COMPANY DESCRIPTION

 OWNERSHIP

FIFTEEN’n ONE school supplies is a new small family business which

provides high and good service to it’s clients. Fifteen’n One school supplies intended
to happen it’s grand opening on the first week of April year 2020.Fifteen’n One school
is owned by a Mandirigma Family with a fifteen members. Mr. and Mrs. Mandirigma
is both working on school. Mr.Mandirigma is a dean and while Mrs. Mandirigma work
as a school principal but then, they manage to facilitate this small business with the
help of their children.

FIFTEEN’n ONE school supplies will target students,teachers and office

workers within the Illustre Ave. Including abutting streets and others barangay.
Fifteen’n One school supplies will provide strategic advertisements. These promoting
activities will help the business to gain more customers.This will give the the small
family business the flexibility it needs to successfully secure the stability of the
business. Mandirigma family have noticed that the co-contributors is from the target
location of the business which is located in the front of a school. Through gathered
information they have determined that most of the co-contributors don’t have the
capacity to carry out a target business in front of the school because its just an
elementary school therefore Fifteen’n one school supplies has initially set the stages
as a possible “Go-To” School Supplies for the young students.

FIFTEEN’n ONE School Supplies will be located at Atienza St. ,

Brgy.Bagong Sikat , Lemery Batangas .

The Store space is leased and will accommodate the necessary equipments
such as divider, bookshelf, cabinets and other school equipments.

 MISSION

To enhance professionalism and efficiency of each family member through

effective and efficient representation of their duties and responsibilities as a worker
of their own family business. Also to find loyal clients that can help our business
grow in all aspects. Our mission is to provide quality services and products that will
make our business exceptional and reliable. It is also our mission to address
environmental issues that might occur inside our operation place that can affect
people around our business location.

 VISION

Our vision is to provide high-quality service for our customers with a budget-
friendly price that will help their business to gain profit. Our vision is to have
synchronization in performing our own work and task as the proponents run the
family business.
MARKETING AND SALES ACTIVITIES

 STRATEGIES - DISTRIBUTION
The store’s goal is to be known. The strategies of distribution that Fifteen’n One
store will use is by displaying supplies and by providing their needs rapidly. What
they want, Fifteen’n One store will provide.
 PROMOTION
Fifteen’n One will promote products through giving access the customers in the
social medias. The business will make a page and post interesting pictures on it.
The proponents will give flyers to the students who are the potential consumers
before the opening of the business. Fifteen’n One will also provide irresistible
promos and promos that will eventually help the customers.

 PRICING
As per the pricing of the products, Fifteen’n One consider the original prices of
the products and the suggested retail price (SRP) of the suppliers. Fifteen’n One
will also depend it on the quality of the product.
MARKET ANALYSIS

 MARKET SIZE

The estimated number of population in Illustre Avenue is 20,000.