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Intro..

Located directly on the forest, Adrenalina


is a new concept of hotels that makes you
enjoy,explore and live an adventure based on a
specific topic presented and animated by the
hotel , where the guests could experience an
extreme adventure,either in the past or in the
future

An unusual hotel surrounded by nature, offering


an unforgettable memories that remind them of a
determinated period of history.

A modern or an authentic design that revolves


around numerous architectural bodies.

The purity and harmony of the design to illustrate


carefully the details of the chosen topic and to
replay exactly to the allocentric customers desires.

Design of the room (bed,wall,floor,iron boxes ...)


maps,timeline,plus possibilty to choose the
language

the hotel serve food in containers and beverage


in bottles... containers leads to a quick
distribution, preparation,and eating because it
tend to have a long storage time.
the place where the clients have their meals
called the tank restaurant

before every meal there is an alert that


remember the clients of meals timing

during the experience the weather is going to


be changeable either cold or hot

the furniture such as chairs,bed,walls,carpets


they going to be unstable because of the
bombing or the explosion effects

will transfert the clients from the meeting


point to the hotel wich will be located in a
forest far from the hotel location
to not disturb poeple while the
explosions....
price
this method enables the Hotel to
maximize profits and monopolize the
market before competitors enter the
market, when prices then drop

by introducing new concept of products


and services. in a market that contain
few competitors

the experience presented by the hotel


will replay exactly to the need researched
by the adventure fans, wich is the kind of
tourist targeted.it will make other
segments dream about this experience

ADRENALINA will involve two types of


distribution :

ties up exclusively with a few


distributors,especially travel agencies
the Hotel will Create a powerfull website where
the vistors can reserve their stay at the hotel /////
This part of the 4Ps will be the most
important instrument to communicate
with our special audience about :
Therefore, we'll try to focus on the
competitive advantages of the hotel with
some communication tools that can be
used as demonstrations, lectures,
speeches, reports, and more.
A huge and different communication
tools will took place before putti ng a new
theme on the hotel, each product should
be well promoted.

Advertising : Outdoor billboards can be signs by


the road or hoardings at sport stadiums. Transit
advertising can be posters on buses, taxis and
bicycles. Large billboards can get your message
across with a big impact
Sales promotion:is method of promotion will be
based on videos that plays on sensations and
emotions of the customer
Emailing : to communicate directly with our
segment's custumers and informe them about
the brand and recent services

conclusion : visiting the hotel is a huge


opportunity for the adventurers to go forward
with their experiences and go through the
history to get in touch with the real life, allover
a theme

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