EVIDENCIA 2: COMPARING MY PRODUCT

ANA CONSTANCIA SANCHEZ BARRIOS

SANDRA MILENA GALLEGO PAIPILLA
1792944

DIANA ALEXANDRA RUBIN DELVASTO

CENTRO DE GESTION DE MERCADOS, LOGISTICA Y TECNOLOGIAS DE LA

INFORMACION
BOGOTA D.C.
2019
Elabore un documento escrito con las características de su producto o
servicio en el cual se ha enfocado su proyecto formativo.
PRODUCT:
Avianca's business unit is able to solve the logistical needs of sending and
receiving documents, packages or goods. With more than 600 service points, it has
been at the forefront of its competition, especially internationally thanks to its
strategic alliance with UPS, allowing them to reach more countries.
DESPRISA is a company dedicated to the service of shipments.

Product or service characteristics:

- It can be of any color.
- Measurements: width 25cm, length 35cm, height 1cm.
- Design, is a magazine which is made with leaves and covered by a hard paste.
- Objective: magazines can be animated or informative.
- Packaging: the packaging is a plastic bag.
- Packaging: cardboard box.

Investigue sobre un (1) producto de la competencia y determine 5

características de las expuestas en el punto 1.
SERVIENTREGA: the pioneer of the sector in Colombia, born in 1982, is an expert
in logistics and communications solutions. The company generates 12,000 direct
jobs in the country and annually mobilizes more than 100 million shipments. It also
has 3,000 solution centers in Colombia that allows you to stay in touch with 180
countries around the world.
SERVIENTREGA is a company that is also dedicated to the service of shipments.
Therefore, the same product is chosen from the magazines as it is a product that
handles DEPRISA and SERVIENTREGA. So the product has the same
characteristics.
Compare en siete (7) frases las ventajas de su producto o servicio con
relación a la competencia
1- DEPRISA is the oldest service company on the market.
2- DEPRISA has more than 1,000 points of attention than the competition.
3- DEPRISA has several trade agreements that the competition
4- DEPRISA in its administrative structures is stronger than the competition
5- DEPRISA has a tracking system that is easier to operate than that of the
competition.
6- DEPRISA in your customer service is better than the competition.
7- DEPRISA worldwide goes further than the competition.
Teniendo en cuenta toda la información anterior elabore un párrafo no menor
a cinco (5) renglones, en el cual describa su producto o servicio, relatando
por qué este es el mejor en el mercado. Incluyendo como tema gramatical
los comparativos y superlativos en idioma inglés.
DEPRISA is a company that is very good in the service it provides since it has an
alliance with a very good company that is Avianca, for which it provides a very
good service of both national and international shipments, we are excellent in
efficiency and efficiency since our service is quality and fast entifrs.
When comparing between DEPRISA and SERVIENTREGA we find that the
company SERVIENTREGA is better in the coverage that it has nationally because
at the international level the one that has the most coverage is DEPRISA. Still,
people still prefer SERVIENTREGA.