Enabling Business, Empowering Consumers

TYPES OF A
CONSUMER

Series of 2013
Enabling Business,
Empowering Consumers
Enabling Business,
Empowering Consumers
Enabling Business,
Empowering Consumers
Enabling Business,
Empowering Consumers
Enabling Business,
Empowering Consumers
Enabling Business,
Empowering Consumers
Enabling Business,
Empowering Consumers
 Enabling Business,
Empowering Consumers
An INTELLIGENT…continuation…page 2

An INTELLIGENT CONSUMER asks:

◊ Is the quality acceptable?
◊ Is the packaging biodegradable?
◊ Is there a cheaper substitute
comparable in quality?
◊ Is the price fair?
◊ Does the label give the information I
need?
◊ Is the marketing & promotion of the
products fair and true?
◊ If something is wrong about it, can I
return it/get compensated for
damage?
 Enabling Business,
Empowering Consumers
An INTELLIGENT…continuation…page 2

An INTELLIGENT CONSUMER asks:

◊ How much did the ads influence
my choice?
◊ Does it contain harmful additives?
◊ How will it affect my health?
◊ Can I afford it?
◊ Is there an expiry date indicated?
◊ Does it have nutritional value?
How much?
◊ Do I really need it? Can I do
without it?
 Enabling Business,
Empowering Consumers

CONSUMER
PROTECTION begins with
you – the CONSUMER.

Double-check it!
If it sounds too good to be true,
IT USUALLY IS NOT TRUE.
Finally, remember:
A well-informed consumer and
vigilant consumer, is a
WELL-PROTECTED CONSUMER.
Enabling Business,
Empowering Consumers