Mod I

Module I
Building an E-Portfolio
Multiple Choice Questions
1. A(n) _____ is a cohesive, powerful, and well-designed collection of electronic

documents that demonstrate one's skills, education, professional development,
and the benefits one offers to a hiring organization.
A. e-portfolio
B. executive summary
C. management summary
D. paper portfolio
2. Which of the following is true of e-portfolios?
A. They do not show reflection or evolution of thought.
B. They have lesser importance than scrapbooks.
C. They function exclusively as a developmental repository.
D. They are learner-centered in education and training contexts.

3. Which of the following capitalizes on Internet technologies to recruit employees?
A. Hidden job market
B. Vertical e-marketplace
C. Electronic job market
D. Virtual private network
4. An electronic job market is also known as the ____.
A. traditional recruiting industry
B. virtual private network
C. horizontal e-marketplace
D. online recruiting industry
5. A difference between methods used by traditional recruitment and an online

recruitment industry is that traditional recruitment:
A. has a lower average cost per hire as compared to online recruitment.
B. has a higher likelihood of finding a good match in contrast to online

recruitment.
C. makes a smaller selection of candidates to be screened in contrast with online

recruitment.
D. is considered more efficient and productive compared to online recruitment.

6. Which of the following constitutes prerésumé tasks?
A. Finding out about the skills in demand
B. Applying for a prospective job
C. Creating a visual résumé for a recruiting company
D. Gathering details about a company's work culture
7. A(n) _____ is the currency of the recruitment industry and the cornerstone of
communication between candidates, recruiters, and employers.
A. operating agreement
B. requirement recovery document
C. résumé
D. social networking site
8. A difference between an e-portfolio and a paper résumé is that a paper résumé:
A. is more labor intensive than e-portfolios.
B. is more accurate than e-portfolios.
C. can be created more quickly than e-portfolios.
D. is more helpful in getting jobs than e-portfolios.

9. An example of a job database Web site is ____.
A. www.youtube.com
B. www.flickr.com
C. www.eBay.com
D. www.monster.com
10. Which of the following is used by organizations to advertise to their employees

about job openings?
A. Headhunters
B. Intranet
C. Internet
D. Job sites
11. What is the term used to describe jobs that are not advertised?
A. VPNs
B. Hidden job markets
C. Closed openings
D. Electronic job markets

12. An example of a traditional job market is a(n) ____.
A. online journal
B. e-magazine
C. newspaper
D. job site
13. A difference between automated résumé tracking systems and manual methods is
that automated résumé tracking systems:
A. reduce the time it takes to manually review résumés.
B. are less efficient than manual methods.
C. can store limited résumés in contrast to manual methods.
D. cannot view résumés onscreen like manual methods.
14. Which of the following is true of a visual résumé?
A. It is well formatted and built for human eyes.
B. It is a rough version of a résumé.
C. It is the first draft of a résumé.
D. It is designed for computers.

15. Which of the following is a way to recruit through a hidden market?
A. Posting on a social networking site
B. Advertising in a job site
C. Receiving an employee recommendation
D. Placing an ad in an e-journal
16. Which of the following is part of networking, a critical element to success in

preparing résumé content targeted to a specific job and industry?
A. Sending bulk e-mails to prospective employers
B. Replacing e-portfolios with paper portfolios which give them a personalized

look
C. Making a long list of potential contacts to further one's career search
D. Avoid joining mailing lists since they do not provide industry-specific

information
17. _____ are discussion groups organized by area of interest which allow one to gain
industry information, make contacts, and communicate with members via e-mail.
A. Blogs
B. Mailing lists
C. Hidden job markets
D. Distribution lists
18. Should you send an e-mail to potential employers inquiring about jobs?
A. As a rule of thumb, no.
B. Yes, as long as it is an individual e-mail and not a part of bulk e-mail.
C. Yes, but only if you have communicated previously with the person via e-mail.
D. No, because executives do not check e-mails from unknown senders.
19. Is it useful to join mailing lists to search for prospective jobs?
A. No, because they do not provide industry-specific information on jobs.
B. Yes, because contacts built from here should be used to send bulk e-mails.
C. Yes, because it allows one to gain industry information.
D. No, because it does not allow one to communicate with other members.
20. The first step one should undertake before searching for a job is to:
A. hire a headhunter.
B. perform a self-assessment.
C. send out résumés to prospective employers.
D. post résumés on job sites.

21. Which of the following is a self-assessment tool?
A. Pattern classification
B. Encryption
C. Redaction
D. Strength identification
22. What are the nouns and adjectives which stress one's capabilities and which one
should incorporate into the text of a résumé?
A. Buzz words
B. Skill words
C. Vogue words
D. Power words
23. The goal of performing a self-assessment exercise is to develop _____ words, which
is a list of evocative words that one can use to describe one's objective and
experience in a manner that employers can understand.
A. power
B. weasel
C. buzz
D. skill
24. Which of the following is true of transferable skills?
A. They can be used only in software jobs.
B. They do not comprise skills that everyone encompasses.
C. They are void of keywords.
D. They can be applied to any work situation.
25. A résumé should be:
A. a simple history of one's educational qualifications.
B. general so that it caters to all industries in the job market.
C. created through research.
D. focused exclusively on one's work experiences.
26. Which of the following refers to a summary of one's qualifications and an

organized collection of information that will help project one's skills to an
employer?
A. Executive summary
B. Résumé
C. Management summary
D. Thesis
27. While incorporating contact information in a résumé, one should ensure that:
A. the details are inserted in the center of the document.
B. the details are correct and complete.
C. the phone number is provisional so that it maintains one's privacy.
D. the e-mail address is not provided while posting documents on public sites.
28. All résumés stored electronically can be sorted by fundamental skills, experience,
or education and such items are referred to as ____.
A. keywords
B. vogue words
C. buzz words
D. virtue words
29. While compiling keywords and keyword phrases for an e-résumé, one should:
A. group keywords and keyword phrases into skill categories.
B. avoid underlining keywords and keyword phrases in each job ad.
C. write statements using a minimum of keywords.
D. select a maximum of five keywords for a keyword section in the e-résumé.

30. Which of the following should be undertaken while creating e-résumés using
keywords and key phrases?
A. Formulate statements by minimizing the use of keyword phrases
B. Avoid creating skill headings using keywords or keyword phrases
C. Select 35 to 45 keywords to create a keyword section for the top of an e-résumé
D. Display skills categories in a single paragraph and avoid prioritizing them
31. Which of the following in a résumé specifies a candidate's target market and can
be a critical résumé component when it provides an executive summary of one's
qualifications?
A. Contact information
B. Activities
C. Objective statement
D. Reference
32. A typical objective statement should:
A. be long and descriptive.
B. appear above the contact information.
C. be placed at the end of a résumé.
D. be something between one and three sentences.

33. For first-time job seekers or those changing careers, an objective statement
should:
A. include a job title and an industry.
B. be written from one's own perspective instead of the audience's.
C. be placed after one's list of references.
D. include terms like "entry-level" if one is not competent at a skill.
34. Which of the following guidelines should be followed while writing a résumé?
A. Using industry jargon to state what one can do for the company
B. Writing from one's own perspective instead of the audience's
C. Using hyped phrases normally used with résumé writing
D. Writing statements with the word "I" to show that one is confident
35. While writing a résumé, it is important to:
A. list course and job titles instead of providing descriptions.
B. avoid using any kind of jargon in the document.
C. place the section most important to one's marketable skills first.
D. ensure references are placed at the beginning of the document.

36. Which of the following details of a candidate is NOT required by an employer until
a candidate is being considered for a position?
A. Work experience
B. Education
C. Contact information
D. References
37. In most résumés, the last section consists of ____.
A. qualifications
B. references
C. work experiences
D. objectives
38. Details in a résumé such as a list of volunteer activities and organization

memberships are included in the _____ section.
A. qualifications
B. objective statement
C. executive summary
D. activities
39. A guideline to be followed while writing a résumé is to:
A. provide a temporary contact number to ensure privacy.
B. describe the purpose for seeking a particular job.
C. italicize the document for a neat and professional look.
D. ensure proofreading is done exclusively by a spell-checker.
40. Which of the following should be avoided while creating a résumé?
A. Writing in standard fonts
B. Using action verbs
C. Being wordy
D. Using an Arial font
41. A paper résumé that becomes electronic when it is scanned into a computer is
known as a(n) _____ résumé.
A. ASCII
B. multimedia
C. HTML
D. PDF
42. The ASCII résumé is also known as a(n) _____ résumé.
A. multimedia
B. HTML
C. scannable
D. PDF
43. The _____ résumé is a standard electronic distribution format typically used for e-
mailing.
A. scannable
B. ASCII
C. HTML
D. PDF
44. What does PDF stand for?
A. Portable document format
B. Presentation delivery function
C. Personal document file
D. Paperless delivery format

45. The _____ résumé uses a multimedia format displayed on the Web for employers to
explore at their convenience.
A. HTML
B. PDF
C. scannable
D. ASCII
46. The HTML résumé is also known as a(n) _____ résumé.
A. ASCII
B. scannable
C. multimedia
D. portable document format
47. While creating a scannable résumé, one should avoid:
A. using character formatting.
B. pressing Enter at the end of each line.
C. creating a text-only file.
D. capitalizing all letters in section headings.

48. Which of the following guidelines should be followed while creating a scannable
résumé?
A. Using Arial or Calibri font only
B. Leaving two blanks between sections
C. Underlining important sections
D. Using automated bullets
49. Clark, who works at J.M. Young, a recruiting company, has to on a daily basis,
review hundreds of résumés. Over the years, he has noticed that a large number of
scannable résumés are poorly formatted. This results in a bulk of applications
being rejected. In such a scenario, which of the following is MOST likely to be a
design error for a résumé?
A. Using asterisks or dashes for bullets instead of numbered lists
B. Having a length line between 65 and 70 characters
C. Capitalizing all letters in section headings
D. Using a minimum of five fonts to make the document look appealing

50. Johanna, a wildlife photographer, wants to apply for jobs with animal protection
organizations. To do this, she needs to use a particular type of résumé which can
include photographs. In addition, she wants to use color and graphics in her
résumé which will make the document look appealing. Which type of résumé
should Johanna use?
A. ASCII résumé
B. PDF résumé
C. Scannable résumé
D. HTML résumé
51. What should every good e-portfolio include that provides a site overview and
menu?
A. Summary page
B. Landing page
C. Home page
D. Lead capture page

52. What type of résumé arranges skills, work experiences, and educational
qualifications according to time sequence?
A. Functional résumé
B. Purposeful résumé
C. Curriculum Vitae
D. Chronological résumé
53. A chronological résumé should be used when:
A. work history occupies different fields.
B. previous companies are not particularly notable.
C. job history shows real growth.
D. prior job titles are not remarkable.

54. Lora, who has over the years attained several years of work experience with
prominent companies, is now planning to look for a new job. Though she does not
have substantial academic qualifications, she knows that her work history will help
her get a good job. Which of the following résumés should Lora use that will best
highlight her work experiences?
A. Curriculum Vitae
B. Chronological résumé
C. Functional résumé
D. Mini résumé
55. It is best to use a functional résumé when:
A. one has frequently changed careers.
B. one's job history shows real development.
C. one's work history is more impressive than skills.
D. one has worked many years with an employer.

56. Lesley is a new graduate and wants to apply for a job in the advertising industry.
Although she does not have any professional work experience, Lesley feels that her
extensive volunteer experiences will help her to find a good job. Which type of
résumé should Lesley use that will present her as an appropriate candidate to
prospective companies?
A. Curriculum Vitae
D. Reverse chronological résumé
57. Patricia has recently completed her M.Phil. degree in molecular biology. Recently,
she came across an ad at a job site for a position in a research firm. The ad
mentions that the firm is looking for candidates with an extensive educational
background in molecular biology. In such a scenario, Patricia should use a _____
résumé which will focus primarily on her academic qualifications.
A. chronological
B. reverse chronological
C. curriculum vitae
D. purposeful
58. A _____ résumé is an academic résumé that one uses to tell others about one's
academic qualifications.
A. HTML
B. chronological
C. reverse chronological
D. curriculum vitae
59. When your online prospective employer arrives at your e-portfolio, the first thing
they need to know is:
A. find out how to contact you.
B. how to find samples of your work.
C. how to schedule a telephonic interview.
D. if you are interested in the job.
60. Which of the following is a difference between content designed for printed
viewing and content designed for electronic viewing on the Web?
A. Web pages are designed to be read, while printed pages are designed to be
browsed.
B. The viewable area of printed pages is much smaller than Web pages.
C. Printed pages are typically the same size, while Web pages are not.
D. Web pages stay visually the same, while printed page layouts vary.
61. What is a sketch called that shows a Web page layout as well as the relationships
between ancillary pages?
A. Wireframe
B. Outline
C. Storyboard
D. Draft
62. The _____ is the preferred entry point to a site which should start the navigation.
A. landing page
B. homepage
C. lead capture page
D. reference page
63. Which of the following is true of browser-safe colors?
A. They can be displayed only by select Web browsers.
B. They result in unpredictable Web page displays.
C. They are substituted by colors that a Web browser knows.
D. They can be exhibited by all monitors.

64. With respect to fonts and colors while designing a homepage, one should:
A. use a font size for the main content which is larger than the default size.
B. avoid using contrasting colors if a colored background is used.
C. use cross-platform fonts so that users see text similar to the page design.
D. use title cases for headings so that they are easily identifiable.
65. With respect to textual elements of a homepage, one should:
A. ensure that each page of the site contains a header.
B. ensure that pages of the site contain different footers.
C. include a welcome message such as "Welcome to my e-Portfolio."
D. include one's photo in the header so that it appears on every page.
66. Which of the following needs to be undertaken while developing content for a
Web site?
A. Write a sentence of at least 100 words describing the essence of one's e-

portfolio.
B. Use the smallest version of one's logo so that it can be uploaded easily on the
site.
C. Write one keyword which can be used to reference the site.
D. Examine other e-portfolios on the Web for ideas.

True / False Questions
67. The Internet provides 24 × 7 × 365 access to information for both employers and
potential employees.
True False
68. In today's electronic world, more and more firms supplement manual recruitment
methods with automated résumé tracking systems.
True False
69. Networking involves using technology to develop an e-portfolio Web site.
True False
70. Public speaking is an example of a skill word.
True False
71. It is important to develop a list of search terms based on one's goals before visiting
job database Web sites, search engines, and business Web pages.
True False
72. E-résumés have the same rules regarding style, length, and content as paper
résumés.
True False
73. A résumé stored electronically can be sorted by key skills, experience, or

education.
True False
74. References in a résumé are a primary tool for employers to look more closely into
a candidate's potential.
True False
75. In a résumé, one should focus primarily on basic job skills and avoid mentioning
one's cultural and language talents.
True False
76. It is important to mention previous salary package details in a résumé because

recruiters need these details while screening a résumé.
True False
77. Most people reviewing résumés visually scan the references and activities section
to determine whether or not to review the remaining résumé content.
True False
78. While providing contact information in a résumé, one should at the very least
include a name, phone number, and an e-mail address.
True False
79. Passive verbs should be used abundantly throughout a résumé to promote one's
talents, skills, and achievements.
True False
80. A portable document format is a well-formatted paper résumé which has now
been replaced by e-documents.
True False
81. A drawback of PDF is that it cannot retain fonts, indentations, and graphics in
another application.
True False
82. A job search e-portfolio offers a person a new way of self-marketing and
networking.
True False
83. An e-portfolio and the World Wide Web make it possible to have access to
examples of one's work anytime.
True False
84. The easier an e-portfolio is to understand and navigate, the longer visitors will
stay.
True False
85. A drawback of e-portfolio is that it can deliver a résumé only in one particular
format.
True False
86. One of the biggest benefits of an e-gallery is that one can add and remove
components at any time.
True False
87. Web design is the successful blending of text and graphics to create appealing and
useable Web pages.
True False
88. It is important to know that good print layouts invariably translate into effective
Web layouts.
True False
89. Web content must be concise, well labeled, and formatted for browsing.
True False
90. The top of each Web page should contain a header that holds one's name, logo,
and other identifying information.
True False
91. It is important to illustrate the relationships among one's site's pages.
True False
92. Web users prefer scrolling to view a page instead of clicking that leads them to the
desired content.
True False
93. Ideally, users should be able to move from topic to topic in a site by returning to
the homepage.
True False
94. Linear sites are the most complex to build.
True False
95. An e-portfolio should contain at least four levels of hierarchy.
True False
96. Ideally, one should use at least 10 different colors in a Web page interface.
True False
97. All font styles can be categorized as either serif or sans serif.
True False
98. NBSP; is the HTML equivalent to a space which is used to control the layout of
one's pages.
True False
99. An advantage of Web authoring software is that it eliminates all kinds of
unnecessary code, which makes it easy to make manual modifications.
True False
100.In order to use Microsoft FrontPage, it is essential for a person to know HTML and
other programming languages.
True False
Fill in the Blank Questions
101.Résumés are the currency and the cornerstone of communication between

candidates, recruiters, and employers in the _____ industry.
________________________________________
102.A(n) ______ résumé refers to one that is designed for computers.
________________________________________
103.Unposted positions are collectively referred to as the _____ market.
________________________________________
104.Mailing lists are _____ groups organized by area of interest.
________________________________________
105.Personality profiles, checklists, strength identification, and achievement lists are

kinds of _____ tools.
________________________________________
106.The goal of a(n) _____ exercise is to develop skill words that focus on one's
capabilities and objectives in a way that employers can understand.
________________________________________
107.In a résumé, contact information must be correct, complete, and ____.
________________________________________
108.While posting résumés on the Internet, it may be preferable to only use one's
_____ as a contact detail.
________________________________________
109._____ statements in a résumé are short, between one and three sentences, and
appear below the contact information.
________________________________________
110.A well-written, strong _____ statement can provide a focus for organizing the
content of a résumé.
________________________________________
111. In the _____ section of a résumé, it is important to list one's abilities and skills that
pertain to the job.
________________________________________
112.The _____ element of a résumé should include the name and location of the
company or companies one has worked for, how long one has worked there, in
addition to job responsibilities.
________________________________________
113._____ verbs should be used abundantly throughout a résumé to promote one's

________________________________________
114.In a scannable résumé, one should use only Times New Roman or _____ font.
________________________________________
115.The _____ is the standard electronic distribution file format that is widely used to
distribute books and forms electronically.
________________________________________
116.The process of creating a PDF file is simple but requires access to the _____
software.
________________________________________
117.A good e-portfolio Web site should include a _____ that acts as a site overview and
menu, all of your résumé text, and additional supporting materials using HTML
tags to format pages.
________________________________________
118.It is essential for a Web site to have _____ information which consists of information
about oneself.
________________________________________
119.An e-portfolio that provides one with the opportunity to demonstrate one's skills
through a gallery of works is called a(n) ____.
________________________________________
120.The top of each Web page needs to contain a(n) _____ that holds one's name and
other identifying information.
________________________________________
121.The bottom of each Web page should contain a(n) _____ and the date the page
was last updated.
________________________________________
122.It is important to leave _____ between headings and other page elements in a Web
page to avoid a cluttered look.
________________________________________
123.Organizing a Web site _____ refers to presenting a homepage that contains catchy
introductory text and links to the site's content.
________________________________________
124.The two main schools of thought for Web page length are scrolling or ____.
________________________________________
125.In a Web site, users should be able to move from topic to topic without returning
to the ____.
________________________________________
126._____ sites, such as sequence and hierarchical, are the simplest to navigate.
________________________________________
127._____ sites are appropriate only for sequential information such as a book.
________________________________________
128.Grid structures are appropriate for sites with _____ topics or entry points.
________________________________________
129.It is recommended that one use a combination of the _____ and Web navigation
because an e-portfolio has a structured entry point.
________________________________________
130.In Web page design, browser-safe colors are important since there are a total of
_____ different colors that can be displayed by both a PC and Apple computer.
________________________________________
131.All font styles can be categorized as either serif or ____.
________________________________________
132.A _____ is a small picture that links to a larger image and gives viewers the choice
of viewing the small before viewing the larger image.
________________________________________
133.While using graphics for a Web site, one should avoid large graphics and create
either JPEG or _____ images.
________________________________________
134.The most basic of text editors is _____ that comes with the Microsoft Windows
operating system.
________________________________________
135._____ editors enable you to create and edit Web pages by using a graphical
interface that will also allow you to view and edit your HTML source code.
________________________________________
Short Answer Questions

136.The _____ instruction adds a space to a Web page and is the most effective way to
indent a first line of text.
137.The _____ tag is used to indent the left, and on some browsers, the right margin of
a block of text.
Module I Building an E-Portfolio Answer Key
Multiple Choice Questions
1. A(n) _____ is a cohesive, powerful, and well-designed collection of electronic

documents that demonstrate one's skills, education, professional development,
and the benefits one offers to a hiring organization.
A. e-portfolio
B. executive summary
C. management summary
D. paper portfolio
Formally, an electronic portfolio (e-portfolio) is a cohesive, powerful, and well-

designed collection of electronic documents that demonstrate one's skills,
education, professional development, and the benefits one offers to a hiring
organization. E-portfolios are much more than innovative résumés or
scrapbooks.
AACSB: Technology
Blooms: Remember
Learning Objective: I-01 Use the Internet to research career opportunities and potential employers.
Level of Difficulty: 1 Easy
Topic: The Electronic Job Market-Extending Your Reach
2. Which of the following is true of e-portfolios?
A. They do not show reflection or evolution of thought.
B. They have lesser importance than scrapbooks.
C. They function exclusively as a developmental repository.
D. They are learner-centered in education and training contexts.
In education and training contexts, e-portfolios are learner-centered and

outcomes-based. They are created when individuals selectively compile
evidence of their own electronic activities and output as a means to indicate
what they have learned or achieved. In this sense, e-portfolios function as a
learning record or transcript.
AACSB: Technology
Blooms: Remember
Level of Difficulty: 2 Medium
3. Which of the following capitalizes on Internet technologies to recruit
employees?
A. Hidden job market
B. Vertical e-marketplace
C. Electronic job market
D. Virtual private network
The online recruiting industry makes use of many Internet technologies to

recruit employees. Compared to traditional methods, the electronic job market
makes a much broader worldwide selection of candidates to be screened. This
significantly increases the likelihood of finding a good match for the hiring
organization.
AACSB: Technology
Blooms: Remember
4. An electronic job market is also known as the ____.
A. traditional recruiting industry
B. virtual private network
C. horizontal e-marketplace
D. online recruiting industry
The online recruiting industry is also known as the electronic job market. The
electronic job market makes use of many Internet technologies to recruit
employees.
AACSB: Technology
Blooms: Remember
5. A difference between methods used by traditional recruitment and an online
recruitment industry is that traditional recruitment:
A. has a lower average cost per hire as compared to online recruitment.
B. has a higher likelihood of finding a good match in contrast to online

recruitment.
C. makes a smaller selection of candidates to be screened in contrast with

online recruitment.
D. is considered more efficient and productive compared to online recruitment.
The online recruiting industry makes use of many Internet technologies to

recruit employees. The average cost per hire through online recruiting is $152
compared with $1,383 using traditional methods. Additionally, a much broader
worldwide selection of candidates can be screened. This significantly increases
the likelihood of finding a good match for the hiring organization.
AACSB: Technology
Blooms: Understand
6. Which of the following constitutes prerésumé tasks?
A. Finding out about the skills in demand
B. Applying for a prospective job
C. Creating a visual résumé for a recruiting company
D. Gathering details about a company's work culture
Meeting the needs of employers is the basis for getting hired. Thus, prerésumé
tasks must center on gathering information about who is hiring, what skills are in
demand, how much those skills are worth, and what one needs to do to be
considered for the available jobs.
AACSB: Technology
Blooms: Understand
7. A(n) _____ is the currency of the recruitment industry and the cornerstone of
communication between candidates, recruiters, and employers.
A. operating agreement
B. requirement recovery document
C. résumé
D. social networking site
Résumés are the currency of the recruitment industry. They are the cornerstone
of communication between candidates, recruiters, and employers.
AACSB: Technology
Blooms: Remember
8. A difference between an e-portfolio and a paper résumé is that a paper
résumé:
A. is more labor intensive than e-portfolios.
B. is more accurate than e-portfolios.
C. can be created more quickly than e-portfolios.
D. is more helpful in getting jobs than e-portfolios.
Historically, applicants prospected for jobs by sending out large numbers of

unsolicited paper résumés in the hope of uncovering hidden opportunities. Even
the best techniques for converting these paper résumés into electronic formats
were labor intensive, slow, and prone to inaccuracy. The Internet provides job
seekers a way to contact more of the right employers in less time and, therefore,
build a larger network of potential job leads.
AACSB: Technology
Blooms: Understand
9. An example of a job database Web site is ____.
A. www.youtube.com
B. www.flickr.com
C. www.eBay.com
D. www.monster.com
Businesses have many options for where and how to list positions. Most
Internet-savvy organizations have recruiting pages on their Web sites. Others
use job database Web sites such as www.monster.com that reach a worldwide
audience.
AACSB: Technology
Blooms: Apply
Topic: Convergence of Online Networking and Resume Development
10. Which of the following is used by organizations to advertise to their employees
about job openings?
A. Headhunters
B. Intranet
C. Internet
D. Job sites
Businesses have many options for where and how to list positions. Most
Internet-savvy organizations have recruiting pages on their Web sites. Others
use job database Web sites such as www.monster.com that reach a worldwide
audience. Some organizations use their intranets to recruit from within.
AACSB: Technology
Blooms: Remember
11. What is the term used to describe jobs that are not advertised?
A. VPNs
B. Hidden job markets
C. Closed openings
D. Electronic job markets
Collectively, unposted positions are referred to as the hidden job market. It is

important to prepare oneself to search for jobs in the traditional, electronic, and
hidden job markets to maximize job opportunities.
AACSB: Technology
Blooms: Remember
12. An example of a traditional job market is a(n) ____.
A. online journal
B. e-magazine
C. newspaper
D. job site

important to prepare oneself to search for jobs in the traditional market such as
newspapers and magazines, in addition to electronic and hidden job markets to
maximize job opportunities.
AACSB: Technology
Blooms: Apply
13. A difference between automated résumé tracking systems and manual methods
is that automated résumé tracking systems:
A. reduce the time it takes to manually review résumés.
B. are less efficient than manual methods.
C. can store limited résumés in contrast to manual methods.
D. cannot view résumés onscreen like manual methods.
In today's electronic world, more and more firms supplement manual methods
with automated résumé tracking systems. Employers use such systems because
they drastically reduce the time it takes to manually review, sort, and file large
numbers of résumés. Using these systems, employers collect and store text from
thousands of résumés in electronic databases.
AACSB: Technology
Blooms: Understand
14. Which of the following is true of a visual résumé?
A. It is well formatted and built for human eyes.
B. It is a rough version of a résumé.
C. It is the first draft of a résumé.
D. It is designed for computers.
For job seekers, the new electronic world means that one must have two
versions of a résumé: (1) a nicely formatted one for human eyes (visual résumé,)
and (2) one designed for computers, (electronic résumé.)
AACSB: Technology
Blooms: Remember
15. Which of the following is a way to recruit through a hidden market?
A. Posting on a social networking site
B. Advertising in a job site
C. Receiving an employee recommendation
D. Placing an ad in an e-journal
Unposted positions are referred to as the hidden job market. According to

JobStar, a job board and collection of job search information offered in
association with The Wall Street Journal, "80 percent of all positions are filled
without employer advertising. These positions are filled by or created for
candidates who come to an employer's attention through employee
recommendations, referrals from trusted associates, recruiters, or direct contact
with the candidate."
AACSB: Technology
Blooms: Apply
Learning Objective: I-02 Discuss networking strategies you can use during a job search.
16. Which of the following is part of networking, a critical element to success in
preparing résumé content targeted to a specific job and industry?
A. Sending bulk e-mails to prospective employers
B. Replacing e-portfolios with paper portfolios which give them a personalized

look
C. Making a long list of potential contacts to further one's career search
D. Avoid joining mailing lists since they do not provide industry-specific

information
Networking involves creating relationships. It is important to target people who

are in a position to further one's career search. It is also crucial to make a list of
everyone that one calls on the phone, e-mails, electronically chats with, or have
even had passing conversations with. This list should be quite long. The goal
here is to get a list of potential contacts.
AACSB: Technology
Blooms: Understand
17. _____ are discussion groups organized by area of interest which allow one to
gain industry information, make contacts, and communicate with members via
e-mail.
A. Blogs
B. Mailing lists
C. Hidden job markets
D. Distribution lists
Mailing lists are discussion groups organized by area of interest. By subscribing

to such a list, one can communicate with members via e-mail. Mailing lists allow
one to gain industry information and make contacts that would otherwise be
not available.
AACSB: Technology
Blooms: Remember
18. Should you send an e-mail to potential employers inquiring about jobs?
A. As a rule of thumb, no.
B. Yes, as long as it is an individual e-mail and not a part of bulk e-mail.
C. Yes, but only if you have communicated previously with the person via e-
mail.
D. No, because executives do not check e-mails from unknown senders.
It is best to avoid sending bulk e-mails. The personal touch of sending individual
e-mails is more likely to obtain results. It is crucial to set a goal to contact a
specific number of people each week, keep track of who one has contacted and
the responses one has received, and finally to make sure to send a follow-up
message.
AACSB: Technology
Blooms: Understand
19. Is it useful to join mailing lists to search for prospective jobs?
A. No, because they do not provide industry-specific information on jobs.
B. Yes, because contacts built from here should be used to send bulk e-mails.
C. Yes, because it allows one to gain industry information.
D. No, because it does not allow one to communicate with other members.

one to gain industry information and make contacts that would not otherwise
be available.
AACSB: Technology
Blooms: Understand
20. The first step one should undertake before searching for a job is to:
A. hire a headhunter.
B. perform a self-assessment.
C. send out résumés to prospective employers.
D. post résumés on job sites.
To effectively communicate one's skills and how they will benefit a potential
employer, one must know what those skills are and spend some time evaluating
oneself.
AACSB: Technology
Blooms: Remember
Learning Objective: I-03 Explain how self-assessment is valuable to résumé writing.
21. Which of the following is a self-assessment tool?
A. Pattern classification
B. Encryption
C. Redaction
D. Strength identification
To effectively communicate one's skills and how they will benefit a potential
employer, one must know what those skills are and that means spending some
time evaluating oneself. There are many good tools for self-assessment such as
personality profiles, checklists, strength identification, achievement lists, and any
number of writing and projection exercises.
AACSB: Technology
Blooms: Remember
22. What are the nouns and adjectives which stress one's capabilities and which one
should incorporate into the text of a résumé?
A. Buzz words
B. Skill words
C. Vogue words
D. Power words
Skill words are nouns and adjectives that stress one's capabilities, which one
should incorporate into the text of a résumé.
AACSB: Technology
Blooms: Remember
23. The goal of performing a self-assessment exercise is to develop _____ words,
which is a list of evocative words that one can use to describe one's objective
and experience in a manner that employers can understand.
A. power
B. weasel
C. buzz
D. skill
The goal of performing a self-assessment exercise is to develop a list of

evocative words that one can use to describe one's objective and experience in
a manner that employers can understand. Typically, these words are nouns and
adjectives called skill words that stress one's capabilities, which one should
weave into the text of a résumé.
AACSB: Technology
Blooms: Remember
24. Which of the following is true of transferable skills?
A. They can be used only in software jobs.
B. They do not comprise skills that everyone encompasses.
C. They are void of keywords.
D. They can be applied to any work situation.
Transferable skills are those that can be applied to any job or work situation.
Everyone has them. Each transferable skill has keywords that can be used to
describe one's strengths. Refer: Figure I.2
AACSB: Technology
Blooms: Remember
25. A résumé should be:
A. a simple history of one's educational qualifications.
B. general so that it caters to all industries in the job market.
C. created through research.
D. focused exclusively on one's work experiences.
Research is the key to creating powerful employer-centered résumé content

directed to a specific industry. A résumé should not be simply a history of one's
education and work, but should be a document targeted to one position and
industry.
AACSB: Technology
Blooms: Understand
26. Which of the following refers to a summary of one's qualifications and an
organized collection of information that will help project one's skills to an
employer?
A. Executive summary
B. Résumé
C. Management summary
D. Thesis
A résumé is a summary of one's qualifications. It is an organized collection of

information that will "sell" one's skills to an employer.
AACSB: Technology
Blooms: Remember
Topic: Resume Building-A Lifelong Process
27. While incorporating contact information in a résumé, one should ensure that:
A. the details are inserted in the center of the document.
B. the details are correct and complete.
C. the phone number is provisional so that it maintains one's privacy.
D. the e-mail address is not provided while posting documents on public sites.
The first section of a résumé should be dedicated to one's name and how one
can be contacted. In addition, contact information must be complete, correct,
and permanent.
For instance, if one's résumé is pulled for consideration six months from the
date of e-mailing, the contact information should still be valid.
AACSB: Technology
Blooms: Understand
28. All résumés stored electronically can be sorted by fundamental skills, experience,
or education and such items are referred to as ____.
A. keywords
B. vogue words
C. buzz words
D. virtue words
All résumés stored electronically can be sorted by key skills, experience, or

education. Such items are referred to as keywords. For example, an employer
looking for an accountant might enter the following keywords or phrases: Staff
Accountant, B.A. Degree in Accounting, Full-Cycle Accounting, Financial
Statements and Cost Accounting.
AACSB: Technology
Blooms: Remember
29. While compiling keywords and keyword phrases for an e-résumé, one should:
A. group keywords and keyword phrases into skill categories.
B. avoid underlining keywords and keyword phrases in each job ad.
C. write statements using a minimum of keywords.
D. select a maximum of five keywords for a keyword section in the e-résumé.
While compiling keywords and keyword phrases for an e-résumé, one should
underline all keywords and keyword phrases in each ad and group keywords
and keyword phrases into skill categories. In addition, one should create skill
headings using keywords or keyword phrases for each group of skill categories.
AACSB: Technology
Blooms: Understand
30. Which of the following should be undertaken while creating e-résumés using
keywords and key phrases?
A. Formulate statements by minimizing the use of keyword phrases
B. Avoid creating skill headings using keywords or keyword phrases
C. Select 35 to 45 keywords to create a keyword section for the top of an e-

résumé
D. Display skills categories in a single paragraph and avoid prioritizing them
While compiling keywords and keyword phrases for an e-résumé, one should
select the top 35 to 45 keywords to create a keyword section for the top of an
e-résumé. One should also prioritize and number the skill categories.
AACSB: Technology
Blooms: Understand
31. Which of the following in a résumé specifies a candidate's target market and can
be a critical résumé component when it provides an executive summary of one's
qualifications?
A. Contact information
B. Activities
C. Objective statement
D. Reference
An objective statement specifies one's target market. A well-developed objective

statement is a potent tool for getting employers to look more deeply into one's
potential. Although some résumé styles omit this statement, it can be a critical
résumé component when it provides an executive summary of one's
qualifications.
AACSB: Technology
Blooms: Remember
32. A typical objective statement should:
A. be long and descriptive.
B. appear above the contact information.
C. be placed at the end of a résumé.
D. be something between one and three sentences.
Typical objective statements are short—between one and three sentences—and

AACSB: Technology
Blooms: Remember
33. For first-time job seekers or those changing careers, an objective statement
should:
A. include a job title and an industry.
B. be written from one's own perspective instead of the audience's.
C. be placed after one's list of references.
D. include terms like "entry-level" if one is not competent at a skill.
For first-time job seekers or those changing careers, an objective statement

should include a job title, an industry, the top three to five skills that qualify one
for the job, and the benefit one will bring to the hiring organization.
AACSB: Technology
Blooms: Understand
34. Which of the following guidelines should be followed while writing a résumé?
A. Using industry jargon to state what one can do for the company
B. Writing from one's own perspective instead of the audience's
C. Using hyped phrases normally used with résumé writing
D. Writing statements with the word "I" to show that one is confident
While creating a résumé, one should write from the hiring organization's
perspective. It is also important to state what one can do for the organization by
using the industry jargon and skill keywords one has uncovered through
networking, self-assessment, and research.
AACSB: Technology
Blooms: Understand
35. While writing a résumé, it is important to:
A. list course and job titles instead of providing descriptions.
B. avoid using any kind of jargon in the document.
C. place the section most important to one's marketable skills first.
D. ensure references are placed at the beginning of the document.
While creating a résumé, one should place the section most important to one's
marketable skills first. Within each section, one should organize the information
to best present one's skills.
AACSB: Technology
Blooms: Understand
36. Which of the following details of a candidate is NOT required by an employer
until a candidate is being considered for a position?
A. Work experience
B. Education
C. Contact information
D. References
In most résumés, the last section should present information on references.

Commonly this section contains a single statement, "References available upon
request." This is common nomenclature to use since references are not needed
until one is actually being considered for a position or going through the
interview process.
AACSB: Technology
Blooms: Remember
37. In most résumés, the last section consists of ____.
A. qualifications
B. references
C. work experiences
D. objectives
In most résumés, the last section should present information on references.

Commonly this section contains a single statement, "References available upon
request." This is common nomenclature to use since references are not needed
until you are actually being considered for a position or going through the
interview process.
AACSB: Technology
Blooms: Remember
38. Details in a résumé such as a list of volunteer activities and organization
memberships are included in the _____ section.
A. qualifications
B. objective statement
C. executive summary
D. activities
The different sections in a résumé comprise of work experience, education,

activities, and so forth. The activities section of a résumé comprises of a list of
volunteer activities, organization memberships, and leadership roles.
AACSB: Technology
Blooms: Remember
39. A guideline to be followed while writing a résumé is to:
A. provide a temporary contact number to ensure privacy.
B. describe the purpose for seeking a particular job.
C. italicize the document for a neat and professional look.
D. ensure proofreading is done exclusively by a spell-checker.
While writing a résumé, it is important to describe one's purpose for seeking a

particular job and list one's abilities and skills that pertain to the job. In addition,
one should use standard fonts, such as 12 point and Times, Arial, or Helvetica.
AACSB: Technology
Blooms: Understand
40. Which of the following should be avoided while creating a résumé?
A. Writing in standard fonts
B. Using action verbs
C. Being wordy
D. Using an Arial font
While writing a résumé, one should avoid being wordy. In addition, one should
use action verbs to describe work experiences powerfully.
AACSB: Technology
Blooms: Remember
41. A paper résumé that becomes electronic when it is scanned into a computer is
known as a(n) _____ résumé.
A. ASCII
B. multimedia
C. HTML
D. PDF
There are three kinds of electronic résumés. The scannable (or ASCII) résumé is
a paper résumé that becomes electronic when it is scanned into a computer.
AACSB: Technology
Blooms: Remember
Learning Objective: I-04 Describe the types of electronic résumés and specify when each is appropriate.
42. The ASCII résumé is also known as a(n) _____ résumé.
A. multimedia
B. HTML
C. scannable
D. PDF
There are three kinds of electronic résumés. The scannable résumé is also
known as an ASCII résumé. It is a paper résumé that becomes electronic when it
is scanned into a computer.
AACSB: Technology
Blooms: Remember
43. The _____ résumé is a standard electronic distribution format typically used for
e-mailing.
A. scannable
B. ASCII
C. HTML
D. PDF
There are three kinds of electronic résumés. The portable document format
résumé (PDF résumé) is a standard electronic distribution format typically used
for e-mailing.
AACSB: Technology
Blooms: Remember
44. What does PDF stand for?
A. Portable document format
B. Presentation delivery function
C. Personal document file
D. Paperless delivery format
The portable document format résumé or a PDF résumé is a standard electronic

distribution format typically used for e-mailing.
AACSB: Technology
Blooms: Remember
45. The _____ résumé uses a multimedia format displayed on the Web for employers
to explore at their convenience.
A. HTML
B. PDF
C. scannable
D. ASCII
There are three kinds of electronic résumés. The multimedia or HTML résumé
uses a multimedia format displayed on the Web for employers to explore at
their convenience.
AACSB: Technology
Blooms: Remember
46. The HTML résumé is also known as a(n) _____ résumé.
A. ASCII
B. scannable
C. multimedia
D. portable document format
The HTML résumé is also known as a multimedia résumé. It uses a multimedia

format displayed on the Web for employers to explore at their convenience.
AACSB: Technology
Blooms: Remember
47. While creating a scannable résumé, one should avoid:
A. using character formatting.
B. pressing Enter at the end of each line.
C. creating a text-only file.
D. capitalizing all letters in section headings.
While creating a scannable résumé, one should avoid including character

formatting such as bold, underline, italics, or text color, centering or tab-
indenting text, and tables or graphics.
AACSB: Technology
Blooms: Understand
48. Which of the following guidelines should be followed while creating a scannable
résumé?
A. Using Arial or Calibri font only
B. Leaving two blanks between sections
C. Underlining important sections
D. Using automated bullets
While creating a scannable résumé, one should leave two blank lines between
sections, use only Courier or Times New Roman with 10 or 12 point fonts, and
avoid using automated bulleted or numbered lists.
AACSB: Technology
Blooms: Understand
49. Clark, who works at J.M. Young, a recruiting company, has to on a daily basis,
review hundreds of résumés. Over the years, he has noticed that a large number
of scannable résumés are poorly formatted. This results in a bulk of applications
being rejected. In such a scenario, which of the following is MOST likely to be a
design error for a résumé?
A. Using asterisks or dashes for bullets instead of numbered lists
B. Having a length line between 65 and 70 characters
C. Capitalizing all letters in section headings
D. Using a minimum of five fonts to make the document look appealing
While creating a scannable résumé, one should use only Courier or Times New
Roman 10 or 12 point font. One should also capitalize all letters in section
headings, and use asterisks, dashes, or another standard keyboard character for
bullets.
AACSB: Technology
Blooms: Apply
50. Johanna, a wildlife photographer, wants to apply for jobs with animal protection
organizations. To do this, she needs to use a particular type of résumé which
can include photographs. In addition, she wants to use color and graphics in her
résumé which will make the document look appealing. Which type of résumé
should Johanna use?
A. ASCII résumé
B. PDF résumé
C. Scannable résumé
D. HTML résumé
A multimedia (HTML) résumé uses photographs, graphics, animation, sound,

color, and movement. It uses a multimedia format displayed on the Web for
employers to explore at their convenience.
AACSB: Technology
Blooms: Apply
51. What should every good e-portfolio include that provides a site overview and
menu?
A. Summary page
B. Landing page
C. Home page
D. Lead capture page
A good e-portfolio Web site should include a home page that acts as a site
overview and menu, all of one's résumé text, and additional supporting
materials using HTML tags to format attractive pages.
AACSB: Technology
Blooms: Remember
52. What type of résumé arranges skills, work experiences, and educational
qualifications according to time sequence?
A. Functional résumé
B. Purposeful résumé
C. Curriculum Vitae
D. Chronological résumé
A chronological résumé arranges work experiences according to time sequence.

Generally, one's most recent experiences are listed first.
AACSB: Technology
Blooms: Remember
53. A chronological résumé should be used when:
A. work history occupies different fields.
B. previous companies are not particularly notable.
C. job history shows real growth.
D. prior job titles are not remarkable.
A chronological résumé should be used when one's work history occupies the
same field, job history shows real growth or advancement, or when prior job
titles and companies are impressive.
AACSB: Technology
Blooms: Understand
54. Lora, who has over the years attained several years of work experience with
prominent companies, is now planning to look for a new job. Though she does
not have substantial academic qualifications, she knows that her work history
will help her get a good job. Which of the following résumés should Lora use
that will best highlight her work experiences?
A. Curriculum Vitae
D. Mini résumé
A chronological résumé arranges work experiences according to time sequence.

One should use a chronological résumé when prior job titles and companies are
impressive and when one's job history shows real growth or advancement.
AACSB: Technology
Blooms: Apply
55. It is best to use a functional résumé when:
A. one has frequently changed careers.
B. one's job history shows real development.
C. one's work history is more impressive than skills.
D. one has worked many years with an employer.
A functional résumé focuses on skills, abilities, volunteer experiences, and work

experiences. One should use a functional résumé when one has frequently
changed employers or careers and when skills are more impressive than one's
work history.
AACSB: Technology
Blooms: Remember
56. Lesley is a new graduate and wants to apply for a job in the advertising industry.
Although she does not have any professional work experience, Lesley feels that
her extensive volunteer experiences will help her to find a good job. Which type
of résumé should Lesley use that will present her as an appropriate candidate to
prospective companies?
A. Curriculum Vitae
D. Reverse chronological résumé
A functional résumé focuses on skills, abilities, volunteer experiences, and work

experiences. One should use a functional résumé when it is one's first job or
when one is changing fields or industries.
AACSB: Technology
Blooms: Apply
57. Patricia has recently completed her M.Phil. degree in molecular biology.
Recently, she came across an ad at a job site for a position in a research firm.
The ad mentions that the firm is looking for candidates with an extensive
educational background in molecular biology. In such a scenario, Patricia should
use a _____ résumé which will focus primarily on her academic qualifications.
A. chronological
B. reverse chronological
C. curriculum vitae
D. purposeful
A CV is an academic résumé that one can use to tell others about one's
academic qualifications. A CV needs to be as long as it takes to convey the
information.
AACSB: Technology
Blooms: Apply
58. A _____ résumé is an academic résumé that one uses to tell others about one's
academic qualifications.
A. HTML
B. chronological
C. reverse chronological
D. curriculum vitae
A CV is an academic résumé that one can use to tell others about one's
academic qualifications. A CV needs to be as long as it takes to convey the
information.
AACSB: Technology
Blooms: Remember
59. When your online prospective employer arrives at your e-portfolio, the first
thing they need to know is:
A. find out how to contact you.
B. how to find samples of your work.
C. how to schedule a telephonic interview.
D. if you are interested in the job.
When your online prospective employer arrives at your e-portfolio, the first
thing they need to know is how to find the samples of your work. The easier an
e-portfolio is to understand and navigate, the longer visitors will stay.
AACSB: Technology
Blooms: Understand
Learning Objective: I-05 Develop powerful job search e-portfolio content.
Topic: Developing Your Job Search E-Portfolio
60. Which of the following is a difference between content designed for printed
viewing and content designed for electronic viewing on the Web?
A. Web pages are designed to be read, while printed pages are designed to be
browsed.
B. The viewable area of printed pages is much smaller than Web pages.
C. Printed pages are typically the same size, while Web pages are not.
D. Web pages stay visually the same, while printed page layouts vary.
There are several differences between content designed for printed viewing and
content designed for electronic viewing on the Web. Printed pages are designed
to be read, while Web pages are designed to be browsed. In addition, printed
pages are typically the same size, while Web pages are not. The viewable area
of a Web page is also much smaller than a printed page.
AACSB: Technology
Blooms: Understand
Learning Objective: I-06 Document effective Web site structure and design components.
Topic: Web Design Considerations
61. What is a sketch called that shows a Web page layout as well as the
relationships between ancillary pages?
A. Wireframe
B. Outline
C. Storyboard
D. Draft
Prior to creating Web pages, one should sketch a Web page's layout as well as
any relationships among ancillary pages. This intended visual relationship is
called a storyboard.
AACSB: Technology
Blooms: Remember
62. The _____ is the preferred entry point to a site which should start the navigation.
A. landing page
B. homepage
C. lead capture page
D. reference page
The homepage is the preferred entry point to a site and should start the
navigation. Users should also be able to move from topic to topic in your site
without returning to the homepage.
AACSB: Technology
Blooms: Remember
63. Which of the following is true of browser-safe colors?
A. They can be displayed only by select Web browsers.
B. They result in unpredictable Web page displays.
C. They are substituted by colors that a Web browser knows.
D. They can be exhibited by all monitors.
In Web page design, browser-safe colors are important since there are 216
different colors that can be displayed by both a PC and Apple computer.
Browser-safe colors can be displayed by all monitors and Web browsers. When
a Web browser encounters a color that it cannot interpret, it substitutes a color
that it knows, resulting in unpredictable Web page displays.
AACSB: Technology
Blooms: Understand
64. With respect to fonts and colors while designing a homepage, one should:
A. use a font size for the main content which is larger than the default size.
B. avoid using contrasting colors if a colored background is used.
C. use cross-platform fonts so that users see text similar to the page design.
D. use title cases for headings so that they are easily identifiable.
Regardless of one's preferences, one should stick with cross-platform fonts to

ensure that users see the text similar to how one designed your page. Cross-
platform fonts include Arial, Arial Narrow, and Comic Sans among others.
AACSB: Technology
Blooms: Understand
65. With respect to textual elements of a homepage, one should:
A. ensure that each page of the site contains a header.
B. ensure that pages of the site contain different footers.
C. include a welcome message such as "Welcome to my e-Portfolio."
D. include one's photo in the header so that it appears on every page.
Each page of a site should contain the same footer. In addition, each page
should contain a header or title bar. The header needs to include one's name
and contact information. If one has a business logo or graphic relevant to a job
search, it can be incorporated in the header.
AACSB: Technology
Blooms: Understand
66. Which of the following needs to be undertaken while developing content for a
Web site?
A. Write a sentence of at least 100 words describing the essence of one's e-

portfolio.
B. Use the smallest version of one's logo so that it can be uploaded easily on
the site.
C. Write one keyword which can be used to reference the site.
D. Examine other e-portfolios on the Web for ideas.
While creating content for one's Web site, one should gather all the material
one has been preparing through the module, such as objective statement,
résumé formats, and e-gallery examples. One should also look at other e-
portfolios on the Web for ideas.
AACSB: Technology
Blooms: Understand
Learning Objective: I-07 Create a job search e-portfolio Web site and place it on an Internet server.
Level of Difficulty: 3 Hard
Topic: Preparing Web Content
True / False Questions

67. The Internet provides 24 × 7 × 365 access to information for both employers
and potential employees.
TRUE
The Internet provides 24 × 7 × 365 access to information for both the employer
and potential employees. During an electronic job search, the effective use of
Internet tools is critical to a successful job hunt.
AACSB: Technology
Blooms: Remember
68. In today's electronic world, more and more firms supplement manual
recruitment methods with automated résumé tracking systems.
TRUE
In today's electronic world, more and more firms supplement manual methods
with automated résumé tracking systems. Employers use such systems because
they drastically reduce the time it takes to manually review, sort, and file large
numbers of résumés.
AACSB: Technology
Blooms: Remember
69. Networking involves using technology to develop an e-portfolio Web site.
TRUE
Networking involves using the technology to further one's reach and learning
how to develop an e-portfolio Web site. It also involves creating a short
description of who one is, what job one is looking for, and the skills that make
one suited for the job.
AACSB: Technology
Blooms: Remember
70. Public speaking is an example of a skill word.
TRUE
All résumés stored electronically can be sorted by key skills, experience, or

education. Such items are referred to as "keywords." Refer: Figure I.2
AACSB: Technology
Blooms: Apply
71. It is important to develop a list of search terms based on one's goals before
visiting job database Web sites, search engines, and business Web pages.
TRUE
Research is the key to creating powerful employer-centered résumé content

directed to a specific industry. To make the most of available information, it is
important to develop a list of search terms based on one's goals and then visit
job database Web sites, search engines, government sites, and business Web
pages.
AACSB: Technology
Blooms: Remember
72. E-résumés have the same rules regarding style, length, and content as paper
résumés.
FALSE
In electronic documents, old rules governing the writing style, length, and
content of paper résumés do not apply. For example, creating a résumé that will
print on one page is not relevant in this arena.
AACSB: Technology
Blooms: Remember
73. A résumé stored electronically can be sorted by key skills, experience, or

education.
TRUE
A résumé stored electronically can be sorted by key skills, experience, or

education. Such items are referred to as keywords.
AACSB: Technology
Blooms: Remember
74. References in a résumé are a primary tool for employers to look more closely
into a candidate's potential.
FALSE
A well-developed objective statement is a potent tool for getting employers to

look more deeply into your potential. On most résumés, the last section should
present information on references. Commonly this section contains a single
statement, "References available upon request." This is common nomenclature
to use since references are not needed until you are actually being considered
for a position or going through the interview process.
AACSB: Technology
Blooms: Remember
75. In a résumé, one should focus primarily on basic job skills and avoid mentioning
one's cultural and language talents.
FALSE
In addition to basic job skills, it is important to let potential employers know

about one's cultural, language, and communication talents. For instance, while
being multilingual may not be a requirement for a position, it is certainly a nice
bonus that may get one noticed.
AACSB: Technology
Blooms: Remember
76. It is important to mention previous salary package details in a résumé because

recruiters need these details while screening a résumé.
FALSE
In a résumé, it is best to avoid statements that appear self-centered or self-

serving. For instance, one should not mention money or promotions. Instead,
one should state that one is willing to accept increasing levels of responsibility.
AACSB: Technology
Blooms: Remember
77. Most people reviewing résumés visually scan the references and activities
section to determine whether or not to review the remaining résumé content.
FALSE
Most people reviewing résumés visually scan the objectives and summary of
qualifications to determine whether or not to review the remaining résumé
content.
AACSB: Technology
Blooms: Remember
78. While providing contact information in a résumé, one should at the very least
include a name, phone number, and an e-mail address.
TRUE
In a résumé, one should at the very least include a name, phone number, and
an e-mail address. One should also use a clear, concise, and professional
language while writing a résumé.
AACSB: Technology
Blooms: Remember
79. Passive verbs should be used abundantly throughout a résumé to promote

one's talents, skills, and achievements.
FALSE
Active verbs should be used abundantly throughout a résumé to promote one's

talents, skills, and achievements. They help make a strong impression.
AACSB: Technology
Blooms: Remember
80. A portable document format is a well-formatted paper résumé which has now
been replaced by e-documents.
FALSE
The portable document format résumé (PDF résumé) is a standard electronic

distribution format typically used for e-mailing.
AACSB: Technology
Blooms: Remember
81. A drawback of PDF is that it cannot retain fonts, indentations, and graphics in
another application.
FALSE
The benefit of PDF is that documents created in any application can be shared
across platforms and still look exactly a designed. All fonts, indentations,
graphics, links, tables, and alignment are retained.
AACSB: Technology
Blooms: Remember
82. A job search e-portfolio offers a person a new way of self-marketing and
networking.
TRUE
A job search e-portfolio is more than just a homepage and more than just a
résumé. It offers a person a new, smarter model for self-marketing and
networking.
AACSB: Technology
Blooms: Remember
83. An e-portfolio and the World Wide Web make it possible to have access to
TRUE
An e-portfolio shows that one is up-to-date, gives instant credibility, and

expands one's market globally and exponentially. But most important of all,
one's e-portfolio and the World Wide Web make it possible to have access to
AACSB: Technology
Blooms: Remember
84. The easier an e-portfolio is to understand and navigate, the longer visitors will
stay.
TRUE
When your online prospective employer arrives at your e-portfolio, the first
thing they need to know is how to find the samples of your work. The easier an
e-portfolio is to understand and navigate, the longer visitors will stay.
AACSB: Technology
Blooms: Remember
85. A drawback of e-portfolio is that it can deliver a résumé only in one particular
format.
FALSE
An e-portfolio delivers a résumé in multiple formats. In addition, it provides one

with the opportunity to demonstrate one's skills through a gallery of works,
called an e-gallery.
AACSB: Technology
Blooms: Remember
86. One of the biggest benefits of an e-gallery is that one can add and remove
components at any time.
TRUE
The simplest way to compose an e-gallery is to make use of materials that one
already has in hand. One of the biggest benefits of an e-gallery is that one can
add and remove components at any time.
AACSB: Technology
Blooms: Remember
87. Web design is the successful blending of text and graphics to create appealing
and useable Web pages.
TRUE
Web design is the successful blending of text and graphics to create appealing
and useable Web pages. It is a complex art requiring technical knowledge,
research, skill, and an understanding of one's audience.
AACSB: Technology
Blooms: Remember
88. It is important to know that good print layouts invariably translate into effective
Web layouts.
FALSE
There are several differences between content designed for printed viewing and
content designed for electronic viewing on the Web. It is good to keep in mind
that good print layout does not translate effectively to good Web layout.
AACSB: Technology
Blooms: Remember
89. Web content must be concise, well labeled, and formatted for browsing.
TRUE
Web content must be concise, well labeled, and formatted for browsing. Every
page needs to contain information about who, what, when, and where, so that a
person who enters into that page has a point of reference.
AACSB: Technology
Blooms: Remember
90. The top of each Web page should contain a header that holds one's name,
logo, and other identifying information.
TRUE
The top of each Web page should contain a header that holds one's name,
logo, and other identifying information. Including navigational links in the
header is a common design element.
AACSB: Technology
Blooms: Remember
91. It is important to illustrate the relationships among one's site's pages.
TRUE
It is important to illustrate the relationships among one's site's pages to ensure

that one has created a clear site layout that includes all the related information
in an easily accessible format.
AACSB: Technology
Blooms: Remember
92. Web users prefer scrolling to view a page instead of clicking that leads them to
the desired content.
FALSE
There are two main schools of thought when it comes to Web page length:
scrolling or clicking. Overall, Web users prefer small fast-loading pages that
allow them to click directly to the desired content.
AACSB: Technology
Blooms: Remember
93. Ideally, users should be able to move from topic to topic in a site by returning to
the homepage.
FALSE
navigation. Users should also be able to move from topic to topic in a site
AACSB: Technology
Blooms: Remember
94. Linear sites are the most complex to build.
FALSE
Linear sites, such as sequence and hierarchical, are the simplest to build and
navigate but are appropriate only for sequential information such as a book.
AACSB: Technology
Blooms: Remember
95. An e-portfolio should contain at least four levels of hierarchy.
FALSE
Since an e-portfolio has a structured entry point, it is recommended that a

combination of hierarchical and Web navigation is used. However, an e-
portfolio should not have more than three levels.
AACSB: Technology
Blooms: Remember
96. Ideally, one should use at least 10 different colors in a Web page interface.
FALSE
A color scheme refers to one's site's interface elements, such as title graphics,
buttons, background, and text. Ideally, one should limit the number of colors
used in a Web page's interface to three colors.
AACSB: Technology
Blooms: Remember
97. All font styles can be categorized as either serif or sans serif.
TRUE
Even though thousands of font styles exist, all font styles can be categorized as
either serif or sans serif. Serif fonts, such as Times, use "hooks" or short lines, on
the ends of letters, whereas san serif fonts, like Arial, use plain-edged letters.
AACSB: Technology
Blooms: Remember
98. NBSP; is the HTML equivalent to a space which is used to control the layout of
one's pages.
TRUE
One should use tables, bulleted lists, and &NBSP; to control the layout of one's
pages. NBSP; is the HTML equivalent to a space.
AACSB: Technology
Blooms: Remember
99. An advantage of Web authoring software is that it eliminates all kinds of
unnecessary code, which makes it easy to make manual modifications.
FALSE
Web authoring software can generate unnecessary code, making it more

difficult to make manual modifications and slowing page load time.
AACSB: Technology
Blooms: Remember
100. In order to use Microsoft FrontPage, it is essential for a person to know HTML
and other programming languages.
FALSE
Microsoft FrontPage allows you to create and edit Web pages without needing
to know HTML or other programming languages. FrontPage includes many
features that make Web page creation easy, such as templates, graphics, and
more.
AACSB: Technology
Blooms: Remember
Fill in the Blank Questions
101. Résumés are the currency and the cornerstone of communication between
candidates, recruiters, and employers in the _____ industry.
recruitment
Résumés are the currency of the recruitment industry. They are the cornerstone
of communication between candidates, recruiters, and employers.
AACSB: Technology
Blooms: Remember
102. A(n) ______ résumé refers to one that is designed for computers.
electronic
For job seekers, the new electronic world means that one must have two
versions of a résumé: (1) a nicely formatted one for human eyes, referred to as a
"visual résumé"; and (2) one designed for computers, referred to as an
"electronic résumé."
AACSB: Technology
Blooms: Remember
103. Unposted positions are collectively referred to as the _____ market.
hidden

important to prepare oneself to search for jobs in the traditional, electronic, and
hidden job markets to maximize job opportunities.
AACSB: Technology
Blooms: Remember
104. Mailing lists are _____ groups organized by area of interest.
discussion

one to gain industry information and make contacts that would otherwise be
not available.
AACSB: Technology
Blooms: Remember
105. Personality profiles, checklists, strength identification, and achievement lists are
kinds of _____ tools.
self-assessment
There are many good tools for self-assessment: personality profiles, checklists,
strength identification, achievement lists, and any number of writing and
projection exercises.
AACSB: Technology
Blooms: Remember
106. The goal of a(n) _____ exercise is to develop skill words that focus on one's
capabilities and objectives in a way that employers can understand.
self-assessment
The goal of performing a self-assessment exercise is to develop a list of

evocative words that one can use to describe objective and experience in a
manner that employers can understand. Typically these words are nouns and
adjectives called skill words that stress one's capabilities, which one should
weave into the text of a résumé.
AACSB: Technology
Blooms: Remember
107. In a résumé, contact information must be correct, complete, and ____.
permanent
In a résumé, contact information must be complete, correct, and permanent. For

instance, depending on the policies of a company, a résumé could remain on
file for months or even years. If the résumé is pulled for consideration six
months from being delivered, the contact information should still be valid.
AACSB: Technology
Blooms: Remember
108. While posting résumés on the Internet, it may be preferable to only use one's
_____ as a contact detail.
e-mail address
For documents posted on the Internet, it may be preferable to omit one's

address and phone numbers and instead use an e-mail account devoted to job
hunting.
AACSB: Technology
Blooms: Remember
109. _____ statements in a résumé are short, between one and three sentences, and
Objective
Typical objective statements are short—between one and three sentences—and

AACSB: Technology
Blooms: Remember
110. A well-written, strong _____ statement can provide a focus for organizing the
content of a résumé.
objective
A well-written, strong objective statement can provide a focus for organizing the
content of a résumé. It specifies one's target market and is a potent tool for
getting employers to look more deeply into one's potential.
AACSB: Technology
Blooms: Remember
111. In the _____ section of a résumé, it is important to list one's abilities and skills
that pertain to the job.
qualifications
The qualifications section of a résumé list out one's abilities and skills that
pertain to the job. A résumé should also include contact information, education,
and work experience among others.
AACSB: Technology
Blooms: Remember
112. The _____ element of a résumé should include the name and location of the
company or companies one has worked for, how long one has worked there, in
addition to job responsibilities.
work experience
In the work experience element of a résumé, one should include the name and
location of the company or companies one has worked for, how long one has
worked there, in addition to job responsibilities.
AACSB: Technology
Blooms: Remember
113. _____ verbs should be used abundantly throughout a résumé to promote one's
Action
Action verbs should be used abundantly throughout a résumé to promote one's

talents, skills, and achievements. They help make a strong impression.
AACSB: Technology
Blooms: Remember
114. In a scannable résumé, one should use only Times New Roman or _____ font.
Courier
In a scannable résumé, one should use only Courier or Times New Roman font
and a 10 or 12 point font. One should also avoid including character formatting
such as bold, underline, italics, or text color.
AACSB: Technology
Blooms: Remember
115. The _____ is the standard electronic distribution file format that is widely used to
distribute books and forms electronically.
Portable document format (PDF)
Portable document format (PDF) is the standard electronic distribution file

format which makes sure the document can be read by everyone. This format is
widely used to distribute books and forms electronically.
AACSB: Technology
Blooms: Remember
116. The process of creating a PDF file is simple but requires access to the _____
software.
Adobe Acrobat
Portable document format (PDF) is the standard electronic distribution file

format. The process of creating a PDF file is simple but requires access to Adobe
Acrobat software, which is available in several versions.
AACSB: Technology
Blooms: Remember
117. A good e-portfolio Web site should include a _____ that acts as a site overview
and menu, all of your résumé text, and additional supporting materials using
HTML tags to format pages.
home page
A good e-portfolio Web site should include a home page that acts as a site
overview and menu, all of your résumé text, and additional supporting materials
using HTML tags to format attractive pages.
AACSB: Technology
Blooms: Remember
118. It is essential for a Web site to have _____ information which consists of
information about oneself.
biographical
The simplest Web site must have at least biographical information, examples of
one's work, and contact information. The biographical information section
consists of information about oneself.
AACSB: Technology
Blooms: Remember
119. An e-portfolio that provides one with the opportunity to demonstrate one's
skills through a gallery of works is called a(n) ____.
e-gallery
An e-portfolio provides one with the opportunity to demonstrate one's skills

through a gallery of works, called an e-gallery. The simplest way to compose an
e-gallery is to make use of materials that one already has in hand.
AACSB: Technology
Blooms: Remember
120. The top of each Web page needs to contain a(n) _____ that holds one's name
and other identifying information.
header
Web content must be concise, well labeled, and formatted for browsing. The top
of each page needs to contain a header that holds your name, logo, and other
identifying information.
AACSB: Technology
Blooms: Remember
121. The bottom of each Web page should contain a(n) _____ and the date the page
was last updated.
footer
Web content must be concise, well labeled, and formatted for browsing. The
bottom of each page should contain a footer and the date the page was last
updated.
AACSB: Technology
Blooms: Remember
122. It is important to leave _____ between headings and other page elements in a
Web page to avoid a cluttered look.
white space
It is important to leave white space to the left and right of one's text which will
make it easier to read. In addition, one should make sure to leave white space
between headings and other page elements to avoid a cluttered look.
AACSB: Technology
Blooms: Remember
123. Organizing a Web site _____ refers to presenting a homepage that contains
catchy introductory text and links to the site's content.
hierarchically
Most sites are organized hierarchically, that is, they present a homepage that
contains catchy introductory text and links to the site's content.
AACSB: Technology
Blooms: Remember
124. The two main schools of thought for Web page length are scrolling or ____.
clicking
The two main schools of thought for Web page length are scrolling or clicking.
Long pages of content require the viewer to scroll to see everything while short
pages contain clickable links that provide the full content.
AACSB: Technology
Blooms: Remember
125. In a Web site, users should be able to move from topic to topic without
returning to the ____.
homepage.
navigation. Users should also be able to move from topic to topic in a site
AACSB: Technology
Blooms: Remember
126. _____ sites, such as sequence and hierarchical, are the simplest to navigate.
Linear
Web sites can contain grid, Web, sequence, and hierarchical navigation. Linear
sites, such as sequence and hierarchical, are the simplest to build and navigate.
AACSB: Technology
Blooms: Remember
127. _____ sites are appropriate only for sequential information such as a book.
Linear
AACSB: Technology
Blooms: Remember
128. Grid structures are appropriate for sites with _____ topics or entry points.
multiple
Grid structures are appropriate for sites with multiple topics or entry points.
AACSB: Technology
Blooms: Remember
129. It is recommended that one use a combination of the _____ and Web navigation
because an e-portfolio has a structured entry point.
hierarchical
It is recommended that one uses a combination of the hierarchical and Web

navigation because an e-portfolio has a structured entry point. One should also
avoid using more than three levels of hierarchy.
AACSB: Technology
Blooms: Remember
130. In Web page design, browser-safe colors are important since there are a total of
_____ different colors that can be displayed by both a PC and Apple computer.
216
In Web page design, browser-safe colors are important since there are 216
different colors that can be displayed by both a PC and Apple computer.
AACSB: Technology
Blooms: Remember
131. All font styles can be categorized as either serif or ____.
sans serif
All font styles can be categorized as either serif or sans serif. Serif fonts, such as
Times, use "hooks" or short lines, on the ends of letters, whereas san serif fonts,
like Arial, use plain-edged letters.
AACSB: Technology
Blooms: Remember
132. A _____ is a small picture that links to a larger image and gives viewers the
choice of viewing the small before viewing the larger image.
thumbnail
A thumbnail is a small picture that links to a larger image. This gives viewers the
choice of viewing the small image or clicking on the thumbnail to view the
larger image.
AACSB: Technology
Blooms: Remember
133. While using graphics for a Web site, one should avoid large graphics and create
either JPEG or _____ images.
GIF
While using graphics for a Web page, one should create either GIF i.e., Graphics
Interchange Format or JPEG i.e., Joint Photographic Expert Group images. These
are standard formats used pervasively on the Web. One should also avoid large
graphics that takes a long time to download on a modem.
AACSB: Technology
Blooms: Remember
134. The most basic of text editors is _____ that comes with the Microsoft Windows
operating system.
Notepad
When using a basic text editor, one should type in all the HTML commands into
a blank document. The most basic of the text editors is Notepad that comes
with the Microsoft Windows operating system.
AACSB: Technology
Blooms: Remember
135. _____ editors enable you to create and edit Web pages by using a graphical
HTML
HTML editors enable you to create and edit Web pages by using a graphical
AACSB: Technology
Blooms: Remember
Short Answer Questions
136. The _____ instruction adds a space to a Web page and is the most effective way
to indent a first line of text.
&NBSP;
Feedback: One should use tables, bulleted lists, and &NBSP; to control the
layout of Web pages. The &NBSP; instruction adds a space to a page and is the
most effective way to indent a first line of text.
AACSB: Technology
Blooms: Remember
137. The _____ tag is used to indent the left, and on some browsers, the right margin
of a block of text.
<BLOCKQUOTE>
Feedback: The <BLOCKQUOTE> tag is used to indent the left, and on some
browsers, the right margin of a block of text.
AACSB: Technology
Blooms: Remember

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Module I

Multiple Choice Questions

1. A(n) _____ is a cohesive, powerful, and well-designed collection of electronic

2. Which of the following is true of e-portfolios?

A. They do not show reflection or evolution of thought.

B. They have lesser importance than scrapbooks.

C. They function exclusively as a developmental repository.

D. They are learner-centered in education and training contexts.

A. Hidden job market

C. Electronic job market

D. Virtual private network

4. An electronic job market is also known as the ____.

A. traditional recruiting industry

B. virtual private network

D. online recruiting industry

5. A difference between methods used by traditional recruitment and an online

A. has a lower average cost per hire as compared to online recruitment.

B. has a higher likelihood of finding a good match in contrast to online

C. makes a smaller selection of candidates to be screened in contrast with online

D. is considered more efficient and productive compared to online recruitment.

A. Finding out about the skills in demand

B. Applying for a prospective job

C. Creating a visual résumé for a recruiting company

D. Gathering details about a company's work culture

B. requirement recovery document

D. social networking site

8. A difference between an e-portfolio and a paper résumé is that a paper résumé:

A. is more labor intensive than e-portfolios.

B. is more accurate than e-portfolios.

C. can be created more quickly than e-portfolios.

D. is more helpful in getting jobs than e-portfolios.

10. Which of the following is used by organizations to advertise to their employees

B. Hidden job markets

D. Electronic job markets

A. reduce the time it takes to manually review résumés.

B. are less efficient than manual methods.

C. can store limited résumés in contrast to manual methods.

D. cannot view résumés onscreen like manual methods.

14. Which of the following is true of a visual résumé?

A. It is well formatted and built for human eyes.

B. It is a rough version of a résumé.

C. It is the first draft of a résumé.

D. It is designed for computers.

A. Posting on a social networking site

B. Advertising in a job site

C. Receiving an employee recommendation

16. Which of the following is part of networking, a critical element to success in

A. Sending bulk e-mails to prospective employers

B. Replacing e-portfolios with paper portfolios which give them a personalized

C. Making a long list of potential contacts to further one's career search

D. Avoid joining mailing lists since they do not provide industry-specific

C. Hidden job markets

A. As a rule of thumb, no.

B. Yes, as long as it is an individual e-mail and not a part of bulk e-mail.

D. No, because executives do not check e-mails from unknown senders.

19. Is it useful to join mailing lists to search for prospective jobs?

A. No, because they do not provide industry-specific information on jobs.

C. Yes, because it allows one to gain industry information.

C. send out résumés to prospective employers.

D. post résumés on job sites.

A. They can be used only in software jobs.

B. They do not comprise skills that everyone encompasses.

C. They are void of keywords.