Memo

To: RGV Inc

From: Thelma Landeros
CC:
Date: 7/6/2019
Re: Revenue Assessment

Thank you for the opportunity to assess your sales data in order to provide
recommendations for increasing your sales. The analysis and recommendations
below are based on the data you provided, which covers a period from May 2004
through June 2006. The analysis below is based on this data alone. Therefore, our
recommendations should be tempered by your knowledge of business realities and
your market. Please let us know if we can answer any questions concerning the
analysis or the recommendations provided.

ANALYSIS 1 Performance Analysis

Analysis

Total of income should resemble the total number of sales.

Graphic

1
 Recommendation

It might be possible to cut sales from countries that purchase too little, such as Norway and Poland.

ANALYSIS 2 Sales per Country

Analysis

USA, Germany and Austria have the highest revenue sales per country.

Graphic

SALES PER COUNTRY

148341.65

159942.5
80459.98

61949.21

58515.8
42919.7
18497.9

34521.05
24576.7
16359.1
1804.1

19528.55

34467.8
7784.75

31449.35

34617.35
9766.75

22992.2
7117.65
1758.4
1267

Total

Total

Recommendation

USA, Germany and Austria companies do not need to spend as much in marketing in these
countries.

ANALYSIS 3 Salesperson Total Sales

Analysis

Total sales by salesperson is showing that Peacock has the highest percentage of
sales. Peackok at 22.5% and Dodsworth has the lowest percentage at 4.1%

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 Graphic

Salesperson Total Sales

350

300

250

200

Total
150

100

50

0
Buchanan Callahan Davolio Dodsworth Fuller King Leverling Peacock Suyama

Recommendation

Peacock, Leverling and Davolio are good salesman that could receive a bonus or pay increase.
The rest could receive more training in sales.

SELF ASSESSMENT
From completing the Excel project, I learned how to do the average of total revenues.
Also, I am able to work with Pivot table, graphs, and how to analyze, interpret and be
able to provide recommendations about the given company.

 Page 3