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Leadership Attributes
• Character & Enduring Values – Practices and remains committed to Whirlpool’s set of enduring values
and beliefs: Integrity, Respect, Teamwork, Diversity, and Spirit of Winning. Demonstrates high integrity
and develops organizations with unquestioned levels of integrity--never compromises because of the
pressures of the day. Inspires and earns trust and respect from those they lead. Displays behaviors that
clearly show respect for others and with all their diversity. Puts the company’s needs first and practices
teamwork across all boundaries. Strong performance focus as defined by Spirit of Winning
• Confidence – Demonstrates self-confidence and decisiveness that is sharply distinguished from arrogance
or egotism. Develops confidence in people and entire organizations that leads to responsible risk-taking
and abilities to win
• Diversity and Inclusion – Creates an engaging environment that leverages everyone's thoughts, beliefs,
ideas, and opinions to achieve optimal results for the Customer and the Company
• Thought Leadership – Consistently challenges and improves thinking and decision-making processes and
outcomes. Consistently offers out-of-the-box innovative thinking and sophisticated judgments that lead
to results
Leadership Practices
• Vision – Passionately creates a vision…communicates that vision persuasively, and aligns an organization
around attainment of that vision. Helps organizations see beyond what is known today…and in the
process accomplishes more than they ever thought possible
• Strategy – Creates strategies that align and move the organization toward the accomplishment of the
vision
• Communications – Communicates clearly and with candor with all constituents. Practices active-
listening and 2-way communications in order to enable alignment. Creates an environment that
encourages and expects dialogue and debate
• Management Skills – Demonstrates effective management skills in order to drive results through others.
Effectively sets priorities, establishes individual and team expectations, facilitates productive meetings,
provides candid feedback, develops people, delegates, and drives accountability
• Attracting, Developing & Engaging Talent – Attracts, develops, engages and retains top leadership
talent throughout the company. Surrounds her/himself with outstanding talent. Focuses on his/her own
developmental needs
• Customer Champion – Puts the customer at the center of every process and activity valued by the
customer. Drives growth through relationship-management, innovation, and the effective and efficient
use of resources
Leadership Performance
• Extraordinary Results – Consistently guides and leads the organization to extraordinary results against
all dimensions of our vision, strategies and balanced scorecard goals
• Driver of Change/Transformation – Anticipates the future of the business/work and creatively mobilizes
resources to shape the transformation. Spends appropriate energy and resources working with the
organization to drive and create transformation at all levels
W HIR LPOO L LEAD ERS HI P MOD EL
BE HAVIORS AND KE Y AC T IONS
I. LEADERSHIP ATTRIBUTES (Who)
A. Character and Enduring Values II. LEADERSHIP PRACTICES (What) Continued
Demonstrates integrity C. Communications
Does the right thing under duress Drives communication through the organization
Pushes back and challenges ideas Communicates passionately and persuasively
Puts organizational needs first Articulates ideas clearly
Demonstrates exceptional teamwork Fosters two-way communication
Does what they say they will do Actively encourages diverse and multicultural employees to share their best ideas
Consistently shows respect and builds trust and perspectives
Values other’s ideas … asks for their input
Values other’s time … listens well D. Management Skills
Shares credit for achievement and successes Establishes appropriate individual and team goals and objectives, both performance-
Contributes and achieves at an extraordinary level focused and developmental
Embodies a Spirit of Winning Follows through to assure achievement of goals and objectives
Effectively delegates responsibilities to others
B. Confidence Consistently provides performance feedback and rewards
Demonstrates decisiveness in face of stress Demonstrates effective time management, personally and with others
Seeks out complex business challenges Consistently runs effective meetings
Unaffected by negativity of others Effectively manages people and financial resources
Optimistic about results Applies innovation tools and principles into his/her management process
Conveys confidence to the organization Applies ccOPEX tools and principles into his/her management process
Demonstrates and encourages risk taking
Proactively engages with others E. Attracting, Developing & Engaging Talent
Creates organizations that are confident in their abilities to win Surrounds him/herself with notably strong talent
Demonstrates passion and provides energy and focus to the organization People want to work with him/her
People follow him/her from previous jobs
C. Diversity and Inclusion Assembles remarkable teams
Develops an environment of inclusion which harnesses the power of diversity Inspires/motivates others to excel
Values differences in backgrounds & perspectives Spends more than a little time mentoring and coaching
Genuinely understands and appreciates cultural differences and diverse points-of- People seek him/her out as mentor
view Consistently manages out underperformers
Demonstrates sensitivity to, and learns from, diverse people and cultures His/her people “graduate” into bigger jobs
Respects, encourages and understands power of diversity in the organization Takes ownership of supplying talent for the organization
Clearly cares about Whirlpool customers, products and people
Celebrates and encourages diversity as a key driver of innovation F. Customer Champion
Creates great diverse teams that are inclusive of people with different perspectives Demonstrates a clear understanding of customer issues and expectations
Consistently demonstrates passion for the customer
D. Thought Leadership Aligns key processes against customer expectations
Consistently adds value with his/her thinking Emphasizes the customer when making key decisions and changes
Improves quality of meetings and decisions through thinking Clearly links each activity to its impact on customer loyalty
Demonstrates strategic and big picture thinking Elicits the group’s hearts and minds in focusing on the customer
Demonstrates innovative and creative thinking Challenges the organization to put the customer at the center
Consistently challenges the status quo Creates space – time and resources – for customer focused initiatives
Engages the best thinking of others Encourages and recognizes employees for taking an active role in serving the
Makes others “smarter” through his/her participation customer
Is impressive in his/her intelligence Actively supports and sponsors innovation activities
Fosters new ways of thinking and innovative approaches
II. LEADERSHIP PRACTICES (What) Ensures processes are aligned to the customer's needs and expectations
A. Vision
Passionately creates a customer-focused vision which helps the organization see III. LEADERSHIP PERFORMANCE (Translating into Performance)
beyond what’s known today A. Extraordinary Results
Passionately creates a customer-focused vision which helps the organization Surprisingly good results in each setting
accomplish more than even thought possible Consistently exceeds expectations
Communicates vision passionately and aligns people toward attainment of the vision Relative to other good performers, exceptional performance
Provides group with a greater sense of purpose May have “turned around” a business or division
Consistently communicates a set of stretch goals Results impact P&L in obvious and meaningful ways
B. Strategy Often overcomes obstacles/barriers to produce results
Ability to develop strategies that move towards accomplishment Obtains cross-functional/enterprise results
Senses change in the markets with little confirming data B. Driver of Change/Transformation
Provides clarity of plans and goals Drives, versus cooperates with, change
Reduces complexity of understanding and execution Consistently challenges the status quo
Comfortable dealing with ambiguity Establishes organizational credibility and followership
Translates vision and strategy to action Engages cross-functional coalitions to implement change
Executes vision and strategy with speed and sense of urgency Has mobilized an organization to embed change
TOP TALENT INDICATORS TOP TALENT DERAILERS