www.hodajuce-reklame.

hr
Our story
After analysing the advertising space
market in Croatia, in 2016. we join
together to form Hodajuće reklame.

We are currently actively advertising in

Austria, Croatia, Slovenia and Serbia.
We have full spatial coverage in each of
these countries.

500 4
walking billboards countries
 34 ″
front advertising area
57,6 cm x 64,0 cm

61″
rear advertising area
57,6 cm x 144,5 cm
Visibility
Walking billboards have
800% greater visibility
compared to static advertis-
ing media.
Availability
Full spatial coverage of all
urban locations and other
locations per request. Activate
your campaign in the entire
country in under 24 hours.
Measurability
Measure views and analyse
your results compared to
other media.
Interactivity
Take advantage of the ability
to have the public interact
with educated promoters.
CLASSIC SERIES ELECTRIC SERIES
Establish your presence on every location. Increase visibility for 30%.
Measuring and
analytics
Analyse the results of your
campaign with an anonymous
video analytics software.
GPS Tracking
Track the movement of
promoters in real time!
Visibility
The mobility of our walking billboards
provides exceptional visibility.
Lighting
Built-in lighting enables the campaign to
continue regardless of the time of day and
even greater visibility.


Movement routes
By constantly analysing the movement of
passersby and through the combination
of several parameters, we offer the most
attractive predefined movement routes and
locations which ensure the maximal number of
impressions.
Zagreb
The capital of Croatia and it’s largest city ensures a
constantly high number of impressions. You can’t
go wrong by activating a campaign in Zagreb because
the city center gives access to more than 300.000
passersby every day.
Split
The thousand years old city full of jolly spirit offers
well-known pedestrian locations with a high number
of passersby. Make your campaign fully visible on the
ideal coffee spots.
Rijeka
Use the European Capital of Culture to
activate your campaigns and take a walk on
the main promenade in Rijeka.
Osijek
The city on Drava as a center of Slavonia
is full of busy walking trails by the river,
with an equally busy promenade that is a
famous gathering place.
Zagreb - Radnička street Zagreb - Žitnjak

Osijek - Student center Split - Marmont street

 Zadar Varaždin Imotski Šibenik

Brač - Supetar Makarska Poreč Rovinj

Dubrovnik Bjelovar Čakovec Pula

Events 2020
We ensure the presence of our walking billboards
on the most important events in 2020., and on
locations with special permissions.

LIST OF EVENTS
InMusic (22.6. - 24.6.)
Dubrovnik Summer Games (10.7. - 25.8.)
Ultra Europe Festival (10.7. - 12.7.)
Blue Lagoon Croatia Open Umag (17.7. - 26.7.)
Pula film festival (18.7. - 26.7.)
Špancirfest (21.8. - 30.8.)
Beer days Karlovac 2020
Rujanfest 2020
Interliber / Reboot InfoGamer (10.11. - 15.11.)
Advent in Zagreb 2020
Creative
possibilities
Use the enormous creative potential
of our walking billboards. Let our own
creative department help you with
the realisation.
National, but local
as well
Take advantage of the spatial
coverage of the media in every
corner of Croatia! Spread your
message in any local community.
Promoters
We consider our promoters our
greatest treasure. Before the
campaign the promoters get all the
necessary education.
 7 days 14 days 30 days
Package name Number of walking price per billboard price per billboard price per billboard
billboards

Mini x4 billboards 2.500,00 4.675,00 8.500,00

Standard x8 billboards 2.250,00 4.200,00 7.800,00

Premium x16 billboards 2.125,00 3.900,00 6.900,00

Ultra x32 billboards 2.000,00 3.500,00 6.200,00

Prices are in HRK.

VAT is not included.
The price for using the ELECTRIC SERIES is increased by 20%.
One walking billboard consists of two advertising areas.
One day corresponds to 4h of advertising.
In case of bad weather, the remaining hours are distributed on the remaining days
of the campaign.
What is included in the price? Additional services
Designing print materials
• Production of advertising materials (print)
• 850,00 HRK per walking billboard (including the front and rear
• Education of promoters before the campaign area)
• Training of promoters on location (Electric Series) Analytic data
• Photo evidence after the start of campaign on every location number of impressions, age and sex groups
• Supervision of promoters by a field campaign coordinator • 5% increase in price (min. 2.000 HRK)
• Availability of the field coordinator in real time Basic photo evidence on every day of the campaign
• Field report after the campaign (PDF) Min. 10 photos from each route per day
• 5% increase in price
Professional photos at the end of the campaign
Min. 15 edited photos from each location at the end of the
Remarks campaign
• 5% increase in price (min. 1.000 HRK)
GoPro® 4K video shooting on every location and 120 seconds
• The Electric Series is available on locations that allow for
edited video highlights at the end of campaign
unhindered execution of the campaign. • 15% increase in price
Video shooting with a DSLR camera
• 1.000 HRK/per day per location
Flyer distribution
• 5% increase in price
GPS Tracking
• 10% increase in price (all locations included)
Working before 7:00 or after 21:00
• 25% increase in price per day
Campaigns on Saturday
• 25% increase in price per day
Campaigns on Sunday or Holidays
• 50% increase in price per day
Activating an urgent campaign in under 24 hours
• 30% total increase in price

Prices don’t include VAT.

Tino
tino@hodajuce-reklame.hr
+385 95 355 6293

Ante
ante@hodajuce-reklame.hr
Brandiac komunikacije d.o.o.
Address: Vrbice 1, Lučko
Mateo Office address: Mesnička ulica 1, Zagreb
OIB: 53912849216
mateo@hodajuce-reklame.hr