Web: Bmprofessional.

com
Office: 210-570-7096

LOGO BRANDING QUESTIONAIRE

Please Answer the Following Questions:

1. What is the name of your business/ organization
Our Mothers Organization, Inc.

2. How would you describe your typical customers?

My typical customers will be women who are married to men that are
incarcerated and seeking services to help them improve their lifes
circumstances.

3. What do you want consumers to say about your brand based on the logo?
I want my consumers to sense they will interact with other women
who are there to help, inspire, and motivate them while being an
extension of the love of God.

4. What is the message you want to convey to customers?

I want my customers to know they are in a safe environment to share
their story, they will never have to worry about being judged we are
there to help them move to the next level.

5. Which colors and/or fonts would you like to be included in your logo?
I want the colors purple and gray to be used, the font I will leave to
you I don’t have a preference. I would like the font to be
complimentary to the logo.

6. What are the main products or services that you offer? Would you like
these to appear in the logo?
The services we will offer will include counseling, clothing, training
for interviews etc.

7. Do you have any symbols or icons you want to be in the logo? I would like
To use a butterfly

8. What other features would you like to be in the logo? Somehow

incorporate the strength of women when we work together.

F: BMicheleProfesionalsServices
PO. Box 65096 San Antonio Texas, 78265
E: Info@bmprofessional.com
(318) 762-4806 info@shondamiles.com
 Web: Bmprofessional.com
Office: 210-570-7096

9. What is your budget for this service? I’m not sure, I thought it was included
in the package I selected.

10. If your brand were a car, what type of car would it be? Why? It would be
a Jaguar, beautiful and wouldn’t need to be advertised because of it’s quality.

11. Which logos of your competitors do you like? I haven’t seen one I liked
yet.

12. What do you like about them and why? N/A

13. Is there any other helpful information we need to understand you

business?

F: BMicheleProfesionalsServices
PO. Box 65096 San Antonio Texas, 78265
E: Info@bmprofessional.com
(318) 762-4806 info@shondamiles.com
 Web: Bmprofessional.com
Office: 210-570-7096

Logo Examples

The following examples are a starting point to help understand what we mean when we
use terms such as corporate, illustrative, retro, etc. There are not really distinct
differences between these categories. Most logos can fall into 2 or 3 categories.

Corporate
You can't make these logos tell your whole story. No one could really guess sports apparel
by looking at the Nike swoosh. Nike took an unrelated symbol and made it their own.
Unless you're a church looking for a clean version of an ancient symbol or you're Target or
Apple and you want to go with the obvious choice, it's best to pick a symbol that gets you
excited and go with it.

Text Only
This one is hard to keep unique because most fonts are so widely used but it can be done if you're
determined to have the literary or legal look.

F: BMicheleProfesionalsServices
PO. Box 65096 San Antonio Texas, 78265
E: Info@bmprofessional.com
(318) 762-4806 info@shondamiles.com
 Web: Bmprofessional.com
Office: 210-570-7096

Old World

Whimsical

F: BMicheleProfesionalsServices
PO. Box 65096 San Antonio Texas, 78265
E: Info@bmprofessional.com
(318) 762-4806 info@shondamiles.com