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DIOCESE OF BACOLOD v COMELEC VIEW MESSAGE (2) The size of the tarpaulin may underscore the importance of

January 21, 2015 | Leonen, J. | Speech and the Electoral Process the message to the reader (3) Larger spaces = more opportunities to amplify,
explain, and argue points which the speakers might want to communicate.
PETITIONER: Diocese of Bacolod, Represented by the most Rev. Bishop 3. W/N the tarpaulins were election propaganda. (NO)
Vicente Navarra and the Bishop himself in his personal capacity The Court distinguished between political and commercial speech. Political
RESPONDENTS: COMELEC and the Election Officers of Bacolod City, Atty. speech refers to speech “both intended and received as a contribution to public
Mavil Marajucon deliberation about some issue,” “foster informed and civic-minded deliberation.”
On the other hand, commercial speech has been defined as speech that does “no
SUMMARY: more than propose a commercial transaction.”
Main Issue - Whether the COMELEC has the competence to limit
expressions made by the citizens who are NOT candidates – during The expression resulting from the content of the tarpaulin is, however, definitely
elections. NO. The act of COMELEC was declared UNCONSTITUTIONAL. political speech.
ADD: (Justice Brion, in his dissenting opinion discussed that the content of the
During the 2013 elections, 6’ x 10’ tarpaulins were posted in the walls of the tarpaulin, as well as the timing of its posting, makes it subject of the regulations
San Sebastian Cathedral of Bacolod. One tarpaulin contained the message in RA 9006 and Comelec Resolution No. 9615.)
“IBASURA RH Law”, while the other tarp (the subject of this case) contained
the heading “Conscience Vote” coupled with a list of electoral candidates The term “political advertisement” or “election
segregated as the “Team Buhay” (Anti- RH) and “Team Patay” (Pro-RH) propaganda” refers to any matter broadcasted, published, printed,
Respondents conceded that the tarps were not sponsored by any candidate. displayed or exhibited, in any medium, which contain the name, image,
logo, brand, insignia, color motif, initials, and other symbol or graphic
Atty. Marajucon, as an Election Officer of Bacolod City, issued a Notice to representation that is capable of being associated with a candidate or
Remove the Campaign Materials addressed to Bishop Navarra, for the reason party, and is intended to draw the attention of the public or a segment
that the tarps were oversized. Navarra failed to remove the tarps after the 3- thereof to promote or oppose, directly or indirectly, the election of the
day notice from COMELEC. For fear of being prosecuted, petitioners brought said candidate or candidates to a public office. In broadcast media,
this case before the Court. (Sorry it’s long. This is a landmark case – the first political advertisements may take the form of spots, appearances on TV
of its kind) shows and radio programs, live or taped announcements, teasers, and
other forms of advertising messages or announcements used by
commercial advertisers.
RATIO:
1. W/N the assailed notice and order violate the petitoners’ Political advertising includes matters, not falling within the scope
constitutional right to freedom of speech and expression. (YES) of personal opinion, that appear on any Internet website, including, but not
Court cited Sec 4 of the 1987 Constitution limited to, social networks, blogging sites, and micro-blogging sites, in
No law shall be passed abridging the freedom of speech, of expression or of return for consideration, or otherwise capable of pecuniary estimation. (It
the press, or the right of the people peaceably to assemble and petition the is clear that this paragraph suggests that personal opinions are not
government for redress of grievances. included, while sponsored messages are covered.) - Section 1(4) of
No law… – While what is assailed here is not a law but an opinion by the COMELEC Resolution No. 9615, or the rules and regulations
COMELEC, the Court has applied Art III Sec 4 even to governmental acts (Citing implementing Republic Act No. 9006
Primicias v Fugoso, ABS-CBN v COMELEC)
…shall be passed abridging… - The primary and incidental burden on speech must While the tarpaulin may influence the success or failure of the named candidates
be weighed against a compelling state interest clearly allowed in the Constitution. and political parties, this does not necessarily mean it is election propaganda. The
The test depends on the relevant theory of speech implicit in the kind of society tarpaulin was not paid for or posted “in return for consideration” by any
framed by our Constitution. candidate, political party, or party-list group
...of expression… - added in addition to speech
2. Size does matter. The form of expression is just as important as (Although the expression resulting from the content is political speech, it’s
the information conveyed. not an election propaganda)
(1) Size enhances the efficiency in communication – LARGER TARP = EASIER TO
4. Content-based regulation or Content Neutral? COURT: 6. Freedom of speech
CONTENT-BASED! a. Possibility of abuse
Content-based restraint or censorship refers to restrictions “based on the subject 1st kind of abuse - There’s a tendency for candidates to solicit help from their
matter of the utterance or speech.” In contrast, content-neutral regulation private individuals and “friends” for the endorsement of their political campaigns
includes controls merely on the incidents of the speech such as time, place, or when in reality said materials are really paid for by candidates.
manner of the speech.
BUT! The guarantee of freedom of expression to individuals without any
COMELEC contends that the order for removal of the tarpaulin is a content- relationship to any political candidate should not be held hostage by the
neutral regulation. The order was made simply because petitioners failed to possibility of abuse by those seeking to be elected.
comply with the maximum size limitation for lawful election propaganda.
2nd kind of abuse- Moved by the credentials and the message of a candidate,
DIOCESE argues that the present size regulation is content-based as it applies others will spend their own resources in order to lend support for the campaigns.
only to political speech and not to other forms of speech such as commercial This may be without agreement between the speaker and the candidate or his or
speech. The interpretation of COMELEC contained in the questioned order her political party.
applies only to posters and tarpaulins that may affect the elections because they
deliver opinions that shape both their choices. It does not cover, for instance, This is not the situation in this case. The message of petitioner, taken as a whole,
commercial speech. (Which is kinda weird cause the Court conceded that the is an advocacy of a social issue that it deeply believes. Through rhetorical devices,
Diocese tarps are political speech. They’re just not election propaganda) it communicates the desire of Diocese that the positions of those who run for a
political position on this social issue be determinative of how the public will vote.
SC: The regulation involved at bar is content-based. The tarpaulin content is not It primarily advocates a stand on a social issue; only secondarily — even
easily divorced from the size of its medium. Size limitations hit a core part of almost incidentally — will cause the election or non-election of a candidate.
expression
b. Regulation of speech in the context of electoral campaigns
*Add: The Court criticized COMELEC - There are no existing bright lines to made by persons who are not candidates or who do not
categorize speech as election-related and those that are not. COMELEC’s speak as members of a political party which are, taken as a
discretion to limit speech in this case is fundamentally unbridled. whole, principally advocacies of a social issue that the
public must consider during elections is unconstitutional.
5. Test for a content-neutral regulation Such regulation is inconsistent with the guarantee of
Moreover, COMELEC order did NOT pass the test for a content-neutral according the fullest possible range of opinions coming
regulation from the electorate including those that can catalyze
candid, uninhibited, and robust debate in the criteria for
[1] if it is within the constitutional power of the Government; (it is NOT within the choice of a candidate.
the constitutional powers of the COMELEC to regulate the tarpaulin)
[2] if it furthers an important or substantial governmental interest; (Not only 7. Right to property
must the governmental interest be important or substantial, it must also be Even though the tarpaulin is readily seen by the public, the tarpaulin remains the
COMPELLING as to justify the restrictions made. Sa case, there is no compelling private property of petitioners. Their right to use their property is likewise
and substantial government interest to justify the regulation of the preferred protected by the Constitution.
right to freedom of expression)
[3] if the governmental interest is unrelated to the suppression of free
expression; and (In this case, the size regulation is NOT unrelated to the
suppression of speech. Limiting the maximum size of the tarpaulin would
render ineffective petitioners’ message and violate their right to exercise
freedom of expression.)
[4] if the incident restriction on alleged [freedom of speech & expression] is no
greater than is essential to the furtherance of that interest.

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