Project Report (Bazaar Business Plan)

The objective of this project is to enable students to demonstrate and applying their knowledge in
management and entrepreneurship by developing realistic business plan.

1. COVER PAGE
a. Name of Company
b. Contact (website/telephone/address/fax/e-mail)
c. Name of Principles
2. TABLE OF CONTENTS
3. EXECUTIVE SUMMARY
Complete this section after the rest of the business plan. Simply highlight the most important
aspects (size & type of company, management, product/service offer, basic industry offer, size of
target market, financial goals) of the plan.
4. MISSION, GOALS & OBJECTIVES
a. General description of business (i.e. legal name, logo, address & location map, contact
information, products/services)
b. Type of Business
c. Mission Statement
d. Goals and Objectives
5. SWOT ANALYSIS of the company
6. COMPETITOR ANALYSIS
a. Degrees of Competition
b. Potential Competitors
7. MARKET ANALYSIS
a. Market Segmentation
b. Target Market
c. Customer Demography
8. MARKETING PLAN
a. Marketing Mix
b. Branding
9. OPERATIONS PLAN
a. Milestones
b. Gantt Chart
c. Operation Scheduling
10. MANAGEMENT SUMMARY
a. Organization Chart
b. Management Team
c. Personnel
11. FINANCIAL PLAN
a. Pre-startup Costs
b. Budgeting
c. Financing
d. Financial Projections