A

SUMMER INTERNSHIP PROJECT

on
CUSTOMER SATISFACTION TOWARDS FINANCIAL PRODUCT AND
SERVICES OF HDFC BANK
by
ARUNIMA SINGH (180012135219)

Submitted in partial fulfillment of the requirements of

the degree of
MASTERS IN BUSINESS ADMINISTRATION
in
FINANCE
UNDER THE GUIDANCE OF
AJAY KUMAR GUPTA
(BRANCH MANAGER, HDFC ROBERTSGANJ)

DEPARTMENT OF BUSINESS ADMINISTRATION

LUCKNOW UNIVERSITY

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 ACKNOWLEDGEMENT

I take this opportunity to express my deep sense of gratitude, thanks and regards
towards all of those who have directly or indirectly helped me in the successful
completion of this project.

I present my sincere thanks to Mr. AJAY KUMAR GUPTA (Branch

Manager,Robertsganj) who allowed me to take training at HDFC BANK.

I would also like to thank HDFC bank Staff for their wonderful support & inspirable
guiding.

I am grateful to all faculty members of university and my friends who have helped
me in the successful completion of this project.

Last but not the least I am indebted to my PARENTS who provided me their time,
support and inspiration needed to prepare this report.

Date: -30-07-2019

Place: -Robertsganj

Signature:-

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EXECUTIVE SUMMARY

The report contains organizational study done at HDFC Bank. There is detailed
description of all the products and services of HDFC Bank. The report topic is
Financial products and services of HDFC Bank. The report gives an overview of
banking sector and company profile and also awareness of customer about
different type of product and services offered by HDFC Bank.
On whole HDFC Bank is a good place to work at. Every new recruit is provided
with extensive training on the products of HDFC Bank.
Market research is a function that links the consumer, customer and public to the
market through information. Information are used to identify and define marketing
opportunities and problems, evaluate market actions, monitor marketing
performance and improve understanding of marketing as process.

Purpose of the study is to find out customers satisfaction, awareness and

preference for HDFC bank product. Research objectives are:-

• Customers sentiments on the various services provided

by bank.
• To measure the awareness level of people regarding
banking services offered by bank
• To evaluate overall satisfaction level of customers
regarding services and products offered by the bank

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 TABLE OF CONTENTS

SR.NO PARTICULARS PAGE NO

I INTRODUCTION 06
1 ABOUT THE INDUSTRY 07

2 HISTORY OF BANKING 08

3 INDIAN BANKING SYSTEM 10

4 INTRODUCTION TO HDFC 11
BANK
5 HISTORY OF HDFC BANK 13

6 MISSION – VISSION 14
7 BUSINESS STRATEGY 14

8 BOARDSOF DIRECTORS 15

9 AWARDS 18
10 INTEGRATED FINANCIAL 22
SERVICES

11 BUSINESS SEGMNTS 23

II PRODUCT AND 25
SERVICES OF HDFC

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12 ACCOUNTS & DEPOSITS 26

13 LOANS 37
14 CARDS 49
15 INVESTMENTS 54
16 INSURANCE 60
17 DEMAT A/C 66
18 PREMIER BANKING 68
19 PAYMENT SERVICE 74

III PRIMARY STUDY 79

20 INTRODUCTION 80
21 RESEARCH OBJECTIVE 80

22 RESEARCH METHODOLOGY 80
23 SOURCE OF DATA 81
24 DATA COLLECTION METHOD 81

25 DATA ANALYSIS AND 82

INTERPRETATION

26 FINDINGS 101
27 CONCLUSIONS 102
28 LIMITATIONS 102
29 REFRENCE BILBIOGRAPHY 103

30 APPENDIX (QUESTIONNAIRE) 104

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INTRODUCTION

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 ABOUT THE INDUSTRY

Meaning and definition:

A bank is a financial institution that accepts deposits from public and creates credit. principal
types of banking in modern industrial world is commercial banking & central banking.

Banking can be defined as the business activity of accepting and safeguarding money owned by
other individuals and then lending out this money in order to earn profit.

A banker of a bank is a person ,a firm ,or a company engaged in the business of landing and
accepting money.

Conclusion of bank:

 Accept deposits of money from public.

 Pays interest on money deposited with it.
 Lend or invest money.
 Repays amount on demand.

ORIGIN OF THE WORD BANK

After commerce and arts had revived in Italy, the business of banking was resumed. The world
“Bank” is commonly regarded as derived from the Italian word banco, a bench- the Jews in
Lombardy having benches in the market place for exchange of money and bills.

BIRTH OF BANKING:

Banking is nearly as old as civilization. The history of banking could be said to have started with
the appearance of money. The first record of minted metal coins was in Mesopotamia in about
2500B.C. the first European banknotes, which was handwritten appeared in1661, in
Sweden. Cheque and printed paper money appeared in the 1700’s and 1800’s, with many banks
created to deal with increasing trade.

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The history of banking in each country runs in lines with the development of trade and industry,
and with the level of political confidence and stability. The ancient Romans developed an
advanced banking system to serve their vast trade network, which extended throughout Europe,
Asia and Africa.

HISTORY OF BANKING

Banking is nearly as old as civilization. The history of banking could be said to have started
with the appearance of money. The first record of minted metal coins was in Mesopotamia in
about 2500B.C. the first European banknotes, which was handwritten appeared in1661, in
Sweden. cheque and printed paper money appeared in the 1700’s and 1800’s, with many banks
created to deal with increasing trade.

The history of banking in each country runs in lines with the development of trade and industry,
and with the level of political confidence and stability. The ancient Romans developed an advanced
banking system to serve their vast trade network, which extended throughout Europe, Asia and
Africa.

Modern banking began in Venice. The word bank comes from the Italian word “ban co”, meaning
bench, because moneylenders worked on benches in market places. The bank of Venice was
established in 1171 to help the government raise finance for a war.

At the same time, in England merchant started to ask goldsmiths to hold gold and silver in their
safes in return for a fee. Receipts given to the Merchant were sometimes used to buy or sell, with
the metal itself staying under lock and key. The goldsmith realized that they could lend out some
of the gold and silver that they had and charge interest, as not all of the merchants would ask for

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the gold and silver back at the same time. Eventually, instead of charging the merchants, the
goldsmiths paid them to deposit their gold and silver.

The bank of England was formed in 1694 to borrow money from the public for the government to
finance the war of Augsburg against France. By 1709, goldsmith were using bank of England notes
of their own receipts.

New technology transformed the banking industry in the 1900’s round the world, banks merged
into larger and fewer groups and expanded into other country.

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 INDIAN BANKING SYSTEM

Reserve Bank of India

Schedule Banks
Non-Schedule Banks

Central co-op
State co-op Commercial Banks Banks and Primary Commercial Banks
Banks
Cr. Societies

Indian Foreign

Public Sector
Banks Private Sector Banks HDFC,

ICICI etc.

State Bank of India Other Nationalized Banks Regional Rural

and its Subsidiaries Banks

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 INTRODUCTION (HDFC BANK)
The Housing Development Finance Corporation Limited (HDFC) was amongst the first to
receive an 'in principle' approval from the Reserve Bank of India (RBI) to set up a bank in the
private sector, as part of the RBI's liberalization of the Indian Banking Industry in 1994. The bank
was incorporated in August 1994 in the name of 'HDFC Bank Limited', with its registered office
in Mumbai, India. HDFC Bank commenced operations as a Scheduled Commercial Bank in
January 1995. HDFC is India's premier housing finance company and enjoys an impeccable
track record in India as well as in international markets. Since its inception in 1977, the
Corporation has maintained a consistent and healthy growth in its operations to remain the market
leader in mortgages. Its outstanding loan portfolio covers well over a million dwelling units. HDFC
has developed significant expertise in retail mortgage loans to different market segments and
also has a large corporate client base for its housing related credit facilities. With its experience
in the financial markets, a strong market reputation, large shareholder base and unique consumer
franchise, HDFC was ideally positioned to promote a bank in the Indian environment.

HDFC Bank began operations in 1995 with a simple mission : to be a “ World Class Indian Bank.”
We realized that only a single minded focus on product quality and service excellence would
help us get there. Today, we are proud to say that we are well on our way towards that goal.

HDFC Bank Limited (the Bank) is an India-based banking company engaged in providing a range
of banking and financial services, including commercial banking and treasury operations. The
Bank has a network of 4014 branches and 11766 automated teller machines (ATMs) and total
employees is 76286.

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 We understand your world

Type Public

Traded as BSE: 500180

NSE: HDFCBANK
NYSE: HDB
BSE SENSEX Constituent
CNX Nifty Constituent

Industry Banking, financial services

Founded August 1994; 24 years ago

Headquarters Mumbai, Maharashtra, India

Area served India

Key people • Shyamala Gopinath

(Non-Exe Chairperson)[1]
• Aditya Puri
(Managing Director)[2] [3]

Products Credit cards, consumer banking, banking, finance and insurance, investment
banking, mortgage loans, private banking, private equity, wealth management[4]

Revenue ₹116,597 crore (US$17 billion) (2019)[5]

Operating income ₹23,263 crore (US$3.4 billion) (2019)[5]

Net income ₹21,078 crore (US$3.0 billion) (2019)[5]

Total assets ₹1,189,432 crore(US$170 billion) (2019)[6]

Number of 104,154 (June 30, 2019)[7]

employees

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 HISTORY OF HDFC BANK

HDFC BANK LTD was incorporated in August 1994 in the name of 'HDFC Bank Limited',with
its registered office in Mumbai, India. HDFC Bank commenced operations as a Scheduled
Commercial Bank in January 1995.

If ever there was a man with a mission it was Hasmukhbhai Parekh, Founder and Chairman-
Emeritus, of HDFC Group. HDFC BANK LTD was amongst the first to set up a bank in the
private sector. The bank was incorporated on 30th August 1994 in the name of ‘HDFC Bank
Limited’, with its registered office in Mumbai.It commenced operations as a Scheduled
Commercial Bank on 16th January 1995. The bank has grown consistently and is now amongst
the leading players in the industry .

HDFC is India's premier housing finance company and enjoys an impeccable track record in India
as well as in international markets. Since its inception in 1977, the Corporation has maintained a
consistent and healthy growth in its operations to remain the market leader in mortgages. Its
outstanding loan portfolio covers well over a million dwelling units.

HDFC has developed significant expertise in retail mortgage loans to different market segments
and also has a large corporate client base for its housing related credit facilities. With its experience
in the financial markets, a strong market reputation, large shareholder base and unique consumer
franchise, HDFC was ideally positioned to promote a bank in the Indian environment In a
milestone transaction in the Indian banking industry, Times Bank was merged with HDFC Bank
Ltd., effective February 26, 2000.

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 MISSION
I. World Class Indian Bank
II. Benchmarking against international standards.
III. To build sound customer franchises across distinct businesses
IV. Best practices in terms of product offerings, technology, service levels, risk management
and audit & compliance

VISION STATEMENT OF HDFC BANK

The HDFC Bank is committed to maintain the highest level of ethical standards, professional
integrity and regulatory compliance. HDFC Bank’s business philosophy is based on four core
values such as:-

1. Operational excellence.
2. Customer Focus.
3. Product leadership.
4. People.
The objective of the HDFC Bank is to provide its target market customers a full range of financial
products and banking services, giving the customer a one-step window for all his/her requirements.
The HDFC Bank plus and the investment advisory services programs have been designed keeping
in mind needs of customers who seeks distinct financial solutions, information and advice on
various investment avenues.

BUSINESS STRATEGY
I. Increasing market share in India’s expanding banking
II. Delivering high quality customer service
III. Maintaining current high standards for asset quality through disciplined credit risk
management
IV. Develop innovative products and services that attract targeted customers and address
inefficiencies in the Indian financial sector.

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 BOARD OF DIRECTORS

Sr.
Name of Director Designation
No.

Part Time Non- Executive Chairperson and

1 Mrs. Shyamala Gopinath
Independent Director

2 Mr. Malay Patel Independent Director

Mr. Umesh Chandra

3 Independent Director
Sarangi

4 Mr. Keki Mistry Non Executive Director

5 Mr. Srikanth Nadhamuni Non-Executive Director

6 Mr. Sanjiv Sachar Additional Independent Director

7 Mr. Sandeep Parekh Additional Independent Director

8 Mr. MD Ranganath Additional Independent Director

9 Mr. Aditya Puri Managing Director

10 Mr. Kaizad Bharucha Executive Director

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SENIOR MANAGEMENT TEAM

Aditya Puri Managing Director

Kaizad
Executive Director
Bharucha
Group Head - Equities, Private Banking, Third
Abhay Aima Party Products, NRI & International Consumer
Business
Group Head - Unsecured Loans, Home, and
Arvind Kapil
Mortgage Loans
Group Head, Retail Branch Banking at HDFC
Arvind Vohra
Bank
Group Head - Finance, Administration &
Ashima Bhat
Infrastructure
Ashish
Treasurer
Parthasarthy
Ashok Khanna Group Head- Vehicle Loans
Benjamin Frank Group Head - Wholesale Credit
Country Head - Wholesale Banking Operations
Bhavesh Zaveri
and Cash Management Products
Country Head - Internal Audit and Quality
Chakrapani V
Initiatives Group
Jimmy Tata Chief Risk Officer
Munish Mittal Chief Information Officer
Country Head - Emerging Corporates Group,
Nirav Shah Infrastructure Finance Group & Rural Banking
Group
Nitin Chugh Country Head - Digital Banking
Country Head - Card Payment Products,
Parag Rao
Merchant Acquiring Services and Marketing

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Rajesh Kumar Group Head - Retail Credit and Risk
Group Head - Investment Banking, Private
Rakesh Singh Banking, Capital Markets, and Financial
Institutions at HDFC Bank.
Group Head - Corporate Banking & Business
Rahul Shukla
Banking at HDFC Bank
Sashi Jagdhishan Chief Financial Officer
Country Head - Government and Institutional
Smita Bhagat
Business, e-Commerce and Start-ups
Srinivasan
Group Head - Finance
Vaidyanathan
Group Head - Liability Products, Third Party
S Sampathkumar
Products, and Non-Resident Business
Vinay Razdan Chief Human Resources Officer (CHRO)

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AWARDS AND ACHIEVEMENTS

2019

BrandZ Top 100 HDFC Bank featured for the fifth time in the BrandZ's Top 100
Most Valuable Global Global Brands List
Brands 2019

Governance Now -Digital Bank

BFSI Awards 2019. -Tech Trendsetter

Businessworld Magna -Best Large Bank

Awards 2019 -Fastest Growing Large Bank - Runner up

American Indian Aditya Puri honoured for corporate and philanthropic leadership
Foundation

Express Computer Leadership Award for Outstanding Initiatives in Big Data /

BFSI Digital Analytics Artificial Intelligence Enterprise Applications
Innovation Awards
2019.

The Banker Bank of Bank of the Year - India

the Year Awards
2018

The Banker Global Best Private Bank in India

Private Banking
Awards 2018.

Mint - EY Emerging Winner - Robotic Process Automation (Software) category.

Technology Awards

Forbes' World's Best No. 1 Bank in India - HDFC Bank

Banks report

Euromoney Trade Best Service (Asian Banks only) - India

Finance Survey 2019 Market Leader (Asian Banks only) - India

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The Financial Best Bank - New Private Sector category
Express India's Best
Banks Awards 2017-
18

FE CFO Awards 2019 Best CFO / Newsmaker of the Year

Asiamoney Best Bank Best Digital Bank (India)

Awards 2019

AIMA-JRD Tata HDFC Bank MD Mr. Aditya Puri has been conferred the AIMA-
Corporate JRD Tata Corporate Leadership Award for the Year 2018
Leadership Award
2018

Outlook Money Best Private Sector Bank Award - Gold

Awards 2019

IDC Financial Asia's Most Secure Bank

Insights Innovation
Awards (FIIA) 2019

Dun & Bradstreet India's Leading Bank - Private Sector

BFSI Awards 2019

Euromoney Private No. 1 in Asset Management category

Banking and Wealth
Management Survey
2019

Business Today - - Bank of the Year - HDFC Bank and SBI

KPMG India's Best Best Large Bank - HDFC Bank
Bank Awards 2019

FE Best Bank Awards Best Bank: New Private Sector

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2018

The Economic Times Corporate Company of the Year

Excellence Awards 2018

Aadhaar Excellence Awards • Best Performing Private Bank in Total Aadhaar

2018 Generation & Update
• Best Performing Private Bank in Total Aadhaar
Generation & Update - In House Model
• Best Performing Branch of HDFC Bank in Total
Aadhaar Generation & Update for Kidwai Nagar
Branch, Kanpur, Uttar Pradesh.
NASSCOM AI Game Changer Innovative Application in AI - Virtual Agent Engine
Awards 2018

Institutional Investor 2018 All- Ranked in four categories -

Asia Executive Team - Survey
• Best IR Professional: 2nd Rank among banks in
Asia (ex-Japan)
• Best CEO: 2nd Rank
• Best CFO: 1st Rank
• Best IR Company: 3rd Rank

BrandZ's Top 100 Global HDFC Bank featured for the fourth time in the
Brands List BrandZ's Top 100 Global Brands List

14th Visa Asia Pacific Security India and South Asia Champion Security Award
Summit 2018

National Payments Excellence HDFC Bank wins NPCI National Payments

Awards 2018 Excellence Awards

Barron's World's Top 30 CEOs Mr. Aditya Puri in Barron's Top 30 Global CEOs for
4th year - Growth Leaders Category

Dun & Bradstreet Corporate Best Bank

Award 2018

Federation of Indian Export Best Bank : Export Finance - Non MSME

Organisation (FIEO)

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Business Today Best Bank Bank of the Year
Awards Best in Innovation
Best Large Bank
Fastest Growing Large Bank

Dun & Bradstreet BFSI Awards India's Leading Bank - Private sector
2018

Euromoney Private Banking - Net-worth-specific services (High Net Worth

and Wealth Management Clients US $ 5-30 MN)
survey 2018 - Asset Management
- SRI/Social Impact Investing
- International Clients

10th BW Businessworld-PwC - Fastest Growing Large Bank

Best Banks' (2017) Survey - Best Large Bank
- Lifetime Achievement Award - Mr. Aditya Puri

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INTEGRATED FINANCIAL SERVICES

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BUSINESS SEGMENTS
HDFC Bank offers a wide range of commercial and transactional banking services and
treasury products to wholesale and retail customers. The bank has three key business segments:

Wholesale Banking Services

The Bank's target market ranges from large, blue-chip manufacturing companies in the Indian
corporate to small & mid-sized corporate and agri-based businesses. For these customers, the Bank
provides a wide range of commercial and transactional banking services, including working capital
finance, trade services, transactional services, cash management, etc. The bank is also a leading
provider of structured solutions, which combine cash management services with vendor and
distributor finance for facilitating superior supply chain management for its corporate customers.
Based on its superior product delivery / service levels and strong customer orientation, the Bank
has made significant inroads into the banking consortia of a number of leading Indian corporate
including multinationals, companies from the domestic business houses and prime public sector
companies. It is recognized as a leading provider of cash management and transactional banking
solutions to corporate customers, mutual funds, stock exchange members and banks.

Retail Banking Services

The objective of the Retail Bank is to provide its target market customers a full range of
financial products and banking services, giving the customer a one-stop window for all his/her
banking requirements. The products are backed by world-class service and delivered to the
customers through the growing branch network, as well as through alternative delivery channels
like ATMs, Phone Banking, Net Banking and Mobile Banking.
The HDFC Bank Preferred program for high net worth individuals, the HDFC Bank Plus
and the Investment Advisory Services programs have been designed keeping in mind needs of
customers who seek distinct financial solutions, information and advice on various investment
avenues. The Bank also has a wide array of retail loan products including Auto Loans, Loans
against marketable securities, Personal Loans and Loans for Two-wheelers. It is also a leading

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provider of Depository Participant (DP) services for retail customers, providing customers the
facility to hold their investments in electronic form.
HDFC Bank was the first bank in India to launch an International Debit Card in association
with VISA (VISA Electron) and issues the Master card Maestro debit card as well. The Bank
launched its credit card business in late 2001. By September 30, 2005, the bank had a total card
base (debit and credit cards) of 5.2 million cards. The Bank is also one of the leading players in
the "merchant acquiring" business with over 50,000 Point-of-sale (POS) terminals for debit / credit
cards acceptance at merchant establishments.

Treasury

Within this business, the bank has three main product areas - Foreign Exchange and
Derivatives, Local Currency Money Market & Debt Securities, and Equities. With the
liberalization of the financial markets in India, corporate need more sophisticated risk management
information, advice and product structures. These and fine pricing on various treasury products are
provided through the bank's Treasury team. To comply with statutory reserve requirements, the
bank is required to hold 25% of its deposits in government securities. The Treasury business is
responsible for managing the returns and market risk on this investment portfolio.
provider of Depository Participant (DP) services for retail customers, providing customers
the facility to hold their investments in electronic form.
HDFC Bank was the first bank in India to launch an International Debit Card in association
with VISA (VISA Electron) and issues the Master card Maestro debit card as well. The Bank
launched its credit card business in late 2001. By September 30, 2005, the bank had a total card
base (debit and credit cards) of 5.2 million cards. The Bank is also one of the leading players in
the "merchant acquiring" business with over 50,000 Point-of-sale (POS) terminals for debit / credit
cards acceptance at merchant establishments.

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PRODUCTS AND
SERVICES OF
HDFC BANK

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ACCOUNTS AND DEPOSITS

SAVINGS CCOUNTS
These accounts are primarily meant to inculcate a sense of saving for the future, accumulating
funds over a period of time. Whatever person’s occupation, bank have confident that person will
find the perfect banking solution. There some saving accounts like: -

Regular Saving Account:

An easy-to-operate savings account that allows you to issue cheques, draw Demand Drafts and
withdraw cash. Check up on your balances from the comfort of your home or office through Net
Banking, Phone Banking and Mobile Banking. If you need money urgently then you can take
money from the ATM machine. There are 1977 ATM centers across the country.

Benefits-

Exclusive Debit card for your needs

Access to wide network of branches & ATMs

Annual Maintenance Charge (AMC) waived off for the first year for the first new Demat account

Save, Pay, Invest, Shop

WOMEN SAVINGS ACCOUNT

Get Annual Maintenance Charge (AMC) waiver on the first year for Demat Account Get
preferential rates on loans Get 50% discount on the issuance of a Gift Plus Card when you load a
minimum of Rs. 5,000 on the card through the branch or via NetBanking.

Avail a daily cash withdrawal limit of Rs. 25,000 and a daily shopping limit of Rs. 1.75 lakh, and
enjoy Cash Back upto of Re. 1 for every Rs. 200 spent on your EasyShop Woman’s Advantage
Debit Card

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Get annual Maintenance charge waiver on the first year for Demat Account .Free folio
maintenance charges on a Demat account for the first year Free lifetime BillPay for all account
holders Preferential rates on loans Transact with Ease Free passbook facility for all individual
account holders Free e-mail statements Easy banking with facilities like NetBanking,
PhoneBanking and MobileBanking that allow you to check your account balance, pay utility bills,
or even stop cheque payments via SMS Free Payable-at-Par 25 leaves multi-city cheque book half
yearly.

SENIOR CITIZEN ACCOUNT

Accidental hospitalisation cover of Rs. 50,000 per annum. This is a reimbursement cover for
the first applicant.. Daily cash allowance* once a year at Rs. 500 per day, for a maximum of
15 days per year, for each day of hospitalisation due to an accident.

Your claim will be processed only if you have used your HDFC Bank Debit Card at a merchant
establishment at least once in the 6 months prior to the date of hospitalisation.

Death Cover by Air / Road / Rail - Sum Insured of Rs. 5 lac on your Rewards Debit Card
(Debit Card should be active at retail OR on-line stores at least once every 30 days to keep the
free Personal Death Insurance cover on their Debit Card active)

Additional International Air Coverage of flat Rs.25 Lakhs on purchase of air ticket using your
Debit Card .Fire & Burglary for the items purchased under Debit Card (upto 90 days) - Sum
assured Rs. 200,000 .Loss of checked baggage - Sum assured Rs. 2,00,000
(For any Claims under Fire & Burglary Insurance/ Loss of checked baggage Insurance to be
accepted & processed, the cardholder should have carried out at least 1 purchase transaction
using the Debit Card, within 3 months prior to the event date) Free Rewards International Debit
Card free for the first applicant with a cash withdrawal limit of Rs 50,000 per day and a
shopping limit of Rs 2.75 lakh per day .Free Debit Card for the primary account holder

If the first applicant is a woman and new to the bank, our special free Woman's Advantage
Debit Card with cash withdrawals of upto Rs. 25,000 per day and shopping (POS) limit of Rs.

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1.75 lacs per day will be issued by default. Merchant Discounts: Apollo Pharmacy - Apollo
Pharmacy - 20% off on Apollo branded products.

SAVINGS MAX ACCOUNT

Accidental hospitalisation cover of Rs. 1,00,000Daily cash allowance* of Rs. 1,000 per day of
hospitalisation for a maximum of 15 days (reimbursement cover, and is only available for the
first holder of the account) Accidental death insurance cover of Rs. 10,00,000Restricted to
deaths caused by vehicular accidents (road/rail/air) onlyFor the claims to be processed, at least
1 Point Of Sales (POS) purchase should be made using the Debit Card in the 3 months prior to
the date of the accident Death Cover by Air / Road / Rail - Sum Insured up to Rs. 10 lac on
your Platinum Debit Card (Debit Card should be active at retail OR on-line stores at least once
every 30 days to keep the free Personal Death Insurance cover on their Debit Card
active)Additional International Air Coverage of flat Rs.1 Crore on purchase of air ticket using
your Debit Card Fire & Burglary for the items purchased under Debit Card (upto 90 days) -
Sum assured Rs. 200,000.

Free lifetime Platinum Debit Card for the primary account holder with a daily cash withdrawal
limit of Rs. 1,00,000 and shopping limit of Rs. 5,00,000Upto 1% Cash Back on every Platinum
Debit Card transaction. 50% discount on locker rental, calculated on a pro-rata basis for the
first year of allotment Free folio maintenance charges on a Demat account for the first year
Transact with Ease Free cash withdrawal and balance enquiries at all HDFC Bank ATMs and
non-HDFC Bank domestic ATMs Free demand drafts on HDFC Bank locations, up to Rs. 1
lakh per dayFree passbook facility for all individual account holders Free lifetime BillPay &
Insta Alerts for all account holders Free passbook available at home branch for individual
account holders Free e-mail statement.

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KIDS ADVANTAGE ACCOUNT
Free Education Insurance cover of Rs.1,00,000/- in the event of death of the parent/ guardian
through vehicular accident by road, rail or air to safeguard the future of the childStanding
Instruction to transfer any amount from your account to your Kid's Advantage account every
month (Minimum value Rs. 1,000 & Minimum tenure 1 year) (Mandatory)Once the balance
in the Kid's Advantage Account reaches/exceeds Rs. 35,000, the amount in excess of Rs.
25,000 will automatically be transferred to a Fixed Deposit for 1 year and 1 day, in your child's
name, if you sign for our "Money Maximizer" (sweep-out) facility.Make the Most of Your
Money Free Money Maximizer facility Easy Banking with Your Debit Card
ATM/International Debit Card will be issued in your child's name with your permission.Your
child can withdraw Rs. 2,500 at ATMs and spend Rs. 10,000 at merchant locations per day.Free
cash withdrawals on any other Bank's ATM**Conditions Apply Transact with EaseFree cash
withdrawal and balance enquiries at all HDFC Bank ATMs and non-HDFC Bank domestic
ATMsFree Payable-at-Par cheque book at the time of account opening Free passbook facility
for all individual account holders Free e-mail statements Easy banking with facilities like Net
Banking, Phone Banking and Mobile Banking that allow you to check your account balance,
pay utility bills, or even stop cheque payments via SMS.

SALARY ACCOUNT
Enjoy a Zero balance account ,Debit card .Free Rupay Premium Debit Card with Higher Debit
Card LimitsDaily Domestic ATM withdrawal limits: Rs. 25,000Daily Domestic Shopping
limits: Rs. 2.75 lacs .5% CashBack on Utility Bill payments made with your Debit CardGet Rs
5 Cash Back for every Rs 100 that you spend through your Debit Card for utility bill payments.
Cash Back of up to a maximum aggregate of Rs 50 per month per card can be accumulated
.Cash back will be given within 90 days from the date of transaction. Exclusive Offers on
RuPay Premium Debit Card.

Free Personal Accidental Death cover of Rs.1 lakh* and free Air Accidental Death cover of
Rs. 5 lakhs* on your account. Accelerated Personal Accident Death Cover of up to Rs. 10 lakhs

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You are entitled toFire & Burglary Protection of Rs. 200,000. You are insured for the items
purchased using Debit Card (upto 6 months) - Sum assured Rs. 200,000. Checked Baggage
Insurance Sum of Rs. 2 lakh. Applies if the insured is travelling on tour and / or on holidays to
location within India, to the intrinsic value of the accompanied personal baggage belonging to
the card holder, so lost because of fire, theft, burglary and accident of travelling vehicle.

You will not have any liability to any fraudulent Point of Sale transactions on the debit card,
which take place upto 90 days prior to reporting the card loss.. Base Personal Accident Death
Cover by Air/Road/Rail for a sum assured of Rs. 5 lakh.

CLASSIC SALARY ACCOUNT

Free Rupay Premium Debit Card with Higher Debit Card Limits Daily Domestic ATM
withdrawal limits: Rs. 25,000Daily Domestic Shopping limits: Rs. 2.75 lacsPlease login to
NetBanking to change (Increase or decrease) the limit* on your Debit Card to suit your needs.
Please note the limits can be increased up to the Permissible limits on your Debit
Card.Dynamic Limits:

Use your Debit Card over and above your daily shopping limit on select merchant categories
i.e. Airlines, Education, Electronics, Medical, Travel, Tax Payments and Insurance without
transaction decline*

Debit card -Free International Rewards Debit Card with domestic shopping limit of ₹ 2.75
lakhs (at merchant outlet & Online store) and ATM cash withdrawal limit of ₹ 50,000.

Cash & Discounts-5% CashBack on Utility Bill payments made with your Debit CardGet Rs
5 CashBack for every Rs 100 that you spend through your Debit Card for utility bill
payments.CashBack of up to a maximum aggregate of Rs 50 per month per card can be
accumulated.Cashback will be given within 90 days from the date of transaction.Exclusive
Offers on RuPay Premium Debit Card The RuPay Premium Debit Card brings you a bouquet
of benefits. Please click on the following link to find out the unmatched benefits.

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Insurance -Accelerated Personal Accident Death Cover of up to Rs. 10 lakhs.You are entitled
to a Base Personal Accident Death Cover by Air/Road/Rail for a sum assured of Rs. 5
lakh.Additionally, you are also eligible for an Accelerated Personal Accident Death Cover up
to a maximum of Rs. 5 lakh, subject to minimum transactions at merchant locations / online.
Click Here to know more.Effective 1st July 2014, all Debit Card holders are required to use
their Debit Card at retail OR on-line stores at least once every 30 days to keep the free Personal
Death Insurance cover on their Debit Card active.International Air Accident Cover.

CURRENT ACCOUNT
Avail of Non Cash Services- Free local or intercity cheque collection and payments across all
HDFC Bank locations.Free transfer of funds across cities between HDFC Bank accounts.You
can issue free Demand Drafts (DD) and Pay Order for values above Rs.100, 000. For DD’s up
to Rs.50, 000 there will be a charge of Rs.40. DD’s above Rs.50, 000 and below Rs.100,000 a
charge of Rs.25 will be levied..Free collection of funds through RTGS and NEFT. Get a
payable-at-par cheque book at a nominal price.High Transaction Amounts. Enjoy Free Cash
Deposits up to Rs. 2 lakhs per month* across all HDFC Bank Branches in your city.Easy
Banking. Once you register, you can receive InstaAlerts and get updates on your account
depending on the process of your transaction.. For your convenience and security you benefit
Door Step Banking, where cash and cheque picks and cash deliveries can be arranged at your
doorstep. This will be done through a reputed agency. .You can even enjoy the privilege of 24
hour Phone Banking, Net Banking and Mobile Banking to check your account transaction
details, the status of your cheque and stop cheque payments.

TYPES OF CURRENT ACCOUNT

• Ultima current account

• Supreme current account
• Apex current account
• EZEE currnt account
• Max current account

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 • Agri current account
• Premium current account
• Institutional current account
• Ascent current account

PENSION ACCOUNT
Avail of Cashless Services -:Free International Debit Card Timely communication to the
customers on receipt of Pension Payment Orders Account Features :Zero Balance Account
Transferable from one branch/bank to another as per the process laid down by pension
authorities..No pension disbursal delays (subject to stipulated terms/conditions fulfilled by the
pensioner Easy Procedure and Operation:A Pension Savings account can only be opened I n
an individual's name. The account can be opened 6 months prior to the date of retirement.The
details of the pensioner’s HDFC Bank Pension Savings account will have to be furnished to
the pensioner’s employer .After retirement, the RPFC/CPAO will forward the Pension
Payment Order (PPO) to our designated office .The pensioner will then receive intimation to
complete documentation at the designated branch .After the pensioner completes the
formalities, pensioner's copy of the PPO is handed over to the pensioner. The rate of monthly
pension, amount commuted, reduced pension payable (i.e. after commutation) to a Government
Servant and the rate of family pension payable to a spouse (where the spouse of the individual
is alive) are mentioned in the Pension Payment Order. The pension will then start being
credited to the pensioner’s account every month.

KISAN CLUB SAVINGS ACCOUNT

Free Personalized Cheque Book.. Free PAP Cheque Book (issued only on request).. No
Cheque Book Charges (issuance charges as per S&F brochure apply).. Free International Debit
Card for 1st Year. Inter Branch Banking.. Free PhoneBanking, MobileBanking and
NetBanking. Free Passbook facility available at home branch for account holders. Free

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 Monthly email statements. Fixed Deposit maintenance of Rs. 50,000/-.. Charges on non-
maintenance (Rs. 50,000 in FD or Rs.10,000 or Rs.5,000 as HYB - Rs.750/- per half year..
Minimum Balance (Half Yearly Balance)

Applicable for new accounts opened effective 1st Oct 2011 ( a/cs opened prior to this date will
be under AQB) Rs.10,000 (Urban Branches). Rs.5000 (Semi Urban / Rural Branches).

Charges on non maintenance thereof For Urban / Semi Urban / Rural branches::. Non
maintenance of charges of Rs.750.00 per half year

We offer two options for account operation:

Option 1:

Intial pay-in and *HYB (Half Year Balance) requirement of Rs.10,000 for urban branches.

Intial pay-in and *HYB (Half Year Balance) requirement of Rs.5,000 for rural and semi urban
branches.

Charges on non-maintenance of HYB - Rs.750/- per half year.

Option 2:

HYB NIL (A/c to be opened with IP of Rs.10,000 or Rs.5000 as applicable.

SAFE DEPOSITE LOCKER

Wide availability of lockers in various sizes and at various locations
Option to avail lockers at the branch of your choice

Nomination facility in Lockers

Nomination on safe-deposit lockers enables HDFC Bank to release the contents to the nominee of
the person hiring in the event of their death. If a locker is held jointly, and one of the people hiring
dies, the contents can only be removed jointly by the nominee(s) and the survivors
The nomination facility is available to anyone hiring a locker.
For those hiring on an individual basis; nomination can be made in favour of one individual
For those hiring jointly: nomination can be made in favour of two individuals

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Unpaid locker rentals are recovered from the nominee
If the hirer is major and the nominee is minor, the nomination will be made by someone lawfully
entitled to act on behalf of the minor

Safe Deposit Locker Charges

Locker rates vary based on location of branch and locker sizes. Annual Rent for Lockers have been
revised. Request you to visit locker branch for more details. Locker rent is charged annually and rent
is payable in advance.
Terms & Conditions
In order to facilitate easy and hassle free locker rent recovery, we recommend that a Savings or
Current account be linked to the locker.
Lockers can be allotted individually as well as jointly.
The Locker holder is permitted to add or delete names from the list of persons who can operate the
Locker or have access to it.
Loss of key is to be immediately informed to the locker branch

TERM DEPOSITES

REGULAR FIXED DEPOSITS

If you are seeking assured and safe returns on your savings, an HDFC Bank Regular Fixed Deposit
is an ideal choice. Our Fixed Deposits are among the most popular investment options in the market
today, offering a high degree of security, competitive interest rates, operational flexibility and a host
of other benefits.

Link your HDFC Bank Savings Account to your Fixed Deposit Account (FD) and benefit from
unique features like the Sweep-in facility (move funds seamlessly from your savings to FD account
and vice versa) and the Super Saver facility (get an overdraft on your account for short-term cash
needs without breaking your deposits)

You can open or liquidate a Fixed Deposit account in minutes, with as little as Rs 5000. Earn
compound interest on your deposits by choosing the reinvestment option or get regular income by
opting for monthly pay-outs.

A HDFC Bank Regular Fixed Deposit also gives you the flexibility to change your period of deposit,
maturity, payment instructions etc in just a few clicks online.
How does it work?
• Easy investment with High Returns
• Great rates, flexibility and security - in one offering
• Higher rate of interest on Fixed Deposit for Senior Citizen
• Convenience of booking deposit through Net Banking.

What can you do online?

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• Book Fixed Deposits
• Appoint nominees
• Avail Sweep-in & Super Saver Facility on deposits held in a single name
• View Fixed Deposit advice
• Liquidate deposits
• Submit 15G/H form.

RECURRING DEPOSIT
An investment as small as Rs. 1000 (and in multiples of Rs. 100 there after) or as large as Rs.
14,99,900 per month
A minimum tenure of 6 months (and in multiples of 3 months thereafter) up to a maximum
tenure of 10 years. .For NRI customers, the minimum tenure of RD is 12 months.
For a much smaller investment per month, get interest rates equal to that of regular Fixed
Deposits.
Payment of interest on Recurring Deposits
• TDS will be deducted when interest payable or reinvested on RD and FD per customer across all
branches, exceeds Rs.40,000/- (Rs. 50,000/- for senior citizens) in a financial year.
• The interest rates for recurring deposits will be the same as the rate applicable for a simple Fixed
Deposit.
• With effect from Oct 24, 2015, the following changes would be applicable to all Recurring
Deposits. Interest on a Recurring Deposit will be calculated from the date the instalment is paid
The method of calculation of interest on RDs will be on Actual / Actual Quarterly
Compounding. TDS on RD is applicable as per Finance Act 2015.
Payment of Installment
• The installment amount once fixed cannot be altered at any later date.
• In case of more than one installment being overdue at the time of payment , upto 6 installments
can be recovered from the linked account if sufficient balance is available.
• If more than one installment is overdue at the time of payment, the paid installment, if sufficient
to cover only that one installment will be appropriated towards the first or earliest installment
overdue.
• Partial payment of installments will not be permitted.
Lock in Period
• The Recurring Deposit account has a minimum lock-in period of one month.
• In the case of premature closure within a month, no interest shall be paid to the depositor and
only his principal amount shall be returned.
Maturity
• Interest is paid only on maturity.
• The Deposit shall be due for repayment and shall mature on completion of the contracted tenure,
even if there are installments still to be paid.
• The maturity amount mentioned on the Recurring deposit confirmation advice is subject to the
payment of all installments on time
• In case of any delay in the payment of scheduled installments, the maturity amount shall change
Overdue Installments

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• If frequent defaults (non-payments) are observed in monthly installments, and six installments
fall in arrears, the Bank reserves the right to close the RD account. The interest rate applicable on
such closed accounts will be as per the premature withdrawal policy of the Bank

5 YEARS TAX SAVING FIXED DEPOSIT

Fixed Deposit Interest Rates & Charges
Enclosed below are HDFC Bank Fixed Deposit Interest Rates & Charges
Are you interested in opening a Fixed Deposit with HDFC Bank?
Here are a few things to know about Interest Rates:
• Your interest will be calculated on a quarterly basis. The interest for re-investment is
calculated every quarter, and the Principal is increased to include interest earned during
the previous quarter. Tax at source is deducted as per the Income Tax regulations
prevalent from time to time.
• Something else to note – Tax at Source will be deducted according to Income Tax
Regulations prevalent from time to time .
Rate of interest will be applicable as per prevailing 5 yr deposit rate.
The FD rate applicable for a monthly interest option will be a discounted rate over the standard
FD Rate. Please contact the nearest Branch for further information.
Tax Deductions For Re-investment Fixed Deposits
Tax Deductions For Re-investment Fixed Deposits
The following will be applicable for a 5 Year Tax Saving Fixed Deposit
• TDS will be deducted when interest payable or reinvested on RD and FD per customer
across all branches, exceeds Rs.40,000/- (Rs. 50,000/- for senior citizens) in a financial
year.
• A TDS Certificate will be mailed to you after end of every quarter during the financial
Year providing the details of TDS deductions during the year.
• If you are exempt from paying tax, you need to present Form 15G/H when you open a
Fixed Deposit and subsequently at the beginning of the following financial year.
• At the end of the financial year, the TDS will be deducted on the basis of interest accrued
on the Fixed Deposit (s) even if this interest has not been credited.

Features and Benefits

• Minimum Amount – Rs. 100 & in Multiples of Rs. 100
• Maximum amount – Rs. 1.5 Lakhs (in a FY)
• Tenure – 5 Years (Lock In)
• Can be booked with Monthly and quarterly payout
• In the case of joint deposits, the Tax benefit under 80 c will be available only to the first
holder of the deposit.

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LOANS
In today’s competitive world every thing happens only with the help of money or through the
money every person need money. But some time a person has not cash on hand at that time he
needs lone either from any friend or from any financial institute. Lone dose not mean that only
lower class person needs it but also upper class person it is needed.
As per the requirement of the every person there are much type of loans are there in the HDFC
bank.

PERSONAL LOAN
A person has so many dreams but some time due to scarcity of money a dream can’t be satisfy.
So, here one solution for that person this is personal loan. From this he/she can fulfill their needs
or requirement. It can be any thing either a dream of vacation or son/daughter’s admission to
college or any wedding, so personal loan can be helpful in this entire requirement.
• As person ordered in the hotel for tea or coffee and it is immediately came fast, same
over here any person want to get a personal loan with the nominal documents he can get
the loan. Get a personal loan in quick time
▪ Check eligibility in one minute online and at select branches
▪ Get funds in 10 seconds if you are a pre-approved HDFC Bank customer. Other
customers can get a loan in under 4 hours
▪ Get loan amount in just one working day of document submission
• Apply Online for a personal loan
▪ We have simplified the personal loan application process. You can make
an online personal loan application in just a few clicks
• Protect yourself with insurance
▪ Personal Accident Cover: For a nominal premium* you can avail of Personal
Accident cover of up to Rs. 8 lakhs, and Critical Illness cover of up to Rs. 1 lakh.
The premium for these policies will be deducted from the loan amount during
disbursal. Applicable taxes and surcharge/cess will be charged extra.
▪ Personal Loan Security: Secure your personal loan with Sarv Suraksha Pro. Key
benefits include:
▪ Credit Shield Cover equal to the outstanding loan amount
▪ Accidental Hospitalisation cover of up to Rs. 8 lakhs*

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 ▪ Accidental Death/Permanent Disablement cover of up to Rs. 1 lakh*

HOME LOAN
HDFC Bank brings, HDFC home loans to doorstep. With over 30 years of experience, a
dedicated team of experts and a complete package to meet all housing finance needs, HDFC
Home Loans, help people realize dream. Variety of Loan Options
▪ Home Loan: Home loans for individuals to purchase (fresh/resale) or construct houses.
Application can be made individually or jointly.
▪ Home Improvement Loan (HIL): The interiors of any home reflect the personal
preferences and tastes of its owners making it imperative to constantly upgrade to keep
up with changing times. HIL facilitates internal and external repairs and other structural
improvements like Painting, Waterproofing and Roofing, Plumbing and Electrical Works,
Tiling and Flooring, Grills, Aluminium Windows, Compound Walls and much more.
▪ Home Extension Loan (HEL): HEL for adding more space to your existing home for
meeting the requirements of your growing family. Be it an extra bedroom for your
children, a reading room for yourself or a cosy coffee corner. It is easy to extend your
home anyway you like.
The HDFC Advantage
Pioneer of Housing Finance in India with over 35 years of lending experience For over 3
decades, shared the hopes and joys of 4.4 million customers who have been nurturing the dream
of home ownership Most experienced and empowered personnel to ensure smooth & easy
processing Transparent dealing. All charges mentioned upfront while giving you the loan quote.
No hidden charges Counselling and advisory services for acquiring a property Loan approval
even before a property is selected Loan from any HDFC office for purchase of home anywhere
in India Flexible loan repayment options Free & safe document storage.
Different Offerings for Different People
▪ HDFC offers specially designed Home Loans for:
▪ Agriculturists
▪ Planters
▪ Horticulturists
▪ Dairy Farmers

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VEHICLE LOAN

Nowadays the life is being so fast, time value is becoming more important so to reach at the
destination of any business related occasion or for a boy to reach college or any where at the fix
time there are so many requirement of vehicles. But every people have no capacity to purchase
vehicles with cash so for that here in the HDFC bank vehicles loan is available. There are many
types of vehicles loan.
Types of vehicles loan:
Two wheeler loans.
New car loan.
Used car loan.
Tractor loan (for agree culture business).
Commercial vehicle loan.
So, as per the requirement of the person there are these types of loans are available this are at the
chip rate and hassel free from more documentation and other procedure. And commercial
businessman can get the benefits of the commercial vehicles loans. Thus as per the need of
different people there are vehicle loans available. And also terms and condition are different as
per the requirement.

CAR LOAN
Flexible Repayment option: Step Up EMI/ Balloon EMI
Step-up EMI

Step-up EMI schemes are based on the assumption that an individual’s income grows over time
and a car that may seem unaffordable now could be affordable next year. Step-up EMI enables
you to take a higher loan amount at lower EMIs so that you can choose a bigger car as per your
choice.

How does Step-up EMI work for you?

Here’s a simple illustration to show how our step-up repayment schemes work.
Normal EMI on Rs. 1 Lakh Car Loan: Rs. 1676
Initial EMI in a Step-up Loan: Rs. 1234 (almost 25% cheaper)
Only after the third year, does the EMI in a Step-up plan crosses the Rs 1676 mark

39 | P a g e
Loan Amount
Get loans up to Rs.3 crore on a wide range of cars and multi-utility vehicles . Enjoy 100%
finance** on-road finance on your New Car Loan
Top Up Loans
Existing car loan customers can get a top-up loan with no documentation
Flexible Repayment Tenure
Flexible repayment tenures from 12 months to 84 months
Quick and easy Processing and Approval
Check your New Car Loan eligibility online or at select branches in just 60 seconds
Enjoy transparent, quick and easy documentation process
Get a New Car loan approval in just 10 minutes
(Loan processing and disbursement will take at least 7 working days post submission of all
required documents and information required by the bank)
Preferred Pricing for HDFC Bank customers
Existing HDFC bank customers can enjoy preferential pricing with unique schemes designed just
for them and can also avail loan in 10 seconds with minimal documentation.

TWO WHEELER
Flexible Repayment Tenure
Decide whether you'd like your loan tenure to be just 12 months, or 48 months, with our pocket-
friendly EMI repayment options.
Fulfil Your Every Need
Get up to 100% finance in you're an HDFC Bank account holder for specific models, and repay
the money at attractive interest rates.
Online Application
Enjoy convenient doorstep service and skip the queues when you log a request online.
Competitive Rates
We offer a 2% lower rate of interest, and a 50% lower processing rate for existing HDFC Bank
account holders, allowing you to enjoy savings of up to Rs. 2,375/-*.*Conditions Apply. Savings
calculated on loan amount of Rs. 50,000/-. Approval TAT from the time of submission of
relevant documents at branch with no address change applicable for account holders.

40 | P a g e
Easy Repayment Schemes
Easily calculate your EMI and pay through ECS/Standing Instructions/post-dated cheques.
Quick Loans
Check your loan eligibility in just 5 minutes, get quick approvals, and find your loan application
status in just 15 minutes. You can avail of an HDFC Bank Two Wheeler Loan at any one of over
3000 branches across India.
Quick and Easy Processing and Approval
Get a Two Wheeler Loan approval in just 15 seconds.
(Loan processing and disbursement will take at least 7 working days post submission of all
required documents and information required by the bank.)

GOLD LOAN
With HDFC Bank's Gold Loan, person can get an instant loan against gold jewellery and
ornaments. The procedure is simple, documentation is minimal and approval is quick. A
person can get 70% loan on the value of the gold jewellery and ornaments.There is also
availability of the overdraft on the gold jewellery. With this a customer can get free
additional services like free personalized cheque book, free international debit card, and free
net banking phone banking services. Loan amount from Rs 50,000 onwards
Get loans starting at ₹ 25,000 (Minimum loan amount of Rs 10000/- available in rural markets)
• Instant funds
Get funds instantly against your gold, and repay at your own convenience
• Low Interest Rates
HDFC Bank Gold Loan comes with competitive interest rates on Term Loan, Overdraft and EMI
based loan. Repay your loan in easy lower EMIs, over a tenor of your choice.
• Collateral Held Securely
Any gold surrendered to us as collateral is kept safely in our locker, so you don't have to worry
about the safety or security of your gold.
• Quick and Efficient Servicing
Over the counter disbursement in just 45 minutes* with minimal documentation
• Complete Transparency

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All our loan rates and charges are communicated up front in writing, along with the quotation, so
you don't have to worry about any hidden costs or fees.

EDUCATIONAL LOAN
Nowadays important of education becoming very high. ASs it important becoming high it is
becoming costly. So in the higher education some time people can not effort a high price at a
same time. So, there is education loan is also available for the student.
A person can get loan up to 10 lakhs to study in India and 20 lakhs if he wants to study in
abroad. Loan available up to tenure of 7 years including moratorium period.
Loans disbursed directly to the educational institution. It is released as per fee schedules of
institutes. Exclusive Telegraphic Transfer facility available for courses abroad. Loans available
for short duration/ job oriented courses also.
• High Loan Amounts
Max loan up to Rs. 10 lakh for studies in India
• Wide Range of Collateral Options
Up to Rs. 4 lakh: No Security. Parents to be joint borrower(s)
Above Rs. 7.5 lakh: Tangible collateral security of suitable value acceptable to bank along with
parents to be joint borrower(s).
Approved collateral securities include residential property, HDFC Bank Fixed Deposit, LIC,
NSC or KVP Policy
• Easy Loan Repayment
Maximum tenure up to 10 years for loans up to Rs. 7.50 lakhs
Maximum tenure up to 15 years for loans above Rs. 7.50 lakhs
• Stay Protected
When you choose to take an education loan from HDFC Bank, we also provide you with the
option to secure your education loan by opting for Insurance Protection in the form of Credit
Protect from HDFC Life.
• Quick and Easy Disbursals
Our doorstep service, and quick and easy documentation process ensures that our loans are
disbursed as quickly as possible, directly to the education institution, as per their fee structure.

42 | P a g e
 • Subsequent Disbursement
You can also ask for trache disbursement by walking into the nearest Retail Assets Customer
Service Centre (CSC).
• 100% Transparency
When you choose a loan from HDFC Bank, you can rest assured that there are no hidden costs.
All charges are communicated up front in writing along with the loan quotation.
• Tax Rebates
You get tax benefits under section 80(E) of the Income Tax Act 1961*. Write to us by
visiting www.hdfcbank.com/services to receive interest certificate for the last financial year.

EASY EMI LOAN

It’s now easier than ever to buy your favourite products with HDFC Bank’s EasyEMI. Be it
consumer durables like televisions and mobile phones, lifestyle products such as modular
kitchens and home automation, or lifecare services like hair transplants and dental treatments,
Easy EMI makes it easy to pay for what you need now and repay it in pocket-friendly
instalments over time.

What’s more, you can avail Consumer Loans to purchase a product or service via EMI on Debit
Card or Credit Card EMI or through Loan EMI.
Hassle-free: No documentation, No Processing fees, No Down payments, No waiting time
Benefits of Easy EMI
- Buy now, pay later: No need to postpone your happiness or let go of a great deal
- Pocket-friendly: With tenures from 6 to 36 months, you can adjust your term to finalise an EMI
that is just right for you
- Hassle-free: No documentation, no processing charges, no waiting time
- Instant funds: In-store or online, just pay using your debit card, credit card or an instant loan
and take home the product right away
- No Extra Cost EMIs: Enjoy attractive EMI offers from leading merchants and manufacturers.
Features & Benefits of Credit Card EMI
▪ No Extra Cost EMI:
Avail of EMIs at No Extra Cost with leading manufacturers such as Samsung, Google,
LG, Sony and 50+ Brands including small bikes
▪ No Processing Fee:
Turn your purchases into EMIs without any Processing Fees
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 ▪ Flexible Repayment Tenure:
Choose a tenure according to your needs, from 3 months to 36 months, with our pocket-
friendly repayment options.
▪ Instant Approvals & Disbursal
Cut the waiting period and processing time -- get funds instantly!
▪ Minimal Documentation
▪ No Down Payment
Get 100% finance to buy the products and services you need.

LOAN AGAINST SECURITY

With HDFC Bank's Loan against Securities, person can get an overdraft against securities like
Equity Shares, Mutual Fund Units(Equity, Debt, FMPs), Gold Exchange Traded
Fund(ETF),NABARD's Bhavishya Nirman Bonds, Policies issued by LIC & Select Private
Insurance Companies, NSC, KVP, UTI Bonds (ARS & US64 Bonds) and Gold Deposit
Certificates, while still retaining ownership. And the best part is that he can continue to enjoy all
his shareholder benefits such as rights, dividends and bonuses Loan available to NRIs against
Shares, Mutual Funds (equity, Debt, FMPs), US64 Bonds, Insurance Policies, NSC, and KVP.

Loan Against Mutual Funds

HDFC Bank is one of the first to offer, Digital Loan Against Mutual Funds (LAMF), in
partnership with transfer agent CAMS. You can now pledge mutual fund assets online and get an
overdraft limit set in your account in just 3 minutes. Enjoy the benefits of instant availability of
funds, retention of mutual fund returns without liquidation, and more.

To avail the Digital LAMF:

1. Log into to your CAMS via NetBanking.

2. Select mutual funds to pledge from your portfolio.
3. Input One Time Password (OTP) to activate overdraft facility to use in your account.

Loan Against Shares

You can also get an instant loan against shares online in 3 easy steps - a complete digital and
paperless process

1. Login to NetBanking, and choose the shares to pledge

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 2. Accept agreement through a one-time password (OTP)
3. Pledge shares with National Securities Depository Limited (NSDL) & Central Depository
Services Limited (CDSL) online by confirming OTP

Your Loan Against Securities (LAS) account is opened instantly. The funds are available for use
immediately.
Easy Repayment
Service your interest payments by way ofcredits in your account every month. The interest is
calculated only on the amount of the loan actually used by you.
Transparent Processing
All our charges are communicated up front, at the time of the processing of the loan. HDFC
Bank Loan Against Securities comes without any prepayment and foreclosure charges, and
relieves you from the stress of dealing with post dated cheques.
Quick and Efficient Servicing
With our doorstep service and efficient servicing processes, your loan will be processed quickly. Our
Loan Against Securities has a dedicated help desk, to help you with the entire process.

LOAN AGAINST PROPERTY

HDFC Bank brings Loan Against Property (LAP). Person can now take a loan against
residential or commercial property, to expand his business, plan a dream wedding, and fund his
child's education and much more. He can depend on bank to meet all his business requirements
even to purchase a new shop or office for business. Loan to purchase Commercial Property
(LCP) is a specially designed product to help person expand his business without reducing the
capital from his business.
These are loans services providing by HDFC bank which are very hassle free and really benefits
for most of customer and most of customer are satisfied by the loan services providing by the
bank.
• High Loan Amounts
Get a loan worth up to 65% of the market value of the property. Our high loan amounts also
come with longer repayment tenures, all at attractive interest rates.
• Fulfil Your Every Need
Both residential and commercial properties* are accepted as collateral, and the money from the
HDFC Bank Loan Against Property can be used for a variety of personal or business needs.
*Conditions Apply

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 • Easy Repayment Options
With competitive interest rates, you can easily repay your loan in low EMIs, or choose our
Dropline Overdraft Facility.
• Transparent Processing
All our charges are communicated up front, at the time of the processing of the loan. No hidden
charges or fees.
• Quick and Efficient Servicing
With our doorstep service, your HDFC Bank Loan Against Property will be processed quickly
and easily.
• Benefits for the Self Employed
Self-employed individuals can benefit from our customised loan options and specially designed
programmes.
• Easy Debt Consolidation
Remember, our HDFC Bank Loan Against Property is an excellent debt consolidation tool

BUSINESS LOAN
Our business loan features include loans of up to `50 lakhs, waiver of collateral or guarantor, and
even the benefit of business loan balance transfer.

In addition, we offer special benefits on business loans, such as overdraft facility and flexible
tenure options.

Enjoy our customer-friendly business loan features, such as eligibility checks in just 60 seconds,
and our credit protect plan.

You can reach out to us via SMS, chat or phone banking to know more about the features of our
business loans. Or read below to get details on the business loan benefits you can enjoy with
HDFC Bank.

Fulfil Your Every Need

Avail of a loan up to Rs. 40 lakhs (up to Rs. 50 lakhs in select locations) without any collateral,
guarantor or security, to fulfil your every business need, from business expansion and working
capital, to your child's education or a home renovation.

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Transfer Loan Balance with Ease

Transfer your existing Business Loan to HDFC Bank for lower EMIs, and enjoy our
benefitsInterest rates as low as 15.75%* on the existing loan transferProcessing fee as low as
0.99%To transfer your loan balance, apply now.

Dropline Overdraft Facility

It provides Overdraft facility without any security. Limit is set in separate Current account which
drops monthly till end of the tenure. Pay the interest only on the amount utilized.Dropline
Overdraft Facility up to Rs.5 Lac - 15 Lac*No Guarantor / Security required.Tenure ranging
from 12-48 months.Attractive Rate of InterestNo Foreclosure / part Closure shall be permitted
during the first 6 months of the limit setting.

Quick Eligibility Check & Disbursal

Check your Business Loan eligibility online or at any branch in just 60 seconds. Loans will be
disbursed based on previous repayment of home loans, auto loans and credit cards.

Flexible Tenure

You can repay your loan over a period of 12 to 48 months.

Convenient Borrowing

For any help with your loan, you can reach out to us via SMS, Webchat, Click2Talk and
PhoneBanking.

Stay Protected

Take care of your loved ones by paying a nominal premium* and covering your loan with our
Credit Protect

Plan:In case of Natural/Accidental Death of the customer, the customer/nominee can avail of the
Payment Protection Insurance (Credit Protect), which insures the principle outstanding on the
loan up to a maximum of the loan amount.The premium for this product will be deducted from
the loan amount at the time of disbursal, after levying service taxes and applicable surcharge/cess
at the rates notified by the government.Benefits: Protects the family by paying off the loan
amount in case of death of the customerLife Coverage – provides peace of MindNo need to use
other savings to repay the loanTax Benefits as per applicable lawsOne convenient package - loan
+ insurance

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RETAIL AGRICULTURE LOAN
Quick, competitive and transparent, HDFC Bank offers hassle-free Retail Agri Loans to farmers,
providing them with the credit they need to meet all their farming, production and investment
requirements. With the Kisan Gold Card, farmers are provided with anytime, anywhere
banking!Stay Protected Get free Personal Accident Cover of Rs. 2 lakhs when you opt for a
Retail Agri Loan.
• Fulfil Your Every Need
The Kisan Gold Card will broadly cover crop production requirements, post harvest and
domestic consumption requirements and other related expenses. You can also purchase
agricultural equipment and implements, fulfil irrigation requirements, construct farm buildings,
and invest in other agricultural related activities such as dairy, piggery, poultry, bee-keeping, etc.
• High Daily Withdrawal Limits
Use your Kisan Card to withdraw up to Rs. 15,000 at ATMs per day, or pay for items worth Rs.
25,000 at merchant outlets. The ATM Debit card is backed by a line of credit.
• Yearly Card Limit
The credit limit on the Kisan Gold Card is sanctioned for 1 year, based on your farming
production requirements. It can be renewed every year. Just like any other VISA credit or debit
card offered by HDFC Bank, the Kisan Gold Card too can be used at any bank’s ATM, including
HDFC Bank ATMs across the country and all Visa establishments worldwide. You can transact
at more than 6000 HDFC Bank ATMs located in more than 900 locations without any extra
charge. The card can also be used at other bank ATMs, and all VISA establishments worldwide.
• Anytime, Anywhere Banking
With the Kisan Gold Card, you are no longer limited to banking between the hours of 10 a.m.
and 2 p.m. at your parent branch. With NetBanking and PhoneBanking, you can avail of the
following banking features online:
o Download an account statement via NetBanking
o Use 24-hour NetBanking to transfer funds from HDFC Bank accounts to other
bank accounts through NEFT
o Invest in a Fixed Deposit online through NetBanking
• Banking with Cheques
You can use Pay-at-Par (PAP) cheques instead of making Demand Drafts for more convenience.
Your cheques will be payable at all locations.
• Savings Account:

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 o You can get a Kisan Club Savings Account and enjoy a free international Debit
Card for the first year, as well as many other benefits. Click here to know more.
o With a Kisan No Frill Saving Account to get a Zero balance Saving account and a
Free ATM Card with a daily cash withdrawal limit of Rs. 10,000. You can also
enjoy Free InstaAlerts, NetBanking, MobileBanking and IVR based Phone
banking.

CARDS SERVICES

In today’s competitive and fast time card services providing by the banks are really very important
to every person and every business needs or to take meal in to the hotel or to purchase jewellery
from the jewellery shops cards are playing good role in the banking sectors. Bank ranges of Cards
help to meet financial objectives. So whether persons are looking to add to his buying power,
conducting cashless shopping, or budgeting his expenditure, he will find a card that suits him.

CREDIT CARDS
A person wants many things like, a trip to Bali, a diamond ring for wife's dreams. Some dreams
can't wait. If there's something person has always wanted. If a person wanted fulfill his wants he
can get benefits from the HDFC bank’s credit cards facilities. From everyday expenses to luxury
spends, covering the miles between your daily commute and foreign holidays, from store-hopping
to online shopping, HDFC Bank Credit Cards are Ready for You to elevate every experience.
Attractive Reward Points that you can redeem across leading brands, exclusive benefits including
lounge access and dining privileges are only some of the reasons why you should pick one of our
CreditCards.

We introduced the first Credit Card in India, and today more than 10 million customers use an
HDFC Bank Credit Card to make their life more rewarding. They come equipped with advanced

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 safety features so you can make your purchases without any worry. And the best part is you can
apply for one right here, right now, with just a click. Different types of credit cards

Classic cards

Silver Credit Card.

Value plus Credit Card.

Health Plus Credit Card.

Premium Cards:

Gold Credit Card

Titanium Credit Card

Woman's Gold Card

Platinum Plus Credit Card

Visa Signature Credit Card

World MasterCard

Commercial and Corporate Credit Card

DEBIT CARDS
HDFC Bank Debit Cards give person complete and instant access to the money in his accounts
without the risk or hassle of carrying cash. Say good-bye to the hassle of withdrawing cash every
time you need to shop. Enjoy cashless, worry-free shopping - in stores and online - with HDFC
Bank Debit Cards.

Safer
• PIN based protection for all your purchases at stores
• Online payments made secure by Verified by Visa / MasterCard Secure Code Password or One
Time Password (OTP)
• Zero Liability Cover for all your shopping at stores Know More
• Chip Cards for added security. Available on request
Cheaper

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• Great discounts - fuel, shopping (at stores and online), travel, dining, entertainment and more .
• Cash Back on shopping throughout the year
• Free Insurance cover up to Rs 10lakh
Smarter
• No need to withdraw cash for your shopping any more
• Ask your branch to help you customise your daily shopping limits
• Set your own international limits on your Debit Card instantly using Net Banking
• Alerts through SMS to help you track your expenses
• Use your own money to shop

Types of debit card: -

Classic card

Easy shop international Debit card.

Premium card

Easy shop gold Debit card.

Specialized card

Easy Shop International Business Debit Card.

Easy Shop Woman's Advantage Debit Card.

Easy Shop NRO Debit Card.

Kisan Card.

PREPAID CARDS
Experience certainty with prepaid cards from HDFC Bank

Receive simplicity, convenience and peace of mind when you choose from a wide array of
Prepaid Cards from HDFC Bank. Forget the hassles of carrying cash and losing out on foreign
transactions due to currency rate fluctuations.

Whether you are traveling abroad, Prepaid Forex cards and Multicurrency cards are a safe and
secure mode for fulfilling your foreign currency requirement. Accepted across millions of

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merchant locations and ATMs across the globe, Prepaid Forex cards are an ideal mode of
carrying foreign currency.

One can also opt for Prepaid Gift cards for individual gifting and facilitating Corporate Gifting.
It is available in both, Physical and virtual form (eGiftPlus Card). This Virtual GiftCard benefits
the Purchaser to send Gift card instantly to the Beneficiary. This is also used by Clients for bulk
incentive payouts to employees and business associates. The other variant FoodPlus cards are a
smarter alternative to meal vouchers whereas MoneyPlus prepaid card offers multiple corporate
solutions for disbursement of salary / wages, petty cash expenses, reimbursement of fuel
expenses and performance incentives etc.

Besides offering convenience, Prepaid Cards have been tailored to answer travel and gifting
needs.

• Forex Plus Cards

• Prepaid Travel Card.
• Gift Plus Cards
• Prepaid Gift Card.
• Food Plus Cards
• Prepaid Food Plus card.
• Money Plus Card
• The Corporate Payment card

FOREX PLUS CARDS

Whether you are a frequent flier with work that takes you places or a first-time traveller all set
for your upcoming travel across exciting new countries, a multicurrency forex card makes your
travels smooth and hassle-free.
The HDFC Bank Mulit currency Forex Plus Card is one of the most convenient ways of carrying
money when you travel abroad. You can carry as many as 22 currencies on a single
Multicurrency Forex card and easily shuffle funds between currencies as you need them. If you

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are travelling across Europe, for instance, you can pay in euros when you are in France and
switch to Swiss francs when you cross over to Switzerland.
The Multicurrency card allows you to make contactless payments (tap and pay). You can avail of
complimentary insurance coverage, 24x7 concierge services and prepaid Net Banking along with
the card. Easy to reload, easy to use and easy to track, the HDFC Bank Multicurrency Forex Plus
Card is an ideal companion on your next trip overseas.

Online Currency Management

You can add currency wallet and transfer balance from one currency wallet to another
currency wallet using Prepaid NetBanking facility available on Contactless Multicurrency
ForexPlus card.

Facility to change ATM PIN according to your convenience

Contactless Multicurrency ForexPlus card offers the card holder the convenience of changing
his / her ATM PIN using Prepaid NetBanking facility.

Backup Card facility

Backup Card is an additional card which you can apply additionally for, against your primary
Contactless Multicurrency ForexPlus Card. In case your primary card gets lost or stolen, you
can activate your backup card by calling 24x7 PhoneBanking or login to Prepaid
NetBanking. Please note to activate backup card, your existing primary card is to be first
hotlisted.

Contactless Card – Tap & Pay

• HDFC Bank Multicurrency Paywave NFC Card is a revolutionary forex card which can
enable you to make quick contactless payments. Multicurrency Paywave NFC Card
entitles you to a world of Speed and Security.

Speed: Your Contactless Multicurrency ForexPlus Card comes with a built-in payWave
technology to make contactless payments at retail outlets. So just Tap and Pay.

Security: Contactless Multicurrency ForexPlus Card does not leave your hand. You can just
wave the card at a distance of 4cms from the merchant terminal and make the payment
securely.

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Secured Transactions with Chip & PIN at POS feature

• All ATM & Point of Sale transactions (POS) are authenticated through PIN, making the
card more secure with embedded CHIP on the card. Transactions initiated on merchants
located outside India may get processed without PIN depending on the guidelines
followed in the respective countries, in such cases cardholder needs to sign the
transaction slip.

Protection against Foreign Exchange fluctuation

• Contactless Multicurrency ForexPlus card is available in 22 currencies, providing

protection against exchange rate fluctuation in future. However, you can withdraw cash
or use the card at Point of Sale (POS) terminal in any currency anywhere in the world
using the Multicurrency card. For transactions carried out in the card currency, you don't
lose out on foreign exchange due to fluctuating market rates.

INVESTMENTS

MUTUAL FUNDS
Mutual funds are funds that pool the money of several investors to invest in equity or debt
markets. Mutual Funds could be Equity funds, Debt funds floating rate debt. or balanced
funds. Funds are selected on quantitative parameters like volatility, FAMA Model, risk
adjusted returns, and rolling return coupled with a qualitative analysis of fund performance
and investment styles through regular interactions / due diligence processes with fund
managers.

The reason that mutual funds are so popular is that they offer the ability to easily invest in
increasingly more complicated financial markets. A large part of the success of mutual funds

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 is also the advantages they offer in terms of diversification, professional management and
liquidity.

How can I invest in Mutual Funds?

HDFC Bank customers can now invest in Mutual Funds through two platforms
InvestNow is a mutual fund investment platform for HDFC Bank customers where the customers
get expert recommendations basis their financial goals & risk appetite. There are no registration
charges for InvestNow account and it involves smooth onboarding & hassle free payments for the
customers. You can register for InvestNow by Login to NetBanking -> Mutual Fund Tab -> Click
on InvestNow Banner.
ISA (Investment Services Account) is a platform for managing your investments in Mutual
Funds with transactions such as Purchase, Redeem, Switch, and SIPs

Am I eligible for investing in MFs through these platforms

To eligible for Invest Now and ISA,you need to be:

• A residential Indian who has a single owner savings account of HDFC Bank
• Your PAN needs to be KYCregistered compliant as per SEBI guidelines. Check your PAN
status here:
• For ISA the bank account can be Single or Either/Survivor.
How to avail InvestNow service?
Login to NetBanking -> Go to Mutual Fund tab -> Click on InvestNow banner and you’ll be
redirected to the InvestNow platform.

EQUITIES AND DERIVATIVES

What's the product all about?

Unique 4 in 1 Investment A/cFast & Seamless trading with transparency of transactions.Multiple

trading platforms Powerful Tools Trusted Research

What all can I do?

Instantly trade & monitor the real-time price movement of your favorite stocks through a single
window. Create & manage multiple portfolios of all Asset classes.Accumulate Stocks/ETFs of
your choice systematically, through DIYSIP in equities.Avail innovative tools that help you in
your investment decision making process.

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This 4:1 Investment Account is linked to your HDFC Bank Demat and Savings/Current/Loan
account, allows you to seamlessly trade/invest in Equity, Derivatives, Bonds, IPO/FPOs, Gold
ETFs, NCDs etc through multiple channels like Internet, Mobile, Branch, Telebroking etc.

When you buy, you don’t have to give a cheque, when you sell you don’t have to give a delivery
instruction.
What’s more, is we also accept off-market orders, so incase you are an NRI in a different time
zone or find it difficult to trade during the market open time, you can just leave your order with
us anytime of the day and we will execute the order into the market as soon as it opens

• Seamless Transactions:With an integrated 4:1 account there is seamless movement of

funds and shares, thereby giving a client ability to take prompt action
• Multiple trading platforms: Transact with utmost convinience using a choice of
platforms - Internet, Mobile, LITS (Low bandwidth site), Branches or Call N trade in
regional languages.
• Powerful Tools: Based on Web 2.0 and Ajax based technology, the portal offers the
ability to Personalise, Manage, Customise and Share. Ingenious tools like Advanced
Portfolio Tracker, Watchlists, Stock Alerts, Calculators, Stock Screeners, Interactive
charting, Technical Analysis etc and much more are a popular draw with our discerning
clients.
• Trusted Research: Insightful research assistance & technical views facilitates one’s
ability to take an informed trading decision. Independent Retail Research team provides a
host of reports that a client could avail of in his/her course of transactions.
• Safety and Security: HDFC securities offer the highest level of security with a 128-bit
encryption technology.

SAVINGS BOND
A savings bond is a retail government bond designed to provide funds for the issuer while
also providing a relatively safe investment for the purchaser to save money. .Savings
bonds are bonds sold by the U.S. Treasury. They are used to raise money from the public to
fund its operations and administer the economy. When the government sells bonds, it is
essentially taking a loan from the public, which it guarantees to repay at some point in the
future.The U.S. Treasury has issued many different series of savings bonds over the years,
but only I Bonds and EE Bonds are available for purchase today.

You will get some exclusive features and benefits with your 7.75% Savings Bonds

• Minimum investment of Rs.1,000 and no maximum limit on investment

• 7 years tenure of the bond from the date of issue
• Choose from Half Yearly Payable interest and Cumulative interest
• 7.75 %p.a. rate of interest
• No income tax exemption available

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 • However, the bonds will be exempt from Wealth-Tax under the Wealth-Tax Act, 1957.

Am I eligible for the 7.75% Savings (Taxable) Bonds?

You can apply for the 7.75 % Savings (Taxable) Bonds if you are:

An Individual, not being a Non Resident Indian

• In his or her individual capacity or

• In individual capacity on joint basis or
• In individual capacity on anyone or survivor basis or
• On behalf of a minor as father/mother/legal guardian.

SEC 54 EC- CAPITAL GAIN BONDS

The most common notified 54EC bonds are offered by National Highways Authority of India
(NHAI) and Rural Electrification Corporation (REC). Starting from FY2017-18, Power Finance
Corporation (PFC) has started issuing bonds eligible under 54EC.

A taxpayer can invest a maximum of Rs 50 lakh of the capital gains incurred in these bonds. As
per the website of the issuers of 54EC bonds, i.e., NHAI, REC, PFC, the interest rate offered is
5.25 per cent which is payable annually.

What's the product all about?

Bond RECL NHAI

Coupon/Interest rate/Yield 5.75% 5.75%

Rating ICRA AAA,IND AAA, ICRA/AAA Stable, CARE

CRISIL AAA/Stable AAA/Stable, CRISIL
AAA/Stable

Tax Status Interest received is taxable Interest received is taxable

Tax Benefit SEC 54 EC SEC 54 EC

Minimum (Rs.) 20,000 10,000

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 Maximum (Rs.) 50 Lakhs in a Financial Year 50 Lakhs in a Financial Year
across RECL & NHAI across RECL & NHAI

Tenor 5 Years 5 Years

Interest Date 30th June 1st April

Put/Call/Premature Encashment Bullet repayment at the time Bullet repayment at the time
of Maturity of Maturity

Mode Of Interest Annual Annual

What are the provisions of Section 54EC?

As per provisions of Income Tax Act, 1961, any long term capital gains arising from transfer of
any capital asset would be exempt from tax under section 54EC of the Act if:
• The entire capital gain realized is invested within 6 months of the date of transfer in eligible
bonds.
• Such investment is held for 5 years
• To avail of capital gain exemption, the bonds so acquired cannot be transferred or converted into
money or any loan or advance can be taken on security of such bond within 5 years from date of
acquisition else, the benefit would be withdrawn.
• If the amount invested in bonds is less than the capital gains realized, only proportionate capital
gains would be exempt from tax.

NATIONAL PENSION SYSTEM

The National Pension System (NPS) is a voluntary defined contribution pension system
in India. National Pension System, like PPF and EPF is an EEE (Exempt-Exempt-Exempt)
instrument in India where entire corpus escapes tax at maturity and entire pension withdrawal
amount is tax-free.[1]

NPS started with the decision of the Government of India to stop defined benefit pensions for
all its employees who joined after 1 January 2004. While the scheme was initially designed
for government employees only, it was opened up for all citizens of India between the age of
18 and 60 in 2009.[2] In its overall structure NPS is closer to 401(k) plans of the United
States. Administered and regulated by the Pension Fund Regulatory and Development
Authority (PFRDA)(Based on the recommandations of Chakka Muni Balaji Ganesh
Committee),in accordance with (Juturu Sahithi committee)
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 The NPS is largely focused on one's retirement. While up to 60% of the maturity corpus can
be withdrawn as a lump sum on maturity, the balance is compulsorily annuitized, i.e.,
balance is used to fund the annuity (pension) after retirement. This annuity is fully taxable in
the year of receipt as income from other sources.

Subscribers have the option to open two types of NPS Accounts under the same
Permanent Retirement Account Number (PRAN):

• Tier I: Contributions done to this account are eligible for additional tax deduction benefit
of up to Rs. 50,000/- under section 80CCD (1B), over and above Rs.1,50,000/- u/s 80C.
Withdrawals are restricted and subject to terms and conditions.
• Tier II: Subscribers can invest an additional amount in Tier II NPS Account. Subscriber
is free to withdraw his entire accrued corpus under Tier II at any point of time. In case
subscriber has not contributed even the initial contribution towards Tier II a/c, it will be
automatically deactivated as per process. No tax benefits are available in this account.

How to open an NPS account?

Subscriber can enrol for NPS through the online application mode from the convenience of
his home / office. The prime objective of the scheme is to provide all citizens of India with
an attractive long term savings avenue to plan for retirement through safe and reasonable
market based returns. The account can be opened by all Indian Citizens between 18 to 60
Years.

Steps for online account opening:

• Subscriber can enrol for NPS by clicking on 'Apply Now' option under NPS (National
Pension System)
• Subscriber will get online form, which needs to be filled with mandatory fields.
• Receipt number for subscriber registration (account opening) will be generated. There
will be provision to complete the registration (account opening) later based on receipt
number search.
• Subscriber's e-KYC will be done through Aadhaar (OTP based authentication).
• Subscriber enters remaining details like Bank details, scheme details, nominee details etc.
• Subscriber needs to upload photograph and signature (Cheque and PAN for Tier II).
• Subscriber will enter the contribution amount (this is the amount subscriber wants to
invest in NPS) and click for payment.
• Subscriber will be directed to online payment platform wherein subscriber will complete
the payment through HDFC Bank NetBanking.
• On successful payment, PRAN will be allotted to the subscriber and PDF form will be
generated based on data given. This can be saved for reference and need not be sent
separately (This is only applicable for Aadhaar based NPS account opening).

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INSURANCE

LIFE INSURANCE
Provide financial protection to you and your family at an affordable cost Customize your
plan with a choice of 9 plan options All future premiums are waived on Accidental Total
Permanent Disability (available under all options) and on diagnosis of Critical Illness
(available under 3D Life & 3D Life Long Protection options)Protect yourself for whole of
life with Life Long Protection & 3D Life Long Protection options Flexibility to choose your
policy and premium payment terms Life Stage Protection feature offers to increase insurance
cover on certain key milestones without medicals Flexibility to increase your cover every
year through top-up option Special premium rates for female lives Attractive premium rates
for non-tobacco users Tax benefits* as per prevailing tax laws

TYPES

1. Life Option
2. 3D Life Option
3. Extra Life Option
4. Income Option
5. Extra Life Income Option
6. Income Replacement Option
7. Return of Premium Option
8. Life Long Protection Option
9. 3D Life Long Protection Option.

HEALTH INSURANCE
Health Suraksha covers not only hospitalisation in the event of an accident or sickness but
extends to cover pre and post hospitalisation expenses, day care procedures, domiciliary
treatment, organ donor expenses . Moreover, you get a renewal bonus for each claim-free
year.It provides accesss to Cashless Claims Service across India at 5000+ network hospitals
There is No Sub-limits on any disease, room rent, hospital charges and doctor feesIt pays for
domiciliary treatment; that is expenses incurred for medical treatment taken at home, subject
to conditions as listed in .

You will get some exclusive features and benefits with Health Suraksha Wide coverage: You
can choose an individual Health Suraksha scheme or a Family Floater health insurance policy
according to your requirements. The coverage is optimal and comes at an affordable price.

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Time Period: You can opt for a HDFC ERGO Health Suraksha policy that runs for a time
period of one or two years (With Life time renewability) .

Bonus: If your policy is claim-free you are entitled to a cumulative bonus.

Included Health check up: HDFC ERGO Health Suraksha will provide for at the cost of a
health check up if you have completed 4 years without making a claim.

Service Points: You can make cashless claims across more than 5000+ network hospitals in
India.

Tax Benefits: You can avail of the Income Tax benefits under Section 80D of the Income
Tax Act.

Quick processing: Once you decide to purchase the HDFC ERGO Health Suraksha, the
turnaround time of delivering your policy will be quick. Even the claims procedure is very
straightforward

ACCIDENTAL INSURANCE
This insurance policy will provide financial security for unforeseen accidents upto 65 years
of age. Wide coverage provided for various types injuries and personal accidents

In the crucial time that your family may face in case you meet with an accident, the last thing
they should be worried about is finances. Here are some of the features of the policy:

• Age Limit: The HDFC ERGO Individual Personal Accident Plan 2 Policy is open to
anyone upto 65 years of age. This low cost family package cover, Option to include
broken bones coverage for your parents.
• Sum Insured: The range of insurance available is from Rs. 2.5 lakh to Rs. 15 lakh.
• Family Package Cover: Take maximum benefits of high value comprehensive coverage
at affordable costs! The cover extends to your entire family including dependent parents
and dependent children in a single policy.
• Protection area: You will stand protected for sickness in India for hospital daily cash
benefit and personal accident cover worldwide.
• Wide coverage: This Individual Personal Accident Plan 2 Policy covers the following
risks associated with accidents.

Burns
Broken Bones
Permanent Disability or Accidental Death.
Reimbursement for Ambulance costs.
Daily cash payout for hospitalization due to accidents and sickness

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Here are the details regarding the coverage that the HDFC ERGO Individual Personal
Accident Plan 2 Policy offers:

• Accidental Death: In case of an accidental death, the policy pays 100% of the Sum
Insured
• Permanent Total Disablement: The policy pays up to 100% of the Sum Insured if
bodily injury due to an accident results in permanent disablement
• Broken Bones: The policy pays up to 10% of Sum Insured in the event of bodily injury
due to an accident resulting in broken bones
• Hospital Cash (Accident & Sickness): The policy provides a daily benefit upto a
maximum of 45 days in case of hospitalization due to an accident or sickness.
• Burns: It pays up to 5% of Sum Insured if an accident results in hospitalization and
treatment of burns.
• Ambulance Costs: The policy pays up to the Sum Insured towards the reimbursement of
costs for ambulance charges.

RETIREMENT PENSION PLAN

This participating traditional plan is ideal for those who seek benefit of bonuses.Pay as much
you need to. There is no limit on max premium you can invest.Choose from range of
investment horizon of 10 years to 40 years.Assured benefit on death is 101% of all premiums
(excluding taxes) paid till date. In addition accrued bonuses will also be paid. The minimum
level of death benefit at all times will be 105% of the premiums paid.Tax benefit* u/s 80
CCC of the IT Act

A significant part of the policy benefits will not available as a lump sum but would need to
be mandatorily taken as annuity.

Bonus:

• Reversionary Bonus:
A simple Reversionary Bonus as a percentage of sum assured on vesting would be
declared at the end of the financial year. Once added to the policy, the bonus is
guaranteed to be payable on vesting provided all due premiums are paid.
• Interim Bonus:
If the vesting benefit is payable before the next planned reversionary bonus declaration,
an Interim Bonus may be added. All policies where such claims have occurred do not
participate in the next reversionary bonus declaration.
• Terminal Bonus:
Terminal Bonus may be added to the policy on vesting and enables the company to pay a
fair share of the surplus at the end, based on the actual experience over the policy term.
Since the Terminal Bonus depends on the future experience it is not a guaranteed benefit.

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 • Vesting Benefit :
On survival till the vesting date and on full payment of premiums due throughout the
policy term, you will receive higher of the following
▪ Sum Assured on vesting plus accrued bonuses
▪ Assured Benefit of 101% of all regular premiums paid till date
▪ Regulation mandates how this Vesting Benefit will be payable to you.

• Death Benefit :
On death of the life assured, the nominee would receive Assured Death Benefit of 101%
of all regular premiums1 paid to date. In addition, accrued bonuses will also be payable.
The minimum level of death benefit at all times will be 105% of the premiums paid.
Your nominee has an option to utilise the death benefit, fully or partly, for purchasing an
immediate annuity from HDFC Life. Alternatively, your nominee can withdraw the entire
death benefit as a lump sum.
1The Premium amount is excluding any taxes paid on the premium.

HOME INSURANCE
You will get some exclusive features and benefits with your Home Insurance

• Complete Protection: Avail of protection for both your home and its contents
• Optional cover: Along with extensive coverage, a low cost optional cover for burglary,
including theft and larceny is also offered.
• Premium discounts: You can avail of a premium discount 15% for security features at
your home
• Minimum Documentations: Minimum & uncomplicated documentation required for
this policy.

What coverage does HDFC ERGO Home Insurance policy offer?

Here are the details regarding the coverage that the Home Insurance policy offers:

Fire and Special Perils

This covers the structure of your home and contents against the following.

• Fire, lightning, explosion / implosion, aircraft damage

• Riot strike, malicious and terrorist damages
• Bursting and overflowing of water tanks, apparatus, pipes
• Storm, cyclone, typhoon, tempest, hurricane, tornado, flood and inundation
• Earthquake, volcanic eruption and other convulsions of nature
• Impact damage by rail / road vehicle and animals
• Subsidence and landslide, including rockslide
• Missile testing operations

63 | P a g e
 • Leakage from automatic sprinkler installations
• Bush fire

MOTOR INSURANCE
Secure your prized vehicles with the HDFC ERGO Private Car Insurance Package Policy. You
can avail a host of discounts and cashless claims. Here are some of the features of the policy:
• Cashless Claim Service: Cashless Claim Service over 3400+ authorized network of garages
across India.
• Discounts: Benefit from a range of discounts offered on the HDFC ERGO Private Cars
Insurance policy, such as Automobile Association Discount and discounts based on age and
profession.
• Online convenience: Take maximum advantage of buying and renewing the policy online.
Click here to download the brochure.
What coverage does Motor Insurance policy offer?
Here are the details regarding the coverage that the package Motor Insurance policy offers:
The policy covers loss or damage caused to your vehicle by any one of the following events:
• Accident by external means
• Burglary, housebreaking or theft
• Fire, explosion, self ignition, lightning
• Terrorism, riots, strikes, malicious acts
• Transit by road, rail, inland waterways, air or lift
• Earthquake, flood, storm, landslide or rockslide
Liability to Third Parties:
The policy would also cover any legal liability arising out of injury to or death of a third party
and property damage of a third party in case of an accident involving your vehicle.
Personal Accident Cover for Owner-Driver:
The policy also provides compulsory personal accident cover for owner-driver for an amount of
Rs. 2 lakh in case of accidental death and permanent total disability.
Insured Declared Value:
The Insured Declared Value for your vehicle would depend on the manufacturer’s listed selling
price less depreciation for each year. The IDV would be the maximum amount payable in the
event of a claim for total loss / constructive total loss.
Premium:
The premium for a package Motor Insurance policy would depend on the following.
• Sum insured / Insured's Declared Value (IDV)
• Age of the vehicle
• Place of registration

64 | P a g e
• Fuel type (Petrol / Diesel)
You can also choose to opt for a variety of covers on payment of additional premium as listed
below:
• Electrical / non-electrical items can be insured separately
• Personal accident cover for named / unnamed passengers
• Personal accident cover for paid driver / employee
• Legal liability for paid driver in connection with the operation of the insured vehicle.

TRAVEL INSURANCE
No matter how far and wide you have to travel for business or work, you can now leave all your
worries behind by securing yourself with the HDFC ERGO Travel Insurance. Here are some of the
features of the policy:
• Range of plans: A wide range of plans that offer coverage for individuals from the age
of 6 months to 70 years are available. Chose from the following plans that suits your
need.
Single trip policy: 6 months to 70 years
Annual multi-trip: 18 years to 70 years
Single trip for Asia excluding Japan: 6 months to 70 years
Family Floater: Self & Spouse up to the age of 60 years and child max 2 from 3 months
up to the age of 21 years
• Assistance: If you need to make international travel claims, emergency assistance will be
available to you on call 24x7.
• Online Policy: Instant Online Policy Issuance is also available to you for the HDFC
ERGO Travel Insurance.
• Medical Procedures: Absolutely no medical procedures or health checkups are required
to avail of the HDFC ERGO Travel Insurance.
• Cashless hospitalisation and claims: If you need to make a claim in an unfortunate
circumstance while travelling, you can avail the benefits of uncomplicated cashless
hospitalisation. As a part of our claims procedure, our International Service Provider will
provide cashless claims service.
What coverage does HDFC ERGO Travel Insurance policy offer?
Here are the details regarding the coverage that the HDFC ERGO Travel Insurance policy offers:
• Emergency Medical Expenses: Covers medical costs incurred due to illness or accident including
medically necessary and prescribed emergency evacuation. It covers outpatient, in-patient,
medical aid, therapies and diagnostic tests
• Emergency medical evacuation: Covers the expenses incurred in moving the insured person to
the nearest hospital
• Repatriation of remains: Covers the expenses incurred in moving the insured person to his/her
country of residence
• Emergency dental expenses: Covers non aesthetic treatment of natural teeth.
• Hospital cash: Pays a daily allowance in the event of hospitalization either due to sickness or an
accident, as stated in the policy schedule.

65 | P a g e
• Accidental death and permanent total disability - Common Carrier: Pays the sum insured
specified in the schedule in addition to the sum insured specified under the Personal Accident
Section, if the insured sustains Accidental Bodily Injury during the course of the journey while
travelling in a common carrier such as rail, bus, or aircraft; and such bodily injury results in
death or permanent total disability.
• Personal accident: Pays compensation in case of death or permanent total disability caused due to
an accident.
• Flight delay: Pays compensation if the aircraft is delayed for more than 12 hours than the original
scheduled departure time for purchase of meals, refreshments.

DEMAT ACCOUNT
Nowadays share market is becoming is the main occupation of the person. So to avoid faulty
processes demat account is really most important for the share market and for the safety of shares
it is most important. HDFC BANK is one of the leading Depository Participant (DP) in the country
with over 8 Lac demat accounts.

HDFC Bank Demat services offers a secure and convenient way to keep track of securities and
investments, over a period of time, without the hassle of handling physical documents that get
mutilated or lost in transit. HDFC BANK is Depository participant both with -National Securities
Depositories Limited (NSDL) and Central Depository Services Limited (CDSL).

What are the features of a Demat Account?

• Preferential pricing for the Imperia, Preferred & Classic customers.

• No stamp duty on transfer of securities held in Demat form.

• Auto credit of rights / bonus / public issues in your Demat Account through ECS

• Easy access to your investments,statements through the Demat Tab on NetBanking (DP on
Net)

66 | P a g e
How does it work?

A Depository is like a bank where securities are held in electronic form. There are two Depositories
in India – National Securities Depository Limited (NSDL) and Central Depository Services (India)
Limited (CDSL).

Under the Depositories Act, investors can use the services of these Depositories through
Depository Participants (DP) such as HDFC Bank.

There are a number of benefits:

• Settlement of securities are traded on exchanges and as well as off-market transactions

• Shorter settlements enhance liquidity

• No stamp duty on the transfer of securities held in Demat form

• Changing your address, registering a power of attorney and even signatures can be effected
in Demat accounts by submitting requests along with the relevant documents to the
Depository Participant

HDFC Bank also facilitates registration of SPEED-e (NSDL) & Easiest (CDSL). These internet-
based transaction allows you to submit delivery instructions electronically, via the SPEED-e /
Easiest website. This way, you have security when processing transactions, without the hassle of
preparing and submitting instruction slips.

With facilities like 'IDEAS' & Easi, you can view the current transactions and balances of your
Demat Account in real-time.

You can also hold mutual funds in a Demat Account. There are three steps to access this facility:

• 1. Give your Demat Account details to the Asset Management Company (AMC) / Registrar
and Transfer Agent (RTA).

• 2. Submit a request to your Depository Participant (DP) for conversion of existing Mutual
Fund units.

• 3. Buy Mutual Fund units through the stock exchange platform.

67 | P a g e
PREMIER BANKING

IMPERIA BANKING
Personalized attention from a dedicated Imperia Client Relationship Manager Enjoy the
services of an Imperia Client Relationship Manager / Private Banking Relationship Manager
who will effectively take care of your banking, borrowing or investment needs

Private Banking Services*

Private Banking services offer customized and comprehensive investment information across
diverse asset categories, helping you make the right choices. A Private Banking Relationship
Manager is assigned to you as a one point contact, guiding you and attending all your
investment related needs including Portfolio Management Services, Mutual Funds, Insurance
etc.

Relationship Pricing on a variety of products & services:

Refer to the Fees and Charges section below

Customized Investment Solutions

Comprehensive Investment solutions include tax efficient investment avenues, trading in

equities through HDFC Securities Trading account, convenient tax payment options; all under
one roof.

Access to InvestTrack through Net Banking which provides you with an investment overview,
investment solutions, reports and more

'HDFC Bank AAG' (At A Glance) mobile app - get the latest market trends on-the-go!

Comprehensive Banking Solutions for your Business

68 | P a g e
As a bank we also provide a wide range of Business solutions1 like Loan Against Property ,
Loan Against Rent Receivables, Working Capital, Cash Management Services, E – net, Trade
Services, Merchant Point of Sale ( POS : Point of Sale ) Terminals, Internet Payment Gateway
and Corporate Salary Accounts.

Family Benefits

To add to your delight, the features & benefits that you enjoy as an Imperia customer, can be
extended tthe members of your family as well. Just speak to your Imperia Client Relationship
Manager for adding the accounts of your immediate family members to your group

Exclusive Lifestyle Privileges designed for you

HDFC Bank Premium Credit Card2

Access one of the most premium range of HDFC Bank Credit Cards which include features
such as accelerated reward points, multiple payment channels, fuel surcharge waivers and
more.

Easyshop Imperia Platinum Chip Debit Card

Enjoy the exclusive Imperia embossed Platinum Chip Debit Card at nil annual charge with
enhanced features. Click here to view details

Imperia Magazine:

You can expect to keep pace with the latest trends in fashion, travel and the world of finance
through our exclusive quarterly e-magazine.

Combined Monthly SmartStatement:

You will receive a combined SmartStatement by email every month. Your monthly statement
will provide you with transaction details of all your Savings accounts, Current accounts, and
Fixed Deposits for which you are the principal account holder.

Experience Banking & Digital Convenience:

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Exclusive Imperia PhoneBanking Service gives you the freedom to do almost anything over
the phone – balance enquiry, loan-related queries, bill payment etc. (N. 1800 266 3310 / 1800
102 3310 )

HDFC Bank Branch Network and HDFC Bank ATM Network

Digital convenience with NetBanking (200+ transactions), MobileBanking (120+ transactions)

and more

Great discounts and CashBack with PayZapp Mobile App, a complete payment solution which
gives you the Power to Pay in One Click

Compare and get the lowest prices when you shop or book travel on SmartBuy, an online portal

Banking Convenience: HDFC Bank Branch Network and HDFC Bank ATM Network.

PREFERRED BANKING
Dedicated Relationship Manager at HDFC bank it is our endeavour to nurture a truly personal
relationship with you. Your Relationship Manager will cater to all your banking and financial
services needs. So, whether you need an urgent Personal Loan or a Forex card for your
international travel, you can trust your Relationship Manager to get the job done. Relationship
Pricing on a variety of products & services Refer to the Fees and Charges section below.
Exclusive Lifestyle Privileges HDFC Bank Premium Credit Card1

Access one of the most premium range of HDFC Bank Credit Cards which include features
such as accelerated reward points, multiple payment channels, fuel surcharge waivers and
more.

HDFC Bank Preferred Platinum Chip Debit Card:

Enjoy the exclusive Preferred embossed Platinum Chip Debit Card at nil annual charge with
enhanced features.

Preferred Speak: Get product offers and investment insights with the exclusive monthly e-
newsletter for Preferred Customers.

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Combined Monthly SmartStatement:

You will receive a combined SmartStatement by email every month. Your monthly statement
will provide you with transaction details of all your Savings accounts, Current accounts, and
Fixed Deposits for which you are the principal account holder.

Comprehensive Banking Solutions for your Business

As a bank we provide a wide range of Business solutions like Loan Against Property , Loan
Against Rent Receivables, Working Capital, Cash Management Services, E – net, Trade
Services, Merchant Point of Sale ( POS : Point of Sale ) Terminals, Internet Payment Gateway
and Corporate Salary Accounts.

Wide range of Loan products to suit your personal needsYour Relationship Manager can also
help you access a wide range of loans2 to suit your borrowing needs including Auto Loan,
Personal Loan, Home Loan, Loan Against Securities, Gold Loan and more.

Family Benefits

To add to your delight, the features & benefits that you enjoy as a Preferred customer, can be
extended to the members of your family as well. Just speak to your Relationship Manager for
adding the accounts of your family members to your family group

Experience Banking & Digital Convenience:

HDFC Bank Branch Network and HDFC Bank ATM Network Digital convenience with
NetBanking (200+ transactions), MobileBanking (120+ transactions) and more Great
discounts and CashBack with PayZapp Mobile App, a complete payment solution which gives
you the Power to Pay in One Click Compare and get the lowest prices when you shop or book
travel on SmartBuy, an online portal.

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CLASSIC BANKING
Features and benefits of 'Classic Banking

Dedicated Personal Banker

As a Classic customer we believe that you need that extra special attention, and so we assign
you to your very own Personal Banker. Your Personal Banker is an experienced and
professionally trained individual who first understands your financial requirements and
accordingly tailors recommendations while making banking a pleasurable and convenient
experience for you. Relationship Pricing on a variety of products

Family Benefits

To add to your delight, the features & benefits that you enjoy as a Classic customer, can be
extended to the members of your family as well. Just speak to your Personal Banker for adding
the accounts of your immediate family members to your family group

Exclusive Privileges

Credit Cards AND Platinum Debit cards

Access one of the most premium range of HDFC Bank Credit Cards which include features
such as accelerated reward points, multiple payment channels, fuel surcharge waivers and
more. Enjoy the exclusive Classic embossed Platinum Chip Debit Card at nil annual charge
with enhanced features. Click here to view details

Combined Monthly SmartStatement: You will receive a combined SmartStatement by

email every month. Your monthly statement will provide you with transaction details of all
your Savings accounts, Current accounts, and Fixed Deposits for which you are the principal
account holder.

Classic Speak e-Newsletter:

Get product offers and investment insights with the monthly e-newsletter 'Classic Speak'
exclusively for Classic Customers.

Comprehensive range of Loan products to suit your borrowing needs

72 | P a g e
Your Personal Banker can also help you access a wide range of loans2 to suit your borrowing
needs including Auto Loan, Personal Loan, Home Loan, Loan Against Securities, Gold Loan
and more.

Experience Digital Convenience

Digital convenience with NetBanking (200+ transactions), MobileBanking (120+ transactions)

and more

Great discounts and CashBack with PayZapp Mobile App, a complete payment solution which
gives you the Power to Pay in One Click

Compare and get the lowest prices when you shop or book travel on SmartBuy, an online portal

Banking Convenience: HDFC Bank Branch Network and HDFC Bank ATM Network All

Features and Benefits are subject to HDFC Bank Programme Terms and Conditions apply

1. Card issuance is subject to internal bank policy, terms and conditions apply

2. Terms and conditions apply. Loan is extended at sole discretion of HDFC Bank limited and
is subject to documentation and verification as per Banks requirement.

Classic Banking Eligibility Criteria*

Effective 15th Aug 2018 the Eligibility for programme is given below: A minimum Average
Monthly Balance of Rs. 1 Lac in the Savings account OR A minimum Average Quarterly
Balance of Rs. 2 Lac in a Current Account OR A minimum Average Monthly Balance of Rs.
5 Lac in a combination of Savings Accounts, Current Account and Fixed Deposit Balance is
measured as a combined balance across account/s linked to your Customer ID or over the
account/s of other customers linked to your “Group” (as defined in the HDFC BanK
Programme Terms and conditions). The tenor of the Fixed Deposits should be at least six
months. HDFC Bank Programme .

73 | P a g e
 PRIME BANKING
Features and benefits of Prime Program?

Dedicated Prime Banker: With HDFC Bank's Prime Programme you can now experience the
next level of banking services- your very own dedicated Prime Banker. Your Prime Banker
understands your financial requirements, offers solutions that benefit you and is just a call
away should you need any help.

Relationship Pricing on a wide range of products

We warmly extend our relationship with preferential pricing across a wide range of financial
products, such as loans, financial transactions and more.

Family Banking Advantage

As your family members are equally important to us, they can also enjoy the unique benefits
of the Prime Banking Programme. Your Prime Banker will gladly assist you with the details.

Credit Cards

Explore a range of customized HDFC Bank Credit Cards with state-of-the-art security for
online transactions, offered with great discounts, which reward you 365 days a year.

PAYMENT SERVICES
Nowadays life of a person become very stressful and he/she becoming busy with their own
business, but they have to payment for something so for that reason bank’s payment services
become started.With HDFC Bank's payment services, person can bid goodbye to queues and paper
work. Bank’s range of payment options make it easy for pay for a variety of utilities and services.

74 | P a g e
Verified By Visa
Do you want to be worry free for your online purchases. Now you can shop securely online with
your existing Visa Debit/Credit card.

Net Safe
Now shop online without revealing your HDFC Bank Credit Card number. What more, you can
now use your HDFC Bank Debit Card also for online purchases.

Merchant Services
Accept all Visa, MasterCard, credit and Debit cards at your outlets through state of the art POS
Machines or through your website and experience hassle free payment acceptance.

Prepaid Mobile Refill

If you are an HDFC Bank Account holder, you can now recharge your Prepaid Mobile Phone
with this service.

Bill Pay
Pay your telephone, electricity and mobile phone bills at your convenience. Through the Internet,
ATMs, your mobile phone and telephone - with Bill Pay, our comprehensive bill payments
solution.

Visa Bill Pay

Pay your utility bills from the comfort of your home! Pay using your HDFC Bank Visa credit
card and forget long queue and late payments forever

75 | P a g e
Pay Now
Use your HDFC Bank Credit Card to pay your utility bills online, make subscriptions and
donations; no registration required. Enjoy credit free period and reward points as per your credit
card features.

Insta Pay
Pay your bills, make donations and subscribe to magazines without going through the hassles of
any registration.

Direct Pay
Shop or Pay bills online without cash or card. Debit your account directly with our Direct Pay
service!

Visa Money Transfer

Transfer funds to any Visa Card (debit or credit) within India at your own convenience through
HDFC Bank's Net Banking facility.

e-Monies National Electronic Funds Transfer

Transfer funds from your account to other Bank accounts across India - FREE of cost.

Online Payment of Excise & Service Tax

Make your Excise and Service Tax payments at your own convenience through HDFC Bank's
Net Banking facility.

Religious Offerings

Now donate to your favorite temple easily and securely using HDFC BANK's Net Banking.

76 | P a g e
OTHER SERVICES
PayZapp
Go cash-free with PayZapp, your end-to-end payment solution. This easy-to-use and secure
online payment app is ideal for shopping, groceries, movie tickets, music and much more.
Furthermore, it helps compare and book flight tickets and hotels, as well as aids in monthly
bill payments and online recharge. Shop with PayZapp and get incredible discounts on
SmartBuy.

Chillr:
Get ready to transfer funds instantly with Chillr app. Send money to your family, friends,
colleagues or anyone on your contact list, along with a range of exclusive offers and benefits
on transfer. The smart and secure Chillr app can be used 24 hours a day - 7 days a week,
including bank holidays, for requesting money, recharge and more.

BillPay
Whether at home, office or out with family, pay your bills with our BillPay service. Simple
and secure, this facility ensures timely payments without any hassle.

Net Banking
No more bank queues. NetBanking offers secure and convenient to your bank account. .
From money transfer to bill payments, get access to over 200 transactions anytime,
anywhere. .

Mobile Banking
Keep a tab of your spending, manage your account and transfer money anywhere, anytime
with our MobileBanking service. This user-friendly and safe facility allows over 75
transactions.

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SMS Banking
Access your account on-the-go with SMS Banking. Monitor transactions and investments as
well as transfer funds wherever you are, without the need of internet or data connection.

Smart Buy
Indulge your travel and shopping cravings with amazing offers on SmartBuy exclusive to
HDFC Bank customers. It covers a range of deals on electronics, fashion, online recharge
and a range of other services.

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PRIMARY STUDY

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INTRODUCTION TO STUDY
The report contains the organizational study done @HDFC bank. The report title is
“CUSTOMERS SATISFACTION ON PRODUCT AND SERVICES OF HDFC BANK”
The report gives an overview of the banking sector and company profile and awareness of
customers about different types of product and services provided by HDFC bank. HDFC Bank
provide many services which includes savings ac, current ac, deposits, insurance, SIP
(systematic investment planning), d-mat ac etc.. and purpose of this study is to understand
customers awareness and satisfaction toward these product and services.

RESEARCH OBJECTIVE
Purpose of the study is to find out customers satisfaction, awareness and preference for
HDFC bank product. Research objectives are:-

• Customers sentiments on the various services provided by bank.

• To measure the awareness level of people regarding banking services offered by
bank .
• To evaluate overall satisfaction level of customers regarding services and products
offered by the bank .

RESEARCH METHEDOLOGY AND DESIGN

Research Methodology is a process used to collect information and data for the purpose of
making business decisions. The methodology may include publication research, interviews,
surveys and other research techniques, and could include both present and historical
information.

A Research Design is a systematic approach that a researcher uses to conduct a scientific

study. It is the overall synchronization of identified components and data resulting in a
plausible outcome. To conclusively come up with an authentic and accurate result, the
research design should follow a strategic methodology, in line with the type of research
chosen.
In this report I have used descriptive research technique. Descriptive research is used to
describe characteristics of a population or phenomenon being studied. This research includes
survey and fact-finding inquiries of different kind.

80 | P a g e
SOURCE OF DATA
Primary data is the data which is collected through personal contact.
Through questionnaire- The questionnaire is written set of questions
Through personal contact- in personal interaction ask question in face-to-face contact to
other person

Secondary data is the data which are available in the form of fact and figures. The source of
secondary data are:

• Websites
• Magazines
• Articles

DATA COLLECTION METHOD

For data collection I have used Questionnaires.

POPULATION

My sample size for this project is 40 respondents.

SAMPLING METHOD

For this project I have used convenient sampling method.

Convenience sampling (also known as availability sampling) is a specific type of

nonprobability sampling method that relies on data collection from population members who
are conveniently available to participate in study.

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 DATA ANALYSIS AND
INTERPRETATION

AGE GROUP AND DISTRIBUTION OF MALE FEMALE

CUSTOMER DEALING WITH HDFC BANK

AGE GROUP

AGE NO OF PERSONS
Less than 25 5
25-35 12
35-45 10
45-55 10
55 and above 3

GENDER
GENDER NO OF PERSONS
MALE 32
FEMALE 8

OCCUPATION OF CUSTOMER OF HDFC BANK

OCCUPATION NO OF PERSONS
SERVICE 10
BUSINESS 13
PROFESSIONAL 9
STUDENT 5
OTHER 3

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DISTRIBUTION OF INCOME OF CUSTOMERS OF HDFC
BANK

INCOME NO OF PERSONS
0 TO 50000 5
50000 TO 250000 8
250000 TO 500000 12
500000 and above 15

1.FOR HOW LONG ARE YOU PART OF HDFC BANK ?

RESPONSE NO OF % OF RESPONDENTS
RESPONDENTS
Less than 6 months 4 10%
Less than 1 year 6 15%
Less than 2 years 10 25%
More than 2 years 20 50%
Total 40 100%

YEARS

10

15

50

25

LESS THAN 6 MONTHS LESS THAN 1 YEAR LESS THAN 2 YEARS MORE THAN 2 YEARS TOTAL

83 | P a g e
INTERPRETATION
From the graph majority of the respondants i.e. 50% became part of HDFC bank more than 2
years ago, 25% of the customers are part of HDFC Bank for less than 2 years. 15% of the
customers are part of HDFC Bank for less than 1 year, whereas 10% of them are part of HDFC
Bank for less than 6 months

2.WHAT ARE THE REASONS THAT ATTRACT YOU TO BE A

CUSTOER OF HDFC BANK?

RESPONSE NO OF RESPONDENTS
PRODUCTS 28

SERVICES 10

IMAGE OF BANK 1

ALL OF THE ABOVE 1

RESOPNDANTS

5 5

20

70

PRODUCT SERVICES IMAGE ALL OF THE ABOVE

84 | P a g e
INTERPRETATION
From the above graph it is clear that 70% of customers are attracted because of product of the
bank, 20% of them are attracted towards services provided by the bank. Rest of the customers are
attracted towards the image and overall services of HDFC Bank.

3.ARE YOU AWARE OF DIFFERENT PRODUCT AND

SERVCES OFFERED BY HDFC BANK?

RESPONSE NO OF RESPONDENTS

YES 16

NO 04

SOME OF THEM 20

RESPONSE

40

50

10

YES NO SOME OF THEM

85 | P a g e
INTERPRETATION
From the above graph it is clear that 40% of the customers are aware of product and services of
bank, 10% of them are not aware of all the products and services. Where as 50 % of the
customers are aware of some of the products and services.

4.DO YOU KNOW ABOUT THESE PRODUCTS OF HDFC

BANK?

PRODUCTS NO OF RESPONDENTS

SAVINGS A/C 40

FIXED DEPOSIT 16

CURRENT A/C 24

DEMAT ACCOUNT 2

CREDIT CARDS 8

MUTUAL FUNDS 4

LOANS 6

INSURANCE 20

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 45

40

35

30

25

20

15

10

0
SAVINGS A/C CURRENT DEMAT A/C CREDIT MUTUAL LOANS INSURANCE FIXED
A/C CARDS FUNDS DEPOSIT

RESPONDENTS

INTERPRETATION
From the graph above it is clear that all the customer know about savings account, 50% of them
know about insurance. 60% of customer know about current account, and 40% of them know of
fixed deposit.very few of them know about mutual funds and loan. Where as only 5% know
about demat account.

5.WHICH OF THESE PRODUCTS ARE YOU USING

PRESENTLY?

PRODUCTS NO OF RESPONDENTS
SAVINGS A/C 38

FIXED DEPOSIT 16
CURRENT A/C 32

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DEMAT ACCOUNT 2
CREDIT CARDS 12
MUTUAL FUNDS 2
LOANS 4
INSURANCE 28

40

35

30

25

20

15

10

0
SAVINGS A/C FD CURRENT DMAT CREDIT CARD MUTUAL LOAN INSURANCE
FUNDS

PRODUCTS

88 | P a g e
INTERPRETATION
From the above graph it is clear that 95% of customers are presently using savings account, 80%
and 70% of the customers are using current account and insurance respectively. 30% of them
current account .Only 10% of the customers are having loan from bank. Demt account and
mutual funds are used y on 5% of the customers.

6.WHICH OF THESE PRODUCTS ARE YOU MORE

INTERESTED IN?

PRODUCTS NO OF RESPONDENTS

SAVINGS A/C 40

FIXED DEPOSIT 32

CURRENT A/C 32

DEMAT ACCOUNT 8

CREDIT CARDS 16

MUTUAL FUNDS 4

LOANS 10

INSURANCE 20

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 45

40

35

30

25

20

15

10

0
SAVINGS A/C FD CURRENT DMAT CREDIT CARD MUTUAL LOAN INSURANCE
FUNDS

RESPONDENTS

INTERPRETATION
From the above table it is clear that 100% customers are interested in savings a/c.80% are
interested in current account nd fixed deposit. 40% in credit cards, 40% in loan. 20% customers
interested in demat account and mutual funds. Where as 50% f the customers are more interested
in insurance.

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7. DO YOU KNOW ABOUT THE EXTRA SERVICES BEING
PROVIDED BY THE BANK?

RESPONSE NO OF RESPONDENTS

YES 28

NO 2

SOME OF THEM 10

RESPONSE

20

75

YES NO SOME OF THEM

INTERPRETATION
From the above graph it is clear that 75% of customers know about extra services provided by
bank, 20 % of them know about some of the extra services and 5% don’t know about any extra
services provided by bank.

91 | P a g e
8. WHICH OF THE FOLLOWING EXTRA SERVICES OF THE
BANK WOULD YOU LIKE TO GO IN FOR?

EXTRA SERVICES NO OF RESPONDENTS

PHONE BANKING 36

ATM 40

NET BANKING 32

BILL PAYMENT 8

MOBILE BANKING 8

NONE OF THESE 0

ALL OF THESE 28

45

40

35

30

25

20

15

10

0
PHONE ATM NET BANKING BILL PAYMENT MOBILE NONE OF THESE ALL OF THESE
BANKING BANKING

NO OF RESPONDENTS

92 | P a g e
INTERPRETATION
From the above graph it is clear that all the customer want ATM services. 90%and 80% want and
mobile baking service. Whereas 70% of the customer want to go in for all the benefits given to
them. to go in for phone banking and net banking services respectively. 20% of the customers
want to avail bill payment

9.WHAT IS THE MAIN REASON THAT YOU TYPICALLY

VISIT THE BANK BRANCH ?

RESPONSE NO OF RESPONDENTS

TO MAKE A DEPOSIT 40

TO GET ADVICE FOR 4

INVESTMENT OPTION

TO INQUIRE ABOUT 16
BALANCE

TO WITHDRAW CASH 24

OTHER 4

93 | P a g e
 45

40

35

30

25

20

15

10

0
DEPOSITE INVESTMENT ADVICE BALANCE INQUIRY WITHDRAWAL OTHER

RESPONDENTS

INTERPRETATION

From the above graph it is clear that all the customers come for making deposits i e 100% .
Whereas 60% of the customers visit bank foe withdrawal.40% customers visit bank for balance
inquiry, and 10% of the customer visit bank for investment advice or other work.

10.WHICH PRODUCT OF THE BANK WOULD YOU RATE

THE BEST?

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PRODUCTS NO OF RESPONDENTS

SAVINGS A/C 28

FIXED DEPOSIT 2

CURRENT A/C 8

DEMAT ACCOUNT 0

CREDIT CARDS 0

MUTUAL FUNDS 0

LOANS 0

INSURANCE 2

30

25

20

15

10

0
SAVINGS A/C FD CURRENT DMAT CREDIT CARD MUTUAL LOAN INSURANCE
FUNDS

RESPONSE

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INTERPRETATION

From the above graph it is clear that best product of HDFC Bank is savings account. Second
best to the choice of customers are current account opted by 20% of customers. Whereas fixed
deposit and insurance 5% each is the best choice of customer. All other products are not
considered as best products.

11.WHICH SERVICE AND FACILITY OF THE BANK

SATISFIES YOU THE MOST?

SERVICES NO OF RESPONDENTS

PHONE BANKING 0

NET BANKING 8

BILL PAYMENT 0

ATM 28

EARLY CHEQUE CLEARANCE 2

PREPARATION OF DRAFTS 0

INTEREST PACKAGES 2
MOBILE BANKING 0

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 30

25

20

15

10

0
PHONE NET BANKING BILL PAY ATM CHEQUE DRAFTS INTERESTS MOBILE
BANKING CLEARANCE BANKING

RESPONSE

INTERPRETATION
From the above graph it is clear that ATM service is selected by 70% of customers as best
service of the bank. Net banking is selected by 20 % of the customer as the best service to them
by bank. 5% of customers selected cheque and interest rate of the bank as the best service.
Whereas phone banking ,mobile banking , bill pay and preparation of draft are not selected by
any of the customer as best service.

12. HOW WILL YOU RATE HDFC BANK IN MAINTAINING

GOOD CUSTOMER RELATIONSHIP?

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 RESPONSE NO OF RESPONDENTS

GOOD 36

AVERAGE 4

BAD 0

RESPONDESNTS
0

10

90

GOOD AVERAGE BAD

INTERPRETATION
From the above chart it is clear that HDFC Bank is good at maintaining customer relationship as
90% of customer rated it good. 10% of the customer rated it as average in maintaining good
customer relationship . Whereas none of them rated it bad.

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13. HOW WOULD YOU RANK THE OVERALL SERVICES OF
BANK?

RESPONSE NO OF RESPONDENTS

EXCELLENT 0

GOOD 36

SATISFACTORY 4

AVERAGE 0

POOR 0

RESPONSE
0

0 0

10

90

EXCELLENT GOOD SATISFACTORY AVERAGE BAD

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INTERPRETATION
From the above graph we can see the ratings given by customers. 90% of the customer rated
good overall services of the bank. 10% of the customer rated satisfactory overall services of the
bank. Whereas none of the customer rated excellent , good or bad overall service of bank.

14. IF YOU ARE PROVIDED WITH BETTER SERVICES OF

OTHER BANK , WOULD YOU LIKE TO MOVE TO OTHER
BANK?

RESPONSE NO OF RESPONDENTS
YES 32
NO 08

RESPONDENTS

20

80

YES NO

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INTERPRETATION
From the above graph it is clear that 80% of the customers will shift to other bank if better
service provided. Whereas 20% of the customer will not shift to other bank even if better
services are provided.

FINDINGS

• Majority of customer are satisfy with HDFC bank service and prefers to use HDFC
bank

• Majority of customers are aware of services provided by HDFC bank

• Majority of customers fined banking facility of HDFC bank satisfactory .

• Majority of customers are willing to recommended HDFC bank to their friends

• Respondents says that they are facing issues regarding time and facility while few
has some issue with employee behavior

• The perception of customer regarding the bank is satisfactory because majority of

the customer are satisfy with the bank and they also recommend the product of the
bank

• The more prefers extra service is Net banking and less prefers service are bill
payment, ATM and mobile banking

• Majority of customer are satisfy with dealing of employees

• Main factor that attracts customers towards banks are services of bank.

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CONCLUSION
At the end I would like to conclude that the Indian banking market is growing at an
astonishing rate. HDFC bank has distribution network 4014 branches 11766 ATMs and
76286 employees in India. the majority of customers are prefers HDFC bank but bank
should target rest of customer who are not satisfied. customers are aware about bank
services but bank should try to create more awareness among people.

• More stress should given on the advertisement and promotion activities

• The bank should make more effort in improving good relationship with customer

• The bank should enhance their service according to customer

• The bank should make its procedure less time consuming

• The bank should make effort to aware the customer about all their extra services

LIMITATION OF THE STUDY

I am sure that in this project there would be few shortcomings sincere effort has been made
to eliminate errors as far as possible but few would remain due to limitation of study. There
are:

• Limited sample size

• The information given by respondents might be bias
• Some of respondent might not be interested to give correct information.

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BIBLIOGRAPHY
www.en.wikipedia.org
www.bankbazaar.com
www.hdfcbank.com
www.wikihow.com
www.scholar.google.co.in
www.campusoxide.com
www.blog.edusson.com
www.marketing91.com
www.quora.com
www.moneyconnexion.com

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ANNEXURE

(QUESTIONNAIRE)
Customer Satisfaction Towards Products and Services of HDFC
Bank
* Required

1. NAME *

2. AGE

Example: December 15, 2012

3. GENDER
Mark only one oval.

MALE
FEMALE

4. OCCUPATION *
Check all that apply.

BUSINESS
SERVICE
PROFESSIONAL
STUDENT
OTHER

5. INCOME * Check all

that apply.

0 TO >50000
50000 TO > 250000
250000 TO 500000
500000 AND ABOVE

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PRODUCTS AND SERVICES

6. FOR HOW LONG ARE YOU PART OF HDFC BANK ? *

Check all that apply.

LESS THAN 6 MONTHS

LESS THAN 1 YEAR
LESS THAN 2 YEARS
MORE THAN 2 YEARS
7 WHAT ARE REASONS THAT ATTRACT YOU TO BE A CUSTOMER OF HDFC BANK? *
Check all that apply.

PRODUCTS
SERVICES
IMAGE OF BANK
ALL OF THE ABOVE

8. ARE YOU AWARE OF DIFFERENT PRODUCT AND SERVICES OFFERED BY HDFC BANK? *
Mark only one oval.

YES
NO
SOME OF THEM

9. DO YOU KNOW ABOUT THESE PRODUCTS OF HDFC BANK? *

Check all that apply.

SAVINGS ACCOUNT
FIXED DEPOSIT
CURRENT ACCOUNT
DEMAT ACCOUNT
CREDIT CARDS
MUTUAL FUNDS
LOANS
INSURANCE

10. WHICH OF THESE PRODUCTS ARE YOU USING PRESENTLY? *

Check all that apply.

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 SAVINGS ACCOUNT
FIXED DEPOSIT
CURRENT ACCOUNT
DEMAT ACCOUNT
CREDIT CARDS
MUTUAL FUNDS
LOANS
INSURANCE
11 WHICH OF THESE PRODUCTS ARE YOU MORE INTERESTED IN? *
Check all that apply.

SAVINGS ACCOUNT
FIXED DEPOSIT
CURRENT ACCOUNT
DEMAT ACCOUNT
CREDIT CARDS
MUTUAL FUNDS
LOANS
INSURANCE

12. DO YOU KNOW ABOUT THE EXTRA SERVICES BEING PROVIDED BY THE BANK? *
Check all that apply.

YES
NO
SOME OF THEM

13. WHICH OF THE FOLLOWING EXTRA SERVICES OF THE BANK WOULD YOU LIKE TO GO
IN FOR? * Check all that apply.

PHONE BANKING
ATM
NET BANKING
BILL PAYMENT
MOBILE BANKING
NONE OF THESE
ALL OF THESE

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14. WHAT IS THE MAIN REASON THAT YOU TYPICALLY VISIT THE BANK BRANCH? *
Check all that apply.

TO MAKE A DEPOSIT
TO GET ADVICE FOR INVESTMENT OPTION
TO INQUIRE ABOUT BALANCE
TO WITHDRAW CASH
OTHER

CUSTOMER RATINGS

15 WHICH PRODUCT OF THE BANK WOULD YOU RATE THE BEST? *

Check all that apply.

SAVINGS ACCOUNT
FIXED DEPOSIT
CURRENT ACCOUNT
DEMAT ACCOUNT
CREDIT CARDS
MUTUAL FUND
LOANS
INSURANCE

16. WHICH SERVICE AND FACILITY OF THE BANK SATISFIES YOU THE MOST? *
Check all that apply.

PHONE BANKING
NET BANKING
BILL PAYMENT
ATM
EARLY CHEQUE CLEARANCE
PREPARATION OF DRAFTS
INTEREST PACKAGES
MOBILE BANKING

17. HOW WILL YOU RATE HDFC BANK IN MAINTAINING GOOD CUSTOMER RELATIONSHIP? *
Check all that apply.

GOOD
AVERAGE
BAD

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18. HOW WOULD YOU RANK THE OVERALL SERVICES OF BANK? *
Check all that apply.

EXCELLENT
GOOD
SATISFACTORY
AVERAGE
POOR

19. IF YOU ARE PROVIDED WITH BETTER SERVICES OF OTHER BANK , WOULD YOU LIKE TO
MOVE TO OTHER BANK? * Check all that apply.

YES
NO

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THANK
YOU

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