Académique Documents
Professionnel Documents
Culture Documents
SHRM : Walker (1992) defines SHRM as “The means of aligning the management of
HR with the strategic content of the business”. It is creation of mission, setting of
organizational objectives with full consideration of external and internal forces,
formulation if specific policies, to achieve objectives and assurances of implementation
of the policies with a view to make the objectives of the organization are accomplished.
VISION : This is what the organization aspires to be, which is much different than what
a company is (mission statement). Appropriate vision statement of organizations, help
drive decisions and goals. Here are some examples of some good vision statements:
Disney: To make people happy, Ford: To become the world’s leading Consumer
Company for automotive products and services.
Core Values: Core values support the vision, shape the culture, and reflect what is
valued by the organization. They form the organization’s principles, beliefs, or
philosophy of values. Core values should be limited in number. For e.g
Making it Happen, Demonstrating Passion, Having High Standards are the core values
of Geese
Strategic inability: Very often SHRM does not think strategically and he cannot think
it to due in capability. This type of inability may arise for many reasons as lack of
technical knowledge, insufficient training and the like.
Failure understands role: General managerial roles may not be fully understood by
be managers. This failure is due to lack of knowledge about the specialty of a degree
of responsibility. This failure may create distance between these managers.
Resistance: SHR Managers may be resisted because of the incentives for change
that might arise. The change implemented demand some incentives for efforts to
execute the changed program. If these incentives are not given reasonable, they may
create barriers SHRM.
HRM can be defined as the effective selection and utilization of employees to best
achieve the goals and strategies of the organization as well as the goals and needs of
employees. Human Resource Management (HRM) is a branch of management; that
is concerned with making best possible use of the enterprise’s human resources, by
providing better working conditions, to the employees. It involves those activities that
arrange and coordinates the human resources of an entity. Further, it aims at
maintaining good relations at various levels of management.
3. Succession planning,
4. Performance appraisal,
6. Quality circles,
Successful businesses are based on both goals and objectives, as they clarify
the purpose of the business and help identify necessary actions Goals are general
statements of desired achievement, while objectives are the specific steps or actions
you take to reach your goal.
A goal is a broad, over-arching destination. "We want to achieve 50% market share in
two years," or, "I want to compete in and complete a triathlon within 18 months." It
does not define how you will achieve this market share; it does not describe a strategy
to get there or offer the specific tasks necessary to achieve the strategy. It simply is
out there as a destination or target.
An objective is a specific, measurable activity you will take to work towards a broader
goal. For example: "As part of our goal to achieve 50% market share in two years, we
will introduce a new product in each market segment every six months." Or, "To
achieve my goal of completing a triathlon, I will engage a running coach to help me
improve my cardio conditioning, pacing, and running technique."
Strategic adviser - helps the decision makers on issues related with HRD.
Administrator – provides coordination and support services for the delivery of HRD
programs and services.
Evaluator – identify the impact of an intervention on individual or organizational
effectiveness.
HR systems designer and developer- assists the HR management in designing and
developing HR systems in an organization to increase its performance.
Needs Analyst – The role of identifying ideal and current performance and
performance conditions and determining causes of discrepancies.
Researchers - They are responsible for developing or testing new information (theory,
research, concepts, technology, models, hardware, and so on) and assess the human
resource development practices and programmes with the help of appropriate
statistical procedure to find out their effectiveness and then they communicate the
results to the top level management.
Compliance with Laws and Regulation : Keeping up with changing employment laws
is a struggle for business owners. Many choose to ignore employment laws, believing
they don’t apply to their business. But doing so could mean audits, lawsuits, and
possibly even the demise of your company.
Solution:
No matter how large or small your business, it’s important to make sure you’re in
compliance with local, state, and federal labor laws. There are regulations on
everything from hiring practices, to wage payment, to workplace safety. Take a few
minutes to read through the U.S. Department of Labor’s Employment Law Guide.
Solution:
Business owners should focus on communicating the benefits of the change for
everyone. Regular staff meetings are a good place to start. When your team
understands the why, how, and when of the change, they’ll be more likely to get on
board.
Leadership Development
A recent study showed more than a third of companies are doing an average job, at
best, at implementing leadership development programs. Thirty-six percent of
companies surveyed in Brandon Hall Group’s State of Leadership Development Study
admitted that their leadership development practices are below average.
Solution:
Solution:
Training and development doesn’t have to take a lot of time or money. Recruit
managers and senior leadership in mentoring their subordinate employees. You could
also provide online training courses so people can go at their own pace. Invest in your
workforce and you will have a loyal, productive team.
Adapting to Innovation
Solution:
Communication is critical. With any change, make sure your team understands the
why, when, and how. Set clear goals for the adoption of initiatives and provide
employees with the training they need to get comfortable with it.
Compensation
Many companies are struggling with how best to structure employee compensation.
Small businesses have to compete not only with businesses of a similar size, but also
with corporations with big payroll budgets. Plus, you have to factor in the cost of
benefits, training, taxes, and other expenses, which can range from 1.5 to 3 times the
employee’s salary.
Solution:
Even though salary is important, it isn’t always the most important factor for job
candidates. Creating a system to reward employees for excellent performance is one
way to make up for a lower salary. In addition, consider offering incentive programs
such as profit sharing or bonuses, which can be a win-win for the employee and the
company.
The Affordable Care Act has been a pain point for many small businesses in the past
few years. Rising healthcare costs mean companies must either pass these costs on
to employees, or take a hit to their bottom line. Since good benefits packages can be
a deciding factor for potential hires, understanding them is key.
Solution:
For small business with fewer than 50 employees, there are many options for offering
healthcare benefits. One option is purchasing a plan through the Small Business
Health Options Program (SHOP) marketplace. Doing this gives you the opportunity to
take a tax credit, which can help offset costs.
These benefits are affordable ways to offer extra perks—and they’re extremely popular
with today’s workforce!
Recruiting Talented Employees
Attracting talent is a huge investment of time and money. It’s difficult for entrepreneurs
to balance between keeping a business running, and hiring the right people at the right
time. In addition, it’s impossible to know whether a candidate will actually be a good fit
until they’ve worked for you for a period of time.
Solution:
One of the best ways to find the right people for your business is to use a staffing
company. They provide temp-to-hire solutions that allow you to try out new employees
with little to no risk. You’ll save time, money, and frustration, and maybe even find a
future executive or business partner.
Competition for talented employees is fierce. Start-ups and small companies don’t
have big budgets for retirement plans, expensive insurance plans, and other costly
items that their larger competitors do—at least, not yet. Employee turnover is
expensive and can negatively impact business growth.
Solution:
Workplace Diversity
Multiple generations. Ethnic and cultural differences. These are just a few of the many
factors that make workplace diversity a continual challenge for small businesses. The
risk of lawsuits for failing to protect employees from harassment is real.
Solution:
Creating a culture of teamwork and respect will keep the work environment positive
and productive. In addition, implementing a diversity training program is a must.
Employers are responsible for setting standards of behavior in the workplace.
Standards and a system of accountability should be set up early on.
Functions of HRM
2) Equal employment opportunity activities are intended to satisfy both the legal
and moral responsibilities of an organization through the prevention of
discriminatory policies, procedures and practices. This includes decisions
affecting hiring, training, appraising and compensating employees.
3) Staffing (recruitment and selection) activities are designed for the timely
identification of potential applicants for current and future openings and for
assessing and evaluating applicants in order to make selection and placement
decisions.
6) Health, safety and security activities seek to promote a safe and healthy work
environment. This can include actions such as safety training, employee
assistance programs, health and wellness programs.
Framework Components
Because a competency framework must align with a business’s vision and long-term
goals, specific competencies vary between businesses. Despite this, the four-tier
structure of the framework generally is similar for all. The top tier includes personal
attributes such as honesty, commitment and taking personal responsibility to grow and
change. The second tier includes leadership and management skills that enable HR
to motivate people and manage operations and tasks. The third tier includes across-
the-board core HR competencies such as ethics and accountability that all staff
members must possess. The fourth tier includes competency requirements that apply
to specific HR roles.
HRD practices
The HRD aims at helping people to sharpen their capabilities and acquire
competencies. The process of acquisition of capabilities and competencies is
facilitated by HRD mechanisms like performance appraisal, training, OD, feedback
and counseling, potential development, job-enrichment, rewards etc.
The researches indicate the following HR practices that effective first adopted( Pfeffer,
194) are,
The significance of strategy evaluation lies in its capacity to co-ordinate the task
performed by managers, groups, departments etc, through control of
performance. Strategic Evaluation is significant because of various factors such as -
developing inputs for new strategic planning, the urge for feedback, appraisal and
reward, development of the strategic management process, judging the validity of
strategic choice etc.
The importance of strategic capability is the focus of this chapter. There are three key
concepts that underpin the discussion. The first is that organisations are not identical,
but have different capabilities; they are ‘heterogeneous’ in this respect. The second is
that it can be difficult for one organisation to obtain or copy the capabilities of another.
For example, Sainsbury’s cannot readily obtain the whole of Tesco’s retail sites, its
management or its experience. The third arises from these: if an organisation is to
achieve competitive advantage, it will do so on the basis of capabilities that its rivals
do not have or have difficulty in obtaining. In turn this helps explain how some
organisations are able to achieve superior performance compared with others. They
have capabilities that permit them to produce at lower cost or generate a superior
product or service at standard cost in relation to other organisations with inferior
capabilities.1 These concepts underlie what has become known as the resource
based view of strategy2 (though it might more appropriately be labelled the
‘capabilities view’): that the competitive advantage and superior performance of an
organisation is explained by the distinctiveness of its capabilities.
benchmarking?
Employee potential
Holistic, systematic learning and thinking in addition to problem solving
Cross functional team working.
A corporate culture that rewards meaningful difference or departures from the
status quo.
Reward and recognition system in support of the new culture
Transformation of employees from change resistors into change champions.
Development of skills and behaviours
HRD audit?
The purpose of an HR Audit is to recognize strengths and identify any needs for
improvement in the human resources function. A properly executed Audit will reveal
problem areas and provide recommendations and suggestions for the remedy of these
problems. Some of the reasons to conduct such a review include:
Because of the multitude of laws affecting each stage of the employment process, it
is extremely important for an employer to regularly conduct an HR analysis of their
policies and practices. This helps to identify regulatory compliance issues if they exist
and avoids potentially costly fines and/or lawsuits, if otherwise ignored. An employer
overlooking regulatory compliance with their human resource practices could face:
A fine of $1,100 for any violation of the appropriate payment of overtime for
non-exempt employees in accordance with the Fair Labor Standards Act.
Penalties as high as $10,000 each occurrence for failing to post required safety
notices or keeping accurate records.
Fines up to $1,000 per employee for non-compliance with the Federal
Immigration Reform Act.
While penalties such as these help define the risk of non-compliance and signify the
importance of conducting periodic HR Audits, an Audit can also ensure that policies
and procedures are fair and consistent across the organization and strengthen
employee satisfaction. By maintaining a satisfied and productive workforce, an
employer lessens the expense associated with costly turnover of staff. Losing one
employee is estimated to cost a company 50 – 150% of the lost employee’s salary in
time and money spent to replace that employee.
Equal pay for women will continue to be an important issue going into 2019. According
to Reuters (an international news agency headquartered in London, United Kingdom):
Considerations:
Many states have legislated a ban on asking job candidates about their salary history
as a means to prevent current or previous pay inequality from following a person
throughout their career. Determining a candidate’s compensation based on their salary
history can perpetuate existing wage inequalities that are the result of gender bias or
discrimination.
Considerations:
Even if you’re not in a state where the ban is in place, its best to start focusing
away from salary history and instead find avenues to better identify the candidate’s
expectations, how they align with the need and expectations of the position you’re
trying to fill, and the potential career path the job has to offer. Some things to
consider:
Instead of asking for salary history, tell the candidate outright what the salary
range is for the role, and then see if they want to continue the conversation.
Take a data-driven approach. Research compensation standards for the role
you’d like to fill and consider their skills, background, and education to determine
a final offer.
Review your hiring practices. Implement strategies to help you identify the key
skills and experience needed for the job and develop interview questions to
objectively measure candidates against that criteria. Standardized interview
questions, candidate evaluation forms and training everyone involved in the
interview process can help ensure a more objective selection process where the
best candidate is selected based on critical skills and experience versus where
they are salary-wise at the time of hire.
The Tight Labor Market & Lower Retention
According to the June Job Openings and Labor Turnover Survey, there were just
shy of 6.7 million open positions in April. The number of vacancies is pulling well ahead
of the number the Bureau of Labor Statistics counts as unemployed. This year is the
first time the level of the jobs available exceeds unemployed since the BLS started
tracking these numbers in 2000. (Source: HR Today, August 2018)
According to recent studies, 3.4 million Americans quit their jobs so far in 2018,
which is twice the amount of those who were laid off from jobs, costing employers
millions. (Source Wall Street Journal, July 2018)
Considerations:
If you want to solve the skills gap for your company specifically, start investing
in training, goal-setting, performance metrics and learning. Apprenticeships are
on the rise in the US, consider hiring entry-level staff you can mold into the right
employee.
Flexibility in the workplace is no longer a request by moms and/or Gen
Xers. Both genders and every generation are looking for workplace flexibility for
their own reasons. To stay competitive, organizations will need to figure out how to
accommodate these requests for flexibility such as flexible starting and ending
times and options to work from home as needed—perhaps even adjusting the
normal work day to a 5 – 6 hour day.
Instead of agonizing over a wage increase you can’t afford, consider looking to
intangible benefits like flex-scheduling, financial wellness programs or workplace
collaboration opportunities. A 2016 Aflac Workforces Report found 60% of
employees are likely to accept a lower salary in exchange for better benefits.
Ensure you have a structured and effective onboarding program. Research
links effective onboarding to reduced turnover and increased retention. In one
study, employees were 60% more likely to remain with the organization for more
than three years when there is a structured onboarding program.1
Gig Workforce
According to a report by Gallup, “The Gig Economy and Alternative Work
Arrangements”, approximately 36% of U.S. workers participate in the gig economy
through either their primary or secondary jobs. According to Freelancing in
America more than 55 million Americans do freelance work, and 79% of them prefer
freelance work to a traditional job.
Considerations
To attract and retain the gig workforce, you’ll need to make shifts in how you handle
these freelancers all while staying in compliance with the laws around employee
versus contractor. An added complication can be determining whether this individual
is truly a contractor, or should they be classified as an employee. It’s a fine line and
the Department of Labor has been watching closely.
The rise of employer sponsored health plan costs will continue in 2019 and expected
to approach $15,000 per EE in 2019*. Expect total cost of providing medical and
pharmacy benefits will rise 5% for the 6th consecutive year. According to a National
Business Group on Health Survey (NBGH) health benefit costs are still rising at two
times the rate of wage increases and three times general inflation. “…Making this cost
trend unaffordable and unsustainable over the long term”.
Considerations:
Many large employers are holding down costs by steering employees towards
cost-effective service providers such as telehealth options and high-value in-plan
provider networks.
Offering more choices in plan offerings like PPOs (preferred-provider
organizations) allow employees to select plans that best fit their needs (and their
pocket books).
Spousal surcharges. Next year, 33 percent of large employers will impose a
surcharge for spouses who can obtain coverage through their own employer, and
the average annual spousal surcharge will be $1,200. Only six percent of
respondents will exclude spouses entirely when similar health coverage is available
through the spouse’s own employer.
Behavioral health benefits.Three in 10 large employers will conduct in-house
campaigns next year to reduce the stigma around mental health conditions and
treatment. More than half will offer self-directed online resources.
Opioid restrictions.A majority of large employers (55 percent) are greatly
concerned about the impact of prescription opioid abuse in the workforce.
Employers are working with their partners to implement multiple strategies to
change prescribing patterns and increase access to alternative therapies, such as
acupuncture, physical therapy and chiropractic care.
Artificial Intelligence
HR technology companies are developing and promoting more and more Artificial
Intelligence (AI) capabilities. Some of the technologies being developed can help HR
professionals track and reveal troubling patterns in real-time to address such issues
as employee engagement, turnover, and absenteeism (to name a few). Automating
repetitive tasks and improving workforce productivity are two of the top potential
outcomes from implementing AI technology.
Considerations
As with any technical solution, careful consideration should be given on the pro’s and
con’s of different programs and have a clear purpose in mind before
implementing. Establish clear goals and how AI can enhance the employee
experience and benefit the organization before implementing it.
In his proposal, President Trump allocates $23 million to be invested in expanding the
E-Verify program to mandatory nationwide use. Since 1996, E-Verify has been
voluntary for most employers. It also has become mandatory for federal contractors,
certain state contractors, and employers that want to implement science, technology,
engineering and mathematics (STEM) when hiring foreign graduates of U.S.
universities. Although it is not currently required at a federal level, many states have
laws that either require or encourage some employers to use E-Verify. We may see
other states follow-suit in 2019.
Under the current Act, salaried employees who are managers and those with certain
“specialized skills” like a professional degree or training in a specific field are exempt
from being able to earn overtime pay if they make:
A halted 2016 rule would have doubled the salary threshold, requiring employers to
pay overtime to salaried employees unless they make:
That raised cap would have made over 4 million more salaried workers eligible for
overtime.
The annual contribution limits for health savings accounts (HSAs) are going up in
2019, the Internal Revenue Service (IRS) announced May 10. The maximum out-of-
pocket limits for an HSA-eligible high-deductible health plan (HDHP) also will be
increased for inflation, according to Revenue Procedure 2018-30. For self-only plans,
the contribution limit (employer + employee) for calendar year 2019 is $3,500; this
represents a $50 increase over the 2018 limit. For family plans, the 2019 limit is
$7,000, a $100 increase from 2018.
This is just a sampling of some of the key trends we have in store for us in 2019. As
HR professionals, it is going to be imperative for us stay alert and informed about the
continued changes to our workforce, recruitment and retention policies, and legalities
in order to be competitive and in compliance.
Need assessment
Design
Implementation and
Evaluation.
Need Assessment Phase: A need can be either be a current deficiency such as poor
employee performance/ new challenge that demands a change in the way the
organization operates. Example: In 1980’s, Ford Motor Company, because of the poor
quality of its car and truck loosed its market share to foreign competitors. Ford framed
HRD Programs to train employees in quality improvement and problem solving
techniques. Identifying needs involves examining organization, environment, job
tasks and employee performance. The information can be used to Establish
priorities for the HRD efforts. Define specific training HRD objectives. Establish
evaluation criteria.
b. Design phase: If the intervention involves same type of T&D program the following
activities are typically carried out. a) Selecting specific objectives of the program:
Translate the issues identified into class objectives.
b) Developing an appropriate lesson plan for the program: It should contain what
should be done in HRD program.
d) Determining who will deliver the program Full time HRD Professional is
employed- depends on expertise and work schedules of professionals. If he is not
available, it depends on managers, supervisors, outside consultants (depends on
willingness, ability, availability, cost).
2.Competing in a Global Economy This will require more than educating and training
to meet new challenges. Companies have to conduct quality improvement processes
and introduce change effects (i.e.) learn culture and communicate and conduct
business among different cultures in other countries.
3.Eliminating the skill gap: Young adults entering the work force are unable to meet
current job requirements. Example: How Haiess learn how to operate new equipment
if they can’t read and comprehend operating manuals. Japan and Germany teach
students the basic skill needed by most employers.
4. The need for life long learning Because of rapid changes, all the organization face,
it is clear that employees must continue the learning process through out their career
in order to meet the challenges. Example: Professional employees learning may mean
taking advantage of continuing education opportunities. Managers attending seminars
that address new management approaches. Action plan: Establishing
Multimedia-learning centers.
5. Explain the links to HR, strategy and business goals with examples.
The He system and HR strategies adopted have to be in conformity with the business
goals. The business goals include:
Business excellence, including profitability and other outcomes the organization is
expected to achieve
Cost reduction: its one of the important strategies in the corporate world. HRD audits
suggests ways of cost reduction through total employee involvement.
This effort should aim at enabling employees at all levels to take charge of their tasks
with full autonomy, accountability, cot effectiveness, and service orientation.
6. Give a brief account of the evolution of HRM as a functional area in any organization.
7. In what ways does the HRD function relate to the organization’s strategy? Give
contextual examples.
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The enterprise will estimate its manpower requirements and then find out the sources
from which the needs will be met. If required manpower is not available then the work
will suffer. Developing countries are suffering from the shortage of trained managers.
Job opportunities are available in these countries but properly trained personnel are
not available. These countries try to import trained skill from other countries.
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Through planning a management strives to have the right number and the right kind
of people at the right places, at the right time to do things which result in both the
organisation and the individual receiving the maximum long range benefit.”
Dale S. Beach has defined it as “a process of determining and assuring that the
organisation will have an adequate number of qualified persons available at the proper
times, performing jobs which meet the needs of the enterprise and which provide
satisfaction for the individuals involved.”
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Here, human resource means skill, knowledge, values, ability, commitment, motivation
etc., in addition to the number of employees. Though accomplishment of
organisational objectives and goals is the primary concern of the human resource
planning, concern for the aspirations of the people and their well-being has equal
importance in it. In fact, the human resources planning must result in humanisation of
work environment.
Benchmarking
Importance of Benchmarking
Benchmarking is #1 most used global management tool, yet most companies fail to
use benchmarking to their full advantage. We have developed more than 25 types of
benchmarks below to help companies look forward and build winning strategies,
tactics and plans
By closely working with the client, Best Practices, LLC can identify improvement
opportunities and make recommendations to address each opportunity. Contact us to
learn more about how benchmarking can help your business achieve best-in-class
performance.
For more information on how we define best practices and our benchmarking research
methodol
In view of this reality recognizing human limitations, it makes eminently good sense to
consider the experience of others. Those who always go it alone are doomed to
perennially "reinvent the wheel," for they do not learn and benefit from others'
progress. By systematically studying the best business practices, operating tactics and
winning strategies of others, an individual, team or organization can accelerate its own
progress and improvement.
The history of innovative adaptation is arguably as old as humankind. For millennia
people have observed good ideas around them and adapted those ideas to meet their
needs and situations. Fred D. Bowers, Digital Equipment Corporation's benchmarking
program manager, muses that the second person to light a fire" is humankind's first
benchmarker. Bowers' logic: the second fire-starter observed the first fire-starter and
then borrowed the practice. Consider a few other noteworthy borrowings from the
annals of early benchmarking history:
Lowell, Massachusetts - In the 1800s, British textiles mills were absolutely the
best in the world. In contrast, American mills were still in their infancy when it
came to producing all types of textiles. Francis Lowell, a New England
industrialist, set out to change this situation by upgrading business technology
in the United States. Lowell traveled to England where he studied the
manufacturing techniques and industrial design of the best British mill factories.
He saw that the British plants had much more sophisticated equipment but the
British plant layouts did not effectively utilize labor. In short, there was room for
improvement.
In 1815, Francis Lowell built a factory that employed much of the technology in
the British plants but was designed to be much less labor intensive than the
British facilities. It was a splendid example of innovative adaptation. In 1820,
this textile mill center became known as Lowell, Massachusetts. By 1840, just
two decades later, Lowell had grown to become the second largest city in
America and the largest manufacturing complex in the country. This dynamic
growth was largely fueled by one man's vision and his ability to creatively adapt
practices observed in the world's best mills.
Ford Motor Company - In 1912, a curious Henry Ford watched men cut meat
during a tour of a Chicago slaughter house. The carcasses were hanging on
hooks mounted on a monorail. After each man performed his job, he would
push the carcass to the next station. When the tour was over, the tour guide
said, "Well, sir, what do you think?" Mr. Ford turned to the man and said, Thanks
son, I think you may have given me a real good idea." Less than six months
later, the world's first assembly line started producing magneto's in the Ford
Highland Park Plant. Henry Ford articulated his vision in this way: "The man
who places the part will not fasten it. The man who puts in the bolt does not put
in the nut, and the man who starts the nut will not tighten it." The idea that
revolutionized modern manufacturing and automotive history was imported
from another industry.
Toyota - In 1950, General Motors was the world leader in the automobile
industry, and Toyota was just a small supplier to the Japanese domestic car
market. At this time, the founder of Toyota sent his son, Eliji Toyoda, to the
United States on a mission to study American manufacturing processes and
practices. During his visit, Eliji Toyoda visited General Motors, Chrysler, Ford
and even Studebaker. He took extensive notes describing all that he saw. No
detail was too small for his attention. Also during his visit, Toyoda visited
American supermarkets, where he was impressed by the speed and precision
with which grocers restocked their shelves at night so that supplies were
replenished in time for customers to shop during day-time hours. The
observations and insights from Toyoda's study visits were transported back to
Japan, where they were adopted, adapted and improved. As history has
recorded, these visits planted the seeds for what would develop into Toyota's
now famous just-in-time total-quality- control program. Toyota launched its U.S.
presence on the west coast and then expanded across the country. During the
next three decades, the Japanese car maker flexed its muscles and began
challenging the far larger American competitors. By 1983, Toyota had captured
23% of the United States auto market. In the same year, Eliji Toyoda became
chairman of Toyota. In 1984, General Motors signed a joint venture agreement
with Toyota to manufacture Toyota products in the United States. "I'm
convinced that GM's main reason for this joint venture is to see how Toyota
runs a factory," observed a vice president of the Boston Consulting Group at
the time. The wheel had turned full circle. Now General Motors was studying
Toyota to learn about its winning strategies.
Remington Rifle Company - In the 1980s, the Remington Rifle Company, a
division of giant DuPont corporation, was wrestling with a technical problem.
Market research revealed that customers wanted shinier rifle shells. The plant
managers didn't pay much attention to what seemed a nitpicking piece of
market research. After all, Remington was a company that manufactured some
of the oldest and best known rifles in the world. Surely that is what mattered
most, they reasoned. But marketing executives persisted in their requests to
respond to the customer feedback. Unfortunately, the company's engineering
teams made little progress in their efforts to solve the problem. As luck would
have it, a short distance away from the Remington Rifle Company plant in
Arkansas was a Mabelline cosmetics plant that produced shiny lipstick
cartridges. Remington employees, who drove past the Mabelline plant each day
on their way to and from work, surmised that the lipstick maker might have
important lessons to impart. After all, the lipstick cases were not much different
in size and shape from rifle shells. The site visit to the neighbouring plant paid
off and enabled the Remington team to solve the production difficulties that
previously had proven so nettlesome.
"A process for rigorously measuring your performance versus the best-in- class
companies and for using the analysis to meet and surpass the best- in-class."
[Kaiser Associates, a management consulting firm that has actively promoted
benchmarking.]
"A standard of excellence or achievement against which other similar things
must be measured or judged." [Sam Bookhart, former manager of
benchmarking at DuPont Fibers.]
"Benchmarking is the search for industry best practices that lead to superior
performance." [Robert C. Camp, a Xerox Corporation manager, author of
Benchmarking: The Search For Industry Best Practices, and one of the
foremost benchmarking experts at Xerox Corporation.]
process benchmarking,
performance benchmarking, and
strategic benchmarking.
A Utilitarian Tool
Managers and employees are inundated with a series of highly abstract yet
exceedingly important challenges. These include general mandates to oversee such
intangible concepts as change management, innovation, creativity, organizational
learning, speed or cycle time reduction, process simplification and re- engineering. For
many managers concerned with such matters as serving customers, meeting daily
deadlines, reducing costs and growing revenues, these concepts seem perplexing. It's
difficult to get your thoughts and your hands around these high sounding but abstract
concepts.
Consider the company that wanted to establish its position as the leading innovator in
its industry. To achieve this goal, it proposed performing an "innovation audit." The
concept was powerful: audit or assess the company's structure, culture, work
processes, technology and managerial systems to determine their positive or negative
influences on innovation. The magnitude of this task quickly grew daunting. How would
the team define creativity and innovation? What would be the actual goal of such an
audit? What systems or processes would be the focus of such an audit? What systems
if any would be excluded? Arguably since every system and process in the company
could influence organizational innovation, the company should consider them all. To
avoid attempting to "boil the ocean" on its first foray into this field, the organization
refocused on the new product development process. If the company improved this
process, it would produce more successful product launches. This success would
advance the company in becoming the industry leader in innovation -- regardless of
how it defined innovation." Benchmarking in the new product development process
provided an excellent, results-oriented approach to exploring the larger innovation
theme. As the company in the example, any benchmarker needs to focus its study. A
focused study turns the abstract concept into the concrete.
Finally, benchmarking for best practices generates one more benefit that is arguably
the most important of all. It teaches organizations new lessons in competitiveness.
"Benchmarking taught the managers how to compete," observed Sam Bookhart,
formerly benchmarking manager at E.I. DuPont de Nemours & Company, Inc. "It
wasn't just the marketing manager. It was the technical manager and the
manufacturing manager and the accounting manager. It taught them how to compete
and that resulted in dramatic changes in culture and in improved product and service
quality."
In the rough-and-tumble marketplace of the 1990s and beyond, few organizations can
afford to ignore these lessons of competitiveness. There's a simple litmus test to
determine benchmarking's applicability to your organization. Ask yourself: Can my
organization afford to stop improving? Can my organization afford to stop learning?
Can my organization afford to stop competing for its position in the marketplace? If
your answer to any of these questions is "yes," then put this book aside; it will not
benefit you. However, it's difficult to imagine many organizations -- public or private,
for- profit or non-profit -- that can respond "yes" to these inquiries. Every organization
strives to maintain and enhance its position over time. That is the essence of
competitiveness. That's also why this book is dedicated to benchmarking for best
practices, the art and science of winning through innovative adaptation!
responsive, they feel, think and act therefore they can not be operated like a
machine or shifted and altered like template in a room layout. They therefore
need a tactful handing by management personnel.”
HRM is the process of managing people of an organization with a human
approach. Human resources approach to manpower enables the manager to
view the people as an important resource. It is the approach through which
organization can utilize the manpower not only for the benefits of the
organization but for the growth, development and self satisfaction of the
concerned people.
Thus, HRM is a system that focuses on human resources development on one
hand and effective management of people on the other hand so that people will
enjoy human dignity in their employment.
HRM is involved in providing human dignity to the employees taking into account their
capacity, potentially, talents, achievement, motivation, skill, commitment, great
abilities, and so on. So, that their personalities are recognized as valuable human
beings. If an organization can trust, depend and draw from their bank account on the
strength of their capital assets, they can trust, depend and draw more on their
committed, talented, dedicated and capable people. This is what the HRM is involved
in every business, managerial activity or introduction.
According to Leon C. Megginson from the national point of view Human Resources
as, “the knowledge, skills, creative abilities, talents and aptitudes obtained in the
population; whereas from the . view point of the individual enterprise, they represent
the total of inherent abilities, acquired knowledge and skills as exemplified in the
talents and aptitudes of its employees.”
Definitions of HRM
There are two different definitions. The first definition of HRM is that “It is the process
of managing people in organizations in a structured and thorough manner.”(4) 5 This
covers the fields of staffing (hiring people), retention of people, pay and perks setting
and management, performance management, change management and taking care
of exits from the company to round off the activities. This is the traditional definition of
HRM which leads some experts to define it as a modem version of the Personnel
Management function that was used earlier.The second definition of HRM
encompasses “The management of people in organizations from a macro perspective,
i.e. managing people in the form of a collective relationship between management and
employees.
This approach focuses on the objectives and outcomes of the HRM functions. It means
that the HR function in contemporary organizations is concerned with the notions of
people enabling, people development and a focus on making the “employment
relationship” fulfilling for both the management and employees.
In the words of Dunn and Stephens, “The HRM is the process of attracting, holding
and motivating all manager line and staff.”(7) The National Institute of Personnel
Management (NIPM) of India has defined human resource as “that part of
management which is concerned with people at work and with their relationship within
an enterprise. Its aim is to bring together and develop into an effective organization
of the men and women who make up an enterprise and having regard for the well-
being of the individuals and of working groups, to enable them to
make their best contribution to its success.”(8)
RECENT DEVELOPMENTS:
• In the year 1995, emphasis has been shifted to human resources development
(HRD).
• In the year 1998, emphasis on HRD, cultural diversity, teamwork and participative
management has been continuing. Further, the emerging areas are total quality in
management in HRM, empowering the employees and developing empowered teams
and integrating HRM with strategic management as the top management, realised that
HRM is the core of competencies of the 21st century corporations.
• In the year 1999, second National Commission on Labour was setup to study the
labour conditions.•
In the year 2001, emphasis has been on 'smart sizing of the organisations'.
• In the year 2002, emphasis has been shifted to positive attitude of the
candidate/employee rather than skill and knowledge.
• In the year 2003, shift from intelligence quotient (IQ) to emotional quotient (EQ).
• In the year 2005, shift from hierarchical structure to flexible and virtual structures.
• In the year 2006, HRM has become the core of strategic management level.
• In the year 2007, the concept of HRM has been relegated to human capital
management.
• In the year 2008, emphasis has been on retention management and development
• In the year 2009, continuation of job cuts, pay costs and lay-offs due to prolonged
• In the year 2014, emphasis is shifted to talent management and flexible human
HRM is a management function that helps managers to recruit, select, train and
develop members for an organization. HRM is concerned with people’s dimension in
organizations. The following aspects constitute the core of HRM:
organization will result in betterment of services to customers in the form of high quality
4. HRM Functions are not confined to Business Establishments Only but applicable to
non-business organizations such as education, health care, recreation and like.
HRM refers to a set of programmes, functions and activities designed and carried out
in corder to maximize both employee as well as organizational effectiveness.
The primary objective of HRM is to ensure the availability of competent and willing
workforce for an organization. Beyond this, there are other objectives too. Specifically,
Objectives of HRM
HRM objectives are four fold: Societal, Organization, Functional and personal.
• Personal Objectives:
To assist Employees in achieving their personal goals, at least in so far as these goals
Functional Objectives:
fulfill the needs. Resources are wasted when HRM is either more or less sophisticated
to suit the organizations demands.
• Organizational Objectives:
organization.
• Societal Objectives:
To be ethically & socially responsible for the needs and challenges of society while \
minimizing the negative impact of such demands upon the organization to use their
Accomplish the basic organizational goals by creating and utilizing an able and
motivated workforce.
To identify and satisfy individual and group needs by providing adequate and equitable
wages, incentives, employee benefits and social security and measures for
challenging work, prestige, recognition, security, status.
To maintain high employees morale and human relations by sustaining and improving
the various conditions and facilities. To strengthen and appreciate the human assets
continuously by providing training and development programs.
To provide facilities and conditions of work and creation of favorable atmosphere for
maintaining stability of employment.
To create & utilize an able & motivated work force Establish & maintain sound
organizational structure Create facilities attain an effective utilization Identify & satisfy
individual & group needs.
Maintain high employee morale Training & development Opportunity for expression
Provide fair, acceptable and efficient leadership Facilities and conditions.
❖ Organizational Development
❖ Employee Assistance
❖ Union/Labour Relations
b) Design of Organization and Job: This is the task of laying down organization
structure, authority, relationship and responsibilities. This will also mean definition of
work contents for each position in the organization. This is done by :‘job description”.
Another important step is “Job specification”. Job specification identifies the attributes
of persons who will be most suitable for each job which is defined by job description.
c) Selection and Staffing: This is the process of recruitment and selection of staff. This
involves matching people and their expectations with which the job specifications and
d) Training and Development: This involves an organized attempt to find out training
needs of individuals to meet the knowledge and skill which is needed not only to
perform current job but also to fulfill the future needs of the organization.
f) Compensation and Benefits: This is the area of wages and salaries administration
where wages and compensations are fixed scientifically to meet fairness and equity
criteria. In addition labour welfare measures are involved which include benefits and
services.
h) Union-Labour Relations: Healthy Industrial and Labour relations are very important
for enhancing peace and productivity in an organization. This is one of the areas of
HRM.
The role of HRM is to plan, develop and administer policies and programs designed
to make optimum use of an organizations human resources. It is that part of
management which is concerned with the people at work and with their relationship
within enterprises.
According to R.L Mathis and J. H. Jackson (2010) several roles can be fulfilled by HR
management. The nature and extent of these roles depend on both what upper
management wants HR management to do and what competencies the HR staff have
demonstrated. Three roles are typically identified for HR.
• Administrative
• Operational Actions
• Strategic HR
Classification of HR Roles
HR managers manage most HR activities in line with the strategies and operations
that have been identified by management and serves as employee “champion” for
employee issues and concerns.HR often has been viewed as the “employee advocate”
in organizations. They act as the voice for employee concerns, and spend
considerable time on HR “crisis management,” dealing with employee problems that
are both work-related and non work-related. Employee advocacy helps to ensure fair
and equitable treatment for employees regardless of personal background or
circumstances. Sometimes the HR’s advocate role may create conflict with operating
managers. However, without the HR advocate role, employers could face even more
lawsuits and regulatory complaints than they do now.
Many executives, managers, and HR professionals are increasingly seeing the need
for HR management to become a greater strategic contributor to the business success
of organizations. HR should be responsible for knowing what the true cost of human
capital is for an employer. For example, it may cost two times key employees’ annual
salaries to replace them if they leave. Turnover can be controlled though HR activities,
and if it is successful in saving the company money with good retention and talent
management strategies, those may be important contributions to the bottom line of
organizational performance.
The role of HR shifted from a facilitator to a functional peer with competencies in other
functions and is acknowledged as an equal partner by others. The HR is motivated to
contribute to organizational objectives of profitability and customer satisfaction and is
seen as a vehicle for realization of quality development. The department has a
responsibility for monitoring employee satisfaction, since it is seen as substitute to
customer satisfaction.
According to McKinsey’s 7-S framework model HR plays the role of a catalyst for the
organization. According to this framework, effective organizational change is a
complex relationship between seven S’s.
HRM is a total matching process between the three Hard S (Strategy, Structure and
Systems) and the four Soft S (Style, Staff, Skills and Super-ordinate Goals). Clearly,
all the S’s have to complement each other and have to be aligned towards a single
corporate vision for the organization to be effective. It has to be realized that most of
the S’s are determined directly or indirectly by the way Human Resources are
managed and therefore, HRM must be a part of the total business strategy.
Human Resources Manager plays a vital role in the modem organization. He plays
various strategic roles at different levels in the organization. The roles of the HR
Manager include roles of conscience, of a counsellor, a mediator, a company
spokesman, a problem solver and a change agent.
• The Conscience Role: The conscience role is that of a humanitarian who reminds
the management of its morals and obligations to its employees. • The Counsellor.
Employees who are dissatisfied with the present job approach the HR manager for
counselling. In addition, employees facing various problems like marital, health,
children education/marriage, mental, physical and career also approach the HR
managers. The HR Manager counsels and consults the employees and offers
suggestions to solve/overcome the problems.
• The Problem-solver: He acts as a problem solver with respect to the issues that
involve human resources management and overall long range organizational
planning.
• The Change Agent: He acts as a change agent and introduces changes in various
existing programmes. He also performs various other roles like welfare role, clerical
role and fire-fighting role as indicated in figure above.
suggestions and is not responsible for the end results. The HR managers must
exercise control each and every aspect very tactfully in order to win the confidence
and cooperation of all line managers. They have to persuade line managers to work
with staff
specialists and not against them. The authority of the HR manager should derive from
concrete HR policies and programmes and from the advantages and result of
accepted specialised knowledge.
Importance of HRM
Any organization will have proper human resource management (i) to improve the
capabilities of an individual; (ii) to develop team spirit of an individual and the
department; and (Hi) to obtain necessaiy co - operation from the employees to
promote organizational effectiveness.
Functions of HRM
The functions are responsive to current staffing needs, but can be proactive in
reshaping organizational objectives. All the functions of HRM are correlated with the
core objectives of HRM . For example personal objectives are sought to be realized
through functions like remuneration, assessment etc.
HR management can be thought of as seven interlinked functions taking place within
organizations, as depicted in Figure below. Additionally, external forces—legal,
economic, technological, global, environmental, cultural/geographic, political, and
social—significantly affect how HR functions are designed, managed, and changed.
HRP includes creating venture teams with a balanced skill-mix, recruiting the right
people, and voluntary team assignment. This function analyzes and determines
personnel needs in order to create effective innovation teams. The basic HRP
strategies are staffing and employee development.
Workers job design and job analysis laid the foundation for staffing by identifying what
diverse people do in their jobs and how they are affected by them. Job analysis is the
process of describing the nature of a job and specifying the human requirements such
as knowledge, skills and experience needed to perform the job. The end result of job
analysis is job description. Job description spells out work duties and activities of
employees.
Through HR planning, managers anticipate the future supply of and demand for
employees and the nature of workforce issues, including the retention of employees.
So HRP precedes the actual selection of people for organization. These factors are
used when recruiting applicants for job openings. The selection process is concerned
with choosing qualified individuals to fill those jobs. In the selection function, the most
qualified applicants are selected for hiring from among the applicants based on the
extent to which their abilities and skills are matching with the job.
Training and Development programs provide useful means of assuring that the
employees are capable of performing their jobs at acceptable levels and also more
than that.
All the organizations provide training for new and inexperienced employee. In addition,
organization often provide both on the job and off the job training programmes for
those employees whose jobs are undergoing change.
appraised and who should assess employees’ performance are also taken into
account.
5. Total Rewards: Compensation in the form of pay, incentives and benefits are the
rewards given to the employees for performing organizational work. Compensation
management is the method for determining how much employees should be paid for
performing certain jobs. Compensation affects staffing and in the matter of staffing;
people are generally attracted to organizations offering a higher level of pay in
exchange of the work performed.
To be competitive, employers develop and refine their basic compensation systems
and may use variable pay programs such as incentive rewards, promotion from within
the team, recognition rewards, balancing team and individual rewards etc. This
function uses rewards to motivate personnel to achieve an organization's goals of
productivity, innovation and profitability.
6. Risk Management and Worker Protection-. HRM addresses various workplace risks
to ensure protection of workers by meeting legal requirements and being more
responsive to concern for workplace health and safety along with disaster and
recovery planning.
7. Employee and Labor Relations: The relationship between managers and their
employees must be handled legally and effectively. Employer and employee rights
must be addressed. It is important to develop, communicate and update HR policies
and procedures so that managers and employees alike know what is expected. In
some organizations, union/management relations must be addressed as well.
The term labour relation refers to the interaction with employees who are represented
by a trade union. Unions are organization of employees who join together to obtain
more voice in decisions affecting wages, benefits, working conditions and other
aspects of employment. With regard to labour relations the major function of HR
personnel includes negotiating with the unions regarding wages, service conditions
and resolving disputes and grievances.
3. New Organizational forms: - The basic challenge to HRM comes from the changing
character of competitions. The competition is not between individual firms but between
constellations of firm. Major companies are operating through a complex web of
strategic alliances, forgings with local suppliers etc. These relationships give birth to
completely new forms of organizational structure, which highly depend upon a regular
exchange of people and information. The challenge for HRM is to cope with the
implications of these newly networked relations more and more, in place of more
comfortable hierarchical relationships that existed within the organizations for ages in
the past.
6. New Industrial Relations Approach: - In today’s dynamic world, even unions have
understood that strikes and militancy have lost their relevance and unions are greatly
affected by it. The trade union membership has fallen drastically worldwide and the
future of labor movement is in danger. The challenge before HRM is to adopt a
proactive industrial relations approach which should enable HR specialist to look into
challenges unfolding in the future and to be prepared no convert them into
opportunities.
7. Renewed People Focus: - The need of today’s world and business is the people’s
approach. The structure, strategy, systems approach which worked in post war era is
no more relevant in today’s economic environment which is characterized by over
capacities and intense competition. The challenge of HR manager is to focus on
people and make them justifiable and sustainable.
8. Managing the Managers'. - Managers are unique tribe in any society, they believe
they are class apart. They demand decision-making, bossism and operational
freedom.
However in the post liberalization era, freedom given to managers is grossly misused
to get rid of talented and hard working juniors. The challenge of HRM is how to manage
this tribe? How to make them realize that the freedom given to them is to enable them
make quick decisions in the interest of the organization and not to resort to witch-
hunting.
9. Weaker Society interests: - Another challenge for HRM is to protect the interest of
weaker sections of society. The dramatic increase of women workers, minorities and
other backward communities in the workforce has resulted in the need for
organizations to reexamine their policies, practices and values. In the name of global
competition, productivity and quality the interests of the society around should not be
sacrificed. It is a challenge of today’s HR managers to see that these weaker sections
are neither denied their rightful jobs nor are discriminated against while in sendee.