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Personal Information

1 Name of the respondent:

2 City:

3 Age:

4 Gender:

5 Monthly Income level:

6 Since how long you are purchasing grocery through Online:

Questions Related to problems faced by Customers in

Sr No Question

6 Lack of support in choosing


7 Lack of product information
8 Complicated purchase process
9 Difficulties in payment & Payment failures
10 What I got is not What I ordered
11 Absence of personal quality check ( Intangibility)
12 Difficulty in returning the product
13 Hidden Charges
14 Delay in Delivery
15 Lack of security

Feature While shopping what affects your satisfaction the most?


User friendly
Website/ APP Design Adequate search option
Product assortments

Cash on delivery
Payment options Net banking
Debit/ Credit Cards

Offers & Discounts


Product Options
Free Shipping

Id & password
Security
Order confirmation screen

Delivery Tracking of items


Personal Information

Mumbai Pune Bangalore Hyderabad

Below 24 24 to 35 36 to 50 50 and above

Male Female

30000 & Less 30001-50000 50001-75000 more than 75000

less than 6 Months 6-11 Months 1-2 years more than 2 years

roblems faced by Customers in Online Grocery Purchase

Strongly Agree Agree Cannot Define Disagree Strongly Disagree

Very important Important Not important

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