The advantages of online shopping platform

Nowadays, Internet is providing more and more comfort to people with the development
of modern technology. People can do a lot of things right away with the help of the Internet, such
as paying bills, buying apparel, and ordering foods. These situations really show why online
shopping platform be such priority option for consumers. Online shopping platform have a lot
advantages that attracts and benefits consumers.

The convenience and time-saving factor be one of the reason why consumer prefer online
shopping platform compared to the old method one. More and more people don't have the time to
go shopping and do other important things and shopping online becomes the simplest and most
convenient way. Consumers will visit online stores as they sit in front of the screen from the
comfort of their homes. The Internet is accessible for anytime and can be reached anywhere in the
global world therefore consumer can expect to browse the Internet and buy goods at any time.
Consumers can also buy products that are inaccessible at their areas and can overcome restrictive
import policies. Consumers can compare products indoors through the online platform, saving time
and cost and improving purchasing efficiency.

The convenience and saving cost part also play big part in advantages of online shopping
platform which compared to traditional shopping, e-commerce significantly reduced the
transaction costs of products as customers do not have to go to different shops for products, they
do not deal thoroughly with sellers. For traditional method, consumers first gather goods data in
traditional shopping, then pick and buy products, and then go home with product. The purchase
costs include products prices transport like shop-to-home traffic charges and payment time and
energy .Convenient payment is another advantage of shopping online. The key e-payment is the
online banking card. Within a few seconds, consumers can pay online if they have a bank card.
Because of the wider reach of information, shoppers may find lower prices using the Web and buy
directly from the website of a manufacturer or wholesaler using the Internet. Consumers compare
the price of goods in a moment due to e-commerce; thus, the transparency of the prices of goods
is greatly improved.

Next is the transparency of information when using online shopping platform is one of
advantage of online shopping platform. Consumers can find multiple online vendors using search
engines and websites designed to locate shoppers, display detailed product information from a
variety of vendor websites, compare prices and quality among various vendors, and make online
purchases. Consumers no longer have to pay the costs and incomplete information of traditional
search with online shopping, making consumer searches easier and more efficient. The Internet
makes the comparison of prices between vendors easier for consumers. Online vendors offer on
their websites the prices of their goods. Consumers can easily obtain and compare prices by simply
viewing different sales websites compared to visiting different physical store fronts. Other than
that, online shop consumers can collect all of the information about goods, such as place of origin,
manufacturers, price, features, and function. Through the innovation of virtual reality, customers
can see the product in a realistic 3D picture with illustrations and detailed instructions.

In the conclusion, the rise of the internet as a shopping tool has resulted in several
advantages for shoppers from saving time and cost to the easier way to get information regarding
the products. The study by Ernst and Young (' Internet Shopping ' 1998) concluded that this
opportunity to browse, analyze and display future Internet purchases motivated consumers and
improved their purchasing decisions. Through embracing e-commerce, online shopping is steadily
understood through customers and develops as a new shopping style with the trend of
customization and large scale.