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31 POST IDEAS FORYOUR

FACEBOOK GROUP 
31 POST IDEAS FOR YOUR FACEBOOK GROUP 
(THAT WILL HELP YOU GET A TON OF ENGAGEMENT)

DO YOU EVER FEEL ALL OUT OF IDEAS


FOR YOUR FACEBOOK GROUP?

Or maybe you’re just tired of posting the same old stuff and/or looking for ideas to
boost engagement in your group.

This list of go-to posts will keep you going... even when you’re feeling at your
most uninspired.

Good Luck!

Janet Murray

AB OUT THE CRE ATO R O F THIS GUIDE

Janet Murray is a content marketing expert, author and


international speaker.

She helps coaches, consultants and experts create engaging content


that will attract their ideal clients - primarily through social
media, blogging and email marketing.

Janet is the creator of the 2019 MEDIA DIARY - an A4 desk


diary that’s packed with awareness days and key dates you can use
to plan out your content for the coming year - and the
MEDIA DIARY OWNERS’ CLUB (LINKEDIN EDITION)
- a content planning toolkit for busy coaches, consultants and
experts. She also hosts an annual two day content planning
masterclass #2020 SORTED , taking place in Northampton on
the 14th & 15th of November.

Janet also has a popular PODCAST and B LO G where she shares


practical content marketing strategies.
31 POST IDEAS FOR YOUR FACEBOOK GROUP 
(THAT WILL HELP YOU GET A TON OF ENGAGEMENT)

🤔 1. OPINIONS PLEASE
Got a new product/service to launch? Ask your members to help you decide on the name/

🏆
title, which logo design you should use and/or which colour you should stock it in.

2. WIN OF THE WEEK


Ask your members to share their biggest ‘win’ of the week. Great for a Friday morning

📢
post.

3. THE BIG PROMOTION


Invite your members to share something they want to shout about. This could be anything
from a new product or service they’re launching to an achievement they are proud of. To
avoid people spamming your group with sales pitches, this is best restricted to a specific

📆
day/date.

4. YOUR WEEK IN EMOJIS


Ask your members to describe their day/week in three emojis.

🙌 5. SHOUT OUT
‘Shout out’ member successes. For best results, shout out several members at a time and

🤭
tag them into your post.

6. HONESTY TIME
Invite your members to share one thing they are struggling with right now - something

📰
they might feel awkward about sharing outside of the group.

7. IN THE NEWS
Is there a news story everyone is talking about right now? Ask your members what they
think about it. Bonus tip: don’t share a link to an article someone else has written about
it - explain it in your own words (or on video).
31 POST IDEAS FOR YOUR FACEBOOK GROUP 
(THAT WILL HELP YOU GET A TON OF ENGAGEMENT)

👍 8. EMOJI REVIEW
Invite your members to review your latest blog post, podcast episode, Youtube video -

📸
or your latest Facebook Live video in the group - using just three emojis.

9. THE WINNING SHOT


Just had a new set of headshots taken for your business? Share your favourites and
ask your followers to vote on their winning shot. You can do the same with product

🏡
photography.

10. HOME SWEET HOME

🛁
Ask your members to post the name of the town/city where they live (or a photo/video).

11. MY FAVOURITE PL ACE


Invite your members to share a photo or video of their favourite spot in their home/

🕶
office.

12. SNEAK PEEK


Give a sneak peek of a new product/service you’re working on.

📹 13. QUICK TUTORIAL


Shoot a quick ‘how to’ video tutorial showing for your members on a specific topic e.g.
how to light their smartphone videos (without any fancy equipment), how to wrap an
awkward shaped gift or how to knock up a nativity costume for your child in 30 mins.

🤭 14. OOPS I DID IT AGAIN


Share the outtakes from your latest social media video or podcast recording. Or share
the pictures that didn’t make it to your feed (e.g. the cat walking across your Instagram
flatlay).
31 POST IDEAS FOR YOUR FACEBOOK GROUP 
(THAT WILL HELP YOU GET A TON OF ENGAGEMENT)

🧪 15. CAN YOU GUESS WHAT IT IS?


Share a tool/resource you use in your work and get your members to guess what you use


it for.

16. QUESTIONS, QUESTIONS


Ask a question that’s bugging you. Wondering whether to include postage in your prices,
provide lunch at your next event or start stocking a new product line. Ask your members


what they think.

17. POLL OPINION


Use the poll function to ask a question. It doesn’t necessarily have to be serious/business
related. Just ask anything that will get a conversation going with your followers e.g. up with

💃
the lark / night owl, sweet/savoury, nitch/niche.

18. FUN FACTS


Invite your members to share a fun fact about themselves that might surprise people.

🔴 19. LIVE Q & A


Host a Q & A session on Facebook Live for your members. To ensure people show up live,
promote your live Q & A (and the topic) ahead of the event. You can even create an event in

😊
your group and host the live session in there.

20. ASK FOR FEEDBACK


Wondering what you should be posting in your group and when? Ask your members what
they think.
31 POST IDEAS FOR YOUR FACEBOOK GROUP 
(THAT WILL HELP YOU GET A TON OF ENGAGEMENT)

👷 21. BEHIND-THE-SCENES
Give your members the real story behind something you’re working on e.g. you sitting
up late proofing your book, stuffing goody bags in the corridor ahead of your live
event or fulfilling last minute orders for Christmas.

🎦 22. HOST A ‘WATCH PARTY’


Schedule a replay of a video that you did in the group and get members to watch
it together. For maximum engagement, give members a quiz/questions to answer

💡
during the showing.

23. TIPS AND TACTICS


Share a tip e.g. how to add captions to videos, hit the top note in a power ballad or stop
your bread shrinking after baking. If you have a product-based business, share a tip
about using a product like yours e.g. how to arrange art, how to store handbags in a

👏
small space or the best way to cleanse your face.

24. THANK YOU VERY MUCH


Use insights to identify your most engaged members and say ‘thank you’ for their
contribution. For best results, shout out several members at a time and tag them into
your post. You could even award a voucher/prize for the most engaged members.
31 POST IDEAS FOR YOUR FACEBOOK GROUP 
(THAT WILL HELP YOU GET A TON OF ENGAGEMENT)

🌈 25. SHOW AWARENESS


Use an awareness day/key date. Show your members how you cook pancakes on Shrove
Tuesday, cuddle your cat on International Cat Day and doing nothing on National Do

📕
Nothing Day. For more ideas on awareness days, check out my Media Diary.

26. RECOMMENDATIONS PLEASE


Ask for recommendations. People love sharing their opinions on everything from books to

🐈
hotels to who you should book to speak at your next event.

27. SHOW ME YOURS


Invite your members to share a photo - of their workspace, pet, what they can see from

🏃
their window right now. Anything that gets some conversation going.

28. PL AYTIME
Share a snap or video of you running, playing the piano, baking cakes…or whatever you like
to do in your spare time. Invite your members to do the same.

💁 29. BE MY GUEST
Invite guest speakers into the group to deliver a tutorial, take part in an interview and/or a

🗺
Q & A session on Facebook Live.

30. MEMBER MAP


Request a recommendation in your group and ask your members to tag in their business
page in the comments below. I made a quick video to show you how. If you have members
in different parts of the world, you could do multiple posts for different countries/regions
- perhaps across a number of days.
31 POST IDEAS FOR YOUR FACEBOOK GROUP 

🗺
(THAT WILL HELP YOU GET A TON OF ENGAGEMENT)

⭐ 31. VIDEO REVIEW


Create a short video of you reviewing and giving feedback to a member. If you’re a
social media manager, review their Facebook page or Instagram account. If you’re
a copywriter, critique their about page. If you teach cake making, review a photo of
their latest creation. Get the picture?

👉 BONUS TIP: get the member’s consent first and pick a topic that will be relevant
to other members.

Need more help with your


Social Media engagement?

Get my SOCIAL MEDIA ENGAGEMENT PLAYBOOK

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