SMB STORY

1. Company Name: ENVISYS TECHNOLOGIES PVT LTD

2. Year of commencement: 2014
3. Name of Founders: ANIL KUMAR KOTTANI, PATEL.M.G, BASAVARAJU.K.M
4. Current leaders Names: ANIL KUMAR KOTTANI, PATEL.M.G, BASAVARAJU.K.M
5. Background of Founders:

FOUNDERS:

Director No 1 DR. ANIL KUMAR KOTTANI: Director with rich academic background of Bachelor’s
degree in science, Master of Business Administration in marketing and Doctor of Philosophy in
management with outstanding sales, marketing and customer service experience. He has more than
18 years of rich experience in Sales & Marketing of Industrial Products of various companies with many
accomplishments during his career.

Director No.2 PATEL.M. G: Director with Engineering Diploma and rich experience of more than 18
years in design and development of various types of custom Environmental Test Simulation Products.
The design achievement of developing the first of its kind products to research organizations including
defence, aerospace, automotive, electronics etc., meeting critical requirements in environmental
simulations. Expertise in refrigeration, electrical, instrumentation and various other aspects of thermal
engineering. Ability to handle in-house and outdoor manufacturing of stringent custom-designed
projects in environmental simulation.

Director No.3 BASAVARAJU.K.M: An Engineer with rich experience of more than 12 years in
instrumentation, software development and automation. Expertise in handling site projects of
automation, instrumentation and software’s providing custom solutions in control software’s of
various parameters of Environmental Simulation Products.
 ENVISYS TECHNOLOGIES – FOUNDER DIRECTORS

6. Age of founders/leaders (in years): ANIL KUMAR K: 46 PATEL.M.G: 41 BASAVARAJU.K.M: 33

7. Industry name: ENVISYS TECHNOLOGIES PVT LTD
8. turnover (in Cr.): 6.42 CRORES in 2017-18 and 12.93 CRORES (till date)
9. Explain your business in simple terms. Who does it cater to and what problem does it
solve/need it meets.

Envisys Technologies Pvt Ltd incorporated on 6th March 2014 is an ISO 9001-2015 certified company
manufacturing Environmental Test Chambers viz., Thermal Chambers (Temperature-Humidity), Salt
Spray Chambers, Dust Chambers, Rain Chambers, Thermal Shock Chambers, ESS Chambers, Altitude
Chambers, Walk-in (Drive-in) Chambers, Solar Radiation Chambers, ESS Chambers, Custom-
Environmental Chambers etc., sufficing the environmental testing needs of electronics, automotive,
defence & aerospace and various other industries from small component level testing to large-sized
end products testing according to various international standards.

Business Port-folio of Envisys Technologies:

• Design, manufacture and supply of standard and custom Environmental Test Chambers
• Refurbish, Repair, Service and Maintenance of Environmental Test Chambers
• Rentals of Environmental Test Chambers

Envisys Technologies is promoted by Engineering and Management background professionals of more

than forty years of cumulative experience in design, manufacture, marketing and service of
environmental test systems with an objective to offer high-quality products at competitive prices with
its ingenious design and strategy to reduce costs.
 10. A little history about the business. How did the company grow and diversify into different
categories?

Envisys Technologies is an emerging company in this market with successful sales growth-record since
its inception: Date and Year of incorporation: 6th March 2014 Sales: 2014-15: 1.92 Crores, 2015-16:
2.43 Crores, 2016-17: 4.85 Crores, 2017-18: 6.42 Crores and 2018-19: 12.93 Crores till date
Envisys Technologies has expanded its market all over India and has supplied its quality products to
various states apart from Karnataka in the span of five years of its operations viz., Delhi, Gujarat,
Rajasthan, Tamil Nadu, Maharashtra, Andhra Pradesh, Goa, Uttar Pradesh etc., and exported its
products to Ireland, Bangladesh, Russia etc.,

Ability to provide custom solutions to unique requirements of customers at competitive pricing is the
key strength of Envisys Technologies since its inception. Envisys Technologies has successfully
developed custom solutions to its customers in various ways to meet their demands in these four and
half years after its inception viz., a) Probably the first of its kind Indian Company to design and
manufacture Battery Testing Environmental Test Chamber for testing lithium ion batteries for thermal
tests on batteries incorporating all safety features against potential hazards like fire suppression
system, automatic air-exchange system, Pressure relief port, fire detection/alarm system, smoke
detection system etc., and providing one-stop solution to all Battery Testing requirements

BATTERY TEST CHAMBER

ba
b) Design and development of Walk-in Salt Fog System of more than 10000 litres capacity for testing
polymeric insulators and surge arresters as per international standards under salt fog at constant
power frequency voltage

c) Environmental Test Chamber for interfacing the Universal Testing Machines to simulate elevated
and freezing temperatures in order perform hot & cold tests on UTM’s
d) High-pressure test rig: Hydraulic High Pressure Test-Rig designed to test the burst test pressure of
washing machine and other flexible hoses

e) Automatic IP cleaner: Design and development of automated system for complete isopropanol
based chemical cleaning of medical devices/equipment. An innovative and cost-effective cleaning
solution for sensitive medical devices of varied dimensions and shapes. The system comes with
phenomenal benefits as a substitute to existing tedious manual process pursued in the said industry
f) Impact Test-Set up: Impact Test Set-Up from Envisys is designed to simulate mechanical abuse of
cells and batteries from an impact that can result in internal short circuit

g) Biggest ever walk-in Curing Chamber: Biggest ever Walk-in Curing Chamber of more than 1.70 lakh
litres capacity for testing the missiles installed at Nagpur
h) Development of Temperature Forcing System: A micro cooling unit designed to simulate the various
working temperature conditions. Our portable self-contained temperature forcing systems are
designed to simulate various temperature conditions to test on any electronic semiconductor IC
devices / chip boards.

i) Development of Drop-Test Machine: Drop-Test Machine from

Envisys designed to meet customized drop-test requirements.
Automated or semi-automated designs are available with
adjustable drop height range 400-1500 mm with load bearing
capacity up to 10 kgs and more. Motorized adjustment of height
using gear motor for quick and easy operation i) Sub-Zero
Treatment Chamber for Razor Blades: Sub-Zero Treatment of
Razor Blades... Deep Freezer for Razor Blades designed for sub-
zero process of razor blades coming out of furnace. It works on
conduction principle of heat transfer method to cool the heated
strip by sub-zero process.
j) PV Module (Solar Panel) Test Chamber: Envisys is successfully supplying PV module test chambers
in various sizes to booming market of PV Module or Solar Panel testing.

The above are the few examples of new developments of products executed by Envisys for providing
solutions to various customized applications of research & development and quality testing.

11. What were the key milestones in your journey

Envisys Technologies believes that small teams can carry big punch and big things come in small packs.

The team at Envisys is a competent, spirited and dedicated team focused on delivering delighted
results to its customers. Envisys is a small team for a reason and it is proud of being small.
Envisys team represents the spirit of the company: driven, committed, and acutely aware of how
limitless Envisys’s potential is to grow. The team goes to great lengths to satisfy its customers and
provide them solutions.
In Envisys it’s the PEOPLE, PROCESS AND TECHNOLOGY that matters in building a quality and
competitive system/s in environmental testing simulations.
The environmental test chamber market in India today is looking for easily accessible manufacturer as
a solution provider in environmental testing to fulfil the typical requirements with the capacity to
produce different types of test chambers that can perform variety of unique tests and can be
customized to required parameters/specifications. Envisys Technologies is one such venture in the
market backed by the people with rich experience in the line of Environmental Testing with an
objective to produce high quality products at competitive prices.

One of the key strategies at Envisys Technologies is retaining its competitiveness on product pricing
without unnecessary add-on’s on its overhead costs whereby passing the benefits to its customers by
supplying on-par quality product (an import substitute) at most competitive prices. Its strategy on
reducing its labor overheads and other expenditures in manufacturing process by outsourcing its key
processes like fabrication, powder coating/painting and assembly has been one of the successful KPI in
maintaining its competitiveness among the competition in the market.

Envisys Technologies is gradually extending its footsteps across India with this objective of being
recognized as “customer-oriented company producing custom products in environmental testing
simulation at highly competitive prices” with uncompromised features.

In the span of five years Envisys has supplied more than 200 equipment all over India and abroad
providing testing solutions to spectrum of industries.

Key mile-stones of Envisys Technologies Pvt Ltd:

Inauguration of New Facility at Peenya Bengaluru: Inauguration of its state-of-the-art manufacturing

facility at Peenya Industrial Estate Bengaluru Karnataka India in 2018.

ENVISYS – FACILITY – PEENYA – BANGALORE

Best Supplier Award from HCL Technologies: Envisys Technologies proudly announces the receipt of
BEST SUPPLIER AWARD from HCL Technologies for having supplied and served as an excellent partner
to HCL in setting up one of their prestigious laboratories 'HCL-Boeing 777 High Lift Lab' - A complex and
safety critical avionics system lab-perhaps a first ever such venture by an OEM with an Engineering
services provider

Show case of Envisys products at Automotive Test Expo in 2016 and 2018 at Chennai and SIAT EXPO
in 2019
Award of Doctor of Philosophy to Director of Envisys Technologies Pvt Ltd.

Doctor of Philosophy was conferred to Ani Kumar Kottani - Director of Envisys Technologies in the 54th
Convocation of Bangalore University held on 22nd April 2019. The thesis on "Study on the effectiveness of e-
Marketing on Micro, Small and Medium Enterprises (MSMEs) in B2B market of Bangalore District" under the
able guidance of Dr. Nagaraju Y Dean of Commerce and Management Department of Bangalore University
has been accepted to confer Ph.D to Anil Kumar Kottani

Certifications:

• ISO 9001-2015 Certified:

• CE Certification for Products

Professional Memberships:

✓ DIIA – Defence Innovators & Industry Association

✓ KSMBOA - Karnataka Small and Medium Business Owner's Association
✓ KASSIA – Karnataka Small Scale Industries Association
✓ PIA- Peenya Industries Association

12. What is the market size of the sector and how are you differentiating from the competition?

We at Envisys believe that every business exists for a sole purpose. It’s easier for us to operate when
we identify the needs and pain areas that we want to relieve from clients. For a company of our size to
manufacture custom systems in environmental testing of such stringent parameters meeting the
challenging demands from our customers as a manufacturer itself is great achievement to be
considered.

Hence, manufacturing of such high-end products meeting the critical requirements of testing especially
the components of vehicles, air-crafts, defence, electronics etc., the integrity of test chamber
construction is vitally important to the users of the equipment.
So, whatsoever environmental simulations the companies need to put their products through, Envisys
team has the solution for design and manufacture of such CUSTOM ENVIRONMENTAL TEST CHAMBERS
ready to build to client’s specifications and offer its support through technical consultation and
services.

13. What has been the impact of your work on the customers and society

Envisys Technologies as an environmental test chamber manufacturer has demonstrated its

manufacturing capacity in a variety of ways in the short span of four and half years by successfully
supplying its quality products to various eminent companies like TUV, TATA, GE, Akzo Nobel, Ingersoll
Rand, Hyundai, JSW, Wipro, Titan, Mahindra, Crompton Greaves, nVidia, Commscope, Bajaj, L&T,
ISRO,ECIL, DGQA, ITI etc., Considering this fact, as a test chamber manufacturing business we operate
under some of the most demanding conditions in the industry. Especially when it comes to
manufacturing custom test chambers, there is no room for error. A faulty system may pose a risk to
the success of client’s operations and even to their safety. Hence an intense focus on quality is at the
center of our business success.

Envisys Technologies as a manufacturer of such Environmental Test Chambers has the great
responsibility because of its contribution to industry, commerce, research and many other fields is so
extensive and so important.

14. What are your challenges in terms of sustaining and growing the business

Environmental Test Chamber manufacturers across the world constitute a niche market catering to the
needs of testing of various components in the spectrum of industries by manufacturing these
environmental testing systems to simulate these conditions of weather such as temperature, humidity,
altitude, rain, dust, vibration, solar radiation etc., in a confined workspace as per various standards
framed by group of people in different countries to provide solutions to testing needs of various
products.

The Environmental Testing Market in India has been significantly prosperous in the last ten years and is
growing steadily compared to its progress in western markets where growth rates have hit a plateau.
This has been largely due to formidable growth registered by key industry segments like automobile,
electronics and telecommunications. Sectors like defence backed by impressive government
investments in large value custom projects is growing vigorously in the Indian scenario leading to
inspiring opportunities for availing the lucrative profit margins by providing competitive solutions as a
local manufacturer.
Also cost advantages, availability of skilled professionals and India’s low-cost living have transformed
India into an R&D hub for various industries and many international players are setting up testing
facilities in India.

Demand for Environmental Testing Equipment in India will continue to grow as long as there is a
development. Awareness of best practices in preventive maintenance is increasing in India, and there
is a huge CAPEX in preventive maintenance rather than the actual breakdown.

Hence there is an immense need of a company which shall cater to the demand of customized
products, identifying the specific end user needs across all end user segments.

Round the clock customer support and brand equity are other determining factors for our success in
this market. Many companies are exploring the feasibility of local manufacturing in order to curtail
costs and bring down the prices. Most companies have already moved a major portion of
manufacturing activities to other low-cost destinations. The need for the development of cost-effective
state-of-the-art products has triggered the need of local competency to take an edge over the situation
in the market.

15. What is your advice to people who want to set up their business in the same sector.

You have to work on the business first before it works for you. Starting a business is like writing the
chapter in the book of your life, which will make it a bestseller. It’s all about your confidence on your
business concept, idea or experience. If it is a new idea whether it works? If it’s already a working
business how will you differentiate yourself to attract customers? So, it’s the task of an entrepreneur
to decide. But, if one has the ability to build an elevator in his own building why climb a corporate
ladder?
 16. How do you manage critical areas such as supplier management, cash flow management, and
capital management, any tips for other business owners?

The five basic things Envisys could never do without:

1.Product or Service Need: Envisys management team backed with rich experience in the
Environmental Test Chamber market has ventured into this business by leveraging its strengths in
design, manufacturing and marketing of environmental test chambers to serve the market with best of
the quality Environmental Test Chambers at competitive prices and provide services. The objective of
Envisys is to design and manufacture an import substitute product at highly competitive prices on par
in terms of quality and features of the product with leading brands in the market. Envisys team has
successfully analyzed and distinguished the critical need in the market for competitiveness in testing
investments of its customers. Envisys team has realized the importance of after-sale-support in this
market throughout the life-cycle of such products which is lacking in many ways in the existing market.

2.Sufficient Customer Base: Establishing a sufficient customer base/business leads in terms of

reaching out to requirements in the market from the target industrial segments through online
promotional channels (e-marketing), dealer networks, associations, referrals to generate sufficient
leads to work-on and converting those potential leads into opportunities.

3.Profitability: Envisys believes in the fact that its profitability does not depend only on the sales - but
it centers around its cost to make a product and sell. At Envisys we understand the importance of
determining our product costing arising out of manufacturing and overhead costs by paying off our
start-up costs and increasing profit margin through increasing sales volumes at low prices.

4.Management Expertise: The management expertise in handling its business operations with
combined strengths in design, product manufacturing, marketing, customer service, accounting,
statutory compliance, legal issues and various other aspects of business.

5.Adequate capitalization: Planned capitalization of obtaining finance (Cash Credit Limits) from
nationalized banks based on the business plan, the pay-off of initial start-up costs and meeting our
debts obligations by maintaining healthy transactions with the bank through its continual sales growth
or business revenue is one of the demonstrated/proven things in our business so far.

17. What is your customer acquisition/channel strategy?

Envisys believes in pull-strategy in acquiring customers. Unique selling proposition at Envisys at all
times will be its approach to market with ie., high-quality, competitive price and efficient after-sale-
service. This approach of Envisys has been recognized in the market by the buyer-market whereby
generating several customer-sellers for its products and services through word-of-mouth marketing.

Apart from the above Envisys ensures that, the information about Envisys products and services are
made available to all those prospective buyers across the globe whenever they search for these
products through any electronic media viz., google, web-portals, web-directories, blogs etc., Hence it
always a pull-strategy to make sure that every buyer in the stage of his / her search for suppliers of
Environmental Test Chambers will find Envisys in their searches and whereby sends an enquiry to the
company. Envisys has created an online plat-form in such a way that every enquiry which may get
generated everyday through online-searchers are finding Envisys in their list for forwarding their leads.

Apart from the above Envisys also has developed marketing and service networks all over India to
localize its presence in the potential markets. Envisys is now expanding its footsteps to different
countries to develop these marketing and sales networks to successfully venture into foreign markets.

Exhibitions are one of the key promotional strategies of Envisys to show-case its products to target
customers. Envisys participates in all the relevant exhibitions wherein the awareness on the Envisys
capabilities are demonstrated to potential buyers.

18. What is your dream for your business in the future. What are the plans?

We see a great promise for the future of Environmental Test Chambers in the market as we foresee
continued investments in the testing by the industries

Envisys aims to continue 30 to 40 percent of sustainable growth annually by expanding its factory and
facilities, hiring more talented staff, upgrading equipment’s and supply chain. As well Envisys has plans
to expand its business to other verticals such as Environmental Testing Laboratory, Representation for
imported equipment/s and instruments as an extension of its product-line and adoption of new
technologies into its core-business viz., vibration technology, vacuum technology etc., On the product
front Envisys has initiated the CE/UL certification (CE Marking) of its product to ensure the compliance
of its product to international standards which in turn opens an easy gateway to export its product to
European/American countries.

Envisys is developing its technology strengths to provide complete testing solutions to upcoming
battery testing and PV module testing requirements in India.

Envisys is very optimistic about its future. Envisys is positioning itself as a competitive, accessible and
custom solution provider to grow its customer partnerships and business. We see the pendulum fully
swinging back towards the realization that, there is a competitive solution available in the market with
on-par quality and service to customers as they are looking for reliable and trusted partners who can
provide them the solutions, not just the suppliers.