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1. Planning serve as a way by which an organization expresses the desire to determine its
own future.
2. The increased sophistication of products and production processes made decision making
difficult for top executives. Hence planning will assist in solving the problem.
3. Planning aids the efficient use of organizational resources. All Organizations, Whether
large or small, have united resources.
4. Planning assist in creating competitive advantages, planning helps business get a realistic
view of their current strengths and weaknesses relative to major competitors.
RELATIONSHIP BETWEEN PLANNING AND CONTROL
Without the basis of planning, controlling activities becomes baseless and without
control, planning becomes meaningless activities. Planning and control reinforce each
other. Relation between planning and control are:
1. Planning proceeds controlling and control succeeds planning
2. Planning and control are inseparable functions of management
3. Activities are put on rails by planning and they are kept at right place through control
4. The process of planning and control works on system approach