Caitlin Barnes

The Daguerreotype Process

 Background Information

The Daguerreotype Louis Jacques Mande

Process Daguerre

— Tools and steps making — Apprentice Architect

permanent art — Professional scene
— Faster painter for Opera
— More Efficient — Lighting Effects
— Permanent (Diorama)
— 1835 accident
Potential Markets

Who Will Purchase this

Product

Politicians, the Government, the

Wealthy, Artists, other Inventors
Past
Why Will they Purchase this
Product VS.
Rights, Money Availability,
another form of Artwork, to
reinvent

How Does this Product Meet

the Needs of the Market

First of it’s kind, rebounding off of

Present
excitement from failed attempts,
Patents and rights

What Product can this The Daguerreotype Process

Compliment

The first iPhone

vs.
The Original iPhone
 How Will this Product Improve
Society

The startup of an era, allows subjects

and events to become factual, the art
industry reached a new level,
advertising is given new options

How Will this Product Change the

World

This begins a technological era, there

would be no resources for historians and
scientists, provides evidence, allows
everyday people to capture memories
and moments, and allows science a
chance at new discoveries

How will this product foster

development of new innovations

Gave insight to time capturing, newer,

more advanced cameras come from the
basic concept the Daguerreotype showed

Product Benefits
 Profit Potential

What Kind of Scarce Items Would be Why Would People

Needed In Order to Produce this Buy this Product over
Invention Other Goods

• Camera Obscura • No other option

• Silver Plate • All other attempts had failed

• Iodine and Bromide Boxes • Newest Technological Phase

• Improved Mercury Cabinet with Sliding Legs • Daguerreotype was highly respected

• Plate Holders with Clamps • Potential

• Box for Plates

• Leveling Stand

• Flat Peculiar Dish for Washing

• Hand-buff
 Technical Specifications

How the Device is Made How to Operate the Device

1. Sand and polish the copper plate

1. Place the plate in a light-sensitive box and expose
2. Coat (sensitize) the plate the plate to iodine
3. Expose the plate in the camera 2. Transfer plate to sliding box camera
4. Develop the plate over mercury 3. Develop plate over mercury heated to 75 degrees
5. Fix the plate until an image appears
6. Glide the image 4. Immerse plate in warm saltwater, rinse with water
and tone with gold chloride
5. Put image under glass for protection

Benefits from Technological Advancements

• New ways to develop images after being captured with camera

• Smaller camera
• Less material needed to develop image (keep costs down)
• Less time needed to develop image
• Space necessary to develop image is smaller
 Production

Production Costs What Resources Will be

— Use no more space than necessary
Needed
• Camera Obscura
— Use minimal workers
— Try finding other materials to develop the • Silver Plate
image
• Iodine and Bromide Boxes

• Improved Mercury Cabinet with Sliding Legs

• Plate Holders with Clamps

• Box for Plates

• Leveling Stand

• Flat Peculiar Dish for Washing

• Hand-buff

•Facility
 Request for Financing

Positives Negative

Why is this the BEST?

This is the only invention of its kind,
people everywhere want this product, and
they can only get it from here.
Supply = low
Demand = high
You = $$$
What are the plans to keep the
innovation going for years?
Keep making updates, beat out
competitors’ pricing
What are the potential negative
effects of this product ?
Images captured that should not be,
demand for other products becomes more
intense, fighting between countries,
money issues
What should be done in order to
resolve these issues ?
Support with your finances so a strong
business and foundation can be built,
leading to a strong empire and complete
hold on the technology industry
 Historic Context

How does this innovation compare to the Is there anything that might have prevented this
remainder of developments of the time period? invention from being produced

— More artistic — Accident 1837

— Less workers — Failed attempt with companion
— More personal Nicephore Niepce
— Production facility differs — Other competitors
— Less problems — Time period
 Transfer

It is extremely important to analyze social, political, economical and

cultural trends when attempting to introduce a new invention. The world is
changing everyday, along with the way the public eye views things. If the trend of
the day is black and red, then when advertising a product, the smart thing to do
would be to put the designs of the add in the opposing colors of black and red. If
something is new, then it needs to be able to fit in comfortably with the way the
world works (the different trends that are happening at the moment). Anything
less than the current trends will be considered outdated and therefore will not
appear to the eye of the market of the invention you are trying to sell. The best
conditions for new inventors are places in which the person fits in. If the inventor
is in a place that is recognizable and shows similarities with the personalities, then
the products produced by the person will most likely be relatable to the market in
which to produced good is sold to.
 Why did the iPhone
succeed?

The success was due to the

fact that there was no
other phone out there like
the iPhone, therefore it
was the “new shiny toy”
and everyone had to have
one

How is this Innovation

a Model for
Contemporary
Inventors?

The iPhone proves that if

you want to be successful,
you have to invent The iPhone
something totally new and
unseen anywhere else
A Recent Innovation
Transfer
Continued

What has not

changed about the
conditions
necessary in order
to achieve success
with new products?

You need to invent

something that the
public needs, something
that will make an
improvement in the
lives of potential
buyers. You must also
make the cost of the
product manageable.
 Works Cited

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 Works Cited

Long, T. (2007, January 9). Jan. 9, 1839: Say 'Cheese'. Retrieved December 22, 2010, from Wired: http://www.wired.com/science/
discoveries/news/2007/01/72414

Lynn, J. (1999-2010). How Does a Daguerreotype Work? Retrieved December 22, 2010, from eHow.com: http://www.ehow.com/how-
does_5135316_daguerreotype-work.html

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photoblog/archives/006330.shtml

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