Sales and
profits ($)
Time
Product
development} Introduction Growth Maturity Decline
Losses/
investment ($)%The Product Lifecycle is longer than the Project Lifecycle
Product
Lifecycle
4 Idea
& study
Trager
Product
Life Cycle
INITIAL i
> >
4 Produce the Design Spee
® Develop the product and deliverables
2
Do the user acceptance testing and
authoring ofthe installation and support
manuals
cs
Implementation — handover ~ customer
satisfied
\
Project Life Cycle
8 Spey th ts
Product
Lifecycle
4 Product now being used
4 Value to the business being
assessed
4 Product Innovation; relaunch
‘with go fasterstripes
8 Scrapitifitis of no further useInitiating Planning Executing Monitoring Closing
Process Process: Process and Controlling Process,
Group Group Group Process. Group Group
Level of
Process
Interaction
Process Groups Interact in a Phase or Project