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Bosch-Buderus Thermotechnik
(BBT), which came into
existence as a result of the 2003
merger of Robert Bosch GmbH
and Buderus, attracted much
attention during the Milan trade
show with its recent “Market
Report Energy Use” report.
The report says there are more
than 350 heating brands in the
European market, 250 of which
operate only regionally. BBT
claims it is the largest European
company, with 2.6 billion euros
(approx. $3.2 billion) in revenue.
Second in line is Vaillant, at
approximately 1.5 billion euros
(approx. $1.9 billion). BBT
estimates Viessmann (Germany),
MTS (Italy) and Baxi (United
Kingdom) come in third, with
revenues around 1 billion euros
(approx. $1.2 billion) each. A
group of five companies all have
around 500 million euros
(approx. $622 million) in
revenues: Riello and Ferroli
(Italy), Atlantic (France),
Remeha/De Dietrich (Holland),
and Weishaupt (Germany).
BBT estimates the world heating
market at 24 billion euros
(approx. $30 billion) in 2005.
Europe is the largest market for
the industry, representing 42
percent or 10.1 billion euros
(approx. $12.6 billion), followed
by Asia at 29 percent and the
U.S. at 26 percent.
Heating systems (including
combi boilers) account for 65
percent of European revenues.
Domestic hot water (DHW)
heaters represent 24 percent of
the sector, and alternative energy
products like solar equipment
and heat pumps account for 11
percent.
One recent industry trend is the
growth of condenser technology.
According to BBT, open-flue
products were down from 28
percent to 23 percent, and
condenser products were up from
12 percent to 17 percent. Some
believe this is because of new
United Kingdom regulations that
seem to favor condenser systems.
In 2005, condenser products
totaled 7.5 million units, of
which 5.6 million were wall-
hung. By country, the United
Kingdom sold 1.65 million, Italy
sold 1.3 million, France sold 0.8
million, Germany sold 0.7
million, and Russia sold 0.8
million. In terms of wall-hung
boilers, condenser units dominate
the markets in Switzerland and
Holland, with the technology
representing 100 percent and 89
percent of sales, respectively.
Spain leads in DHW heaters with
0.7 million units, followed by
Russia, Portugal and Italy. The
trend for this sector is the
replacement of separate DHW
boilers with combi boilers.
The Swedish market continues to
lead in heat pumps. The country
has a 38-percent share (63,000
units) of the total European unit
sales (160,000). Other big
markets include France with
24,000 units and Germany with
20,000.
Solid-fuel burners are popular in
Middle and Eastern Europe,
where gas prices have soared,
and solid fuel costs are about half
of gas and oil. Total industry
sales are 345,000 units, with
Poland leading at 21 percent of
sales and the Czech Republic
following at 12 percent.
The document was signed at a ceremony at PSO House. The Managing Director, Pakistan State Oil, Mr. Kalim Ahmed Siddiqi and
Executive Director, Arif Habib Bank, Mr. Saleem Chamdia represented their respective organizations.
Also present at the occasion were Mr. Yacoob Suttar, Executive Director Finance & IT, PSO, Mr. Kalim ur Rahman, Chief Operating
Officer, AHBL, Mr. Rustom H. Mavalvala, Deputy General Manager Non Fuel Retail, PSO, Mr Haider Rizvi, Consumer Asset Head,
AHB, and several other members of both the organizations.
Speaking on the occasion, Mr. Kalim Ahmed Siddiqui highlighted PSO’s initiatives aimed at continuously delivering enhanced service
to its customers and described the joint venture as futuristic and highly customer oriented. PSO’s corporate vision extends to well
beyond the realm of fuel. Company’s ‘Non Fuel Retail’ (NFR) initiatives like ‘auto car wash’ project namely ‘Wash Express’, ATMs and
‘Self-service Banking Centers’ as well as the ‘Quick Service Restaurants’ in addition to its convenience stores called the ‘Shop Stop’, offer
state-of-the-art facilities in terms of flexibility and convenience to the customers when they visit PSO’s forecourt.
Mr. Saleem Chamdia stated that Arif Habib Bank was looking forward to diversifying operations across Pakistan and saw PSO’s retail
outlets as a convenient platform to proliferate its business. He further added that this agreement is part of the Bank's strategy to
continuously provide its customers with the best services.
PSO and AHB value their relationship with the customers and are striving hard to offer a variety of innovative Banking products and
services to suit the needs of their customers through AHB's ATMs and Branchless Banking Centers at selected PSO Retail Outlets.