Consulting Accelerator

Version 2.0

Everything You Need To Know About Consulting Accelerator, A Course That Has Helped Over
13,000 Entrepreneurs Start And Grow Wildly Profitable Consulting Businesses.

Written And Produced By Jacob Farrell, With The Help Of Sam Ovens.

Contributors To This Document

Jacob Farrell Sam Ovens

Affiliate At Consulting.com CEO & Founder Of Consulting.com

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 Contents

General Information About Consulting Accelerator 3

Week 1: Fundamentals & Foundations 5

Week 2: New Paradigm & World View 9

Week 3: Alchemy Of Client Conversion 13

Week 4: Alchemy Of Client Attraction 16

Week 5: Fractal Facebook Evolution 20

Week 6: Minimal Viable Service Delivery 26

Week 7: The Next Level 30

Bonus Week: The Digital Marketing Bonus 32

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 General Information
Introduction

The Consulting Accelerator is a proven and tested 6-week implementation program that teaches

you how to start a wildly profitable 6-figure consulting business and get your first client in 42

days. It doesn't matter if you don't have any tech skills or any previous business experience.

Everything you need to know is provided step-by-step in this training program.

The methods taught in the Consulting Accelerator program have been battle tested and proven

with over 13,000 students around the world. The program has created 2 8-figure students, 24

millionaires, 454 six-figure earners and 3,310 people have been able to quit their 9-5 jobs. Our

students have made over $400,000,000 in reported income.

Pricing Information

Normal Price:

$1,997 USD (one-time)

OR

5 payments of $599 USD (payment plan)

It is $998 USD cheaper to purchase using the one time payment offer.

15 day action-based refund guarantee.

Referral Price (Discount)

$1,497 USD (one-time)

OR

5 payments of $492 USD (payment plan)

It is $963 USD cheaper to purchase using the one-time payment offer.

15-day action-based refund guarantee.

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Getting a referral means you save $500 as the discounted price is $1,497, whereas the

usual price of Consulting Accelerator is $1,997. To get a $500 referral to join the program,

click here and you will be put through the system and will save $500 on your investment

right away.

In the following pages, we will be breaking down each week of Consulting Accelerator and will

go through EVERYTHING that the course covers in detail.

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 Week 1
Fundamentals & Foundations

Overview

In week one we cover the fundamental laws of nature, business and consulting so that you understand

the science behind everything. Once a clear understanding is established we get to work on the

foundations of your consulting business. The foundations are things like: Picking your niche, crafting your

offer, resonating your message and testing everything in the marketplace to get feedback and
iterate/improve until offer-market fit is achieved.

Week 1: Content & Schedule

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 1. Setting Your Foundations

Here's what we cover:

✓ General housekeeping and how to get the most out
of the program
✓ Important things to remember going into this
training and the biggest period of change of your
life
✓ Overview of what the program is all about and what
we're going to cover
✓ Your "foundations" and why the success of your
business structurally depends on them
✓ The only four things that matter when it comes to
getting results
✓ The raw math of consulting and achieving your
goals

2. Natural Law & Equation

Here's what we cover:

✓ What “Natural Law” is and why it is of extreme
importance
✓ Cause & Effect and the governing equation of fractal
evolution/human life
✓ Why most people suffer as a victim to life due to
fallibility from three key things
✓ The eighth wonder of the world you haven’t been
using in your life/business
✓ The “Consulting Equation” and how you can use it to
create value as a consultant

3. The Evolution Of A Consultant

Here's what we cover:
✓ The definition of a consultant
✓ What makes the global economy tick and how
value is created in this world
✓ Why do people hire consultants?
✓ Why you can’t fight the market and why swimming
with it will make you rich
✓ The evolutionary stages of a consultant and the
different business models used at each stage
✓ The journey that lies ahead for you as a consultant
and what to expect along the way

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 4. Taking A View On The Market

Here's what we cover:

✓ What “Taking a view on the market” means and why
it’s important
✓ The madness of crowds and the fallibility of
participants within them
✓ Learning to take an objective view on things as an
observer instead of as a fallible participant
✓ Searching for market distortion where perceived
truth differentiates from objective truth
✓ Seeing yourself as the Protagonist, Change Agent or
Catalyst required to bring the market back to truth

5. Picking Your 2.0 Niche

Here's what we cover:

✓ Specialists earn more money, get more respect
and have more fun
✓ The general practitioner VS the brain surgeon
✓ Your marketing is more powerful, conversations
more meaningful and it’s much easier to get
clients when you know exactly who you should
be talking to
✓ It’s hard to be the best in the world at multiple
things however it’s surprisingly easy to become
the best in the world at something specific

6. Crafting Your MVO

Here's what we cover:

✓ What people in the marketplace truly care about
✓ What is a MVO and why it is a crucial part of your
business
✓ Saying goodbye to the classic, old, traditional
ways of consulting
✓ Three cardinal rules of a Minimum Viable Offer
✓ Pricing your coaching/consulting offer
✓ The scientific method of consulting

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 7. Resonating Your Message

Here's what we cover:

✓ What is your “Message” and why is it important?
✓ How to transition from selling raw materials to selling
solutions and futures
✓ The mechanics of a nerve striking message that raises
hairs on your prospects arms
✓ The “Message Equation” and how to use it
✓ How to construct your “Message Hypothesis” to go to
market and start collecting feedback
✓ Resonating your Message through our iterative
scientific process

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 Week 2
New Paradigm & World View

Overview
In week two we teach you a new paradigm and world view that is so profoundly different that it’s like
seeing for the first time. We discuss why most people’s thinking and beliefs are flawed and destructive
and how you can rewire your entire brain so that it helps you not sabotages you. This part of the program
will change your life.

Week 2: Content & Schedule

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 1. The Dark Force Holding Your Heals

Here's what we cover:

✓ Why do you know what you need to do, but just
can't do it?
✓ Why do you hope, dream and pray for things, but
never seem to be able to obtain or achieve them?
✓ Why do you start making positive progress towards
your dreams and goals, but then self-sabotage?
✓ Why can't we achieve the things that we want to
achieve?
✓ What is this dark force that's to blame for all of this?

2. Face Off With The Devil

Here's what we cover:

✓ Facing the dark side of yourself and why it’s
important
✓ My personal story of self-doubt, struggle, pain,
anxiety, self-sabotage and how I overcame it
✓ The fascinating discovery of the two forces at play
within me, the darkness and the light
✓ Denial - the cause of all suffering, limitation and
failure
✓ Facing the music - the cause of all success and
happiness
✓ My observations about business, life and the laws of
the universe

3. Duality & Conflict Of Man

Here's what we cover:

✓ What is the duality and conflict of man? Why is it
important?
✓ How your mind works and how you make
decisions
✓ The division of opposites and the two poles of
nature
✓ Who are you? The definitive answer and
summation of mental programming
✓ Societies conflict of opposites and perceived right
and wrong
✓ Mankind’s big question

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 4. Seeing For The First Time

Here's what we cover:

✓ Things are not as they seemed…
✓ Strange shifts in reality and reoccurring events
✓ Feedback loops and the burden of consciousness
✓ Questioning my own existence and looking for
answers to the big questions
✓ Major breakthroughs in quantum physics and the
conflicts it has with classical science
✓ Societies current paradigm, world view and it’s bias
to physical/material reality
✓ Seeing for the first time: My ground-breaking
discovery and universal theory of everything
✓ Unveiling the new paradigm and its revolutionary
new way of thinking and perceiving reality

5. Alchemy Of Self

Here's what we cover:

✓ What is Alchemy of self and why is it important?
✓ The gap between who you are right now and who
you need to become to achieve your dreams
✓ Transcending yourself and making your character
dance
✓ Defining who you are at this present moment as well
as the stories and beliefs you carry about the past
✓ Defining your dream life, what you really want to
achieve and the character you must play to achieve
it
✓ Rewriting your history, mythologizing yourself and
creating your own self-fulfilling prophecy of the
future

6. New Paradigm & World View

Here's what we cover:

✓ A fundamental breakdown in statistics and societies
flawed paradigm
✓ Separating the character from the mind and learning
to observe its thoughts
✓ Breaking the character and learning to pull a gun
when it draws a knife
✓ Personal story and examples of how I have broken
my character and become a new one capable of
new levels
✓ Bringing it all together into one cohesive paradigm
and world view

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 7. Rolling Gods Loaded Dice

Here's what we cover:

✓ What does rolling Gods loaded dice mean and
why is it important?
✓ What we know about reality Synchronicity and
confirmation bias
✓ The human mind as an evolutionary algorithm
✓ Hacking your own mind and creating the reality
you want

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 Week 3
Alchemy Of Client Conversion

Overview

In week three we discuss the art and science of converting a total stranger to a paying customer with one
phone call. We teach you the mistakes most people make, how to sell like a master and we introduce
you to our revolutionary sales script. From structure to questions to objection handling responses, this
week covers sales from A to Z.

Week 3: Content & Schedule

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 1. The Illusion Of Sales

Here's what we cover:

✓ What we’re going to cover in this week’s sales
training
✓ Debunking the myths and illusions that surround
salesmanship as a practice
✓ How I went from being terrified and useless at
sales to one of the world’s best in a really short
time
✓ How you can become a master at sales even
faster than I did
✓ Important things to remember going into this
week’s training

2. Alchemy Of Conversion

Here's what we cover:

✓ What is the Alchemy of client conversion and why
is it important?
✓ The science behind converting a total stranger
into a high paying client
✓ Important things to know about sales that nobody
else is doing
✓ The Alchemic conversion script
✓ Handling objections

3. Crafting Your Script

Here's what we cover:

✓ Why crafting your script and making it your
own is extremely important
✓ The scientific method: Hypothesis, action,
results, feedback
✓ The step by step process for adjusting the
script
✓ Recording your sales calls and storing them
for feedback
✓ Action items and the iterative process used to
evolve your perfect script

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 4. Pendulum Of Doubt

Here's what we cover:

✓ What is the Pendulum of doubt and why is it
important?
✓ Every salesman’s most important asset (which
everyone has forgotten)
✓ Inevitable sales slumps and the pendulum of
doubt
✓ Salesman killers: Self-fulfilling prophecies,
insufficient volume and lack of tracking/iteration
✓ The solution to the Pendulum of doubt that
plagues most salesman

5. Igniting Your Flame

Here's what we cover:

✓ Summary of where we’re at in this training
program right now
✓ Bringing all the different pieces together to form
your hypothetical consulting business
✓ Igniting your flame: Submitting your hypotheses
to the market for real world testing
✓ The theory ends here: Taking the blueprints for
your business and turning it into a reality
✓ The only three things you need to be focusing on
to establish proof of concept
✓ Tracking your performance using our sales
tracking sheet and knowing when you
should/shouldn’t iterate

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 Week 4
Alchemy Of Client Attraction

Overview

In week four we discuss the art and science of attracting clients to your business with free and paid
strategies. From grass roots strategies you can implement immediately and for free through to world
class 8-figure lead generation campaigns. Week four shows you how to attract hot, ready to buy
customers to your consulting business in droves.

Week 4: Content & Schedule

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 1. Falling For The Trap

Here's what we cover:

✓ Where you should be at in the training program right
now
✓ The big mistake that most people make when it
comes to marketing and client attraction
✓ Proof of concept: The only goal that should be on
your mind right now
✓ All massive fires start with a pilot light first and then
add the accelerant
✓ Keeping it simple and focusing on the only thing
that’s important

2. Alchemy Of Client Attraction

Here's what we cover:

✓ What is the alchemy of client attraction and
why is it important?
✓ The big myth and common mistake people
make when it comes to attracting clients
✓ The science behind attracting potential clients
to your business
✓ How we use natural selection to find the right
clients and attract them to us
✓ Two types of client attraction: Organic
attraction methods and Paid attraction
methods

3. Organic Attraction Methods

Here's what we cover:

✓ An in depth look at all five of our organic
attraction methods, how they work,
instructions and templates:
o Facebook posts
o Direct outreach
o Lumpy mail
o List farming
o JV webinar

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 4. Paid Attraction Methods

Here's what we cover:

✓ What paid client attraction is, how it works and how
we can use it to get clients and scale
✓ A high-level view of paid client attraction and the
fundamental numbers that make it work
✓ The two components of paid client attraction:
Facebook ads and the Fragmentation funnel
✓ Fragmentation funnel walkthrough to see what it
looks like and how it works

5. Assembling The War Machine

Here's what we cover:

✓ What does assembling the war machine mean and
why is it important?
✓ Choosing a name and domain name for your
consulting business
✓ Setting up your business website
✓ Setting up your business email and calendar
✓ Setting up your Fragmentation funnel
✓ Registering your business
✓ Accepting credit cards and banking

6. Planning Your 30-Day Attack

Here's what we cover:

✓ Why do we need to plan our attack for the next 30
days?
✓ Setting clearly defined targets
✓ Reverse engineering your success with
mathematical precision
✓ Plotting your strategy and daily actions on a “war
map”
✓ Organic list building
✓ How to make revenue generating activities an
ingrained daily habit (cool hack)
✓ Violent daily execution

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 7. Conquering Paralysis

Here's what we cover:

✓ Why some people stall at the stage of action and
paralyze themselves with fear
✓ “Visiting the doctor” and diagnosing what the
real problem is
✓ Defeating the inaction demon by applying the
“doctor’s prescription”
✓ Advice on getting your first client (if you’re
struggling)
✓ Getting something done today

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 Week 5
Fractal Facebook Evolution

Overview

In week five we discuss a never seen before methodology for attracting clients using paid Facebook ads
"Fractal Facebook Evolution". For the first time ever, Sam pulls back the curtain on his closely guarded
secret. He reveals the darkest secrets about Facebook's algorithm and how he is able to setup Facebook
to perform as a natural selection engine that mutates itself and finds customers where nobody else is
looking. This will be the most profound Facebook training you will ever see.

Week 5: Content & Schedule

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 1. Fractal Facebook Evolution

Here's what we cover:

✓ Proof of concept: Your niche-offer-result hypothesis
proven in nature
✓ Fractals and the fabric of the universe: Where there’s
one there’s many
✓ Mapping your niches genome: Searching for the blue
swan DNA
✓ Facebook’s algorithm: The all-seeing eye and the
invisible hand
✓ Man and machine: The symbiotic partnership for scale
✓ Sacred Fb geometry: Calculations for the heavens of
scale and profit
✓ The philosophers stone: Order from chaos in the blue
swan empire

2. Unveiling The Facebook Algorithm

Here's what we cover:

✓ Teaching a cat to bark: Why everybody has Facebook
all wrong
✓ Understanding the eye, the network and the invisible
hand
✓ The Tao of the eye: How Facebook’s algorithm thinks
✓ Understanding initial conditions: 90% of results rely on
this yet nobody knows
✓ Hacking the Garden of Eden: The missing key to the
evolution of ads
✓ Variation: The secret to Facebook advertising success
and survival

3. Facebook’s Book Of Law

Here's what we cover:

✓ Facebook’s book of law: Understanding the rules of
the game
✓ Setting up your Facebook business manager, fan
page, getting initial likes etc.
✓ Avoiding the mark of the beast: Checklist for ad
account survival

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 4. Playbook For A New Epoch

Here's what we cover:

✓ The Fragmentation funnels role in nature
✓ Scientific method and the search for blue swan
DNA
✓ Antifragile architecture and asymmetrical testing
✓ KPI’s and their role in identifying the two swans
✓ The three stages of growing your blue swan empire
✓ My secret weapon: Propagating and splicing blue
swan DNA

5. Your Ad Hypothesis

Here's what we cover:

✓ Analyzing your proof of concept: Recalling what
has and hasn’t worked in the lab
✓ Extracting fractal patterns: Hypothesizing the
ideal stimuli for blue swans
✓ Facebook’s golden mean: Architecture of a
perfect campaign
✓ How to hypnotize a swan: The basics of
copywriting and direct response
✓ Crafting your ads: Creating five ad angles with
four images each

6. Your Audience Hypothesis

Here's what we cover:

✓ Recalling what has and hasn’t worked in the lab
✓ Hypothesizing the current habitat of blue swans
✓ Facebook's golden mean: Architecture of a
perfect campaign
✓ Defining your tower of babel audience
✓ Finding thirty audiences with close affinity to
babel

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 7. Tracking Swans & The Polaris Star

Here's what we cover:

✓ Governing with numbers and the Polaris star
✓ Assembling the Arc: Blueprints for a watertight
tracking system
✓ Step One: Installing Google tag manager
✓ Step Two: Setting up Facebook custom
conversions
✓ Step Three: Testing your tracking system

8. Achieving Omnipresence

Here's what we cover:

✓ Every marketers nightmare: Why people don’t do
what we want them to do
✓ Achieving Omnipresence: How to be everywhere
and nowhere at the same time
✓ Blueprints for setting up a flawless retargeting
campaign

9. Ad & Audience Templates

Here's what we cover:

✓ Organism hierarchy: The structure of blue
swan DNA
✓ Preparing the garden of Eden: Implementing
Facebook’s golden mean
✓ Genetic template one: Create your 5x ad
templates with 4x images each
✓ Genetic template two: Creating your 30x
audience templates

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 10. Campaign Genesis

Here's what we cover:

✓ Preparing the Garden of Eden for testing:
Ad account checklist
✓ Creating the sterile campaign hosts
✓ Injecting swan DNA variants: Publishing
your ad and audience templates
✓ Campaign Genesis: Let there be traffic,
clicks and light

11. Governing Initial Conditions

Here's what we cover:

✓ Keeping your hands out of Eden: The four day
no touch rule
✓ Judgement day pre-check: Checking that our
ads/funnel is in order
✓ Judgement day: Using KPI’s to determine the
fate of swans
✓ Judgement day aftermath: Adding swan DNA
variation if necessary

12. Daily Workflow Of The King

Here's what we cover:

✓ Avoiding Gordian’s knot: The downfall of all
blue swan empires
✓ Developing your quantum mind: Analytical,
scientific and creative at one time
✓ Evergreen Garden of Eden: Constant testing,
variation and propagation
✓ Daily workflow of the king: Your morning
checklist for managing Fb ads
✓ Solving chaos in the kingdom: How to protect
your blue swan empire

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 13. Ratcheting Up The Kingdom

Here's what we cover:

✓ Unlocking Facebook’s algorithm:
Understanding “tranches” of traffic
✓ Building your 1,000,000 person audience
✓ The holy grail of scale: Four methods for a
complete takeover
✓ Archimedes lever: Financial engineering to
displace the earth
✓ Learning to see the matrix and bet BIG

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 Week 6
Minimal Viable Service Delivery

Overview

In week six we discuss how to structure the service delivery and operations of your business so that you
can service your clients, deliver jaw dropping results while keeping your sanity and high profit margins.
Here you will learn how to set your client's expectations, work with contractors and clients as well as
manage your own time for maximum efficiency.

Week 6: Content & Schedule

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 1. Minimal Viable Service Delivery

Here's what we cover:

✓ What is minimum viable service delivery and why
is it important?
✓ Dissecting your offer and its service delivery
components
✓ Finding the 80/20 in what you do and then cutting
the fat
✓ Learning to think like a billionaire with the “First
principles method”
✓ Less is more and the devastating power of focus

2. Setting Client Expectations

Here's what we cover:

✓ Why all client issues derive from poor
expectations
✓ Turning Pro: Telling people how you do and
don’t work
✓ The Mona Lisa of agreements: Creating your
consulting agreement
✓ Dividing responsibility: What’s on you and
what’s on them
✓ Learning to say “No” and hold your ground

3. Hiring Top 1% Contractors

Here's what we cover:

✓ Owning the “golden link” in the value chain
✓ Defining your circle of competence Knowing
when to get help from others
✓ How to hire “top 1% contractors”
✓ How to work effectively with contractors

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 4. Project Management & Workflows

Here's what we cover:

✓ Creating order from chaos
✓ Switching to the “Decentralized consulting
model”
✓ Creating your workflows and processes
✓ Software stack: The tools that help
✓ 10x productivity hacks and the power of deep
work

5. Finance & Cashflow Mastery

Here's what we cover:

✓ It’s not how much you make, it’s how much you
keep
✓ Financial basics: Company, accounts, cards
and receipts
✓ Financial discipline: Rules to live by each day
✓ Corporate raiding your own company
✓ Software stack: The tools that help

6. Platform Growth & Scale

Here's what we cover:

✓ Why your “platform” is your single greatest asset
✓ How to consistently build and farm your platform
at one time
✓ Three killer referral strategies
✓ Bringing all our strategies together into one
cohesive plan
✓ Planning promotions and your 30/60/90 day
plans

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 7. Marketing Automation

Here's what we cover:

✓ What marketing automation is and why it’s
important
✓ Our Fragmentation funnel on steroids
✓ The marketing automation software stack
✓ Step-by-step instructions to set everything up
yourself

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 Week 7
The Next Level

Overview

In week seven we discuss taking your consulting business to the 6, 7 and even 8 figure mark through
leveraged service delivery. We cover things like: productizing your services and utilizing Sam's concept
of "Integrated product suites". If you want to know how to make $100,000 /day on a bad day then this
week is for you!

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 1. Secrets Of Exponential Scale

Here's what we cover:

✓ Why most consulting businesses can't scale
✓ The "glass ceiling" that most consultants hit with
their income and time
✓ The flywheel -- the secret behind all billion-dollar
unicorn companies
✓ Why done-for-you and 1on1 consulting is a severely
limited model
✓ The "New model of consulting" and how it unlocks
the holy heavens of scale

2. Productizing Your Services

Here's what we cover:

✓ Why you need to change your business model to
"products" instead of "services"
✓ Making the switch from done-for-you and 1on1 to
group coaching and online courses
✓ Getting clear on your proof of concept and
visualizing how that can be made into a course
✓ How Andrew Argue went from running a generalist
DFY agency to online courses and $1m /month
✓ Why online courses are "simulations of the 1on1 or
done-for-you experience"

3. What is Uplevel Consulting

Here's what we cover:

✓ Uplevel Consulting -- The transformation from done-
for-you and 1on1 to online courses and group
coaching
✓ The many benefits that come from switching
business models to the "new age" online course
model
✓ Higher level service -- How we provide personal help
from Sam, personal critiques of your work and
more...
✓ The 8 weeks of content that we cover in a RAPID
timeframe and what's involved at each stage
✓ Who Uplevel Consulting is for and how to know if it’s
right or wrong for you
✓ How to apply for Uplevel Consulting and see if you
qualify to take your business to the next level

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 Bonus Week
The Digital Marketing Bonus

Overview

In this bonus week we teach you exactly how Sam started his consulting business from the first $1 all the
way through to now. Sam started as a digital marketing consultant helping local businesses get more
customers and in this week, he shows you exactly how he did it as well as detailed training so that you
can do the same if you are struggling to come up with a niche. Here you will learn all about digital
marketing, the products, the offers, how to structure them, price them, sell them and deliver outstanding
results for your clients.

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 1. What To Do If No Niche?

Here's what we cover:

✓ An introduction to my start with digital
marketing
✓ Where I found money hiding in the
marketplace
✓ My niche-offer-result hypothesis
✓ The core-fundamentals of digital marketing

2. How I Got My Start In Consulting

Here's what we cover:

✓ The 3 big problems people face when they're brand
new to consulting
✓ How you can overcome these 3 big problems
✓ The story about how I got started
✓ The strategy you can use to get started right now

3. Websites & Digital Marketing Retainers

Here's what we cover:

✓ What websites and DM retainers are exactly
✓ How we package, price and position websites
✓ How we package, price and position DM retainers
✓ What’s involved in the service delivery of
websites
✓ What’s involved in the service delivery of DM
retainers

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 4. Education About Digital Marketing Products

Here's what we cover:

✓ Learning more about Websites
✓ Learning more about Facebook
✓ Learning more about AdWords
✓ The 5 key skills you need to truly dominate

5. Hiring Digital Marketing Contractors

Here's what we cover:

✓ Top 1% dm contractors and why we want to
use them
✓ Instructions on how to find, test and hire top
1% dm contractors
✓ Best practices on how to work with and
manage top 1% dm contractors

6. Setting Digital Marketing Expectations

Here's what we cover:

✓ Why all client issues derive from poor
expectations
✓ Turning Pro: Telling people how you do and don’t
work
✓ The Mona Lisa of agreements: Creating your
consulting agreement
✓ Dividing responsibility: What’s on you and what’s
on them
✓ Learning to say “No” and hold your ground

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To get a referral to join the program and save $500 (25%) on your investment, click here

and you will be put through the system and will save $500 on your investment right away.

END OF DOCUMENT

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