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The Internet and cultureDeveloping cultural profilesCulture and management styles around
the world
3 That complex whole which includes knowledge, belief, art, morals, law, custom, and any other
capabilities and habit acquired by a man as a member of society
Pervasive and shared beliefs, norms and values that guide the everyday life of a group
3 A part of the earth͛s surface on which
more or less related groups of people over many millennia worked out a variety of adaptive mechanism
for survival beginning with common heritage, similar ecological conditions, similar economic, social,
ideological, and related languages
c
Once upon a time there was a great flood, and involved in this
flood were two creatures, a monkey and a fish. The monkey, being agile and experienced, was lucky
enough to scramble up a tree and escape the raging waters. As he looked down from his safe perch, he
saw the poor fish struggling against the swift current. With the best of intentions, he reached down and
lifted the fish from the water. The result was inevitable.
!Never assume that a manager can transplant American, or Japanese, or any other
country͛s styles, practices, expectations, and processes
Managers need to develop a cultural profile that identifies the specific differences found in each country
! Residents of the country only conform to the national character to a certain degree
Good managers treat people as individuals and they avoid any form of stereotyping
Economy ʹ means of production and distribution in a society influences all aspects of the resource
allocation
Religion ʹ spiritual beliefs of a society are so powerful that they overpower all other cultural aspects
Recreation ʹ the use, attitude, and choice of how to use leisure time
Values are a society͛s ideas about what is good or bad, right or wrong
# $%c&
: refers to how much people in a society are
expected to be tough, confrontational and competitive versus modest and tender.' c
:
refers to the level of importance a society attaches to future-oriented behaviors such as planning and
investing in the future.
c
: measures how important performance improvement
and excellence is in a society.(
c
: refers to the extent to which a society encourages
and rewards people for being fair, altruistic, generous, caring, and kind.
( )
Early research that developed a framework for understanding how basic
values underlie organizational behavior Power Distance ʹ Level of acceptance by a society of the
unequal distribution of power Uncertainty Avoidance ʹ Extent to which people in a society feel
threatened by ambiguous situations Individualism ʹ Tendency of people to look after themselves
and their immediate families only and to neglect the needs of society Masculinity ʹ Degree of
traditionally ͚masculine͛ values of assertiveness, materialism, and a lack of concern for others
An awareness and an honest caring about another
individual͛s culture
Comprises the shared values, understandings, assumptions, and goals that are
learned from earlier generations, imposed by present members of a society, and passed on to
succeeding generations
À
The unconscious reference point of one͛s own cultural values
î Occurs when a Frenchman, for example, expects those from or in another country to
automatically fall into patterns of behavior common in France.
*
1. Introduction 2. Time 3. Power distances 4. Business environment 5. cross cultural
management skills 6. problems in management due to the global change 7. Discussion
+
National culture influences how managers and employees make decisions and interprete
their roles
Differences between national cultures create important opportunities for growth and development, but
also can cause serios problems if they are not understood
After WWII, the American multinational corporation became the prime mover in world business
Now Europe is prospering and China is becoming the world͚s new workshop
,
3- -
!
"
#
UY polychronic attitude: time as a naturally recurring phenomenon that can be used for many
purposes at once.
American culture seems to more and more think of time as a commodity-there is never enough of it
(when time is "wasted" a person misses out on an opportunity that may never present itself again)
Did you know???The Hopi language is seen to contain no words, grammatical forms, construction or
expressions or that refer directly to what we call 3time, or to past, present, or future
/
3 different types: Small ʹ no powerful superior, high self organization
medium ʹ high participation in processes, initiative by managers
Examples:
- Sweden, Norway, Germany, Israel0- America %- Latin &
Mediterranean countries
u
What is more effective in your opinion ʹ a large, medium or small power distance and why
ÿ&
Companies are influenced by internal and external factors: Internal:
strategy, goals, scope of operations, management systems/ organizational cultureExternal: see the
following chart
1
2 Managers need to have cross cultural skills: Understand the
nature of culture Learn about the culture Recognize differences Recognize influences
Implement structures Recognize how far structures can be implemented
Cultural transposition:
X
What type of organization, multinational or international, is, in your opinion, easier to
run?