders as
support across the
guest faculty.
world

Best experiential
training from the Most wealthy
industry knowledgebase

App based learning

Resourceful library Learn from
the LEADERS
to be a LEADER
 Conference Venue

Export Promotion
Councils

Industry Associations Public Relation

Exhibition Agencies
Malls Marcomm
Logistics Co.

Career Opportunities
Celebrity
Management

Professional United Nations

Conference Organisers Program Chamber of Commerce

Convention Promotion Bureau Convention Centres Sporting Event Agency

MICE Operators

Wedding Management Trade Fair Organiser Real Estate

a CAREER which
refine boundaries Exhibition
Stand Building Co.

Exhibition
Centre
Event Management Media Houses
Hotels (5 star) Companies
People we work with !!
 Testimonial
Even though in India more than one thousand exhibitions
and business conferences are being organised every year in
different major cities, however, there is no such institute
which provide training to the people for organising such
international exhibitions which is the need of the day. India
Expo Centre is definitely an ideal place for imparting training
in various disciplines and will prove to be assets for the
exhibition industry.
- Mr. Prashant Vats -
Director - Operations
IPAMA

A professional course in B2B events management is a

welcome news for the growing industry, potentially a
steady pipeline of fresh talent which is trained in
required competencies and is focused and motivated
on building a career in events.

- Mr. Kushal Sharma -

Head – Conferences
Messe Frankfurt India

My experience interacting with the institution was great

so as the faculties and staff are operational shaping
young future dreams with clear vision and strategic
tutorial approaches. I relay my heartfelt wishes for
team, Acterm
-Mr. Sayan Chatterjee-
Account Manager – Media Relations
Avian WE & Independent Journalist

I appreciate the achievements of ACTERM & has a belief that

this MBA in Trade Fair, Event & Convention Management is
actually a corporate ready programme fulfilling the need of
the corporate employee from the very first day of the job.

-Prof. (Dr.) Brijendra Singh Yadav-

Head - DOMS
Swami Vivekanand Subharti University, Meerut

ACADEMY OF CONVENTION
TRADE FAI R, EVENT RESEARCH
ACTERM & MANAGEMENT

Swami Vivekanand Subharti University India Exposition Mart Ltd.

NH-58, Delhi-Haridwar Bypass Road, Meerut-250005, Plot No. 23 –25 & 27- 29, Knowledge Park – II,
https://subharti.org/ Gautam Budh Nagar, Greater Noida – 201306

Contact No. : +91-9639010934, +91-9639010331 info@acterm-edu.com

www.acterm-edu.com
Ph: +91-120-2328003, Toll Free: 1800-3070-1087