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Nextgen Franchisee

Presentation

Nextgen Vakrangee Kendra Phase 1 May 2019


02

Franchisee Opportunity To Own World‟s Biggest E-mall

Nextgen Vakrangee Kendra Phase 1 May 2019


03

Disclaimer
This presentation (the “Presentation”) has been prepared by Vakrangee Limited (“Vakrangee” or “VL” or the “Company”) solely for the information of
interested franchisees for explaining the Vakrangee Kendra model and may not be taken away, reproduced, redistributed or passed on, directly or indirectly,
to any other person (whether within or outside your organisation or firm) or published in whole or in part, for any purpose.

The information contained in the Presentation has not been independently verified. No representation or warranty, express or implied, is made on the
accuracy, fairness or completeness of the information presented or contained in the Presentation. The financial data / forward looking statements relating to
expected investment, working capital, earnings and expenses given in the Presentation are only indicative and shall vary based on location / demography /
price of equipment, materials, taxes, capability of the franchisee etc. and are subject to various business / geographical, political risks and uncertainties that
may cause actual results to differ materially from those that may be inferred to or being expressed in or implied by the Presentation. The activation/
availability of services and the timelines are dependent on the availability of equipment, connectivity and various approvals / service ability / software /
connectivity / activation from Business partners and their continued relationship with the Company. The availability / activation of none of the services and
the timelines are guaranteed / promised by the Company or its representatives.

The Vakrangee does not explicitly or implicitly endorse third parties in exchange for advertising and advertising does not influence editorial content, products,
or services. Posting of any advertisement in the presentation shall not be considered an endorsement of the Vakrangee, or of the product or service involved.

The contents of this Presentation may at any time be altered / modified / deleted / changed as per the sole decision of the Company, without any prior
intimation or consent. Such modification in the Presentation may have a direct/ indirect impact on the operation of the Vakrangee Kendra model and / or the
franchisees. The franchisees agree and acknowledge that the Company shall have the sole right / authority to make any such modification to the content of
this Presentation at its sole discretion, without having any liability / obligation towards the franchisees in any manner whatsoever.

Attendees / readers of this Presentation should not construe the contents of the Presentation or any prior or subsequent communication from or by the
Company or its representatives as an investment proposal or legal / financial advice and should make their own evaluation / judgement regarding accuracy,
relevancy and adequacy of the information provided throughout this Presentation and take necessary advice from their financial advisors before taking any
decision based on this presentation. Neither the Company nor any of its affiliates, advisers or representatives accepts any liability whatsoever for any loss,
howsoever, arising from any action or decision based on the information presented, inferred, implied or contained in this Presentation.
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Contents Page No.


About Vakrangee 05
About Nextgen Vakrangee Kendra 14
Services Overview 23
Pilot Phase Update 32
Franchisee Financials 36
Franchisee Set-up Process 46
Nextgen Vakrangee Kendra – Operations Support 59
Nextgen Vakrangee Kendra – Marketing Support 62
About Vakrangee
06

About Vakrangee Our Profile


Vakrangee is a technology-driven company, focusing on creating India‟s largest network of last-mile retail outlets.
We have emerged as a “one-stop shop” digital convenience store providing a variety of services such as banking,
insurance, ATM,
e-governance, e-commerce, logistics and financial services. “Vakrangee aims to be the most trustworthy
physical as well as online convenience store across India.”

25
+
Years

3,504 Nextgen Kendras* 25+ Years Debt-free Company


One of the large franchisee network Founded in the year 1990,
companies with presence in 2,186 Vakrangee has 25+ years of service A company with zero debt.
postal codes excellence.

*As on 31st March 2019


Source: Company
07

Vakrangee Awards & Recognition

 Vakrangee makes history by setting GUINNESS  Vakrangee has been awarded as the best
WORLD RECORDSTM title for the Most stores ‘FINANCIAL SERVICES RETAILER OF THE YEAR’ at
launched simultaneously on 14th January 2019 the Indian Retail Awards 2019.

 Launches 1107 Nextgen Vakrangee kendra stores  Award recognises company’s ‘Nextgen Vakrangee
across the country at 11.07 Am on the same day Kendras’ growth and customer satisfaction in
2018-19.
 Overall the Company launched 3,300+ stores on a
Pan India basis  The objective of the Indian Retail Awards is to
recognize the Retailers who are closing the gap
 This is the highest number of stores opened between operational reality and consumer
anywhere in the world expectations with great retailing practices.
08

NextGen Vakrangee Kendra Our Presence

Sr. No. State Name


3504 OUTLETS 1 Bihar
2 Chandigarh

PUNJA
HIMACHA
L
PRADES
H
19 STATES 3 Chhattisgarh
B
CHANDIGA
RH
UTTARAKHA 4 Delhi (NCR)
(UT) ND
HARYAN
A
DEL
5 Goa
HI

RAJASTHA 6 Gujarat
N UTTAR
PRADESH
BIHA
7 Haryana
R

JHARKHAN
8 Himachal Pradesh
GUJARA
T
MADHYA PRADESH D
WEST
BENGAL
9 Jharkhand
CHHATTISGAR
H
10 Karnataka
ORISS
A
11 Kerala
MAHARASHTR
A
12 Madhya Pradesh
13 Maharashtra
GO
A 366 Districts Covered 14 Odisha
KARNATAK
A 15 Punjab
2186 Postal Code 16 Rajasthan
Covered 17 Uttar Pradesh
KERAL 18 Uttarakhand
A
68% Presence in Tier V & VI 19 West Bengal
Cities
Source:
Company
09

About Vakrangee Our Partners - Globally Renowned Firms

Management Consultants Marketing Consultants

PR Consultant Store Branding Consultant


10

About Vakrangee Our Strategic Tie Up With Indian Oil Corporation Ltd.

• We have a strategic tie up with IOCL to open Vakrangee Kendras at IOCL retail outlets (filling/gas station)
located pan India. (IOCL has more than 25,000+ retail outlets)
• This enables Vakrangee also to have presence in the unserved and under served regions.

Mumbai - Bandra Mumbai - Kharghar


11

About Vakrangee Our Proprietary Technology


Platform
SERVICES PROVIDED THROUGH REAL-TIME INTEGRATION WITH PARTNER SYSTEMS

BANK – CORE ALL PARTNER SYSTEMS (e-commerce, e-governance,


BANKING insurance, financial services & logistics) Customer
SERVER
Vakrangee Kendra Vakrange
Internet
Management e
Connectivity
System Kendra

ACCOUNTS TO BE MAINTAINED FOR REAL-TIME SETTLEMENT


BANK SETTLEMENT ACCOUNT VAKRANGEE WALLET ACCOUNT ATM SETTLEMENT ACCOUNT

Technology Internet Connectivity


• Technology platform integrated with CBS of various • Seamless connectivity through V-SAT or broadband
banks, delivering real-time & interoperable banking internet.
access.
• Biometric authentication enabling quick KYC and paperless Security Specifications
banking.
• Integration with all partner systems across e-commerce, • Defined user policy - Authentication required for each
e-governance, insurance and logistics. and every user of the server; secured and safe
• Technical support available - Resources at block level trained transactions.
to handle day-to-day IT glitches and troubleshooting.
12

Overall Market Potential India


Rural - 3,145
Urban - 902

Jammu & Kashmir Rural - 3,174 Rural - 1,752


Urban – 440 Rural - 18,332 Urban - 17
Rural - 13,074 Rural – 18 Urban - 2,033
Urban - 2,383 Himacha
l Urban - 26
Punja Rural - 1,211
Rural - 5,998 b (UT)
Chandigarh
Pradesh
Rural - 8,067 Urban - 262 Population
Rural – 0
Urban - 273
Urban - 1,331 Haryan
a
Delh
Uttarakhan
d
Urban - 741
Rural - 60,628
Rural – 177
Urban -51
Arunachal Pradesh Rural Rural – 498
121 Crores
Rural - 10,958
i
Urban - 11,316 - 5,161
Rajasthan Sikkim
Urban - 948 Urban - 214
Urban - 5,159 Uttar Pradesh
Assam
Total No. Of Villages
6,54,424
Nagaland
Meghalaya
Rural - 14,745 Bihar Manipur Rural - 2,129
Urban - 2,035 Tripura
Urban - 413
Gujarat
West
Rural – 31 Madhya Pradesh
Jharkhand
Bengal Mizoram Total Kendra Potential
Rural – 49
Urban - 28
Diu
Daman
Chhattisgarh
Rural - 22,962 Rural – 655 Rural - 4,877 3,69,977
Urban - 2 Dadra & Urban - 6,593 Urban - 159 Urban - 1,184
Oriss
Nagar Haveli Rural - 10,963
Rural - 30,267 (UT)
Maharashtra
a
Urban - 2,104 Rural – 784 Rural Kendra Potential
Urban - 7,355 Urban - 292

Rural – 246
Telangana
Rural - 7,652
Urban - 2,052
Rural - 7,957
Rural - 13,951
Urban - 2,784 2,94,442
Urban - 190 Urban - 1,872
Go
Rural - 7,448 a Andhra
Rural - 11,990
Urban Kendra Potential
Urban - 5,072
Karnataka
Pradesh
Urban - 3,276
75,535
Pondicherry Rural – 121 Rural – 260
Rural – 15 Lakshadwee Urban - 125 Andaman & Nicobar Islands
Urban - 20
p
Urban - 0 Tamil Nadu
Rural - 12,694
Kerala
Urban - 13,061
Rural - 5,120
Urban - 1,993
13

NextGen Vakrangee Kendra Roadmap till 2025


NUMBER OF NEXTGEN

3,00,000

75,000
45,000
25,000
20,000
15,000
8,500
3,504
95
Dec-18 Mar-19 Jun-19 E Sep-19 E Dec-19 E
Dec-19 Mar-20
Mar-20E Mar-21 E Mar-22 E Mar-25 E
About Nextgen Vakrangee Kendra
15

About Nextgen Vakrangee Kendra Nextgen Look & Feel


16

About Nextgen Vakrangee Kendra Key Features

• Exclusive store model with same service level and same customer
Store Exclusivity & experience
Consistent Branding • Standardized layout and design by L&H (Lewis & Hickey)
• Uniform and consistent branding for higher brand recall and visibility

• ATM at each outlet located within the store


Mandatory ATM • Potential to enhance the footfall significantly
In Each Outlet • Additional stream of revenues for both - the franchisee and the
company

• Centralized CCTV system


Centralized • Better security at the store
Monitoring System • Full compliance with RBI guidelines to maintain more than
• 90 days video recording back up

• Digital signage to enable centrally monitored advertisement


campaigns
Digital Advertising • To enhance the interaction between customers and partners
• Focus to initiate advertising revenue

• To enable various kinds of payment modes at any Vakrangee Kendra


PIN-Pad Devices • Integration in process to start accepting RuPay/Debit/Credit card
payments
17

About Nextgen Vakrangee Kendra Silver & Gold Model

Silver Kendra Gold Kendra

Minimum area of 150 sq. ft. Minimum area of 300 sq. ft.
Two counters and ATM Four counters, owner desk and ATM

Franchisees can select the model based on the business potential in their location and capacity to
invest.
Gold Model will allow more flexibility in operations and expansion of services whereas the Silver
Model will be good for less populated locations.
18

About Nextgen Vakrangee Kendra Silver Model Look & Feel


19

About Nextgen Vakrangee Kendra Silver Counter & Services

Operator 1 – Banking Counter


• Lead generation/documentation for loans
• Social security schemes such as Atal Pension Yojana, Pradhan Mantri Jeevan
• Jyoti Yojana, Suraksha Bima Yojana
• Account opening, cash withdrawal & deposits, fund and money transfer, IMPS

Franchisee / Owner – Other Services Counter


• E-commerce services
• E-governance services
• Insurance services
• Financial and other services
• Logistics services

ATM

• Cash withdrawal
• Balance enquiry, PIN change, mini statement etc.
20

About Nextgen Vakrangee Kendra Gold Model Look & Feel


21

About Nextgen Vakrangee Kendra Gold Counter & Services

Operator 1 – Banking Counter


• Lead generation/documentation for loans
• Social security schemes such as Atal Pension Yojana, Pradhan Mantri Jeevan
• Jyoti Yojana, Suraksha Bima Yojana
• Account opening, cash withdrawal & deposits, fund and money transfer, IMPS

Operator 2 – Insurance And Financial Services Counter

• Insurance services
• Financial services

Operator 3 – E-governance And Other Services Counter

• E-governance services
• Other services
22

About Nextgen Vakrangee Kendra Gold Counter & Services

Operator 4 – E-commerce And Logistics Services Counter

• E-commerce services
• Logistics services

Franchisee / Owner Desk

• Owner
• Sales
• Customer service

ATM

• Cash withdrawal
• Balance enquiry, PIN change, mini statement etc
Nextgen Vakrangee
Kendra
Services Overview
24

Nextgen Vakrangee Kendra Services Overview


Vakrangee Kendra offers a broad spectrum of services across different sectors to
offer a
“one-stop shop” solution for its customers.

ATM E-commerce

Insurance E-governance

Logistics Banking
&financial
services
25

Nextgen Vakrangee Kendra Services Overview


E-governance Services

Railway ticket e-booking with IRCTC

All types of bill payment services with BBPS

Other e-governance services wherever available (Only In Rajasthan)

Benefits
• Pull based &necessary services – Services like railway ticket e-booking and bill payments services are
highly popular
need based services.
• Creates trust - High visibility of service, hence building trust within citizens towards the Kendra.
26

Nextgen Vakrangee Kendra Services Overview


Banking Services

Lead generation/documentation for loans

Social security schemes such as Atal Pension


Yojana, Pradhan Mantri Jeevan Jyoti Yojana,
Suraksha Bima Yojana
Account opening, cash withdrawal & deposits,
fund and money transfer, IMPS Other Leading Nationalised
Banks
Benefits
• Recognition by RBI as a banking outlet (with certain conditions), hence highly reputable service to increase
your goodwill in the market.
• Increased brand value due to loan products, creating visibility as a banker of the area.
• Real-time, interoperable & paperless banking services – Most technologically advanced mode of banking
which provides ease of transactions to customers.
• High revenue opportunity - Since the outlet is operational for extended working hours, citizens prefer banking at
the outlet as per their convenience.
27

Nextgen Vakrangee Kendra Services Overview


E-Commerce Services

Assisted e-shopping
Online shopping of millions of products
Online sale of gold jewellery and gold coins
Online sale of pharmacy products
Assisted e-services
Mobile/DTH recharge & SIM
connection
Bus ticket booking
Benefits
• Zero inventory model - No investment to maintain stocks of varied products.
• Biggest e-mall for products - Wide range of products: availability of 15 Cr+ products under Amazon.
• Low ticket gold products - Addressing the need to purchase gold on EMI.
• Fast moving services like mobile and DTH recharge and bus ticket booking, which increase customer footfall.
28

Nextgen Vakrangee Kendra Services Overview


Insurance Services

Life insurance

General insurance (motor/vehicle/travel


etc)

Health insurance

Benefits
Huge untapped opportunity:
• Life insurance penetration in India is less than 3%.
• 70% of two-wheelers are not insured in India, giving this service can get good revenues for the franchisee.
• Less than 20% people in India are covered under health insurance schemes, therefore distribution of this
service can be a good revenue channel for franchisee.
29

Nextgen Vakrangee Kendra Services Overview


ATM Services

Financial transaction - Cash withdrawal White Label ATM License

Non-financial transactions - Balance enquiry,


PIN change, mini statement
Value-added services - Aadhaar seeding,
statement request, card-to-card funds transfer,
cheque book request, mobile banking registration
Benefits Of Vakrangee ATMs Over Other Players Cards Accepted in Vakrangee Kendra ATM
Sr. No. Operating Cost Vakrangee Peers
1 Rent expense  
2 Civil work & interiors  
3 Internet connectivity  
4 Cash management charges  
5 ATM operational costs  
6 Security guard  
• ATM increases the credibility of the outlet
• Self cash loading model ensure better availability of cash
• Low cost business model with excellent returns
30

Nextgen Vakrangee Kendra Services Overview


Logistics Services

Courier booking services


Delivery services
Reverse logistics services
Store pickup services Only for International Couriers

Benefits
• Benefit of courier booking services - Additional business revenue stream. Hassle-free, no cost operations
as the shipments are delivered and picked up directly from Kendra.
• Access to best-in-class technology platform - Highly innovative platform giving real-time tracking of
shipment movement and activity status giving full control of operations to franchisee.

**Vichare courier only in Mumbai Metropolitan Region


31

Nextgen Vakrangee Kendra Services Overview


Financial & Other Services

Domestic money transfer services


Lead generation for loan products:
1. Home loans, commercial loans & loan against
property
2. Digital personal and business loan
Distribution of mutual fund products

Benefits
• Creates respect – Ability to provide access to range of financial products/services including loan offerings
brings respect and credibility to the outlet.
• Attractive services drive walk-in footfalls – Loans and domestic money transfer will help you drive walk-
ins which may be used for cross selling other products.
• Unique offering - Our loans are also given to customers who do not get loans from banks/NBFCs.
• Highest earning potential with minimum effort – Just by doing 5 home loans of 20 lakhs, franchisee can
earn more than
• Rs. 60,000/-. Franchisee simply needs to create lead. No document or money collection required.
• Wide product offering – From home loans, commercial loans, loans against property, personal and
business loans, domestic money transfer to investment products like mutual funds, we offer complete range
of products to meet customers‟ requirement.
Nextgen Vakrangee
Kendra
Pilot Phase Update
33

Nextgen Vakrangee Kendra


Nextgen Vakrangee Kendra Locator

Nextgen Vakrangee Kendra Locator

Nextgen Vakrangee Kendra Video

NextGen Vakrangee Kendra : Video


Link
34

Nextgen Vakrangee Kendra Pilot Phase Update


Silver Model Outlets
35

Nextgen Vakrangee Kendra Pilot Phase Update


Gold Model Outlets
Nextgen Vakrangee
Kendra
Franchisee Financials
37

Nextgen Vakrangee Kendra Franchisee Financials


Minimum Investment Required By Franchisee
Silver Gold
Estimated Capex Requirements (Rs. in lakhs) (Rs. in lakhs)
Total one time cost to be paid to Vakrangee for equipment
3.00 3.75
including software licenses
Estimated civil work, interior and branding cost* 3.00 4.00
Estimated operating expense for first 6 months 1.50 2.25
Total Initial Capex 7.50 Lakhs (+ GST) 10.00 Lakhs (+ GST)

Minimum Working Capital Requirements (Rs. in lakhs) (Rs. in lakhs)


Banking settlement A/C 2.00 3.00
ATM settlement A/C 5.00 7.00
Wallet for other services 5.00 7.00
Total Working Capital 12.00 Lakhs 17.00 Lakhs

19.50 Lakhs 27.00 Lakhs


Minimum Investment Required
(+GST + Freight Charges) (+GST + Freight Charges)
The capex is indicative based on minimum expected interiors and operating costs with 150 sq. ft. space for silver and 300 sq. ft. space
for gold model.
The working capital requirements mentioned above is based on minimum expected business and will increase with growth in
business. Please also refer to the disclaimer clause given in the presentation.
There may be some new/additional services that could require new/additional equipment and the costs of which will be borne by the
franchisee.
*To be done by franchisee as per the design manual provided by Vakrangee.
38

Nextgen Vakrangee Kendra Franchisee Financials


Hardware Equipment For Silver Model
Total One Time Cost For Equipment Including Software Licenses
Worth Rs. 3.00 Lakhs + Freight Charges (+GST)

Counter 1 Counter 2 Common


Banking Related All Other Infrastructure
Equipment Services
• Laptop • Laptop • Digital signage
• Display monitor • CCTV camera
• Display monitor
• Branding & marketing
• Single finger biometric • Single finger biometric
materials (artwork)
device device
• UPS for ATM
• Payment device • Logistics kit
• Multi-function device
• Digital certificate • Cash counting and fake
currency detection
machine
• Safe with lock
• Main signage flex
• Software licenses

Note: 1-Any additional equipment added in future will be borne by the franchisee at his/her cost (wherever applicable).
2-Any monthly equipment cost will be deducted from the franchisee wallet, only the initial device charge will be borne by Vakrangee.
3-In case, at any time if the business / partners require Bank Guarantee (BG), deposits or additional cost, then it will be borne by
the franchisee.
39

Nextgen Vakrangee Kendra Franchisee Financials


Hardware Equipment For Gold Model
Total One Time Cost For Equipment Including Software Licenses
Worth Rs. 3.75 Lakhs + Freight Charges (+GST)

Counter 1 Counter 2 Counter 3 Counter 4 Common


Banking Related E-governance & E-commerce & Insurance & Financial Infrastructure
Equipment Other Services Logistics Kit Services
• Digital signage
• Laptop • Laptop • Laptop • Laptop • CCTV camera
• Display monitor • Display monitor • Display monitor • Display monitor • Branding &
• Single finger • Single finger • Single finger • Single finger marketing material
biometric device biometric device biometric device biometric device (artwork)
• Payment device • Digital certificate • Logistic Kit • UPS for ATM
• Multi-function device
• Cash counting and
fake currency
detection machine
• Safe with lock
• Main signage flex
• Software licenses

Note: 1-Any additional equipment added in future will be borne by the franchisee at his/her cost (wherever applicable).
2-Any monthly equipment cost will be deducted from the franchisee wallet, only the initial device charge will be borne by Vakrangee.
3-In case, at any time if the business / partners require Bank Guarantee (BG), deposits or additional cost, then it will be borne by the franchisee.
40

Nextgen Vakrangee Kendra Franchisee Financials


Expected Financial Earnings
Silver - Rural Silver - Urban Gold - Urban
Expected Monthly Revenue From Sales Of Services Amount in Rs. Amount in Rs. Amount in Rs.
E-governance services 5,000 5,000 13,000
Banking services 20,000 20,000 30,000
Financial and other services 10,000 20,000 35,000
Insurance services 10,000 10,000 25,000
ATM services 20,000 30,000 40,000
E-commerce services 15,000 25,000 50,000
Logistic services 5,000 5,000 10,000
Total Monthly Earnings (A) 85,000 1,15,000 2,03,000
Expected Monthly Operating Expenses Amount in Rs. Amount in Rs. Amount in Rs.
Manpower charges (1 operator in silver and 4 operators in gold) 10,000 15,000 60,000
Rent (150 sq. ft. for silver and 300 sq. ft. for gold) 5,000 15,000 25,000
Office expenses including electricity charges and connectivity 5,000 10,000 15,000
charges
Maintenance charges to be paid to Vakrangee 5,000 5,000 5,000
Localised marketing cost 5,000 5,000 10,000
Interest on working capital (~15% per annum) 15,000 15,000 21,250
Total Monthly Operating Expenses (B) 45,000 65,000 1,36,250
Net monthly earning for franchisee (A-B) 40,000 50,000 66,750
Pay back period on initial capex (in months) 17 17 16
• TheReturn
above on investment
calculations (in percentage)
for silver 36.92%
and gold are based on estimated working in rural and urban location respectively36.92% 36.89%
and actuals will differ based
on the location, demography and capability of the franchisee. Please also refer to the disclaimer clause given in the Presentation.
• The franchisee needs to maintain a separate bank account in which the monthly commissions earned will be credited.
Future earning potential - Advertising income and additional services income that might be added.
41

ATM With Zero Capex Zero


On Custodian Basis Franchisee
Fees
42

Nextgen Vakrangee Kendra Franchisee Financials


Unique Features & Advantages

Own The World’s Zero Trust & Respect


Biggest E-mall* Franchisee Fees Within Your Community

Last Mile
Attractive ROI And Zero
Infrastructure And
Quick Payback Of Capex Inventory Model
Technology Support
Source: Company
43

Nextgen Vakrangee Kendra Franchisee Success Stories


E-Commerce & E-Governance Services

Service Type Highest Commission Earned

Monthly commission earned: Rs. 1,49,576


Location: Bhiwani, Haryana
Assisted E-Shopping

Monthly commission earned: Rs. 46,910


Location: Daudnagar(NP), Bihar
E-Governance
Source: Company
44

Nextgen Vakrangee Kendra Franchisee Success Stories


Banking & ATM Services

Service Type Highest Commission Earned

Monthly commission earned: Rs. 58,466


Location: Rampur, Uttar Pradesh
Banking Services

Monthly commission earned: Rs. 1,13,830


Location: Banswara, Rajasthan
ATM Services
Source: Company
45

Nextgen Vakrangee Kendra Franchisee Success Stories


Logistics, Insurance & Financial Services

Service Type Highest Commission Earned

Monthly commission earned: Rs. 26,723


Location: Chandrapur, Maharashtra
Logistics Services

Monthly commission earned: Rs. 63, 875


Location: Jalna, Maharashtra
Insurance Services

Monthly commission earned: Rs. 16,306


Location: Ernakulum, Kerala
Financial Services
Source: Company
Nextgen Vakrangee
Kendra
Franchisee Set-up Process
47

Nextgen Vakrangee Kendra Franchisee Set-up Process


Key Steps & Expected Timelines

Timeline in weeks
Steps
Steps 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14
1. Application with payment for equipment

2. Site selection and due diligence process

3. Agreement signing and onboarding mail


4. Civil, interiors and branding as per specifications by
Vakrangee
5. Site approval, VKID generation and welcome mail

6. Delivery of equipment

To be done by franchisee To be done by Vakrangee


Note: Refer to the disclaimer clause in the presentation. Delivery of ATM might take some extra time due to OEM delivery
schedules.
48

Nextgen Vakrangee Kendra Franchisee Set-up Process

Becoming a Nextgen Vakrangee Kendra franchisee is a leap towards entrepreneurship and a


huge career-changing opportunity. The franchisee application process is much easier than
what you think. In just 3 to 4 months you would be ready with your Nextgen Vakrangee
Kendra store.
Now the whole world, in your neighbourhood!
49

Nextgen Vakrangee Kendra Franchisee Set-up Process


Franchisee Application Along With Payment

STE • Online application - Interested applicants can register their application at


STEP
P https://apply.vakrangeekendra.in
• It is a fairly easy process and takes hardly 15-20 minutes to fill the online application form.
1a
01 • Online payment - Applicants to make payment only from their own bank account.
• Kindly take note that cash is not accepted and be strictly advised not to hand it over to any
company
• representative.
STEP
STE • Payment details - Applicants can transfer amount in the Virtual Account Number as mentioned
P below using NEFT/RTGS/IMPS from any bank or HDFC to HDFC fund transfer.

1b
02
Account Name: VAKRANGEE LIMITED-FRANCHISE
Address: Vakrangee Corporate House, Plot No-93, Road No.16, MIDC Marol, Andheri (E), Mumbai - 400093
Name of Bank: HDFC Bank Ltd. | Branch Name: ANDHERI EAST - MAROL Branch, Mumbai | Branch Code:
0592
Type of Account: Current Account: IFSC Code of Bank: HDFC0000592
Virtual Account No.: VKRNGFF+[(VKID) or VKRNGFF00+(Last 6 Digits of FA Code/Application ID)]
Eg. – VKID - RJ1234567 then Account Number - VKRNGFFRJ1234567 | Franchisee Application Number

FA00001234567890 then Account Number: VKRNGFF00567890
• Silver model: Total INR 3,71,700/- (INR 3 lakhs (one time cost for equipment including software
licenses) + 15,000 (freight charges) + 56,700 (GST)).
• Gold model: Total INR 4,60,200/- (INR 3.75 lakhs (one time cost for equipment including
software licenses) + 15,000 (freight charges) + 70,200 (GST)).
50

Nextgen Vakrangee Kendra Franchisee Set-up Process


Location & Site Selection Process

STE
• Location selection criteria:
P
Population of Gram Panchayat Number of Kendras
2a 0-5000
5000-10000
1
1-2
10000-20000 2-4
20000-30000 4-6
30000-40000 6-8
40000-100000 8-20
100000+ 1 per ward
• Minimum distance of 2 km between any two Kendras in rural areas and at least 1
Kendra in every urban ward with minimum distance of 1 km between any two
Kendras.
• Selecting the right location for the outlet is an important step which would
contribute to your success!
• The location/neighbourhood you select will be the community you take care of – as
well as the community that takes care of you!
51

Nextgen Vakrangee Kendra Franchisee Set-up Process


Due Diligence of Franchisee Due Diligence of Banking Operator

STE
STEP
P

2b
2b Basic Referral Check Credit Score - CIBIL
Verification
1.8 1.8

Basic KYC Police Verification Basic KYC Basic Referral


Check

PAN Card GST Registration PAN Card Police Verification

Note – There are other mandatory certifications to be completed beyond these requirements.
52

Nextgen Vakrangee Kendra Franchisee Set-up Process


Agreement Signing & Onboarding Mail

STE
STEP
P • Post successful completion of site selection process and franchisee due diligence process, we
shall share the detailed commission structure for all services and offer the agreement.

03 • Agreement signing* - If you accept our offer, the agreement is signed – and it‟s official! You are
that much closer to opening the doors to your very own Nextgen Vakrangee Kendra.

STE
STEP • Welcome to the Vakrangee family !
P • Post signing the agreement, the franchisee shall receive the onboarding mail along with the

04
04
detailed design manual which shall provide all the details related to interior design and branding
of your own Nextgen Vakrangee Kendra outlet.

*It may be noted that in the event the franchisee appoints any other person to render the banking services in the Vakrangee Kendra, a separate
„Business Correspondent Agreement‟ (BCA agreement) shall be executed with such person and Vakrangee.
53

Nextgen Vakrangee Kendra Franchisee Set-up Process


Civil, Interiors & Branding As Per Specifications

STE • Detailed design manual is shared with the franchisee which includes the store layout, drawings
P and material details for the store interiors and civil work.
• Franchisee can take help and guidance from our Kendra design and branding (KDB) team as
05 required to complete the store interior and branding quickly, ideally within 30 to 45 days.
• Strict adherence to design manual is required. Entire interior and branding of the store has to be
as per the design manual guidelines.

STE
• Store inspection and approval – Post completion of the store interiors and branding, the store
P would be subject to inspection and approval process.
• Our field level team shall visit the store and inspect the store with respect to adherence to design
06 guidelines.
• Franchisee shall also click and upload all the required pictures through our mobile app, which will
be approved by the respective field manager and relationship manager.
• A unique VKID shall be generated on successful approval of the store.
54

Nextgen Vakrangee Kendra Franchisee Set-up Process


Delivery Of Equipment & Training

STE
• Delivery of equipment - Once your store is ready, verified and approved then we shall get the
P equipment delivered to you.
• Ideally the delivery of equipment would take 3 to 6 weeks post successful approval of the store.
07 • Franchisee can quickly set up the equipment and be ready to start their business!
• Service activation shall be adhered to as per the provided timelines and vertical wise
training shall be provided
• on on-going basis to the respective franchisee and their operators through our field level team.
• Training material would also be made available through VKMS portal.
• Our team shall provide continuous on-going support and also provide you with all the marketing
material (artwork) required for the store awareness in your neighbourhood and local community.
55

Nextgen Vakrangee Kendra Franchisee Set-up Process


Service Activation Timelines

Services Quarter 1 Quarter 2 Quarter 3 Quarter 4


BFSI
Banking Services* As per availability
As per
Financial and other services availability
ATM**
Insurance (life, general and health)
E-Governance
IRCTC, BBPS
E-Commerce
Assisted e-commerce – Online shopping As per availability
Assisted e-commerce – Gold
Assisted e-commerce – Pharmacy
Mobile & DTH recharge
Bus ticket booking
Logistics
Logistics – Courier booking and delivery As per availability
* Separate account for banking settlement to be opened by the franchisee at the time of service activation.
**Separate account for ATM settlement to be opened by the franchisee at the time of service activation.
Note: Quarter 1 begins after delivery of equipment. Refer to the disclaimer clause in the Presentation.
56

Nextgen Vakrangee Kendra Franchisee Set-up Process


Inaugurate Your Own Nextgen Vakrangee Kendra

Plan for
the store Inauguration Celebrate with
your neighbourhood !
57

Nextgen Vakrangee Kendra Franchisee Set-up Process


Mandatory Requirements To Be Ensured On On-going Basis

Must keep Kendra open 12x7 (12 hours for 7 days a week)

Minimum carpet area: Internet connectivity Regular power connection Outlet to be exclusive for
Silver Kendra - 150 sq. ft. with minimum 2mbps with sufficient power Vakrangee services
Gold Kendra - 300 sq. ft. speed backup

Internet Connectivity
- BSNL/MTNL/other players, wired broadband connection
- Data card/dongle
- Internet through local cable TV operator
OR Purchase VSAT from our empanelled supplier with additional monthly operational cost.
58

Nextgen Vakrangee Kendra Franchisee Set-up Process


Mandatory Certifications For Franchisee/Operator

Fees To Be Paid By
Concerned Institute/
Sr. No. Service Franchisee
Certifications
(+ Applicable Taxes)
1 Banking IIBF Rs. 800/- One time fee
Financial
Rs. 3270/- Post 3 years
2 Services – NISM & EUIN
it needs to be renewed
Mutual Funds
Note:
1. For induction as well as refresher trainings done by Vakrangee, franchisee will have to bear the cost of travel, accommodation, etc.
2. There may be some existing / new services that could require special training/certifications and the costs of which will be borne by the
franchisee.
Nextgen Vakrangee
Kendra
Operations Support
60

Nextgen Vakrangee Kendra Operations Support


Franchisee Focused Team

Corporate Head Office Team

State Operations State Marketing


Head Head

Continuous Continuous
support Field Operations Field Sales support
to Franchisee to Team Team to Franchisee to
(Division and District) (Division and District)
drive Operations drive Sales

Block Area Manager


Franchise Franchise Franchise Franchise
es es es es
61

Nextgen Vakrangee Kendra Operations Support


Helpdesk and Technical Support

Franchisee Helpdesk Team

Level 1 • Log a case ticket on VKMS through: https://vkms.vakrangee.in


Vakrangee Kendra • A franchisee helpdesk executive will be assigned to resolve your
Management issue/grievance.
System

Level 2 In case the franchisee helpdesk does not revert within 24 hours, report the issue
Ground Team to your respective BO/DOM. Please explain the issue and provide the ticket
BO/DOM number to the BO /DOM.

Level 3 The issue can be escalated to the respective service line in charge if resolution
Service Line is not received within 5 working days. Please provide the ticket number to the
Support in-charge.

Level 4 For cases where revert/resolution is not provided within 10 working days, you
Relationship can connect with your RM.
Manager (RM)
Nextgen Vakrangee
Kendra
Marketing Support
63

Nextgen Vakrangee Kendra Marketing Support


Marketing Pamphlets & Leaflets
64

Nextgen Vakrangee Kendra Marketing Support


Marketing Campaign At Vakrangee Kendra
65

Nextgen Vakrangee Kendra Marketing Support


Marketing Posters At Vakrangee Kendra
66

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising
67

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising
68

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - Print
69

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - Print
70

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - OOH
71

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - OOH
72

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - OOH
73

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - OOH
74

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - OOH
75

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - OOH
76

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - Localised
77

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising
National Advertising--Localised
Localised
78

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - Localised
79

Nextgen Vakrangee Kendra Marketing Support


Ganpati Pandal
80

Nextgen Vakrangee Kendra Marketing Support


Ganpati Pandal
81

Nextgen Vakrangee Kendra Marketing Support


Navratri Pandal
82

Nextgen Vakrangee Kendra Marketing Support


Navratri Pandal
83

Nextgen Vakrangee Kendra Marketing Support


National Level Advertising - Radio

RADIO ADVERTISING AUDIO LINK

RADIO AUDIO MARKETING CAMPAIGN –


RADIO AUDIOCLICK HERE CAMPAIGN –
MARKETING
RADIO AUDIOCLICK HERE CAMPAIGN –
MARKETING
RADIO AUDIOCLICK HERE CAMPAIGN –
MARKETING
RADIO AUDIOCLICK HERE CAMPAIGN –
MARKETING
RADIO AUDIOCLICK HERE CAMPAIGN –
MARKETING
CLICK HERE
84

Contact Us

Apply For This Unmissable Opportunity*

Toll-free number - 1800 274 4427 | Available from - 8 AM to 8 PM

Mail us – apply@vakrangee.in

Visit - www.vakrangee.in

Enquire at - https://apply.vakrangeekendra.in

*Above stated details are the only official channels to contact Vakrangee Limited.
Thank You

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