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Foundation Photography Course

If you want to improve your skills and take your level higher up the photography ladder, the
Foundation Photography Course is the right one for you! Spread over a period of 3 Months, this
course covers every vital topic related to photography along with skill enhancement sessions to
thoroughly build your knowledge, knowhow and abilities. So as to endow you with more confidence
to shoot your favourite sights and wonders! A must for aspiring photographers who want to
progress to the next stage and professionals who want to brush up their skills.

Total Course Fee: Rs.4200/-

Duration: 3 Months

Course Structure
Basics of Photography
How to use Camera
How to care for your camera
Visual Literacy
Practical Assignments
Introduction to lighting
Travel Photography in Natural Lighting
Equipment to carry
Professional Portfolio
Adobe Photoshop
Self – Check Quiz

Course Advantages
Convenience and comfortable learning
Friendly tutors and one to one interaction
Structured learning system with modules containing specific number of lessons
Step by step professional guidance
Evaluation based progress
Mentors to offer tips and suggestions
Certificate on Course Completion

Digital Marketing Certification Program


Digital arena is quite big in India, and so the Digital technology is. There are e-commerce companies,
businesses, and government based organizations planning how to outscore the online competitor.
Hence, the valuable elements of digital marketing course would be the concepts that will provide a
complete insight of the industry.
Total Course Fees: Rs. 7000/-

Duration: 6 Months

CORE MODULES

 Search Engine Optimization (SEO) [4 Weeks] – Learn how to get website listed
among top Search Engine results.
 Search Engine Marketing [5 Weeks] – Learn how to effectively run ads on Search
Engines.
 Social Media Marketing (SMM) [5 Weeks] – Learn how to build brand, generate
leads & aggregate audience on Social Media.
 Email Marketing [3 Weeks] – Learn how to effectively build your users lists, deliver
e-mails & generate relevant clicks.
 Inbound Marketing [4 Weeks] – Learn how to attract & convert customers by
earning their trust through various techniques such as content marketing.
 Web Analytics [5 Weeks] – Learn how to make business decisions from the metrics
available in Digital Media.

SPECIALIZATION MODULES (Participants can choose these sessions based on their online
marketing objectives. These sessions happen on weekday evening hrs.)

Facebook Marketing (in association with Facebook)


Affiliate Marketing
Content Marketing (in association with LinkedIn)
Integrated Digital Marketing Strategy
How to become a Freelancer in Digital Marketing?
E-commerce Listing & Marketplace Selling
How to create an Info graphic Resume?
Programmatic Marketing
Media Buying and Planning
Adobe Analytics – SiteCatalyst
Lead Sourcing

Hands-on Assignments & Projects- The real learning at any digital marketing
institute happens through hands-on work. The participants will get 140+ hours of hands-on
Assignments and Projects across various Core & Specialization Modules to build mastery
across multiple Digital Marketing areas.
Industry Case Study Exercises - For each of the core modules, participants will do a
hands-on exercise based on a real-life industry case study. These 60-hour case study
exercises are of various brands such as Cadbury Dairy Milk, Carwale, Microsoft, Myntra,
ICICI Bank & Puma.

Digital Marketing Tools - Experience the opportunity of various Digital Marketing


tools by using them practically. We've partnered with various industry leaders to provide
you complimentary access to tools.

Research-Based Internship - We have designed research-based internship in which


you will do a research on one digital marketing topic. For every quality research submission,
you will publish a blog post on a website with your credentials. On 10 successful
submissions, you will be awarded an Internship Certificate.

Research-Based Internship will be available after 75% of course completion. It is mandatory


to clear Selection Test for Internship*.

*Selection Test will test basic Content Writing and English Language Skills.

Build Your Blog - Since all the participants do not have a personal business or a blog,
we help them to build a blog through an intensive 2 hours course. This is done right after
registration in order to give students a platform to work upon. Participants who already own
a blog/business do not need to create a fresh one. Moreover, each student is given access
to a self-paced Promote Your Blog course.

*Certificate on Course Completion*

INTERIOR DESIGNING

Module 1

The Visual Language of Design

The first module is an introduction to the creative and exciting world of Interior Design.

You will be introduced to the elements and principles of design that are used to create
harmonious and balanced interiors.

• Learn how to observe, evaluate and form opinions of different design styles by analysing
interior spaces.

• Develop your ‘designer’s eye’ and understand how to apply the knowledge and create
inspirational designs for home and work environments.

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Module 2

The History of Style, Decoration and Architecture

This comprehensive module takes you on a fascinating journey, beginning with the origins of
decorative finishes seen in cave paintings and ancient dwellings and leads you through the
history of design and architecture to the present day.

Full of visual images and information, Module 2 will convey the meanings and messages
behind the styles and decorative images you encounter.

• Learn to recognise architectural and decorative details influenced by ancient Greek, Roman
and Egyptian architecture, Neo-Classicism and more recent design styles.

• Incorporate these ideas into your designs, adding originality and creativity to your work.

• Gain an appreciation of art and design history and how it will continue to be an influence
both in the present and the future.

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Module 3

Design Styles

In this Module you will learn how to make strategic and conceptual decisions for your design
projects based on the desired function, style and mood of the space.

• Develop your knowledge of different structures, common problems and their solutions so
that you can communicate clearly with clients, suppliers and tradespeople.

• Evaluate a site and assess existing structures in order to create a master plan and implement
your ideas.

• Build your confidence by establishing a framework for completing a project in a


professional manner that will ensure a consistent and high quality result.

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Module 4

Space Planning

Now you will discover how to apply the design elements to your spatial planning and design
concepts, considering different furniture layouts to suit the intended function of the space.
• Learn how to draw a floor plan and elevations, then rearrange an existing space and plan a
new layout for a renovation project started in this assignment.

• Extend this project in subsequent assignments and develop a lighting plan, colour scheme
and finishes.

• Build your first professional portfolio as you complete these exercises.

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Module 5

Lighting

This module will enable you to discover the sources and properties of light, types of lighting
and how the orientation of a space affects natural lighting.

• Learn how light affects the selection of colours on different surfaces, finishes and fabrics.

• Understand how to communicate your ideas clearly to electricians, builders and suppliers by
specifying the correct products suitable for the intended purpose.

• Turn your creative vision into reality by using natural and artificial lighting to create a
stunning effect in your interior projects.

• Incorporate these ideas into your plan as you continue with the renovation project that
started in Module 4.

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Module 6

Colour

This module will introduce you to the power and psychology of colour and how it can be
used as a pivotal design tool in your projects.

• Learn about the properties of colour and understand how it can change the mood of a space,
alter perceptions and create the intended style. Discover the effect of natural and artificial
light on colour and surface textures.

• Use the colour wheel as inspiration and guidance to develop harmonious schemes and gain
confidence to use it effectively. Discover that there are no bad colours, only bad
combinations.
• Experience the power of using colour in all aspects of your design projects to trigger
different responses; vibrant and uplifting or muted or restful.

• Familiarise yourself with paint systems, products and specification.

• Put together multiple colour schemes to accompany the renovation project from Module 4.

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Module 7

Interior Finishes

You will learn how to apply the concepts of three-dimensional design to the reality of a
finished space.

• Discover the importance of ensuring quality finishes on the floor, walls and ceiling to create
a striking and functional backdrop for furnishings and window treatments.

• Gain the product knowledge required to select and specify cost-effective finishes suitable
for the intended end use to create a professional and enduring interior space.

• Find out how to plan and project-manage the sequence of floor, wall and ceiling finishes
required at different stages of a project.

• Create finish schedules for each room from the renovation project that began at Module 4.

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Module 8

Decorative Textiles and Fabrics

This informative module introduces you to the history, beauty and luxury of decorative
textiles and fabrics.

You will be shown how to appreciate the importance of including items with luxurious and
aesthetic appeal as essential components in your design, regardless of the available budget.

• Discover the endless possibilities for using fabrics with style and flair to create eye-catching
interior spaces. Gain confidence to apply the elements of design and transform spaces by
using textiles, fabrics and other decorative accessories.

• Learn about the technical properties of fabrics and their suitability for different end uses.
Understand the functional and aesthetic properties required for bed linen, rugs and decorative
textiles.
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Module 9

Furniture, Art and Accessories

The pinnacle of great design is working with beautiful objects, furniture and art. With
reference to Module 2 and the history of Interior Design, you will learn how furniture styles
have been developed over the years for specific uses and applications.

• Apply your knowledge of design elements to the reality of placing beautiful objects into
perfectly planned and well thought out spaces.

• Experience the sense of achievement when your space planning and elevations come to life.

• Showcase your creative potential with co-ordinated, harmonious interiors.

• Learn how to visually present ideas to your client by creating mood boards.

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Module 10

Working With Clients

This module teaches you the work practices of professional designers. You will be shown the
vital procedures and thought processes that bring a design to completion in the real world.

• Learn how to support your creative knowledge with the practical application that ensures
success from the start of a project through to completion.

• Ensure that your proposals and management skills will bring work in on schedule and
budget for any design project, whether for yourself or for a client.

• Gain confidence to work professionally in the design industry.

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Module 11

Visual Communication

In this module you will be taught how to document your ideas and designs for clients,
contractors and your own reference.
• Learn how to easily create a three-dimensional drawing from floor plans to help visualise
the space and make more informed design choices.

• Find out how these drawings can help you win business and then manage the design
process.

• Support your documentation with a clear set of drawings to ensure your ideas are
interpreted correctly.

• Experience the pleasure of seeing your design concepts spring to life as projects are
completed.

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Module 12

Setting Up an Interior Design Business

If you are considering making design your career, this may be the decisive chapter that is the
stepping stone to your future success.

• See yourself in the context of the design industry.

• Take professional advice from outstanding business consultants who work with creative,
respected and successful Interior Designers.

• Benefit from this valuable information regarding business development, business practice
and market positioning.

• Learn how to put together a professional portfolio and receive an insight on setting up your
own website and social media networks.

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