Retail Question Bank Mid Term

Mid Term Course:

Unit 1: Introduction to retailing
Unit 2: Sustainable relationships in retailing, strategic planning in retail
Unit 5: Information gathering and processing, Retail location
Unit 6: Retail organization and HR, Finance and Operations
1. Give an overview of the Indian retail industry.
2. Explain the framework of retailing.
3. What is the importance of developing and applying retail strategy?
4. Write a note on Value and Value Chain. What are the expected and augmented
value chain elements for each of these retailers?
a. Croma
b. Ikea
c. Decathlon
5. How are customer relationships and channel relationships nurtured in today’s highly
competitive marketplace?
6. Design a customer loyalty program for a baby products retailer/grocery
retailer/eyewear store etc.
7. How can value be developed for members of a distribution channel? Taking the
example of Walmart explain the importance of supplier-retailer relationships.
8. Ethics, social responsibility and consumerism are three pillars of Ethics in retailing.
Explain all three.
9. A new high fashion ladies clothing store is planning to set up operations starting
from the city of Pune. Develop a checklist to help the retailer understand what
elements of retailing strategy must be kept in mind.
10. What is RIS? What are the important decisions which have to be made while building
Retail Information Systems? Explain Data base management, Data warehousing and
Data mining.
11. Tanishq – a jewellery store would like to develop a better RIS. Make some
recommendations based upon your understanding of the Retail Information System.
12. According to some including Kishore Biyani the three most important decisions in
retail are 1) Location 2) Location and 3) Location. Explain the above statement giving
the importance of location decision.
13. A new high end fashion retailer/fast food chain/office supplies retailer etc. is
planning to enter the Indian market. Suggest the stages of decision making that the
retailer has to go through to decide a location for the store.
14. Ikea decided to locate its first store in India in Hyderabad based on some trading
area analysis conducted by its promoters. Based on your understanding explain the
characteristics/factors of trading area that it might have kept in mind while choosing
Hyderabad.
15. Explain the types of locations available to a retailer: isolated store, unplanned
business district and planned shopping centers. Which locations would you
recommend to the following retailers and why?
a. High end make up store
b. Small kirana store
c. Hypermarket
16. What are the salient characteristics of Human Resource Management in retailing?
17. Write short notes on how a retail stores hire, train and motivate its employees.
Correlate the theories of HR with examples of what is actually done by retail stores.
18. Write a short note on Financial Trends in Retailing
19. What are the things to be kept in mind while operating a retail business? Enlist the
points and explain any 5 in detail.