Contact
+84.912.42.5678 (Mobile)
phuongntb.89@gmail.com
www.linkedin.com/in/phuongnb
(LinkedIn)
www.phuongbi.blog.com (Blog)
www.timeuniversal.vn (Company)
www.blog.timeuniversal.vn (Blog)
Top Skills
Digital Marketing
Social Media
Online Advertising
Languages
English (Full Professional)
Japanese
 
Phuong Bi
Country Manager, Vietnam & Philippines at AdAsia Holdings Pte.
Ltd.
Summary
Experienced Country Manager with a demonstrated history of
working in technology, marketing and advertising industry. Skilled
in Business set up, Business model design & implementation,
Organization design, Business management & Marketing Strategy.
Currently holds a seat in Board of Management at AnyMind Group,
managing 2 countries with 150+ headcount.
Experience
AdAsia Holdings
Country Manager - Vietnam, Philippines
May 2018 - Present 
Maintain the growth rate of 200% YoY for Vietnam market while establish the
business in Philippines from zero to 12 people team in 6 months and growing
AdAsia Holdings
Country Manager - Vietnam
October 2016 - Present 
Vietnam
Responsibility in whatever the market would ask for to start, develop, scale up
AdAsia Vietnam Ltd. Co (as a share-holder under AnyMind Group), following
the corporate's vision and core mission as a valuable high growth start up in
Asia.
From 1 headcount start up in Oct 2016 to March 2019 AdAsia in Vietnam
transformed to a group of 3 companies with 150 people including: AdAsia
Vietnam as a Creative Agency; AdAsia Media Vietnam as a Media strategic
player and CastingAsia as an integrated Influencer Marketing solution
company
MicroAd, Inc.
Head of Branch office, Hanoi
August 2014 - September 2016 (2 years 2 months)
Hanoi, Vietnam
RESPONSIBILITIES:
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- Business strategy & execution for Hanoi market's development with

Company's technology as well as maintain relationship with nation-wide key
accounts.
- Scaled up business capacity to become a Digital media full service agency
after 1 year.
- Assess local market conditions and identify current and prospective sales
opportunities; achieve and maintain Sale volume.
- Bring out the best of branch’s personnel by providing training, coaching,
development and motivation.

ACHIEVEMENT:
Win some key accounts in local market: Nissan Vietnam; Black Berry
Indochina and other local brands.
- Develop and enhance business partnership with both local and international
agencíe.
*Award:
South East Asia's Best office in Q.3 and Q.4 2015
Over achieved annual Sale target in 2015

MicroAd, Inc.
Manager @BLADE Dept, MicroAd Inc
September 2013 - September 2016 (3 years 1 month)
HCMC

ACHIEVEMENT
- Bringing in new business with international Brands across different
industries: CitiBank; Hongleong Bank; ANZ; Toshiba; Nestle; Sapporo; Honda;
MeadJohnsons; Sanofi…
- Build up business relationship and gained Vendor contract with some global
Agencies: Performics; Havas Media; Dentsu Media Vietnam...

Group M/WPP
Digital Account Supervisor
July 2013 - October 2013 (4 months)
Ho Chi Minh City

Mediacom worldwide

Time Universal Communications

Account Manager
February 2011 - June 2013 (2 years 5 months)
Ho Chi Minh, Vietnam

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- Digital Strategic planning

- Account management
- Campaign management

Small Giants Community in Vietnam

Mojo Assitant
September 2010 - February 2011 (6 months)
Ha Noi, Vietnam

The Inc. Small Giants Community is made up of small business leaders all
over the world who define success by more than just their financial bottom
lines, but also by their contributions to their communities, a dedication to great
customer service and the creation and preservation of workplaces cultures of
excellence.
In Nov 2010, Paul Spiegelman (Founder of SG)) came to Vietnam in
cooperating with a group of Vietnamese SMEs to launch Small Giants
community in Vietnam. During his time in Vietnam, Paul was the key speaker
in the Conference for SME's CEOs and founders in 2 major cities in Vietnam
(Hanoi and HCMC).
I involved in this project from the beginning and became Small Giants Vietnam
Community's first Assistant who understands Mojo culture and key points to
build corporate/business culture along with business development skills.

Global Garment Sourcing Ltd.

Business Director Assistant
May 2010 - October 2010 (6 months)
Support for Business Director to develop and expand Garment Sources in
Vietnam and Cambodia through partnership with local garment factories.
GGS's Clients are basically Spainish/Western brands such as Puma, Zara

Hanoi Communication Association

Part-time Officer/Project Manager
February 2009 - October 2009 (9 months)
Ha Noi

Take part in offline events of the Association

Manage www.sukien360.vn - a Nation-wide Online Event Hub as a Project
Manager

Education
University of Social Sience and Humanity, Hanoi
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BA, Communications · (2007 - 2011)

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